A summary of my learnings on how to find startup ideas
Trying to come up with an innovative idea out of the blue is a fools errand - the odds of you being the first person to ever think of something are low to begin with, the odds that you will do so in a field you have no experience in and that this unique idea will also be a good one are astronomically low. That the idea is both good in its own right and also something you have the passion and skill to tackle is substantially less likely still.<p>I think the best strategy is to just pick an area you know you generally enjoy working in, and start building a copy of something that already exists in that space. As you go along you will inevitably run into the same problems that others previously faced, and at some point you&#x27;re going to find some fork in the road where everyone went one way but you think it&#x27;s worth trying the other, or you will find some problem that everyone in the space has been dealing with that you could fix. Unlike high level ideation, in this scenario when you find an idea it will be something that you are already an expert on and passionate about solving, and the value of such a solution would be immediately clear.