Meh... I actually somewhat like billboards, at least when I&#x27;m making long drives on the Interstate.  They&#x27;re something to look at that&#x27;s more interesting than farm combines, cows, empty fields, old barns, etc.  I especially like the ones that mark off &quot;landmarks&quot; on certain trips... like when I drive down I-40 from Raleigh towards Wilmington, I know when I start seeing the billboards for boat dealerships and coastal golf plantations, that I&#x27;m nearly to Wilmington.  They help remind me that I am actually getting somewhere.  (Of course, so do mile markers, but counting those gets boring, and they&#x27;re too frequent).<p>To be fair, I suppose none of this has much to do with &quot;urban&quot; billboards in particular though... other than to say that outdoor advertising, in general, really doesn&#x27;t bother me. If anything, cities seem like they <i>ought</i> to have plenty of outside advertising.