And yet profits continue to increase, as does the value of franchises.<p>Don&#x27;t get me wrong, I agree with virtually everything you say, but none of it has hurt their business.  Football fans don&#x27;t care if the players are hurt, or have their bodies and lives destroyed (fun fact: the nfl is the only major american sport w&#x2F;o guaranteed contracts.  Get hurt and can&#x27;t play?  You&#x27;re fired.  Guess how that impacts reporting concussions.)  Fans don&#x27;t care if players beat their kids, spouses, or randoms.  Fans don&#x27;t care if players rape, particularly if you&#x27;re a good quarterback, or commit murder.  Until fans care, the nfl won&#x27;t.