Good point. And to add to that in order to back in the computer business and come back from irrelevance, Apple had to progressively give up on everything that differentiated them from PCs except for the two things they are actually good at -- the gui and the nice shiny cases. And they had to make sure they could run most PC software.<p>If apple think their iPhone success shows that people like closed systems, they are kidding themselves. Phones have never really been open (thanks to the carriers), so the iPhone was actually one of the more open phones out there. But once they start competing with actual computers, it is going to be very different.