Alumni Association, which will include all fall 2016 freshmen and add each freshman class in the next three years until all undergraduate students are SAA members. Ms. Gilmore is a 2012 KU graduate and a native of Liberal, Kansas. REVENUE DEVELOPMENT COMMITTEE REPORT: Mr. Lagerstrom said the committee focused on the goal of the Association’s draft strategic initiatives through fiscal year 2018: Enhance and build resources, creating future capacity to support Alumni Association programs and service that benefit the University and a growing KU community of students, alumni and friends. Mr. Lagerstrom highlighted three key objectives that emerged from the discussion: retention of Presidents Club members and success in encouraging larger annual gifts • from members, toward the ultimate goal of major gifts; increased membership in all categories; • creation of a business development plan that includes increased advertising sales and • establishing corporate sponsorships; the Association will be part of University discussions of sponsorships to ensure that our efforts do not conflict with KU’s plan. ALUMNI PROGRAMS AND SPECIAL EVENTS COMMITTEE REPORT: Mr. Brinkman said the meetings earlier in the day followed a conference call discussion two weeks earlier. Staff members are preparing plans for volunteers’ weekend in fall 2016 as well as a new model for future alumni reunions. The committee also discussed many aspects of the Rock Chalk Ball April 23, which for the first time featured mobile bidding during the silent auction. As a result, revenue from the silent auction reached $49,000, an increase of 42 percent. Mr. Brinkman highlighted the work of Ms. Winetroub, who also credited Ms. Krehbiel for her extensive research of mobile bidding vendors and her leadership of this new aspect of the ball. Board members applauded Ms. Krehbiel’s efforts. Another important improvement was the support of University colleagues in hosting tables; 140 of the more than 700 participants were KU colleagues and their guests. The staff recently completed a survey of ball participants, including table hosts and auction bidders, and discussions will continue regarding potential fine-tuning of sponsorship levels and the live auction, particularly the Fund-a-Need portion. Mr. Brinkman encouraged Board members to share their ideas for not only the Rock Chalk Ball but also the Jayhawk Roundup, which will be October 15 at the Murfin Stables in Wichita. The next Rock Chalk Ball will be April 29, 2017, at the Overland Park Convention Center. COMMUNICATIONS, MARKETING AND RECORDS COMMITTEE REPORT:
Alumni Association, which will include all fall 2016 freshmen and add each freshman class in the next three years until all undergraduate students are SAA members. Ms. Gilmore is a 2012 KU graduate and a native of Liberal, Kansas. REVENUE DEVELOPMENT COMMITTEE REPORT: Mr. Lagerstrom said the committee focused on the goal of the Association’s draft strategic initiatives through fiscal year 2018: Enhance and build resources, creating future capacity to support Alumni Association programs and service that benefit the University and a growing KU community of students, alumni and friends. Mr. Lagerstrom highlighted three key objectives that emerged from the discussion: • retention of Presidents Club members and success in encouraging larger annual gifts from members, toward the ultimate goal of major gifts; • increased membership in all categories; • creation of a business development plan that includes increased advertising sales and establishing corporate sponsorships; the Association will be part of University discussions of sponsorships to ensure that our efforts do not conflict with KU’s plan. ALUMNI PROGRAMS AND SPECIAL EVENTS COMMITTEE REPORT: Mr. Brinkman said the meetings earlier in the day followed a conference call discussion two weeks earlier. Staff members are preparing plans for volunteers’ weekend in fall 2016 as well as a new model for future alumni reunions. The committee also discussed many aspects of the Rock Chalk Ball April 23, which for the first time featured mobile bidding during the silent auction. As a result, revenue from the silent auction reached $49,000, an increase of 42 percent. Mr. Brinkman highlighted the work of Ms. Winetroub, who also credited Ms. Krehbiel for her extensive research of mobile bidding vendors and her leadership of this new aspect of the ball. Board members applauded Ms. Krehbiel’s efforts. Another important improvement was the support of University colleagues in hosting tables; 140 of the more than 700 participants were KU colleagues and their guests. The staff recently completed a survey of ball participants, including table hosts and auction bidders, and discussions will continue regarding potential fine-tuning of sponsorship levels and the live auction, particularly the Fund-a-Need portion. Mr. Brinkman encouraged Board members to share their ideas for not only the Rock Chalk Ball but also the Jayhawk Roundup, which will be October 15 at the Murfin Stables in Wichita. The next Rock Chalk Ball will be April 29, 2017, at the Overland Park Convention Center. COMMUNICATIONS, MARKETING AND RECORDS COMMITTEE REPORT:
bd_minutes_may2016.docx