Oxford University Press’s new logo is unfathomably bad
An unpopular opinion: there are too many other logos that look like the original logo. Some amalgamation of Latin words and a coat of arms. It's also pretty unattractive visually (weird thickness exterior curves, all caps words with hyphens).<p>First impression of the new logo: boring. Second impression: nice play on an open book and capital O, very clean lines, will look good in print (perhaps with some light gradient/shading). The new typeface reads very well.