Please choose the correct ending to complete the given sentence: Food and Entertaining: [header] How to open a dog friendly restaurant [title] Design your niche. [step] Think about who you want to cater to, and how you intend to serve them. Of course pet owners are part of your clientele, but that can cover a variety of people.

Ending1: You also want to think about the atmosphere of your restaurant. This includes the kind of service your customers will get. Ending2: Ask yourself what it is that you would do to provide all the people a service that a pet could not. [substeps] For example, you might provide food for a specific breed of dog, or offer them special dog treats. Ending3: Decide what type of pet you want to cater to, where you plan to target it, and who you want to test it on. [substeps] If you're working with a large number of people, you will be more likely to recruit interested customers than if you just have experience running a dog-friendly restaurant. Ending4: Think about also what you'd like to see in the restaurant. If you're not so sure about what the clientele will be, consider asking other restaurant owners if your specific niche falls into that category.

Answer format: ending1/ending2/ending3/ending4