What do we really know about the effectiveness of digital advertising?
Maybe this is just a generational thing, but I still have never clicked on an ad. I hate ads. I don&#x27;t know anyone who likes them. I don&#x27;t know anyone who has intentionally clicked on them.<p>I have literally never met anyone who places any value in advertising at all. Everyone hates it with 100% of their being. It is the garbage we all just sort of accept exposure to as some sort of fee for existing online.<p>Who are all these people that subverted technology and turned it into advertising-tech?