Industry analysis Chapter 3 Hill & Jones Be prepared to discuss the Industry life cycle Ron Adner and Daniel Levinthal, readings and participate in 2002, The emergence of emerging discussions. Macroenvironment technology, California Management Review, 45:1, 50-66 Group presentation: Session 2 Clayton M. Christensen, Michael E. Chevy Volt Raynor, and Matthew C. Verlinden, 2001, Skate to Where the Money Will Be, Harvard Business Review, Nov-Dec, 74-81 Competitive Advantage Chapter 4 Hill and Jones Group presentation: Value chain Richard Normann and Rafael Google Mission and Distinctive Ramirez, 1993, From Value Chain Pharma Industry Session 3 competencies to Value Constellation, Harvard Business Review Customers point of view Chapter 5 Hill & Jones Group presentation: Business-level strategy Jay Barney, 1995, Looking inside Starbucks and costs for competitive advantage? Academy of Management Executive, 9:4, 49-61 Session 4 David A. Soberman, 2003, The Role of Differentiation in Markets Driven by Advertising, California Management Review, 45(3), 1-17 Global strategies Chapter 6 Hill & Jones Group presentation: Entry modes for James Bamford, David Ernst, and Nike expansion into global David G. Fubini, 2004, Launching a Session 5 marketplace World-Class Joint Venture, Harvard Business Review Corporate level strategy Chapter 7 Hill & Jones Group presentation Single industry vs David Harding and Sam Rovit, United Technologies diversification 2004, Building Deals on Bedrock, Session 6 Harvard Business Review, 1-8 Strategic change: Chapter 8 Hill & Jones Group presentation Implementing change to David B. Yoffie and Michael A. Oracle’s Growth Build and develop a Cusumano, 1999, Judo Strategy: Session 7 company The Competitive Dynamics of Internet Time, Harvard Business Review, Jan-Feb, 71-81 Implementing Strategy Chapter 9 Hill & Jones Group presentation: Throughout Michael Dell and Joan Magretta, Strategy Implementation at Organization Design: 1998, The Power of Virtual Dell Integration, Harvard Business Session 8 Organizational Structure Review, Mar-Apr, 73-84 Integration Nature of Organizational control
Session 2 Industry analysis Industry life cycle Macroenvironment Chapter 3 Hill & Jones Ron Adner and Daniel Levinthal, 2002, The emergence of emerging technology, California Management Review, 45:1, 50-66 Clayton M. Christensen, Michael E. Raynor, and Matthew C. Verlinden, 2001, Skate to Where the Money Will Be, Harvard Business Review, Nov-Dec, 74-81 Be prepared to discuss the readings and participate in discussions. Group presentation: Chevy Volt Session 3 Competitive Advantage Value chain Distinctive competencies Chapter 4 Hill and Jones Richard Normann and Rafael Ramirez, 1993, From Value Chain to Value Constellation, Harvard Business Review Group presentation: Google Mission and Pharma Industry Session 4 Customers point of view Business-level strategy and costs Chapter 5 Hill & Jones Jay Barney, 1995, Looking inside for competitive advantage? Academy of Management Executive, 9:4, 49-61 David A. Soberman, 2003, The Role of Differentiation in Markets Driven by Advertising, California Management Review, 45(3), 1-17 Group presentation: Starbucks Session 5 Global strategies Entry modes for expansion into global marketplace Chapter 6 Hill & Jones James Bamford, David Ernst, and David G. Fubini, 2004, Launching a World-Class Joint Venture, Harvard Business Review Group presentation: Nike Session 6 Corporate level strategy Single industry vs diversification Chapter 7 Hill & Jones David Harding and Sam Rovit, 2004, Building Deals on Bedrock, Harvard Business Review, 1-8 Group presentation United Technologies Session 7 Strategic change: Implementing change to Build and develop a company Chapter 8 Hill & Jones David B. Yoffie and Michael A. Cusumano, 1999, Judo Strategy: The Competitive Dynamics of Internet Time, Harvard Business Review, Jan-Feb, 71-81 Group presentation Oracle’s Growth Session 8 Implementing Strategy Throughout Organization Design: Organizational Structure Integration Nature of Organizational control Chapter 9 Hill & Jones Michael Dell and Joan Magretta, 1998, The Power of Virtual Integration, Harvard Business Review, Mar-Apr, 73-84 Group presentation: Strategy Implementation at Dell
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