Perhaps. But maybe, if you add googleads, amazon adsystem, moatads, rubicon project, taboola, scorecardresearch, krdx etc [1], then you start wondering why are users using adblockers, so you add pagefair, and at that point you want to find out what works better so you add optimizely...  maybe, just maybe, at that point, you&#x27;re actually losing money because your page is so damn slow, rather than getting more because of your efforts to perfectly monetise it.<p>[1]: Just copied them from coldpie&#x27;s news site screenshot comment. That was about 1&#x2F;2 of them, there were many more.