Developer tools can be magic but instead collect dust
Because in 2021 developer tools are fundamentally not profitable. Jetbrains is the exception, not the norm. Developer tools are loss leaders for large corporation to acquire developer goodwill and mindshare. Previously we sold developer tools&#x2F;PaaS. Programmers do not like to pay for their tooling. You have to sell to management, and when your target is management, then the metrics are completely different from what developers want.<p>This is why no-code and low code are so much more successful than developers tooling startups in terms of revenue and profitability. The people using are the same people who are running the business. The value proposition is clear. &quot;Better developer experience&quot; alone is not sufficient for selling to enterprise. And programmer productivity cannot be quantified in lines of code written. This is hard point to explain and get across on HN because this forum is inherently dismissive of the value of RPA and RAD software.