Prepare recommendations Completed Graham Young, 19/5 – New USC advertisements for marketing campaign Kerry Rutter and that incorporate some of what we focused on breaking down Angeline Medland were proposing to recommend can misconceptions in the be viewed on this link community 12/9/16 - TPP to Undergrad entry requirements campaign developed and career opportunities using submitted to Marketing and a similar approach to the External Engagement (ME&E) Navy etc. where the career Campaign approved by ME&E and is promoted first and the ran with paid advertising across degree programs that lead YouTube and Facebook and in the there last. Entice and then local cinemas. The ad can be engage concept viewed here: Look at getting ‘Friday Not viable Kerry Rutter, The Sports Talk team have advised Night Sport Talks’ delivered (see notes Michael Christie to that this is not possible at local sports clubs such column) find sporting as: Gympie Indoor Skate ambassadors and Park, Gympie CATS discuss with Football club, Gympie Sports Team. Cricket Club Community BBQ at Completed Angeline Angeline to contact Bunnings to Bunnings with free face Medland, find out about booking process and painting/other activities for Maureen O’Neill availability children. Could look at Stall held at Bunnings on the 25th engaging education June 2016. Attracted a handful of students to run some enquiries. General responses activities for Wider Field showed lack of interest. Decision Experience hours. Concept made not to continue with these is to reach target audience in a more neutral place with high traffic and if children have activities, it encourages parents to stay and talk Run a community Not viable To be looked at in Not viable to achieve in project forum/symposium ‘Dream (see notes June/July and timeframe Big’ with a range of column) further Research has indicated that further interactive activities, consideration work is required to engage presentations and around viability to community in an event such as this information. To be held at be discussed the Gympie Civic Centre for ease of access and also to engage community who would not normally approach the university. The primary aim would be to enlighten those who have not considered university to the broad range of options available, career paths and benefits to completing a degree. This could potentially align
Prepare recommendations for marketing campaign focused on breaking down misconceptions in the community entry requirements career opportunities using a similar approach to the Navy etc. where the career is promoted first and the degree programs that lead there last. Entice and then engage concept Completed Graham Young, Kerry Rutter and Angeline Medland 19/5 – New USC advertisements that incorporate some of what we were proposing to recommend can be viewed on this link 12/9/16 - TPP to Undergrad campaign developed and submitted to Marketing and External Engagement (ME&E) Campaign approved by ME&E and ran with paid advertising across YouTube and Facebook and in the local cinemas. The ad can be viewed here: Look at getting ‘Friday Night Sport Talks’ delivered at local sports clubs such as: Gympie Indoor Skate Park, Gympie CATS Football club, Gympie Cricket Club Not viable (see notes column) Kerry Rutter, Michael Christie to find sporting ambassadors and discuss with Sports Team. The Sports Talk team have advised that this is not possible Community BBQ at Bunnings with free face painting/other activities for children. Could look at engaging education students to run some activities for Wider Field Experience hours. Concept is to reach target audience in a more neutral place with high traffic and if children have activities, it encourages parents to stay and talk Completed Angeline Medland, Maureen O’Neill Angeline to contact Bunnings to find out about booking process and availability Stall held at Bunnings on the 25th June 2016. Attracted a handful of enquiries. General responses showed lack of interest. Decision made not to continue with these Run a community forum/symposium ‘Dream Big’ with a range of interactive activities, presentations and information. To be held at the Gympie Civic Centre for ease of access and also to engage community who would not normally approach the university. The primary aim would be to enlighten those who have not considered university to the broad range of options available, career paths and benefits to completing a degree. This could potentially align Not viable (see notes column) To be looked at in June/July and further consideration around viability to be discussed Not viable to achieve in project timeframe Research has indicated that further work is required to engage community in an event such as this
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