Some Amazon Reviews Are Too Good to Be Believed – They're Paid For
There will always be a desire to pay for reviews, since 70%-80% of shoppers check reviews before buying[0][1] (and growing[2]).<p>Amazon could help fix this problem by creating &quot;sponsored&quot; reviews. This way a company can pay for reviews in a non-scummy way, a reviewer (and Amazon) gets paid, and a customer can tell whether the review was paid for or not.<p>Or just pass laws to regulate reviews.<p>0. <a href="http:&#x2F;&#x2F;www.peopleclaim.com&#x2F;blog&#x2F;index.php&#x2F;the-review-of-ratings&#x2F;" rel="nofollow">http:&#x2F;&#x2F;www.peopleclaim.com&#x2F;blog&#x2F;index.php&#x2F;the-review-of-rati...</a><p>1. <a href="https:&#x2F;&#x2F;www.chainstoreage.com&#x2F;news&#x2F;study-81-research-online-making-big-purchases&#x2F;" rel="nofollow">https:&#x2F;&#x2F;www.chainstoreage.com&#x2F;news&#x2F;study-81-research-online-...</a><p>2. <a href="https:&#x2F;&#x2F;deloitte.wsj.com&#x2F;cmo&#x2F;2016&#x2F;11&#x2F;01&#x2F;media-device-habits-of-the-modern-consumer&#x2F;" rel="nofollow">https:&#x2F;&#x2F;deloitte.wsj.com&#x2F;cmo&#x2F;2016&#x2F;11&#x2F;01&#x2F;media-device-habits-...</a>