1 Preload. 2  Preload refers to the stretch on the sarcomeres just prior to initiation of contraction (systole). 3  The more blood there is in the chamber just prior to systole (i.e. at the end of diastole, termed end-diastole), the more the sarcomeres are stretched.
The Allman Brothers song Midnight Rider is basically the perfect motorcycle song. It was written by Duane Allman, who was ironically killed in a motorcycle accident. Geico is now using the song in an ad to promote motorcycle insurance. The new ad has the song playing while a man made of money rides a motorcycle around some lovely roads. Buzzfeed has pointed out that Duane Allman and the band's bassist, Berry Oakley, both perished in motorcycle accidents.
GEICO Racing. The number 7 car of the NASCAR Nationwide Series is driven by Mike Wallace and was sponsored by GEICO prior to 2009. Commercials involving the race team are of a memorably disdainful young boy, played by actor Eddie Heffernan claiming to be a relative of Mike Wallace and being a better driver.