I think Steve's evangelical streak is showing here at least in regards to Google. You're either with us, or you're against us, and if you're against us it stands to reason that you're evil because we represent everything that is good and pure. I have concerns that Google's sheer size and participation in so many areas creates potential for <i>accidental evil</i> but I see nothing that suggests they are committing an Orwellian fraud on us by projecting anti-evil double speak to cover their true intentions.