It&#x27;s the latest euphemism for &quot;communicating with a person in some manner whose details are not relevant&quot; to join the already well-populated set { &quot;approach&quot;, &quot;contact&quot;, &quot;consult&quot;, &quot;get in touch&quot;, &quot;speak with&quot; }.  I hate &quot;reach out&quot; with a passion and draw instant conclusions about those who use it, but I&#x27;m sure that most of the above were also hated when they were invented and it does fill a need for a missing verb in English.