Translation From Apple's PR-Speak to English of the Letter Regarding iPhone 4
I wish he had commented on the remark that Apple is going to make "bars 1, 2 and 3 a bit taller so they will be easier to see". Right, so they're easier to see. Not intending at all to play any Jedi mind tricks on you.<p>How stupid is it that Apple is going to increase the height of the first three bars? This sounds like the kind of design by committee that happens elsewhere. Not naming names, because it happens all over the place.<p>It's as if someone in engineering stood up and said:<p>"Hey, we knew our 'bar' algorithm was shit when we implemented it, and we in engineering said something about it, but no one listened. So fuck those guys in marketing, we need to implement a realistic algorithm, pronto."<p>Then the marketing team responds:<p>"Well, it might be good engineering, but users certainly aren't going to get the warm and fuzzies. Isn't there something else we can do?"<p>UX reluctantly speaks up:<p>"Well, we could make bars 1-3 <i>taller</i>, so they appear more like the old 4-5 bars."<p>Marketing and UX: <HIGH FIVE><p>Engineering: <cries in a corner>