Google Tried To Buy Color For $200 Million. Color Said No.
I might be the only person in the universe who thinks Color is a fantastic idea, but not because it's trying to be an uber-cool new social network.<p>Location-based photo sharing is an incredible idea.  When I'm at an event -- say, a concert -- there are hundreds of people around me taking lots of different pictures.  I want those pictures, but I don't know any of those people.  Imagine going to a venue, not bringing a camera, but still coming away with awesome, memorable photos of the band, from people that have nice equipment and know how to take photographs.<p>I'm not sure it justifies the huge valuation, but I can easily see why this product had the potential to be a huge player in the photo-sharing space.  I feel like the press from their first round caused such an unnecessary uproar around their brand that coming back and producing a humble, useful app was nearly impossible.<p>That said, I probably would have taken a $200 mil payoff for an <i>idea</i> for an <i>iPhone app</i>.