I guess that&#x27;s one way of doing it, but you&#x27;re dependent on the quality of said ruthless reviewers, and delivery of the message is separate from the message itself. Personally, I&#x27;m more of a &quot;kill them with kindness&quot; guy, so while my reviews would come off as soft by the article&#x27;s definition, I&#x27;d argue that they&#x27;re just as effective, and my teammates still want to have a beer with me at the end of the day, instead of walking away thinking I have a stick up my ass, which an email about ruthlessness wouldn&#x27;t necessarily negate.