&gt; My takeaway from the article is that you don&#x27;t really ever want to sell a SaaS business if you don&#x27;t have something more profitable to replace it with.<p>Not really. There&#x27;s plenty of reasons to sell an illiquid asset, such as a growing business, or shares in a company. Maybe you want to buy a house, or you want to put it all in the S&amp;P 500 to be completely passive and have much lower risk. Maybe you just want to swap your company for a yacht and sail around the caribbean for a while.