A database that is verifiable and auditable by default
1. It was surprisingly hard to find out <i>which</i> blockhain is being used... Looks like it is some sort of testnet for now, with future plans for Ethereum?<p>2. As most blockchain startups do, this has the usual failure mode of losing access to the private key (or having hackers get hold of it, both are bad) and having no recovery whatsoever. Given how often we read about large orgs having embarrassing IT failures and data leaks, I cannot imagine any sane CIO using a system without account recovery mechanism.