&gt;It kind of surprises me that software, a creative and digital medium like the above, is not futile and that you can still make a good living at it.<p>Mostly by writing software for a specific business purpose. There&#x27;s still money in custom content in most of the other areas you list as well--mostly at the high-end of the scale. You&#x27;re right that it&#x27;s increasingly hard to just throw your creations out and hope someone will pay much for them.