public function preparePeoplesDataForInsert($input) {

        $data = [];

        $data['user_id']       = null;  // Set users up as PEOPLES in the admin
        $data['title']         = $input['first_name']." ".$input['surname'];
        $data['salutation']    = "";
        $data['first_name']    = $input['first_name'];
        $data['middle_name']   = "";
        $data['surname']       = $input['surname'];
        $data['position']      = "";
        $data['description']   = "";
        $data['comments']      = "Created by front-end subscription to an email list";

        $data['birthday']      = null;
        $data['anniversary']   = null;

        $data['created_at']    = Carbon::now();
        $data['created_by']    = $this->userRepository->getFirstAmongEqualsUserID();
        $data['updated_at']    = Carbon::now();
        $data['updated_by']    = $this->userRepository->getFirstAmongEqualsUserID();

        $data['profile']       = null;
        $data['featured_image'] = null;

        return $data;
    }