The 5.2 billion dollar mistake.
I'm not really sure what the lesson is here. He says "Customer Development, Business Model Design and Agile Development could have changed the outcome" but how? I mean, they could have shut down halfway through and saved a couple billion, but it doesn't seem like any amount of adaptability could have made a global satellite project cost-feasible in the face of cell phone ubiquity.<p>The only lesson I can think of here is don't finance a project that's going to cost a lot and take a decade to implement, because there's a good chance that technology will make it obsolete by the time you launch.