This is about as tasteful as they could&#x27;ve gotten and I applaud them for their choice. It&#x27;s visually appealing concept art showing a cool setting, and it&#x27;s completely devoid of logos and obtrusive indicators of brand. It doesn&#x27;t say &quot;TOMB RAIDER&quot; in the corner. There is a call-to-action, but it&#x27;s absolutely tiny, and takes you to their Store app, not some sketchy website.<p>This is product placement at it&#x27;s best, really. It&#x27;s subtle, attention-catching on its artistic merits, and stays out of your way if you&#x27;re uninterested.<p>I&#x27;ll even go as far as suggest that this is exactly the kind of advertising I&#x27;d prefer, if we must have advertising (that point can be debated).