AdTech Sucks
Is there a "pull" rather push aspect to advertisement? Sort of a trade-show equivalent of digital advertisement?<p>Issues with pushing ads down my throat are as follows:<p>1. I don't want to buy another Sony XM3 headphones. I just fucking bought them and I am seeing more ads of the same thing.<p>2. Even if I saw ads for relevant accessories, say, I bought an iPhone and I am seeing ads for phone cases; I don't want to see them when I am browsing Instagram or a lecture video on YT about how to meditate.<p>3. Say the timing is right and the ad is relevant, I <i>still</i> am repulsed by advertisers. I don't like salesmen. I find them sleezy and annoying. It is like walking into Radioshack and a platoon of salesmen are trying to sell you Sprint cell phone and I am here to buy a goddamn electrolytic capacitor.<p>However, when I am searching for a pressure cooker, it would be great to go to a centralized repository of ads and look through who markets this sort of thing the best and may be have some objective reviews along with it. May be have a standardized ad template and guidelines so the marketing dickheads don't go overboard with flashing lights and sparkles. Have a standardized page full of pressure cooker ads, let them fight over my business in a level playing field. No psychological tricks, no sleezy techniques, I want to see increased competition based on value they provide to consumers. Not weak anti-competitive deceitful marketing.<p>I <i>love</i> going to trade-shows. They're all salesmen but there is something about serendipitous discovery of new stuff, seeing things that you may not need immediately but it goes in the back of your mind and you remember it at some obscure situation (especially in hardware engineering, I run a lab that serves 50 engineers). Most importantly, I am in the mindset when I visit a trade-show. That mindset is different than when I am desperately looking for a tire shop nearby to fix my flat tire.<p>Fuck advertisement. It is the worst thing modern society is plagued with.<p>We need yellow pages, not 60 second interruptions during a cooking show. YC folks are reading this - there is a huge gap for a "pull" advertisement model. AdTech guys can still collect data and be assholes about it, but at least you won't be bothering me when I need not.