Adobe cannot be bothered to deliver a performant Flash plugin for regular OS X or Linux boxes, what makes you think they could do it for a device with just a fraction of the power? And I’m not talking about just video playback here, Flash demands boat loads of performance for the simplest kinds of animation and graphic display.<p>Even if Apple <i>didn't</i> care about control, there would <i>still</i> be excellent reasons to not bring Flash onto their mobile platforms; because Flash is a crash prone performance hog that would suck the life out of the device's battery.