Yep. There&#x27;s so much bullshit you hear about elasticity of demand and extracting the most amount of profit from your customers.<p>Yes, if I charge 3 times more, and lose less than two thirds of my customers, I&#x27;ll make more profit in the short term.<p>But long term, network effects and the size of my customer base is very important for my ability to make money. Personal recommendations are a very important marketing factor, and having three times the number of customers is worth something even if you make the same profit.