Most of the &quot;previously unconnected&quot; are people who know the value of the Internet (It&#x27;s used pervasively enough that people who don&#x27;t use it still have an idea of what it is), have the capability of using it, but don&#x27;t want to. Very few of them are ones who can&#x27;t afford it. I mean, they exist, sure, but for them the cost of a phone that can handle the internet well is probably the deciding factor, not the data plan prices. These phones cost Rs. 5k+ (cheapest I can think of) and last maybe two years without repair. Basic data plans can come at Rs 100 a month, prepaid data is generally even cheaper. No, the data plan is not the deciding factor here.<p>Internet.org is probably more likely to move existing Internet users onto the walled garden, because everyone loves free things.