&gt; Power users definitely know the difference between paid results and real results, and over time will steer everyone they can off of Google if it persists in showing a lack of respect for the intelligence of its users.<p>When I start seeing technical people, HN comments, etc. advocating for using Bing instead of Google, I&#x27;ll believe this. I don&#x27;t think it&#x27;s ever gonna ever happen. Google&#x27;s power users are, if anything, an even more captive and loyal audience than Joe Public, and they know it.