Lobbying Communicate the Identify and prioritize Prepare adequately for proposal to others. actors who will be targeted meetings. for lobbying. Get to know the positions Set a date and time for of key actors and of the Set objectives and goals for lobbying visits. decision-maker. each targeted person. Decide ahead of time what Fine-tune the power Analyze the positions, agenda items will be map. interests, and motivations discussed during the visit. of key actors in relation to Improve our arguments. Limit our messages and the proposal. arguments to a small Motivate allies and Develop arguments to use number of key points. persuade the person with with each person. decision-making power Name spokespersons for the and undecided persons. Be clear about conclusions group and decide what that are reached and points they will stress in agreements that are made. each lobbying visit. Evaluate the meeting. Formalize agreements by putting them in writing. Do follow-up. Identify other ways of influencing the person we are lobbying. Follow up with the people who have been visited. Be clear about what is and what is not negotiable. Keep in mind the type of decision-making power or influence exercised by the people who are lobbying. Organizing Form and strengthen the Figure out who will be part Find creative ways to group or coalition that of the core group that is in communicate our message will participate in an charge of the campaign. to groups interested in advocacy initiative. supporting the proposal. Define mechanisms for Decide together on an communication and for Search for ways that the internal structure for the decision-making. population affected by the group or campaign doing problem can participate and Decide how to manage advocacy. contribute its strengths to economic resources that the effort. Motivate the affected are contributed to the population and campaign. incorporate it in the Meet with groups, advocacy process. organizations, or sectors with similar interests, telling them about the advocacy proposal. Ensure that the core group has enough time and human, material, and technical resources available to function well. Create committees with responsibilities for a particular aspect of the campaign (e.g. fundraising, press work).
Lobbying Communicate the proposal to others. Get to know the positions of key actors and of the decision-maker. Fine-tune the power map. Improve our arguments. Motivate allies and persuade the person with decision-making power and undecided persons. Identify and prioritize actors who will be targeted for lobbying. Set objectives and goals for each targeted person. Analyze the positions, interests, and motivations of key actors in relation to the proposal. Develop arguments to use with each person. Be clear about conclusions that are reached and agreements that are made. Evaluate the meeting. Do follow-up. Prepare adequately for meetings. Set a date and time for lobbying visits. Decide ahead of time what agenda items will be discussed during the visit. Limit our messages and arguments to a small number of key points. Name spokespersons for the group and decide what points they will stress in each lobbying visit. Formalize agreements by putting them in writing. Identify other ways of influencing the person we are lobbying. Follow up with the people who have been visited. Be clear about what is and what is not negotiable. Keep in mind the type of decision-making power or influence exercised by the people who are lobbying. Organizing Form and strengthen the group or coalition that will participate in an advocacy initiative. Decide together on an internal structure for the group or campaign doing advocacy. Motivate the affected population and incorporate it in the advocacy process. Figure out who will be part of the core group that is in charge of the campaign. Define mechanisms for communication and for decision-making. Decide how to manage economic resources that are contributed to the campaign. Meet with groups, organizations, or sectors with similar interests, telling them about the advocacy proposal. Ensure that the core group has enough time and human, material, and technical resources available to function well. Create committees with responsibilities for a particular aspect of the campaign (e.g. fundraising, press work). Find creative ways to communicate our message to groups interested in supporting the proposal. Search for ways that the population affected by the problem can participate and contribute its strengths to the effort.
Advocacy-Workshop-Info-Note.docx