TO BRAND OR NOT TO BRAND A TOURIST DESTINATION Abstract: The main aim of destination marketing is to convey a positive image of itself, in such a way that is not only more attractive for potential visitors and tourists, but also for local people to feel identified with the territory and satisfied with their life quality.
Secondary Insurance. Commercial umbrella insurance is a type of secondary or supplemental insurance that provides extra coverage beyond and above a business owner's standard liability insurance.Therefore, commercial umbrella insurance is synonymous with excess liability insurance or umbrella liability insurance.econdary Insurance. Commercial umbrella insurance is a type of secondary or supplemental insurance that provides extra coverage beyond and above a business owner's standard liability insurance.
Umbrella Policy. An insurance policy that covers the policyholder for all claims that his/her other insurance policies do not cover. For example, if a health insurance policy only covers an individual up to $1 million, an umbrella policy would pay for all claims above that. Likewise, if an export insurance policy covers loss but not damage to the exports, an umbrella policy would cover damage.