There seems to be a wave of media attention on this following the release and popularity of "Born to Run".<p>If you are a runner or would like to be one, it's a good read. And if you haven't found out about it yet, check out Vibram Five Finger "shoes" which allow you to start barefoot running without the callouses and hard skin: <a href="http://www.vibramfivefingers.com/" rel="nofollow">http://www.vibramfivefingers.com/</a>