public function store($payload)
    {
        $payload = $this->parseBlocks($payload, 'blog');

        $payload['title'] = htmlentities($payload['title']);
        $payload['url'] = Cms::convertToURL($payload['url']);
        $payload['is_published'] = (isset($payload['is_published'])) ? (bool) $payload['is_published'] : 0;
        $payload['published_at'] = (isset($payload['published_at']) && !empty($payload['published_at'])) ? Carbon::parse($payload['published_at'])->format('Y-m-d H:i:s') : Carbon::now(config('app.timezone'))->format('Y-m-d H:i:s');

        if (isset($payload['hero_image'])) {
            $file = request()->file('hero_image');
            $path = app(FileService::class)->saveFile($file, 'public/images', [], true);
            $payload['hero_image'] = $path['name'];
        }

        return $this->model->create($payload);
    }