Bad UI is causing people to get scammed
Another bad UI&#x2F;ux problem is advertising standards.<p>I had to go help my 70yo neighbour deal with Microsoft scammers after she clicked the &quot;continue&quot; button for her time scheduling form: 
<a href="https:&#x2F;&#x2F;ibb.co&#x2F;CKCbRpf" rel="nofollow">https:&#x2F;&#x2F;ibb.co&#x2F;CKCbRpf</a><p>Guess where the actual continue button is?<p>Computers are hell for normal people. There needs to be some sort of standards both on the appearance of ads (&quot;can&#x27;t look like the flow of a page, must be &quot;&quot;clearly&quot;&quot; an ad&quot;) and the positioning of ads (must be in margins, can&#x27;t use absolute positioning).<p>After clicking this, it takes you to a Microsoft security product page looking website, forces itself to full screen, robotic voice blaring &quot; your computer is insecure, please step away from computer&quot; and a pop-up telling you what number to call to sort it out.<p>She came knocking on my door with the Microsoft tech support on the phone. Thankfully she had problems with the run prompt, and  wanted me to help. I just hung up, closed the site. And installed an ad blocker.<p>And then people out there who support ads on the internet as they are right now