Irish fashion retailer Primark opens first store in western Romania
<p>Irish fashion retailer Primark has inaugurated its first store in Western Romania at Iulius Mall, part of the mixed-use Iulius Town in Timișoara.</p>

<p>The store, which opened on August 7, 2024, marks Primark's third location in Romania following an investment of EUR 10 million.</p>

<p>"We are delighted to open our doors today and welcome customers in Timișoara to our new Primark Iulius Mall store. We've had a great welcome in Romania since our arrival in late 2022, and it's fantastic to see our offering of affordable fashion resonate locally," said Maciej Podwojski, Head of CEE at Primark.</p>

<p>Primark Timișoara is expected to significantly boost the local economy by creating over 150 new jobs.</p>

<p>The store spans over 3,200 sqm on a single floor and offers a wide range of products, including trending fashion, beauty, lifestyle items, and homeware at affordable prices.</p>

<p>The store's opening marks another milestone for Primark's expansion in Romania, following successful openings in Bucharest's ParkLake Shopping Centre and AFI Cotroceni.</p>

<p>Future plans include opening additional stores in Cluj-Napoca and Craiova.</p>

<p><em>(Photo: the company)</em></p>

<p><em>andrei@romania-insider.com</em></p>