Research objectives The objectives of this research were to: Test and establish the potential utility of the draft DCPs with stakeholders. This related to the potential usability of the DCPs for promoting responsible digital citizenship and supporting the development of digital citizenship. It also included exploring and understanding the utility of the DCPs for stakeholders in developing education programs and interfaces with their consumers, which promote responsible digital citizenship. Test the comprehensibility and relevance of the draft DCPs with members of the community. This related to evaluating the extent to which the DCPs are understood by, and are relevant to, members of the community, that is, digital citizens. The DCPs must, to the greatest extent possible, reflect the consumer understanding and interpretation of digital citizenship and translate into actionable outcomes. Across these objectives, relating to both stakeholders and the general public, the research was required to: Establish what is understood by the term digital citizenship. Explore what the audiences currently imagine responsible digital citizenship entails, including examples of best and worst practice. Identify what actions these audiences currently take which would come under the banner of responsible digital citizenship, and explore what drives and informs these actions, including what channels currently deliver information on and promote responsible digital citizenship. Explore reactions to the DCPs as they currently stand. Engage in a process of co-creation/concept generation with the target audiences to further refine the DCPs and explore how best to position these so they are seen as positive and actionable contributions to the target audiences’ engagement with the digital environment (this forms the primary objectives of the research). Establish what existing programs or channels, or types of programs and channels, will be best suited to communicate the DCPs and could stand as positive examples of each of the DCPs.
Research objectives The objectives of this research were to: Test and establish the potential utility of the draft DCPs with stakeholders. This related to the potential usability of the DCPs for promoting responsible digital citizenship and supporting the development of digital citizenship. It also included exploring and understanding the utility of the DCPs for stakeholders in developing education programs and interfaces with their consumers, which promote responsible digital citizenship. Test the comprehensibility and relevance of the draft DCPs with members of the community. This related to evaluating the extent to which the DCPs are understood by, and are relevant to, members of the community, that is, digital citizens. The DCPs must, to the greatest extent possible, reflect the consumer understanding and interpretation of digital citizenship and translate into actionable outcomes. Across these objectives, relating to both stakeholders and the general public, the research was required to: Establish what is understood by the term digital citizenship. Explore what the audiences currently imagine responsible digital citizenship entails, including examples of best and worst practice. Identify what actions these audiences currently take which would come under the banner of responsible digital citizenship, and explore what drives and informs these actions, including what channels currently deliver information on and promote responsible digital citizenship. Explore reactions to the DCPs as they currently stand. Engage in a process of co-creation/concept generation with the target audiences to further refine the DCPs and explore how best to position these so they are seen as positive and actionable contributions to the target audiences’ engagement with the digital environment (this forms the primary objectives of the research). Establish what existing programs or channels, or types of programs and channels, will be best suited to communicate the DCPs and could stand as positive examples of each of the DCPs.
Digital%20Citizens%20Guide%20research.docx