Booth Babes, Street Clothes, and GDC: Thanks But You sort of Made It Worse
Seems like a hard problem to solve.<p>Sending people to do product promotional is perfectly legitimate depending on the type of event. Even if you weren't deliberately targeting a male audience with attractive females (although I'm sure that was the case), odds are that if you were recruiting for that kind of work 90% would be outgoing and attractive young women. Just like recruiting programmers will get you 90% geeky white males.