Introducing .app, a more secure home for apps on the web
Sigh.  As I’ve said before, we need stronger identity profiles and user agents that verify <i>much</i> more than legitimate-sounding names.  A name <i>alone</i> should effectively be treated like it could be <i>completely and utterly fake</i>, period.<p>Yes, they’re requiring &quot;https&quot; but it’s not like it is hard to acquire a certificate anymore.<p>All the &quot;.app&quot; domain will do is screw app developers into paying to register their chosen name on a particular domain.  Again.  After all, if you don’t register then <i>someone else could</i>, giving their site perceived legitimacy over yours.  Let’s not forget, many apps are <i>not</i> making millions on top-10 lists; developers aren’t exactly eager to further cut into their meager earnings to cover web sites.<p>We already know that <i>entire apps</i> are being copied.  Scammers have never been deterred from copying entire web sites either (just look at those E-mails from “your bank”).  This new domain might serve mainly as a way for scammers to make stolen copies seem <i>even more real</i>.  Frankly, I predict that all the real talented developers will be slowly discouraged from continuing to try to make money in an environment where obvious fakes can thrive so easily and the costs just keep going up.