Just about every Dyson product appears to be way over-engineered, and also way over-priced. I know they&#x27;re not targeting us &quot;normal&quot; folks, but I have yet to see Dyson products in the wild, even in my &quot;high class&quot; acquaintance&#x27;s, friend&#x27;s, and family homes.<p>Who is the target audience for a $399 hair dryer? Surely not &quot;professional&quot; salons, which have their own preferred &quot;professional&quot; brands with a lot of market traction. So are they targeting home users? Seems like a lot to bite off for a non-status symbol (nobody will ever see your Dyson hair dryer, so it&#x27;s not a &quot;show off&quot; piece).