&gt;&gt;The only measure of success here is how much people do or do not use it.<p>No, that&#x27;s <i>your</i> only measure of success. In order for Bitcoin to succeed as a viable payment platform, businesses also need to adopt it wholly, which means actually conducting business in Bitcoin rather than converting it to a &quot;real&quot; currency as soon as possible.<p>Basically, if they are treating it as hot potato, that means they see it as too unstable and risky.