Why is selling software so weird?
>  Low volume software is not a good business to be in.<p>I disagree very strongly with this based on my experience so far.<p>Being in the business of low volume software is fantastic if your customers are <i>other businesses</i>.<p>The advantages of low-volume/complex B2B software biz are incredible to me. Contract terms are measured in half-decades. Your users can actually be trained <i>and held accountable</i> in many cases. You don't have to plan for nightmare public cloud scenarios. Your software will usually be running in some firewalled bunker with a guarantee of <10k concurrent users. When operating under these constraints, there are lots of fun ways to manipulate the engineering to your advantage (i.e. SQLite vs nightmare distributed abominations).<p>Granted, low volume B2B software is just as worthless as any other kind if it doesn't deliver profitable value proposition to the customer. We currently sell software licenses measured in the 6/7 figure cost range (and get away with it because of the complexity of the business and value proposition). This means our little startup can hand-craft each customer relationship and carefully manage the sales funnel for optimal outcomes all around.