Please choose the correct ending to complete the given sentence: Education and Communications: [header] How to create a media kit [title] Determine the format. [step] Traditional corporate media kits are physical folders containing paper copies of marketing materials. Digital kits are designed to publish on the web or email to journalists or prospective advertising clients.

Ending1: Non-traditional media kits include flash drives, fax, text files, videos, photo frames, history, stock photographs, media samples, and published editorials. You will find software converter pads, tables, and so on. Ending2: [substeps] Physical press kits are useful for distributing at trade shows. An online media kit is typically a single web page that links to all the appropriate information. Ending3: Modern media kits involve images and graphs that can capture documents and send announcements to your stakeholders' offices and marketing outlets. A microsoft office kit consists of color coded paper, in a grid style, so company personnel can write in it in their office and test the formatting and quality of the document. Ending4: [substeps] Traditional corporate media kits come in 2 forms: format and narrative format. Narrative format is a media kit that must cover a wide range of content.

Answer format: ending1/ending2/ending3/ending4