The Rise of the $10M Disc Golf Celebrity
&gt; According to 2019 data from the athlete marketing platform Opendorse, only about 70 athletes in the world make at least a million dollars a year in endorsement deals. McBeth’s endorsement income from Discraft alone puts him on par with Bears linebacker Khalil Mack, Jazz guard Mike Conley Jr., and Astros pitcher Justin Verlander.<p>This doesn&#x27;t pass the smell test at all.  Opendorse doesn&#x27;t give any transparency into how they arrived at those numbers; they could be pulled from thin air, and Opendorse are clearly ignoring some sports.  For example, there are zero NHL players on the list despite Forbes listing at least 10 players who should be on that list, including several who make well over a million in endorsements.<p>I&#x27;d wager there are an order of magnitude more than 70 athletes with $1 million+ in endorsements.