This reminds me of the good ol' tupper party in several ways:<p>- all aspects of the product are explained in detail by a competent person,<p>- product recommendation comes from someone you trust personally,<p>- explanation and recommendation are based on demonstrable personal experience using the product.<p>While this seems to be an excellent approach to uncertainty reduction in the sales process, I'm not sure how that scales as a business. You can't make a living selling one TV set a month (or a week, for that matter).