Please choose the correct ending to complete the given sentence: Finance and Business: [header] How to write a communications strategy [title] Consider the long-and short-term goals of your organization. [step] Whatever you do should be in support of these goals, so it is important to be clear on them. [substeps] Indicate what your organization wishes to achieve on the communications front, such as increased media prominence, damage control, branding, etc.

Ending1: Identify your company's ability to work from home more effectively. Identify the time and resources you plan to use to implement communications strategies. Ending2: You should also be clear whether there is anything that is forbidden, or what happens whenever a situation is concerning. For example, physical goods may be banned or prohibited from increase in usage. Ending3: Pull the first step in your communication strategy for a strategy session. [title] Create the structure of your communication strategy. Ending4: For instance, growth may be your company's long-term goal, while creating greater brand recognition locally is your short-term goal. [title] Define objectives that support your company's goals.

Answer format: ending1/ending2/ending3/ending4