Good copywriting advice:<p><i>“I have a saying,” Patterson told me. “If you want to write for yourself, get a diary. If you want to write for a few friends, get a blog. But if you want to write for a lot of people, think about them a little bit. What do they like? What are their needs? A lot of people in this country go through their days numb. They need to be entertained. They need to </i>feel <i>something.”</i>