(SRE at Localytics here.)<p>I think one of the biggest things for us is that, primarily, we run Rails on the frontend and Scala on the backend.  Elixir is exciting because we could potentially replace a lot of our frontend stuff with it, while not being terribly far from Ruby syntax.  It&#x27;s &quot;approachable&quot;.  On the flipside, it&#x27;s potentially taking our Ruby code and making it more functional, getting closer to our Scala side of things.  It&#x27;s a very nice middle ground.<p>In that regard, a lot of us here do feel very excited about Elixir, and so I think that comes through as a lot of hype.  We&#x27;re looking at it through the lens of what it could do for us, and we&#x27;re naturally excited about that. :)