Really?  Then I don't think you'd be running it very effectively.  That's like Apple saying, "we're selling tons of iPhones.  Let's stop marketing them."  Or a better analogy is Harvard saying, "we have a lot of applicants this season-- let's not market or recruit".  If Harvard said that, they'd slowly watch the quality and quantity of their applicant pool drift towards the other ivy-league schools that WERE marketing.<p>YC has a HUGE marketing advantage in PG (and his amazing and linkworthy essays), Jessica (and her amazing book) and the success of the portfolio.  But it's not an unassailable position.<p>edit:  Duh-- news.yc is another incredible marketing asset that YC has!