The rules for social combat have less special options than normal combat.  It's only scary because you are not used to it.  People may talk and discuss without rolling, just like characters may spar or brawl without rolling.  Social combat (with the exception of flaw-based situations like Dark Secret) can not be forced on a character.  Just like you can run from a fight, you can avoid an argument.  I'll be going over this in detail later once I post a thread with more explanation on the rules.