Against Facebook
&gt; <i>This process of commodification has turned us all into tastemakers, reviewers, likers, retweeters and brand ambassadors. The platform takes our real authentic friendships and first commodifies them, reifies them, and then sells them back to us as an “image of friendship”, but one that is bankrupt of any genuine social value.</i><p>This is the money quote.<p>The article raises a lot of points and is a provocating read. One of the points it brings up has also been on my mind lately: all the content I contribute on the platform just goes there to die. It&#x27;s not searcheable, it&#x27;s not easily indexed, it fades quickly within the matter of hours and it doesn&#x27;t foster in-depth discussion. The silverlining is that this is finally pushing me to get my own site&#x2F;blog up. Yes I will still link to it from FB and they can analyze the sh*t out of it if they want; but at least I get to keep and curate my own content.