Amazon's Leadership Principles
Leaders are willing to take a 100x salary compared to their line employees because they know they can hustle hard enough to live up to the expectations.<p>I'm very excited to see the helmet cam video of Jeff Bezos serving a customary 8-10-12-14 hour shift at the Dallas Amazon Fulfillment Center and walk out with a smile. Can you do what you ask of others? That's leadership.<p>No, really. Principles not tested in the fire mean nothing (i.e. "The Man Who Corrupted Hadleyburg"). I know how much grinding I put in and I'd be happy to strap a Fitbit to Bezos and run a day shift side by side.<p>Dogfooding is a principle I'll never abandon.