If this is a mature space because the channels are well defined. So the question is where do you expect paying users to come from? Have you gotten any successes with this approach? (Once you do, then it will make sense to get someone else to outsource the work to).<p>If you are building a video hosting service for businesses, do you know what they think of your business?<p>One suggestion would be getting someone unbiased to look at your competitors websites and your website and to pick who the top 2-3 solutions that they would evaluate.<p>If bills have to be paid, then pick up a job. But before you spend it on someone else, make sure that you are spending it on something that will have results.<p>One thought is if your product is in a mature space, I would recommend innovating with the channel. Maybe target a lower cost do-it-yourself customer? You will want your marketing (design, pricing, outreach&#x2F;ads, and feature additions) to line up with that.