&gt; It&#x27;s really not.<p>I&#x27;m going to have to disagree. My point wasn&#x27;t that reddit is becoming facebook or youtube, but that it is in the same ballpark as far as traffic goes. And if you&#x27;re at a quarter billion unique hits every month, you <i>are</i> playing with the big boys. The point was one of relativity - reddit is a huge global website and not some small community.<p>Since it is so huge, we shouldn&#x27;t treat it as some small BBS. Just because reddit doesn&#x27;t have the exact same traffic as youtube doesn&#x27;t invalidate my point.