signage, marketing brochures focusing on DT/HEI’s sustainability plan, and their front line staff informing guests of sustainable programs. TABLE 1:Fostering a Sustainable Behavior Constituent Current Expected Barriers to Benefits to Strategies Behavior Behavior Change chance Hotel Guests High Flow Flow Lower Lower Water -don’t advertise Shower and Reducing Consumption change “quality” faucets Fixtures shower -most guests experience won’t know the difference Restaurant No recycling Implement Lack of Reduction in -offer incentive to and Bar done at recycling incentive solid waste employees Staff bar/restaurant program bills. -require employees to recycle, it’s part of their job and DT is committed to doing so Hotel No central No change High initial Lower energy -show mgt cost Management lighting control investment usage from benefit analysis of or motion lights being lighting mgt sensors left on software and analyze payback schedule Hotel Staff Overuse of Use -Ease of -Reduction in -Give employees Hotel Guests printed reports, printing usage a printing invoices, etc. email -fear of -Savings “budget” statements change from lower -use e-statements printing costs w/ guests -offer printed statements if required Hotel Guests Clean rooms Opt out of -“I’m -lower -offer guests 5% daily daily paying for cleaning costs discount when cleaning it anyway” to hotel out of “opting” -reduction in daily cleaning on cleaning multi night stays product and water usage
signage, marketing brochures focusing on DT/HEI’s sustainability plan, and their front line staff informing guests of sustainable programs. TABLE 1:Fostering a Sustainable Behavior Constituent Current Behavior Expected Behavior Barriers to Change Benefits to chance Strategies Hotel Guests High Flow Shower and faucets Flow Reducing Fixtures Lower “quality” shower experience Lower Water Consumption -don’t advertise change -most guests won’t know the difference Restaurant and Bar Staff No recycling done at bar/restaurant Implement recycling program Lack of incentive Reduction in solid waste bills. -offer incentive to employees -require employees to recycle, it’s part of their job and DT is committed to doing so Hotel Management No central lighting control or motion sensors No change High initial investment Lower energy usage from lights being left on -show mgt cost benefit analysis of lighting mgt software and analyze payback schedule Hotel Staff Hotel Guests Overuse of printed reports, invoices, etc. Use email statements -Ease of printing -fear of change -Reduction in usage -Savings from lower printing costs -Give employees a printing “budget” -use e-statements w/ guests -offer printed statements if required Hotel Guests Clean rooms daily Opt out of daily cleaning -“I’m paying for it anyway” -lower cleaning costs to hotel -reduction in cleaning product and water usage -offer guests 5% discount when “opting” out of daily cleaning on multi night stays
DoubleTree-Sustainability-Plan.docx