&gt;Yeah, I think it is an unfair characterization<p>Perhaps. However, many people here walked away with that impression...mostly from looking at your site.<p>I think it&#x27;s highly likely this isn&#x27;t just HN, and first impressions count.  I would do a focus group or similar[1], and make sure your site is conveying the message you want.<p>[1] <a href="https:&#x2F;&#x2F;www.google.com&#x2F;insights&#x2F;consumersurveys&#x2F;how" rel="nofollow">https:&#x2F;&#x2F;www.google.com&#x2F;insights&#x2F;consumersurveys&#x2F;how</a>