Half of Romanian consumers have reduced their discretionary spending, study shows
<p>About 46% of Romanians believe that what they currently buy is only the bare minimum to ensure their daily living due to inflation.&nbsp;</p>

<p>In the last month, Romanians spent the most on food products (89%), utilities (82%), personal hygiene products (73%), home care products (67%), and medicines or supplements (66%), according to a Reveal Marketing Research study.</p>

<p>Also, 16% of Romanian respondents allocated small amounts for books, 13% of them on travel and vacations, and 7% of Romanians on hobby products.</p>

<p>At the same time, compared to 2022, recent data shows a significant increase in spending in the last month on basic categories, such as food (+17%), utilities (+16%), personal hygiene products (+11%), cleaning products (+8%) and medicines and supplements (+12%).</p>

<p><em>iulian@romania-insider.com</em></p>

<p><em>(Photo source: <a href="https://www.dreamstime.com" rel="noopener" target="_blank">Tero Vesalainen/Dreamstime.com</a>)</em></p>