indicators is available below. The deliverables of the campaign are the radio spots and any other campaign material such as Adverts, banners, Advertorials, content for social media, infographics. In order to better convey the messages of the campaign, the materials will be customised taking into account feedback of the national partners. They will be available in Q2 2019 and they will be disseminated through the EC local networks (EEN, Representations) in order to effectively reach the target. Internet addresses are already available (Your Europe Business portal, national Enterprise Europe Network's web-sites). the method of implementation And the indication of the amount allocated Implementation mode TITLE Budget (EUR) Specific contract under a EU Open for business 2 000 000 framework contract campaign 2019 INDICATIVE implementation timetable Milestone description Indicative quarter Signature of the contract Q4 2018 Total duration of the contract is 12 months Indicators Type of action/ OUTPUT OUTTAKE OUTCOME advertising (reach within the target (recall) (action by the target group) group) Training N of participants N of participants who N of participants stating sessions Indirect audience declare the event met their their likelihood to share reach: Opportunities to expectations/overall the information learnt see (OTS) (when satisfaction grade out of 10 N of participants applicable) N of participants who made engaging in follow-up cost per contact useful contacts activities Print readers reached focus group recall additional requests cost per mille recall (large-scale) received by EEN (emails and/or calls) additional EEN visitors Social media impressions likes re-tweets cost per click favourites shares cost per like clicks comments click-through rate (CTR) additional web-site visits video views (when N° of leads applicable Additional cost per action fans/followers engagement rate Bounce rate online Impressions clicks dwell time advertising Cost per click click-through rate (CTR) N° of leads
indicators is available below. The deliverables of the campaign are the radio spots and any other campaign material such as Adverts, banners, Advertorials, content for social media, infographics. In order to better convey the messages of the campaign, the materials will be customised taking into account feedback of the national partners. They will be available in Q2 2019 and they will be disseminated through the EC local networks (EEN, Representations) in order to effectively reach the target. Internet addresses are already available (Your Europe Business portal, national Enterprise Europe Network's web-sites). the method of implementation And the indication of the amount allocated Implementation mode TITLE Budget (EUR) Specific contract under a framework contract EU Open for business campaign 2019 2 000 000 INDICATIVE implementation timetable Milestone description Indicative quarter Signature of the contract Q4 2018 Total duration of the contract is 12 months Indicators Type of action/ advertising OUTPUT (reach within the target group) OUTTAKE (recall) OUTCOME (action by the target group) Training sessions N of participants Indirect audience reach: Opportunities to see (OTS) (when applicable) cost per contact N of participants who declare the event met their expectations/overall satisfaction grade out of 10 N of participants who made useful contacts N of participants stating their likelihood to share the information learnt N of participants engaging in follow-up activities Print readers reached cost per mille focus group recall recall (large-scale) additional requests received by EEN (emails and/or calls) additional EEN visitors Social media impressions cost per click cost per like likes favourites clicks click-through rate (CTR) video views (when applicable cost per action engagement rate re-tweets shares comments additional web-site visits N° of leads Additional fans/followers Bounce rate online advertising Impressions Cost per click clicks click-through rate (CTR) dwell time N° of leads
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