Behind the Pixel: Google’s First Real Threat to Apple’s iPhone
What is the draw here?<p>I have been running my Nexus 5 into the ground (soldered on a new power button when the original broke) in anticipation of the next Nexus phone. Pixel is no Nexus.<p>Seriously, what does this have that the year-old Nexus 6P and 5X don&#x27;t, other than incremental hardware improvements? And a massive price hike? Why should I buy this?<p>(Seriously, Google? You want $650 for a phone with a 1080p screen? I know there&#x27;s benefits to a lower resolution but then why not drop the price? It&#x27;s ridiculous.)<p>My perception is that Google no longer knows what it&#x27;s doing. Reference Allo for an even better example. The company can coast on their existing products but only for so long.