Google devising radical search changes to beat back A.I. rivals
How about Google focus on actually making their search results good again.<p>I have gotten increasingly frustrated with the results that even 6 years ago were more relevant.<p>When I put quotes around a specific phrase, I <i>only</i> want direct matches to those words first, before showing me anything else.<p>Yesterday an uncle was asking me if there are RV parks in SF or nearby. Google proceeds to show me a list of every dog park near my zip code instead. I quote &quot;RV parks&quot; and get similar. When I finally spelled out recreational vehicle parks, I got better results. And every result literally has &quot;RV park&quot; in the title. (Turns out there are 2 in SF. Candlestick park has bad reviews, and the link to the one in the Presidio is 404.)<p>In a year or two all of this AI stuff is going to calm back down when people finally realize that for other than a few product types, sprinkling &quot;AI&quot; onto everything like cheap MSG isn&#x27;t going to make the core products any better.<p>I don&#x27;t want a &quot;personalized&quot; search experience. I want accurate results for the damned thing I&#x27;m searching for. Those should be exactly the same results everyone else gets when looking for the same thing.