plastic components etc. Packaging is often damaging to the environment students to suggest ways – packaging could be made more environmentally friendly. A band name or logo is a method of identity that sets a product apart from its competitors. Students to list a range of fashion and textiles brand names and logos. Discuss what brand names/logos represent to consumers. Examples could include; Designers Guild, Chanel, Debenhams, Primark. Detailed investigation of one brand of the student’s choice. Week 3 Enterprise and Concept of global Interpretation of market Marketing now days can easily reach all corners marketing marketing: research data, calculating of the globe, students to research the impact of costs and profit. this type of marketing. the promotion and advertisement of Research and identify brand names that are products including globally recognised - Important to focus on the use of new fashion and textiles brand names. Eg Dior, technologies, eg Nike, Levi etc. social Compile a list of these identified brands. How do they reach consumers? viral marketing List ways in which brands can use new product costing and technologies to reach and appeal to profit consumers. Examples may include; international stores, advertising through awareness of websites, social media, mentions on the role of blogging sites, digital content etc. entrepreneurs.
plastic components etc. Packaging is often damaging to the environment – students to suggest ways packaging could be made more environmentally friendly. A band name or logo is a method of identity that sets a product apart from its competitors. Students to list a range of fashion and textiles brand names and logos. Discuss what brand names/logos represent to consumers. Examples could include; Designers Guild, Chanel, Debenhams, Primark. Detailed investigation of one brand of the student’s choice. Week 3 Enterprise and marketing Concept of global marketing: the promotion and advertisement of products including the use of new technologies, eg social viral marketing product costing and profit awareness of the role of entrepreneurs. Interpretation of market research data, calculating costs and profit. Marketing now days can easily reach all corners of the globe, students to research the impact of this type of marketing. Research and identify brand names that are globally recognised - Important to focus on fashion and textiles brand names. Eg Dior, Nike, Levi etc. Compile a list of these identified brands. How do they reach consumers? List ways in which brands can use new technologies to reach and appeal to consumers. Examples may include; international stores, advertising through websites, social media, mentions on blogging sites, digital content etc.
AQA-7562-SOW.DOCX