&gt; Except that my opinion is formed based on logic and my expertise and your opinion is based on... what exactly?<p>The exact words from Google own privacy policy, and the fundamentals of how IP networking works?<p>&gt; It should be noted this does not directly contradict what GP claims<p>I disagree with that interpretation. They <i>specifically</i> say that they use data collected:<p>&quot;We also use this information to offer you tailored content – like giving you more relevant search results and ads.&quot;<p>When IP masking is enabled, Analytics removes the last octet of the user&#x27;s IP address prior to its use and storage.
SO... yeah.<p>So that broadens the data to at-most, a 1 in 254 match based on IP address, taking User Agent strings and other browser information (plugins installed, window size, etc) I&#x27;d bet $100 they can still pinpoint a single device based on a &#x27;masked&#x27; entry from GA data.<p>&gt; It is not shameful to be wrong. It is shameful when you can&#x27;t admit that you are wrong. And especially when you can&#x27;t admit it even to yourself.<p>An opinion cannot be wrong. It&#x27;s logically impossible. An opinion can be based on incorrect assumptions or incorrect knowledge, but an opinion in and of itself cannot be wrong.