&gt;A lot of the design problems have been solved already<p>This is partly true. Design problems have been solved for isolated cases. You still require designers to choose the right combination of solutions that work for particular use cases. And in my experience, all too often those &quot;solutions&quot; start conflicting with each other, resulting in new design problems!<p>Commoditization is definitely happening in design, but the design problems are not going away anytime soon.<p>Disclaimer&#x2F;plug: I work on Squarespace design templates - <a href="http:&#x2F;&#x2F;www.square-mart.com" rel="nofollow">http:&#x2F;&#x2F;www.square-mart.com</a>