The problem is the price. When they first launched, the price was starting at $120,000 NTD. You can get a cheaper, gas scooter for say $30,000 NTD. In China, you can get an electric scooter for around $40,000 NTD.<p>Once the electric market catches on here in Taiwan, the flood of cheaper eletric scooters from China will be Gogoro&#x27;s biggest challenge.<p>Gogoro has recently (3 months after launch) reduced their prices and introduced more models - with the light model (no battery plan included) starting at $88,000. And even with cuts from government programs (up to 3, depending on your location in Taiwan), it can be reduced down to $62,000.<p>I haven&#x27;t seen a single Gogoro out wild on the streets since it launched in Taiwan 3 months ago.<p>I think a better strategy would&#x27;ve been getting people to buy into electric scooters first before pushing an &#x27;Apple&#x27; E-Scooter with such a irrational price tag.