I really don't care how much it costs THEM. I care how much it costs ME.<p>I've been reading books from the Gutenburg Project on my PDA for a few years. Someone recently recommended a book to me that was released about 10 years ago. I go to buy it in electronic format and it's $24.99. I pass. I end up borrowing it from someone I know instead.<p>For me, I must provide the storage medium, electricity, and data connection. On top of that I must pay 10.00 - 30.00 for a small file that possibly contains some kind of DRM that would leave me unable to transfer the file to another device. What did I buy?<p>However, what if I was able to buy 50 ebooks for $25. Well, I would probably go for something like that. Right now, it's simply not worth the time, energy and money to buy what's on the market.