Psychologist (Bandura) carried out an Sociologists criticise Bandura and the use of experiments experiment on the relationship for researching the effects of media violence on audiences between media images and behaviour. as they involve putting participants in artificial situations. Bandura concluded that violent media This questions the validity of such research as how do we content could lead to imitation or copy know that the children’s behaviour was not affected by cat violence (Note: research supports knowing they were observed. the HSM). Peak and Fisher (1996) argue that television is not to blame for violence and crime. Television has been used as a scapegoat for deep-rooted social problems. They suggest that the causes of violence and crime are more likely to be found in poverty, unemployment, poor socialisation and personality traits. Mass media 4 & 5 mark questions 4 markers Explain what sociologists mean by hyperreality. (4 marks) Explain what sociologists mean by political socialisation when studying the effect of the mass media on political opinion. (4 marks) Explain what sociologists mean by mass popular culture. (4 marks) Explain what sociologists mean by deviancy amplification. (4 marks) 5 markers Describe one way in which groups such as environmentalists might use digital media to promote their cause and explain how successful this might be. (5 marks) Describe one way in which the mass media may amplify deviance and explain how this may affect some minority social groups. (5 marks) Describe one way in which the mass media can present a negative image of groups
Psychologist (Bandura) carried out an experiment on the relationship between media images and behaviour. Bandura concluded that violent media content could lead to imitation or copy cat violence (Note: research supports the HSM). Sociologists criticise Bandura and the use of experiments for researching the effects of media violence on audiences as they involve putting participants in artificial situations. This questions the validity of such research as how do we know that the children’s behaviour was not affected by knowing they were observed. Peak and Fisher (1996) argue that television is not to blame for violence and crime. Television has been used as a scapegoat for deep-rooted social problems. They suggest that the causes of violence and crime are more likely to be found in poverty, unemployment, poor socialisation and personality traits. Mass media 4 & 5 mark questions 4 markers Explain what sociologists mean by hyperreality. (4 marks) Explain what sociologists mean by political socialisation when studying the effect of the mass media on political opinion. (4 marks) Explain what sociologists mean by mass popular culture. (4 marks) Explain what sociologists mean by deviancy amplification. (4 marks) 5 markers Describe one way in which groups such as environmentalists might use digital media to promote their cause and explain how successful this might be. (5 marks) Describe one way in which the mass media may amplify deviance and explain how this may affect some minority social groups. (5 marks) Describe one way in which the mass media can present a negative image of groups
4.-MASS-MEDIA-REVISION-BOOKLET-2016-with-exam..docx