Please choose the correct ending to complete the given sentence: Finance and Business: [header] How to increase your hotel's occupancy rate [title] Offer a discount for an extended hotel stay. [step] Guests are often inclined to spend as few nights in a hotel as possible, in order to decrease their expenses. These nights often fall on-or near-the weekend.

Ending1: If you have a job and a steady lifestyle, you might want to try to offer a discount. [substeps] If you live in a rural area, a discount is often obtained from rental homes and not hotels. Ending2: Making an offer to b&b during busy times and mid-friday nights is a way to raise the nighttime rent. [substeps] Nightclubs (also known as quick busts) usually offer lower overall occupancy hours. Ending3: Reserve them for the nicest time of the month, when guests are happier and have an easier time getting out of bed. [title] Hunt down an apartment near your hotel. Ending4: Boost your occupancy rate by offering a discounted room rate for guests when they spend multiple nights in a row. [substeps] For example, offer guests 40% off their nightly room rate if they stay for more than 2 nights.

Answer format: ending1/ending2/ending3/ending4