Google to Acquire Looker
Hey all, as a potential competitor of Looker, I'm not sure how I should feel about this news. :) Here are some of the facts:<p>1. When Google acquired Alooma, they slowed down the development and dropped the support for other destinations such as Redshift and Hive. Even though Alooma is a data pipeline tool which makes it similar to Looker's case, the deal was $150M (compared to $2.6B) so I'm not sure the comparison makes sense.<p>2. Looker's sale team is so aggressive and their support team is great. In fact, that's why Looker became so big in the last few years. Google is not famous in terms of support.<p>3. Google is serious on BigQuery and I'm almost sure it will make Looker part of the Google Cloud. Since most of Looker customers are enterprise companies, Google will probably chase them to switch to BigQuery. On the other hand, Google has tons of BI tools (Data Studio, BigQuery BI Engine, etc.) so I'm not sure if Google makes Looker part of their analytics stack.<p>P.S: We're big fans of the LookML and we have developed a LookML alternative based on Jsonnet (<a href="https://jsonnet.org/" rel="nofollow">https://jsonnet.org/</a>) and the great data pipeline tool DBT. (<a href="https://github.com/fishtown-analytics/dbt" rel="nofollow">https://github.com/fishtown-analytics/dbt</a>). Here is how it looks like: <a href="https://github.com/rakam-io/segment-recipe/blob/master/event/pages.event.jsonnet" rel="nofollow">https://github.com/rakam-io/segment-recipe/blob/master/event...</a>