I&#x27;d love to go back to the days where I didn&#x27;t have to endure the 20+ external scripts (mostly ads, analytics, social and &quot;optimization&quot;) that some crappy dev has crammed into their markup, just to read an article or browse a store.<p>Maybe we need a content oriented alternative to the web browser.<p>Maybe a modern Gopher.<p>Display preferences are handled by the client. Sure, support video and audio. Support tables. But keep it minimal. Put all the scripting on the server side, as it should be. Lock down the specification - do everything to stop it becoming web browser 2.0.<p>Then we wouldn&#x27;t need junk like AMP.<p>Maybe it would take off well in some nice to start with.