Discursive Discursive First order categories Clusters Level Themes Disruption Disruptive globalisation Stability Security in family ownership and in Macro values Stability Community Relations (incl.government and media) Tradition of Innovation Mastering Steel Axes Materiality 3D Printing of Engineering Mastery Meso Mastering Production & New Product Development Strategy Awareness of Competition The Principal/s (Family) Dynamic Principal Agent Relations The Agent (CEO) Identities Protection Against Injuries Reducing reject products Eliminating Threats Positive Acceptance of Drug and Alcohol Testing Micro Positive acceptance of automation E-Work Manuals Knowledge Capture Quality systems Table 2 Narrative discourse Themes, Categories and Exemplar Quotes 1. Stability in Instability
Discursive Level First order categories Clusters Discursive Themes Macro Disruptive globalisation Disruption Stability in Security in family ownership and values Stability Community Relations (incl.government and media) Meso Tradition of Innovation Mastering Materiality of Mastery Steel Axes 3D Printing Engineering Mastering Production & Strategy New Product Development Awareness of Competition The Principal/s (Family) Dynamic Principal Agent Relations Identities The Agent (CEO) Micro Protection Against Injuries Eliminating Threats Reducing reject products Positive Acceptance of Drug and Alcohol Testing Positive acceptance of automation E-Work Manuals Knowledge Capture Quality systems Table 2 Narrative discourse Themes, Categories and Exemplar Quotes 1. Stability in Instability
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