membership community charset iso 8859 1 membership community commentary june 29 2001 making money information provide absolute best low cost ways providing traffic site helping capitalize power potential web brings every net preneur issue contains sites trade links issue 32 easy ways breath new life webpage member showcase ready 15 minutes fame win free ad community commentary today special announcement help become internet service provider within 7 days give 100 00 click already signed 300 isps 4 year contract see town click member least one programs bannersgomlm com profitbanners com cashpromotions com mysiteinc com timshometownstories com freelinksnetwork com myshoppingplace com bannerco op com putpeel com putpeel net sellinternetaccess com isp com seventhpower com 32 easy ways breath new life webpage true ask ceos yahoo com america online tell true send email terry dean allen says jim daniels ask agree 100 true take word fact contact 10 000 folks online selling web marketing resources tell emphatically without question doubts whatsoever absolutely true true anyone earn living online really takes several important components join 5 successful web one necessities website website one two things either makes sale 95 online businesses websites simply produce results simple reason poor performance poor sales letters website convince people make purchase 32 easy ways breathe new life sales letter 1 write sales letter individual mind go ahead pick someone real person write sales letter matter grandma next door neighbor cat write sales letter like writing personally potential customer reads seem personal almost like wrote mind often sales letters written going read audience rather one person keep sales letters personal one person time going read 2 use illustration get point across sales letters told stories car stalling side road illustrate idea must constantly add fuel advertising keep businesses running compared hype easily making millions online chances riding bareback across montana grizzly bear leads read getting top oak tree relates aggressively marketing online people love good story pounds home solid message tell stories illustrate point trying make emphasize benefit sharing account real world effectively creates interest establishes point 3 create interest reader first line first line sales letter immediately create desire reader want know go back beginning article first words true guarantee either consciously subconsciously thought true immediately mind wanted know talking even knew right 8 paragraphs article carefully craft first line immediately get wanting know got winner 4 use bullets people spend lot time reading bulleted lists fact often reread use bulleted lists stress benefits product service spell exactly included offer use extra space bullet really highlight line create sense length list 5 launch bullet list immediately shortly opening line immediately give reader bullet list benefits absorb hit best shot pull big guns stress important things reader discover offering killer list early sales letter automatically create desire reader continue ad copy already interested first list benefits certainly open finding even reasons product service aid 6 let flow write everything enters mind writing sales letter edit later sit start writing everything know product service benefit customer amazed much information floods mind write read able add lot detail many points edit exhausted ideas 7 make sales letter personal make sure words least 4 1 ad copy must written customer sure old advertising adage goes something like care thing lawn mower care lawn leads interested products interested wants needs finished sales letter uploaded test webpage run check http www keywordcount com see ratio versus references etc free service make sure least 4 1 favor customer 8 write like speak forget rules grammar teacher taught write sales letters everyday language like would talk person afraid begin sentences worry ending sentence preposition write like speak sales letter great american novel write like ernest hemingway 9 use short paragraphs consisting 2 4 sentences long copy works long paragraphs use short paragraphs lead next paragraph afraid use short sentences like one see mean shorter paragraphs keep interest reader longer paragraphs cause eye strain often force reader get distracted 10 stress benefits features readers want burning question answered need going meet want going fill product service going value benefit reader spell focus features product service rather features add value life reader example selling automobile tires may well largest assortment tires world cares care selection care keeping 3 month old baby girl safe traveling instead focusing selection focus fact baby girl kept safe tire fit car selling tires selling safety family stress benefits features 11 keep reader interested sales letters read like manual trying explain perform complicated surgery wife filled words phrases need dictionary understand unless writing targeted audience avoid using technical language many readers might understand keep simple using words language information easy understand follow 12 target sales letter finished final draft sales letter target specific audience example selling work home product rewrite sales letter adding words headlines ad copy targeted towards women homemakers rewrite sales letter target college students write another letter targeting senior citizens still another could written high school teachers wanting earn extra income summer vacation possibilities endless need add words ad copy make appear product service specifically designed target audience work 5 hours week would become college students work 5 hours week sales letter targeted upload sales letters separate pages website could easily target 100 groups simply advertise targeted pages targeted mediums could advertise college students page campus ezine senior citizens page could advertised retirement community message board creating targeted sales letters literally open dozens new groups sell existing product eyes looks like product match made 13 make ad copy easy follow use short sentences paragraphs break sales letter attention grabbing headlines lead next paragraph one thing always found work well sales letters use pause like start sentence one line leaving reader wanting know finishing next line also going use sales letter continues several different pages website use catchy hook line end page keep clicking let get started road success shall click continue 14 use similes metaphors effect customer purchases product generate flood traffic would make noah start building another ark order today feel like cat let mouse get away use words create picture readers mind think superman comes mind immediately remember faster speeding bullet powerful locomotive able leap tall buildings single bound see word pictures stick minds 15 focus one product service try sell customer multiple products time confuses reader keep ad copy directed one specific product service use products services back end products 16 make stand kid hundreds maybe thousands web thing stand among crowd sales letter must inject personality must breathe originality product service different like rest unique right sales letter must separate competition must create feeling find anywhere else 17 believable earn 54 000 next 24 hours delete good grief think idiot something get real make outrageous claims obviously truth ruin reputation let tell simple universal fact reversed branded liar never anything liar matter launch respectable honest business available anywhere people always doubt remember crazy stuff said believable exaggerate mislead stretch distort truth 18 specific generalize information rather exact instead 100 tips losing weight use 124 tips losing weight generalizing information creates doubt questions reader mind really getting even know use specific information reader begins think person must counted know exactly expect platitudes generalities roll human understanding like water duck wrote claude hopkins classic book scientific advertising leave impression whatsoever 19 complete tell reader everything would want know product service answer questions anything would want consider making purchase think point view ask buy address sales letter remove anything would keep reader making purchase 20 use testimonials boost sales share actual excerpts current customers saying product service many websites entire section even separate page endorsements compliments listed satisfied customers remove doubt mind reader people found lot value benefit product probably especially effective testimonials respected well known authorities within target field 21 use headlines throughout sales letter headline relegated beginning ad copy use frequently overuse well placed headline grabs reader attention brings deeper letter readies next paragraph want spend much time working headlines entire sales letter important 22 avoid asking stupid questions like make 1 000 000 year sound great would like successful avoid question insults intelligence reader makes feel like inferior 23 offer freebie even customer buy customer decides going make purchase want follow later try influence buy future offering free item request email address order obtain freebie follow customer potential future sale additionally continue sales process ad copy banners flyers etc within free item course free item high quality useful product service impresses customer probably back customer soon 24 use bonuses overwhelm reader one things found effective writing sales letters include bonus items value actual product offering ginsu made one famous selling set steak knives commercial finished many bonus items table hard refuse make sure provide quality bonuses worthless outdated junk damages credibility main offer 25 use connective phrases like wait phrases effectively lead reader one paragraph next particularly next paragraph bullet list benefits leads bonus items idea value benefits reader 26 always include deadline including deadline create sense urgency mind customer order within 24 hours get bonuses oh 10 items remaining got hurry let customer know missing make deadline remember miss products bonuses miss benefits products deadlines effective every sales letter one 27 tell exactly order clear order process point towards order link tell methods offer e credit cards checks etc make process simple clear takes 2 steps people continue 28 explain product delivered quickly order processed order available let customer know exactly expect place order specific better let know system place operators standing order handled properly tell 29 offer money back guarantee take away last reason hold back offer questions asked 30 day guarantee people may realize cases law land required give money back satisfied product service since law anyway make benefit let know purchasing product service risk free 30 instruct respond immediately many people need read words act order today click instantly place order got far tell want get act fast ever heard mail order commercial television prompt viewer order right way 31 include post script people always read p always fact p one important parts sales letter many cases visitor website scroll immediately end page see much going cost p perfect place recap offer see price tag also see detailed description receive money use p restate offer detail 32 include second post script better believe read first p read p p use post script remind deadline offer another bonus point compelling factor would make want order guarantee read use 32 tips guarantee see significant increase amount responses receive sales letters fact would impossible responses improve copyright 2000 jimmy brown rights reserved worldwide author jimmy brown helping average people get rat race earn full time living online details firing boss creating internet wealth visit us right special offer join profits vault link email receipt free bonus copy terrific manual profit free ebooks guaranteed sell member showcase examine carefully email addresses included trade links encouraged contact many ways build successful business look successful sites programs members involved affiliates world top rated affiliate programs excellent business opportunities great marketing resources free advertising visit site trade links http www affiliates uk com trade links adrianbold affiliates uk com get insane amounts traffic website purchase 10 000 guaranteed visitors site receive 5 000 free traffic money less 2 cents visitor space limited order http www freepicklotto com trade links businessopps aol com celebration sale 99 00 casinos sportsbetting sites lingerie stores gift stores adult sites toy stores mention ad bmlm 99 receive special sale price order http www cyberopps com bmlm 99 released internet marketing guru corey rudl released brand new version 1 best selling internet marketing course insider secret marketing business internet must hesitate visit http www adminder com c cgi startbgmlmezine 260 page catalog 3000 gift items men women children gift everyone show 100 gift items web site alone catalog access rest also feel best prices web visit http www net trade links georgel 932 yahoo com stop smoking free lesson discover secret stopping smoking master powerful techniques come http www breath life net free lesson act p tell someone care trade links jturco 3 hotmail com product service opportunity quality merchandise appeals people worldwide reach targeted audience fraction large newsletters charge exhibit website trade links 8 cpm compare industry average 10 15 cpm valuable member want successful order today showcases limited published first come first serve basis secure order form click http bannersgomlm com ezine ready 15 minutes fame one items would like include community commentary need chance showcase marketing strategies need hear everyone would like blow horn 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