Really, why is it that this:<p><a href="http://www.hp.com/united-states/campaigns/touchsmart/index.html?jumpid=re_r138/091013xc/TouchSmart%20PC" rel="nofollow">http://www.hp.com/united-states/campaigns/touchsmart/index.h...</a><p>caused so much less of a splash than this?<p><a href="http://www.apple.com/ipad/" rel="nofollow">http://www.apple.com/ipad/</a><p>It's a given that Apple is better at marketing.  But what else?  I can envision doing some serious work on the HP devices.