Autumn Term 1.5 Stakeholders in business OCR GCSE (9-1) Business textbook chapter: 1.5 8 to 9 The roles and objectives of Other resources can include: internal and external stakeholder groups Sample assessment material questions 3, 4 ( & 18d linked with 2.4 The effect business activity has marketing mix) on stakeholders GCSE Applied Business question: 3b The effect stakeholders have on business 1.6 Business growth OCR GCSE (9-1) Business textbook chapter: 1.6 10 to 11 Organic growth Other resources can include: External growth GCSE (9-1) Business business activity check in test (available – – from the qualification page) Sample assessment material questions 10, 16b Note: an alternative is to teach this topic later after the teaching of the functional areas. 2.1 The role of marketing OCR GCSE (9-1) Business textbook chapter: 2.1 12 The purpose of marketing within Other resources can include: business Sample assessment material synoptic questions 18b, 18d GCSE Business & Communication Systems question: 2ci (the work better for GCSE (9-1) command word ‘Explain’ would Business) 2.2 Market research OCR GCSE (9-1) Business textbook chapter: 2.2 13 to 14 The purpose of market Other resources can include: research Sample assessment material questions 12,15 Primary research methods GCSE Applied Business June 2014 question: 4a, b, c & d Secondary research sources
Autumn Term 1.5 Stakeholders in business The roles and objectives of internal and external stakeholder groups The effect business activity has on stakeholders The effect stakeholders have on business OCR GCSE (9-1) Business textbook chapter: 1.5 Other resources can include: Sample assessment material questions 3, 4 ( & 18d linked with 2.4 marketing mix) GCSE Applied Business question: 3b 8 to 9 1.6 Business growth Organic growth External growth OCR GCSE (9-1) Business textbook chapter: 1.6 Other resources can include: GCSE (9-1) Business – business activity – check in test (available from the qualification page) Sample assessment material questions 10, 16b Note: an alternative is to teach this topic later after the teaching of the functional areas. 10 to 11 2.1 The role of marketing The purpose of marketing within business OCR GCSE (9-1) Business textbook chapter: 2.1 Other resources can include: Sample assessment material synoptic questions 18b, 18d GCSE Business & Communication Systems question: 2ci (the command word ‘Explain’ would work better for GCSE (9-1) Business) 12 2.2 Market research The purpose of market research Primary research methods Secondary research sources OCR GCSE (9-1) Business textbook chapter: 2.2 Other resources can include: Sample assessment material questions 12,15 GCSE Applied Business June 2014 question: 4a, b, c & d 13 to 14
346984-scheme-of-work-2-year-planner.docx