From what I can tell, our customers generally fall into 2 camps: 1) Upgrade software whenever it&#x27;s available and their phone prompts them or 2) Have been burned by an update or don&#x27;t trust them for some reason, and almost never upgrade. Their computers follow a similar pattern.<p>I don&#x27;t have much to say about the software side, though one of the biggest problems we see is that people constantly run out of space on the lower-end 16GB phones, and the way Apple handles that is completely unintuitive.<p>If Apple is going to continue to sell phones with such limited storage, they really need a better way to manage that storage and allow people to move items to the cloud or delete them more easily than just scrolling through a seemingly-infinite list of photos and videos.