Modules 1.) Journalistic value’ 2.) Collecting relevant information 3.) Writing as a construction ‘news process Where & how can I gather the information What makes articles relevant to readers? Between reality, stereotypes and PR - from the needed to get the message across? perception to the description of reality Selection and structure of information Information platforms and media in the field Values and attitudes in journalism, (important and interesting versus boring of adult education, interviews as an constructivism and the relation of truth, information) and concrete ideas for stories. information source (conducting, transcribing reality, objectivity and subjectivity and texting). 4.) Using online media and writing 5.) Making adult education more 6.) Writing good PR for these visible in media How to describe adult education for those I want to get interested in AE A how-to for self-publishing and publishing via Where and how internet Personal use of media, online versus print European (online) media on adult education, Focus on facts and content, creativity and media, requirements of writing for online writing journalistic texts and especially humour in texts, organization of PR work media headlines and teasers/introductions Add-on: Transfer and evaluation Get into action back home/back at work, and evaluation on the learning process and learning outcomes.
Modules 1.) Journalistic ‘news value’ What makes articles relevant to readers? 2.) Collecting relevant information Where & how can I gather the information needed to get the message across? 3.) Writing as a construction process Between reality, stereotypes and PR - from the perception to the description of reality Selection and structure of information (important and interesting versus boring information) and concrete ideas for stories. Information platforms and media in the field of adult education, interviews as an information source (conducting, transcribing and texting). Values and attitudes in journalism, constructivism and the relation of truth, reality, objectivity and subjectivity 4.) Using online media and writing for these A how-to for self-publishing and publishing via internet 5.) Making adult education more visible in media Where and how 6.) Writing good PR How to describe adult education for those I want to get interested in AE Personal use of media, online versus print media, requirements of writing for online media European (online) media on adult education, writing journalistic texts and especially headlines and teasers/introductions Focus on facts and content, creativity and humour in texts, organization of PR work Add-on: Transfer and evaluation Get into action back home/back at work, and evaluation on the learning process and learning outcomes.
Curriculum-EN.docx