ONO sells for $9.5 billion and nobody cares
This has very little to do with national moods/prejudices and much more to do with boring/atypical industries vs. hot consumer ones. ONO got no attention largely because it's "boring" to a mass audience. There are plenty of examples of this domestically, e.g.<p>+ Child focused ecommerce company Zulily filed a $2.6B IPO, but got very little attention.<p><a href="https://news.ycombinator.com/item?id=6740927" rel="nofollow">https://news.ycombinator.com/item?id=6740927</a><p>I'd also note that there are blinders even within the startup community. I've submitted plenty of stories about under-the-radar startups that die on the vine because the companies are more focused on execution that cultivating a PR rep that would earn media and upvotes.<p>+ Wayfair, a bootstrapped ecommerce company raised $165MM in its "Series A" and barely got a notice here on HN: <a href="https://news.ycombinator.com/item?id=3625381" rel="nofollow">https://news.ycombinator.com/item?id=3625381</a><p>+ Here's another example of HN blindness: <a href="https://news.ycombinator.com/item?id=3625381" rel="nofollow">https://news.ycombinator.com/item?id=3625381</a><p>+ Nearly a quarter of the top 20 projects on Kickstarter are board games—can you remember the last story you read about one? A couple have raised more than Oculus Rift or Formlabs, but get no attention because they're "boring," while these hardware cos earn magazine covers and lavish praise.<p>+ Mailchimp is easily a $100MM+ in revenue company that was bootstrapped, but they're rarely profiled.<p>The reality is the tech news reported by most of the big names is just the most "exciting" tip of the iceberg. There are plenty of worthy stories that just won't generate page views and hence don't get the attention they "deserve," if coverage was apportioned by success measured in dollars or reach rather than pageviews.