Hollywood has known what to do when they&#x27;re selling shit for years: crank up the marketing to get as many people buying tickets as possible before word gets out that the film sucks.<p>As a result the costs of films go way up to the degree that we&#x27;re pretty much stuck with Oscar bait tragic dramas or the same lukewarm franchises we&#x27;ve had shoved down our throats before we were old enough to chew.