"Every second breath we take is generated by the oceans. And still, we are at war with the said sea,” Cyrill Gutsch, Founder of Parley for the Oceans. are killing it off in rapid speed. Now is the time to “We negotiate peace with our life support and to invent our way out of this mess. Soccer can lead the way. It shows what we can achieve with the right balance of creativity, collaboration and technology. Let's accept the oceans defense as our biggest challenge and protect the air we need." Since the announcement of the adidas and Parley partnership in April 2015, the focus of the collaboration is the to implement the Parley A.I.R. strategy (Avoid, Intercept, Redesign). As a part brand’s commitment of adidas is committed to increasing the use of eco-innovative materials such as Parley “Redesign”, Ocean in its products as a replacement for virgin plastic, as well as setting new industry Plastic™ standards with a focus on creativity and collaboration. League Soccer and our clubs are committed to raising awareness about environmental issues “Major through the said JoAnn Neale, Chief Administrative & Social League’s Greener Goals platform,” Responsibility Officer, Major League Soccer. the our local communities as part “Off pitch, we’ll service of MLS WORKS Week of Service leading up to Earth Day, and to support efforts on the we’re thrilled field with adidas and Parley For the Oceans to help create a cleaner, healthier environment.” As part of Soccer Sunday action, the New York City FC vs. Orlando City SC match will be MLS’ broadcast live on FS1 and FOX Deportes at 10:30 a.m. PT, while ESPN and ESPN Deportes will follow up the programming with the LA Galaxy vs. Seattle Sounders FC game at 1 p.m. PT. For more information visit http://www.adidas.com/us/soccer and join the conversation on and with and - END - For further media information please visit and or contact: Cristina Maillo Belda PR Manager, adidas Soccer Email: Tel: 503.915.9129
"Every second breath we take is generated by the oceans. And still, we are at war with the sea,” said Cyrill Gutsch, Founder of Parley for the Oceans. “We are killing it off in rapid speed. Now is the time to negotiate peace with our life support and to invent our way out of this mess. Soccer can lead the way. It shows what we can achieve with the right balance of creativity, collaboration and technology. Let's accept the oceans defense as our biggest challenge and protect the air we need." Since the announcement of the adidas and Parley partnership in April 2015, the focus of the collaboration is the brand’s commitment to implement the Parley A.I.R. strategy (Avoid, Intercept, Redesign). As a part of “Redesign”, adidas is committed to increasing the use of eco-innovative materials such as Parley Ocean Plastic™ in its products as a replacement for virgin plastic, as well as setting new industry standards with a focus on creativity and collaboration. “Major League Soccer and our clubs are committed to raising awareness about environmental issues through the League’s Greener Goals platform,” said JoAnn Neale, Chief Administrative & Social Responsibility Officer, Major League Soccer. “Off the pitch, we’ll service our local communities as part of MLS WORKS Week of Service leading up to Earth Day, and we’re thrilled to support efforts on the field with adidas and Parley For the Oceans to help create a cleaner, healthier environment.” As part of MLS’ Soccer Sunday action, the New York City FC vs. Orlando City SC match will be broadcast live on FS1 and FOX Deportes at 10:30 a.m. PT, while ESPN and ESPN Deportes will follow up the programming with the LA Galaxy vs. Seattle Sounders FC game at 1 p.m. PT. For more information visit http://www.adidas.com/us/soccer and join the conversation on and with and - END - For further media information please visit and or contact: Cristina Maillo Belda PR Manager, adidas Soccer Email: Tel: 503.915.9129
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