Success and Failure at Pebble
> The underlying problem was that we shifted from making something we knew people wanted, to making an ill-defined product that we hoped people wanted.<p>How the heck do you know what people will want, with any sort of confidence? What kind of market research/methods goe into this? How do you trust opinions from people? I'm surethere's a whole industry around this, but it seems that what people say and where people actually put their money are usually pretty different, especially if the product is somewhat "quirky".<p>For example, I knew many people who said they wanted an iPhone mini, and were super excited about the rumors at the time, and said they would get one. Not a single person I know, directly or not, bought an iPhone mini.<p>Does anyone have some insight?