If I were writing this article, it would have read: "1: E-Ink.  2: E-Ink.  3: E. Ink."<p>Seriously though, you can't compare a device with two weeks of battery life and an e-ink screen with a large iPod.  They are completely different devices for completely different purposes.<p>Sure, you <i>can</i> read books on your iPad... but I doubt that is why people will be buying them.