The article is not about features, but about profits. But to your point about features: Follow the money. How else would Apple be making so much money if not by giving customers the features they want. That is exactly how they make money: features.<p>In Apple&#x27;s case the hardware is a feature. Performance is a feature. Build quality is a feature - all of those things come from manufacturing. By controlling the whole process they can ensure quality from both the software and hardware sides.<p>You are correct that unlike Apple, Google is not a hardware manufacturer, they sell ads - but they are still trying to make money. It&#x27;s just that they make most of their revenue from ads, and Android is a way for them to ensure they can capture the ads in the mobile space without being shut out by the iPhone.<p>But, how long will HTC, Huaweii, Nokia, Motorola be around making smartphones for the Android platform if they are not making any money ? Who will make Android phones without turning a profit ?<p>As for your quote:<p>&gt; They make lots of money, but they don&#x27;t dictate the direction tech is going.<p>I will offer this example:
- touchscreen phones ( find a smartphone that is not like the iphone)