GM’s data mining is just the beginning of the in-car advertising blitz
My partner and I are the proud owners of a Toyota Corolla CE 2003. We often joke about how it has to be the most nondescript car ever made. It has no extra features (with the exception of the CD/radio stereo perhaps), it just drives, really well, it's very efficient, nobody would ever think to steal or break into it as long as there's pretty much any other car in sight, it requires very little maintenance, and when it does we can go pretty much anywhere and it's very cheap.<p>There'll come a day when we have to replace it, and I'm dreading having to pay more for something that most likely won't be as reliable, but will attempt to squeeze yet more "value" out of me. The corporatization of everyday goods and services at the expense of consumers absolutely sickens me. I can't go to the movies without having to watch 15 minutes of ads, even though I already paid for my seat (and tickets are more expensive than ever). I fear giving my email/phone number/etc. to anybody because I have no idea how they'll be used. I have to regularly remind my ISP/phone provider to stop trying to push more crap and use me as some sort of advertizing platform for my friends. And so on.<p>People complain about Facebook, Google, etc. all the time for their underhanded tactics, but at the very least I haven't already paid for the product before being amalgamated into it... For all the people on HN who work for these companies and help them implement these things, I do have to ask, how do you sleep at night?