Well, imagine a world where every site you visit, every purchase you make, etc. is tracked and a score is assigned to you. Imagine that the activity your friends undertake also affects this score.<p>Now, imagine that it&#x27;s happening in China.<p>You don&#x27;t have to. They&#x27;re actively building it.<p>Advertisers in the US would kill to get that kind of an individualized profile. So would insurance companies, credit card issuers, etc.<p>How long before you employer demands access? Because guaranteed that someone in Congress would agree that it&#x27;s a good idea.<p>How long before Homeland Security becomes interested?