Won’t Subscribe
&gt; “But wait,” says Mr Manager, “you already subscribe to five publications, so you’ve proved you have a propensity to subscribe! You’re exactly my target market!” Wrong. It’s exactly because I’ve done some subscribing that I’m just not gonna do any more.<p>Exactly. Same thing is happening with cable unbundling. Few people want to subscribe to Netflix, Hulu, Amazon Prime, HBO, ESPN+, Disney+, Peacock, and YouTube TV&#x2F;Sling&#x2F;Fubo&#x2F;Philo&#x2F;whoever to get all the content they&#x27;re interested in.