How to lower the price of plant-based meat
A tangential topic - I really think that in general calling plant-based things &quot;meat&quot;, a terrible idea.  It does not promote plant-base diet or meat consumption reduction.  It is trying to be what is not.<p>I think it pushes away those who are on the cusp of moving towards plant-base foods.  Why?  Because the consumer is told it is &quot;meat&quot;, so they will compare it to meat.    
They will compare these patties to a real, prime Angus burger.<p>If we could be honest and declare them what they are,  plant-based patties (come up with new name or whatever, plenty of plant-based names in non-English languages) I think it would improve the general image and consumption of these products.<p>Suddenly we would not be locked in the &quot;meat&quot; category.   We can have all kinds of flavors for these products, instead of &quot;meat&quot; flavor, not having to &quot;live up to&quot; the meat taste, and mouth feel.  We can live up to great flavors vegetables, fruits, and herbs.