Lessons we learned while bootstrapping
here&#x27;s my problem if anyone is willing to lend a helping hand: i&#x27;m building an enterprise saas product that involves some cool buzzwords and potentially really adds value in the space i&#x27;m targeting but i&#x27;m getting no traction.<p>i have an mvp (phone app and webapp) to demo to customers. i have the decks and sales pitch. i&#x27;m a reasonably smart and articulate person and communicate well (able to &quot;speak sales&quot;). yet because i have no company history, no clients, no credibility - in a word no social proof - for the life of me i can&#x27;t get any traction. at least i think this is the reason i&#x27;m not getting any bites? i had leads (through my FFF investors) - i&#x27;ve had probably 10-15 sales conversations in the last 4 months that have gone absolutely no where (the latest one fizzled out yesterday). pricing isn&#x27;t the issue because i&#x27;ve floated several different pricing schemes to customers and while some are more attractive than others it&#x27;s never been the deal breaker. maybe i have poor product&#x2F;market fit but i&#x27;ve experimented with adjusted the product offering too and no significant change in reception there either.<p>now supposedly i should be learning something about my market segment but the problem is i constantly get contradictory signals - one customers says it&#x27;s a great product but too early, another says it&#x27;s not a useful product maybe i&#x27;d like to consider building such and such product, one customer says price is too high, another doesn&#x27;t even mention it.<p>i&#x27;m really at a complete loss for how to turn this thing around and i&#x27;m burning through cash (although i&#x27;m not above taking cost cutting measures - fired one of us three 3 weeks ago and cut my own pay this month).