Produce a report describing the effect of a new marketing campaign.
We launched a new campaign targeting millennials on social media.
The new marketing campaign targeting millennials on social media was successful. We achieved an increase in sales of 15%, higher engagement with our products on social media, more reach and visibility on the platforms coupled with a 23% drop in cost-per-click advertising.
Below is an instruction that describes a task. Write a response that appropriately completes the request.

### Instruction:
Produce a report describing the effect of a new marketing campaign.

### Response:
The new marketing campaign targeting millennials on social media was successful. We achieved an increase in sales of 15%, higher engagement with our products on social media, more reach and visibility on the platforms coupled with a 23% drop in cost-per-click advertising.