Aldi, a brutally efficient grocery chain, is upending America's supermarkets
Most of the stuff they&#x27;re doing seems to be entirely commonplace for the supermarket chains we have here in Norway.<p>The coins for the carts.<p>Stacking crates instead of individual items.<p>Training every employee for everything (it&#x27;s not uncommon to see a store manager operating the cash register).<p>Expecting customers to fill their own bags and charging for those bags.<p>Smaller selection.<p>The only unique part seems to be the tendency to promote the shop&#x27;s own brand over name brands.<p>On a related note: Lidl tried and failed to get a foothold here in Norway with similar tactics. It didn&#x27;t work. Perhaps because our mainstream store chains are already so similar to Lidl, except our domestic chains offer actual name brand products and the Lidl stores didn&#x27;t, and I think that&#x27;s why they failed. Also, people who are really desperate to save money can just go to Sweden to shop. It&#x27;s not a very long drive.