Don't just roll the dice – Software pricing guide (2012) [pdf]
This article I think comes very close but never answers the central question here: how to find the price that generates maximum revenue.<p>I have a hypothesis that price tolerance follows Pareto distribution, i.e. the function of the number of people willing to pay any given price for the same product must have the same shape as the overall wealth distribution among your customers. Therefore it should be theoretically possible to find your peak price that yields maximum revenue in the following three steps: (1) take measurements at several different price points (A&#x2F;B test) (2) find the Pareto parameters for your customers (3) solve the differential and find the peak.<p>The same in a bit more detail:<p><a href="https:&#x2F;&#x2F;medium.com&#x2F;@hovm&#x2F;finding-the-max-revenue-price-mark-for-digital-products-24cef24f746d" rel="nofollow">https:&#x2F;&#x2F;medium.com&#x2F;@hovm&#x2F;finding-the-max-revenue-price-mark-...</a>