Google already has a strange split concept of 'users' and 'customers' when it comes to online advertising.  I imagine they can split the concept further when it comes to handset manufacturing.<p>That aside, this is _the_ issue of the Android platform.  Apple knows that their 'customers' are the people who purchase the device and not their developers (as any developer who's gone through the approval process will tell you).  The question remains...can Google make the same leap?