TO BRAND OR NOT TO BRAND A TOURIST DESTINATION Abstract: The main aim of destination marketing is to convey a positive image of itself, in such a way that is not only more attractive for potential visitors and tourists, but also for local people to feel identified with the territory and satisfied with their life quality.
Secondary Insurance. Commercial umbrella insurance is a type of secondary or supplemental insurance that provides extra coverage beyond and above a business owner's standard liability insurance.Therefore, commercial umbrella insurance is synonymous with excess liability insurance or umbrella liability insurance.econdary Insurance. Commercial umbrella insurance is a type of secondary or supplemental insurance that provides extra coverage beyond and above a business owner's standard liability insurance.
For example, if your company is found liable for a customerâs injury at your place of business and you are sued for $1.5 million but only have $1 million in liability coverage, a commercial umbrella policy could make up for the $500,000 shortfall, subject to the policyâs coverage limits.