Triceps pushups are a very challenging exercise for the back of the arms. Like traditional pushups, they challenge a variety of muscles in the body (not just the triceps)...what makes them different is your hand position on the floor. By using a narrow hand-placement, you can really target the triceps muscles.
However, according to (Kotler & Keller, 2006) the formal definition of marketing is an organizational function and a set of processes for creating, communication, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its shareholders(Kotler & Keller, p.4).
societal marketing. A promotional process whereby a business first assesses the interests of targeted consumers and then aims to deliver products more effectively and efficiently than its competition so that it benefits their customer's and society's overall welfare.