Application Provider wish to distribute Application Provider's content through the Excite Network and/or Broadcast Pages, establish and maintain related co-branded pages on the Application Provider Site, establish links between the Excite Network and the co-branded pages on the Application Provider Site, and promote the Application Provider on the Excite Network. Therefore, the parties agree as follows: 1. DEFINITIONS a) "Co-Branded Application" shall mean an Internet application designed, hosted, and managed by Application Provider whose purpose is to allow for the customer-specific selection, provision, and dissemination of offers (both targeted and untargeted, as hereinafter defined in EXHIBIT A) and coupons for products and services offered by Application Provider's merchant partners. b) "Excite Content" shall mean all content, information and functionality provided by Excite to e-centives, including but not limited to, links to 1 2 *****Confidential Treatment has been requested for portions of this agreement. The copy file herewith omits information subject to the confidentiality request. Omissions are designated as [*****]. A complete version of this agreement has been filed separately with the Securities and Exchange Commission. Community Products, Excite controlled advertising and Excite sourced offers, as further defined herein. c) "e-centives Content" shall mean all content, information and functionality provided by e-centives through the Co-Branded Application, including but not limited to, e-centives controlled advertising and e-centives sourced offers, as further defined herein. d) "User(s)" shall mean an end-user customer of the Excite@Home Network of web-sites and services. e) "Excite@Home Member(s)" shall mean a User who has registered as a member of the Excite@Home Network, regardless of that User's stated preference regarding allowing their registration information to be shared with third parties. f) "Program Member(s)" shall mean an Excite@Home Member who has: Source: INVENDA CORP, S-1/A, 8/28/2000 i) Been provided access to the Co-Branded Application, and ii) Has opted-in to allow all