Why don't people understand what an incredible compromise e-ink is?  It does <i>nothing</i> well except emulate words on a printed page.  It can't be used for Web surfing, it can't be used for gaming, it can't show photos or videos, and you can't use it to implement any kind of meaningful user interface.  It's too slow by two orders of magnitude for any of these tasks.<p>If you want to try to compete with Apple by building an expensive gadget that only does one thing well... good luck with <i>that</i>.