April 2014 Member Referral Campaign Short term objectives Increase membership base by 25 new members Send email with “ask” to all current members for member referrals Keep them engaged with additional reminder emails of once every two weeks-Pick a benefit and email just a short snippet. Key Metrics Membership #’s FB and email response
April 2014 Member Referral Campaign Short term objectives Increase membership base by 25 new members Send email with “ask” to all current members for member referrals Keep them engaged with additional reminder emails of once every two weeks-Pick a benefit and email just a short snippet. Key Metrics Membership #’s FB and email response
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