public function contentFormatter($content)
    {
        $new_content = '';
        $pattern_full = '{(\[raw\].*?\[/raw\])}is';
        $pattern_contents = '{\[raw\](.*?)\[/raw\]}is';
        $pieces = preg_split($pattern_full, $content, -1, PREG_SPLIT_DELIM_CAPTURE);

        foreach ($pieces as $piece) {
            if (preg_match($pattern_contents, $piece, $matches)) {
                $new_content .= $matches[1];
            } else {
                $new_content .= wpautop($piece);
            }
        }

        return $new_content;
    }