A factoid:<p>When Mark Zuckerberg first started Facebook in his dorm room it was called Facemash. Facemash ripped pictures from Harvard&#x27;s online registar and let other students rate their peers in a &quot;hot or not&quot; style game.<p>This rating of student&#x27;s faces was quite successful and cut right to the core of what was to follow: Shitheads using the Internet to gather likes and dislikes of themselves and their &quot;online friends&quot; in a retarded game where creating an artificial pecking order was fun&#x2F;amusing. Then marketeers saw this and thought, &quot;Oh fuck yeah, free marketing and demographic data plus contact information. Push that shit hard.&quot;