AWR4M/OI Rubric" “Dream Developing Proficient Exemplary Level 2 Level 3 Level 4 Plan Script / Sketchy script or storyboard Complete script or storyboard, Clearly describes each shot visually (T) Storyboard though not detailed Includes movements, narration Shows evidence of planning for evidence of planning through and dialogue, a few parts of production most parts of production evidence of planning through all parts of the production Content Video The video is a disconnected (or The video tells a connected story The video tells a compelling story Objective loosely connected) series of or has a clear and complete or has a compelling structure and (C) scenes with no unifying story or structure is expressed creatively structure Most content relates to the All content relates to the storyline Random or irrelevant content storyline included Provides fresh, interesting, or humorous insights Footage Video Sometimes in focus Usually in and Usually steady Always in focus (unless purposefully done) Shoot (A) Sometimes steady Pans and zooms are limited and usually purposeful Always steady No camera movement OR excessive movement (panning, Composition usually follows the Movements are planned, zooming, trucking, etc.) rule of thirds purposeful and provide impact (A) Audio Sound sometimes unclear: due usually clear, no unintended Sound always clear (unless to low voices, overly loud ambient noise purposefully done) and ambient ambient noise noise always appropriate Appropriate use of silence Edit Cutting Clips begin and/or end with Most clips edited to remove slack Clips show no slack time and begin (A) slack time or in mid action time and to begin and end with and end with thought to action thought to action (A) Transitions No transitions between clips transitions used (cut and All transitions between clips are used or too many different fade) appropriately and other appropriate, suit mood and transitions used without types of transitions usually added content, and smooth the flow from thought to purpose as appropriate for the scene scene to the next (K/U) Pacing Many video clips are too long or Most clips move at a steady Variety of pacing and changes fit /Continuity too short and leave out essential pace, fast enough to keep the the of the content “mood” action or dialogue audience interested and slow Pacing keeps viewers interested enough to tell the complete story Several video clips do not fit the All video clips fit the storyline and storyline or are poorly ordered Most video clips fit the storyline transitions between scenes and transitions between scenes and most transitions between thoughtfully executed do not show evidence of scenes thoughtfully executed thoughtful execution
AWR4M/OI “Dream Rubric" Developing Level 2 Proficient Level 3 Exemplary Level 4 Plan (T) Script / Storyboard Sketchy script or storyboard Shows evidence of planning for a few parts of production Complete script or storyboard, though not detailed evidence of planning through most parts of production Clearly describes each shot visually Includes movements, narration and dialogue, evidence of planning through all parts of the production Content Objective (C) Video The video is a disconnected (or loosely connected) series of scenes with no unifying story or structure Random or irrelevant content included The video tells a connected story or has a clear and complete structure Most content relates to the storyline The video tells a compelling story or has a compelling structure and is expressed creatively All content relates to the storyline Provides fresh, interesting, or humorous insights Footage Shoot (A) Video Sometimes in focus Sometimes steady No camera movement OR excessive movement (panning, zooming, trucking, etc.) Usually in and Usually steady Pans and zooms are limited and usually purposeful Composition usually follows the rule of thirds Always in focus (unless purposefully done) Always steady Movements are planned, purposeful and provide impact (A) Audio Sound sometimes unclear: due to low voices, overly loud ambient noise usually clear, no unintended ambient noise Sound always clear (unless purposefully done) and ambient noise always appropriate Appropriate use of silence Edit (A) Cutting Clips begin and/or end with slack time or in mid action Most clips edited to remove slack time and to begin and end with thought to action Clips show no slack time and begin and end with thought to action (A) Transitions No transitions between clips are used or too many different transitions used without thought to purpose transitions used (cut and fade) appropriately and other types of transitions usually added as appropriate for the scene All transitions between clips appropriate, suit mood and content, and smooth the flow from scene to the next (K/U) Pacing /Continuity Many video clips are too long or too short and leave out essential action or dialogue Several video clips do not fit the storyline or are poorly ordered and transitions between scenes do not show evidence of thoughtful execution Most clips move at a steady pace, fast enough to keep the audience interested and slow enough to tell the complete story Most video clips fit the storyline and most transitions between scenes thoughtfully executed Variety of pacing and changes fit the “mood” of the content Pacing keeps viewers interested All video clips fit the storyline and transitions between scenes thoughtfully executed
awr4mi_dream_rubric.docx