Answer: C Level of Difficulty: Hard Section reference: What Information and Analysis Guides Strategy Formulation? Learning Objective: 1.2 Application Bloom’s: AACSB: Application of knowledge Katherine is the CEO of a car dealership company called Red Cars. When looking for new investors for the company, she usually says that Red Cars wants the best to, “Be automotive retailer in the eyes of its customers, employees, and Which shareholders.” of the following does this statement best reflect? A. Red mission Cars’ B. Red strategy Cars’ C. Red capabilities Cars’ D. Red Cars’ resources Answer: A Level of Difficulty: Hard Section reference: What Information and Analysis Guides Strategy Formulation? Learning Objective: 1.2 Application Bloom’s: AACSB: Application of knowledge The management of Earth Network Inc., a cell phone company, wants to conduct an overall study of the company. The top officials want to identify Earth Network’s competencies, limitations that the company needs to improve on, areas of growth, as well as the areas that the company should completely avoid. The managers feel that this study will help them advance as an organization. This study to be conducted by the management of Earth Network Inc. can be best categorized as an example of a _____. A. trend analysis B. matrix C. SWOT analysis D. PEST analysis Answer: C Level of Difficulty: Hard Section reference: What Information and Analysis Guides Strategy Formulation? Learning Objective: 1.2 Application Bloom’s: AACSB: Application of knowledge
Answer: C Level of Difficulty: Hard Section reference: What Information and Analysis Guides Strategy Formulation? Learning Objective: 1.2 Bloom’s: Application AACSB: Application of knowledge Katherine is the CEO of a car dealership company called Red Cars. When looking for new investors for the company, she usually says that Red Cars wants to, “Be the best automotive retailer in the eyes of its customers, employees, and shareholders.” Which of the following does this statement best reflect? A. Red Cars’ mission B. Red Cars’ strategy C. Red Cars’ capabilities D. Red Cars’ resources Answer: A Level of Difficulty: Hard Section reference: What Information and Analysis Guides Strategy Formulation? Learning Objective: 1.2 Bloom’s: Application AACSB: Application of knowledge The management of Earth Network Inc., a cell phone company, wants to conduct an overall study of the company. The top officials want to identify Earth Network’s competencies, limitations that the company needs to improve on, areas of growth, as well as the areas that the company should completely avoid. The managers feel that this study will help them advance as an organization. This study to be conducted by the management of Earth Network Inc. can be best categorized as an example of a _____. A. trend analysis B. matrix C. SWOT analysis D. PEST analysis Answer: C Level of Difficulty: Hard Section reference: What Information and Analysis Guides Strategy Formulation? Learning Objective: 1.2 Bloom’s: Application AACSB: Application of knowledge
9780470937389_TestBank_ch01.docx