Funding Choices – Google’s new tool for GDPR compliance and content monetization
I&#x27;m still surprised no one has yet figured out a way to store sensitive data about personal interests and preferences on the client-side and let the client itself pull appropriate ads for the user to see. The quality of such a system should be comparable or better to server-side technologies with the right amount of tuning, and much less privacy-invading than existing approaches.<p>Personally I&#x27;d love to support more websites through ads if two conditions could be met:<p>- A way to ensure that ads don&#x27;t try to harm me by e.g. leading me to websites serving malware or abusing my computer&#x27;s resources (e.g. miners)<p>- A way to keep my privacy and control what data is collected about me (and who has access to that data)<p>Currently I simply can&#x27;t turn off the ad-blocker even if I wanted as most sites become completely unusable and outright obnoxious by showing large, blinking or content-hiding ads, videos, popups or fake overlays. That&#x27;s why most people use ad-blockers (IMHO). If ads are decent, relevant and non-obtrusive I personally would be happy to see them.<p>Also, go to any large website these days (without ad-blocker enabled) and check how many third-party trackers they load. There are many sites that send my data to more than 50 (!) different ad networks and partners, which is just insane.