FWIW, this article has fewer than 1,200 words, just in case you were expecting any kind of in-depth analysis, and not just a tech journalist&#x27;s opinion of what an &quot;analysis&quot; means (e.g. something not in listicle form). Sorry to sound negative and catty here, it&#x27;s a problem among journalists and the information they put out for short-attention-span audiences...once something is in scientific research paper PDF format, it&#x27;s worth writing headlines about; or, if it&#x27;s longform, then it just must be an exhaustively reported piece that is meaningful.<p>I wanted to give the author&#x2F;editor the benefit of the doubt, that the headline was merely just a sly joke about &quot;Ha ha this article is surely the most you&#x27;ve ever read about Burger King selling hot dogs because you probably didn&#x27;t even know BK sold hot dogs did you?&quot; instead of just the result of their in-house analytics about what makes a headline more viral...but even on that scale, it doesn&#x27;t hold up, unless you really think a huge multinational company doesn&#x27;t heavily think through sales impact (and production and logistics implications) of introducing something as major as a hot dog (i.e. another meat product). You don&#x27;t even have to be the type of person who subscribes to The New Yorker and reads their 5,000 word articles about the chemical flavor industry...you could&#x27;ve just remembered that Breaking Bad episode where the guy is taste-testing chicken nuggets and sauces in front of his scientists and gleaned that food -- even hot dogs -- is a business that necessitates a lot of analysis.