Never Hertz to Ask
Side topic: the rental car industry is a dinosaur walking. Just like Netflix and video-on-demand put Blockbuster out of business, Uber and rideshare companies are slowly putting the kabosh on rental car business.<p>I can&#x27;t remember the last time I really needed to rent a car. Maybe for the random site-seeing roadtrip. But vacationers aren&#x27;t rental company&#x27;s bread and butter: it&#x27;s business travelers. And business travelers are seeing much more convenience from rideshare than from rentals. The hassle of renting a car, parking, tolls, gas, dealing with insurance and liability, and just the shenanigans of rental car companies is not worth the hassle.<p>It took a solid decade before the impact of video on demand was felt on Blockbuster, but it was inevitable.<p>Just how COVID is bringing the water out of shore on the low tide, all it is doing is exposing already weak companies. Those that fail can&#x27;t simply blame COVID, altho it&#x27;s certainly a contributor. For some, the writing was already on the wall.<p>In 10 years we&#x27;ll be writing the post-mortem on the rental car industry.