British chain of fish & chips restaurants reportedly makes Romania priority for international expansion
<p>British chain of fish &amp; chips restaurants Harry Ramsden's recently began a push for international expansion and made Romania a priority due to the lack of local competition in this segment, <a href="https://www.profit.ro/povesti-cu-profit/foto-lant-celebru-de-restaurante-de-fish-chips-aflat-in-guinness-book-pregateste-intrarea-in-romania-21741633?utm_source=Rss&amp;utm_medium=Referral&amp;utm_campaign=Cross">Profit.ro</a> reported. It reportedly targets Bucharest and other large cities.</p>
<p>Harry Ramsden's has been in the market in Britain since 1928. The brand's story began with its founder, Harry Ramsden, who opened a modest wooden shop near the tram station at White Cross in Guiseley, West Yorkshire, with a GBP 150 initial investment. Following the success of the first location, Harry Ramsden opened his first restaurant in the same area, at White Cross, three years later. </p>
<p>In time, the restaurant came to be ranked as the second most popular after The Ritz in London. In July 1952, the restaurant set a Guinness World Record for the most fish and chips portions served in a day, catering to 10,000 customers on the occasion of its 21st anniversary.</p>
<p>The franchise entry fee is EUR 150,000, with an investment level of EUR 300,000 - 400,000 depending on the size, plus a 10-year contract. The annual revenue generated by a restaurant is estimated to range between EUR 1.5-1.8 million.</p>
<p>The chain plans to open restaurants in Bucharest and other cities with over 200,000 residents through a franchise system, according to Profit.ro.</p>
<p><em><a href="mailto:radu@romania-insider.com">radu@romania-insider.com</a></em></p>
<p><em>(Photo source: Harry Ramsden's on Facebook)</em></p>