public function reduceExclusivityIndex()
    {
        $q = $this->getEntityManager()->getConnection()->createQueryBuilder();
        $q->update(MAUTIC_TABLE_PREFIX.$this->getTableName());
        $q->where(
            $q->expr()->isNotNull('exclusive_expire_date'),
            $q->expr()->lte('exclusive_expire_date', 'NOW()')
        );
        $q->set('exclusive_expire_date', 'NULL');
        $q->set('exclusive_pattern', 'NULL');
        $q->set('exclusive_scope', 'NULL');
        $q->execute();
    }