Don&#x27;t feel bad, it&#x27;s a <i>regional</i> thing. In San Francisco, if someone says &quot;The Times&quot; I also assume NYT. But, for example, folks nearer LA, think the LA Times. A lab mate and I joked about making a visualization along these lines (and the more common &quot;Which city is &#x27;The City&#x27;?&quot;).<p>Now I&#x27;m curious if the Seattle Times is a big enough deal to supplant NYT (presumably yes)...