Attachment B Licensees’ submission to the ACMA dated 24 October 2016: […] Compliance with clause 3.3.1 "Diet alone can cure arthritis conditions" 10. The Report considered in its full context simply does not contain or convey any representation that "diet alone can cure arthritis conditions". It is made very clear in the Report that diet is only one component of a treatment plan for arthritis symptoms, and there is no suggestion that improvements in diet are a complete solution or cure for the condition or its symptoms. 11. Language used throughout the Report clearly demonstrates this, including (emphasis added): "If you're not looking at the way you're digesting and absorbing food... then you're not looking at the whole picture" "Some health experts are now turning to an anti-inflammatory diet to reduce painful symptoms of both arthritis and gout". "Cutting back on sugar, coffee and products made with wheat can also help" "The solution could be all in what you eat". "...there are some superfoods that can help ease the pain". "including pain-busting foods in your weekly grocery shop is iust part of the solution. It's also important to maintain a healthy weight, and do some gentle exercise." "Arthritis Australia says different people can expect different results" 12. The ordinary reasonable viewer would understand these statements to indicate that changes to diet may assist in providing some symptomatic relief to arthritis sufferers. The effects are expressed to "help ease" and "reduce" the pain, as opposed to eradicating pain. Variability in the effect of changing diet for different people is also clearly disclosed, noting that people can expect different results, and making it clear that the dietary advice given during the Report is not held out as a complete cure for arthritis or its symptoms. 13. The Report related to claims made in respect of an anti-inflammatory diet, consisting of foods regarded as having anti-inflammatory properties. This was made apparent in the Report which provided information about "the top inflammatory foods", and references to arthritis as an "inflammatory disease" and the anti-inflammatory diet proposed by health experts. Based on this information, viewers would understand the dietary advice provided in the Report to be proposed as a means to assist in reducing pain caused by the inflammation associated with arthritis, rather than eliminating, or curing the underlying disease itself.
Attachment B Licensees’ submission to the ACMA dated 24 October 2016: […] Compliance with clause 3.3.1 "Diet alone can cure arthritis conditions" 10. The Report considered in its full context simply does not contain or convey any representation that "diet alone can cure arthritis conditions". It is made very clear in the Report that diet is only one component of a treatment plan for arthritis symptoms, and there is no suggestion that improvements in diet are a complete solution or cure for the condition or its symptoms. 11. Language used throughout the Report clearly demonstrates this, including (emphasis added): "If you're not looking at the way you're digesting and absorbing food... then you're not looking at the whole picture" "Some health experts are now turning to an anti-inflammatory diet to reduce painful symptoms of both arthritis and gout". "Cutting back on sugar, coffee and products made with wheat can also help" "The solution could be all in what you eat". "...there are some superfoods that can help ease the pain". "including pain-busting foods in your weekly grocery shop is iust part of the solution. It's also important to maintain a healthy weight, and do some gentle exercise." "Arthritis Australia says different people can expect different results" 12. The ordinary reasonable viewer would understand these statements to indicate that changes to diet may assist in providing some symptomatic relief to arthritis sufferers. The effects are expressed to "help ease" and "reduce" the pain, as opposed to eradicating pain. Variability in the effect of changing diet for different people is also clearly disclosed, noting that people can expect different results, and making it clear that the dietary advice given during the Report is not held out as a complete cure for arthritis or its symptoms. 13. The Report related to claims made in respect of an anti-inflammatory diet, consisting of foods regarded as having anti-inflammatory properties. This was made apparent in the Report which provided information about "the top inflammatory foods", and references to arthritis as an "inflammatory disease" and the anti-inflammatory diet proposed by health experts. Based on this information, viewers would understand the dietary advice provided in the Report to be proposed as a means to assist in reducing pain caused by the inflammation associated with arthritis, rather than eliminating, or curing the underlying disease itself.
BI-258%20Nine%20Nine%20News%20docx.docx