How Eduardo Saverin Sold Facebook Ads in 2004
In the very beginning (2004 when I was a freshman), I remember being able to buy ads myself, for something like $10 for 1,000 views. This was really, really popular. People would advertise all sorts of things like parties, furniture, etc. A really popular advertisement was for roommates to pitch in and buy 10,000 views of "HAPPY BIRTHDAY, EMILY! WE LOVE YOU!" and a picture of the blocking group to the left.<p>These advertisements were great because they were SUPER TARGETED, directed towards me by someone I probably knew. I remember sitting at my desk, refreshing the page just to see which new ads popped up. It was wonderful!