Web analytics Facebook Insights: Reach In this case, the effect of using a paid – promotion can be seen. The most popular post is the one using this facility and has just over 20 times more views than the next most viewed post. This information could be used to Reach indicates how many times each post has been viewed anywhere on customise future posts to focus on Facebook (i.e. not necessarily on the Group page). things of most interest to the page As illustrated opposite, the page administrator can see what the most and least users and even to select the kinds of popular posts are. This may be due to a number of factors how attractive the – promotions offered in future. content is to users, time of day of posting (i.e. at peak/off-peak usage times), the number of posts made at the same time (posts made in isolation may be more visible than one included in a batch), how often a post was shared elsewhere etc.
Web analytics – Facebook Insights: Reach Reach indicates how many times each post has been viewed anywhere on Facebook (i.e. not necessarily on the Group page). As illustrated opposite, the page administrator can see what the most and least popular posts are. This may be due to a number of factors – how attractive the content is to users, time of day of posting (i.e. at peak/off-peak usage times), the number of posts made at the same time (posts made in isolation may be more visible than one included in a batch), how often a post was shared elsewhere etc. In this case, the effect of using a paid promotion can be seen. The most popular post is the one using this facility and has just over 20 times more views than the next most viewed post. This information could be used to customise future posts to focus on things of most interest to the page users and even to select the kinds of promotions offered in future.
DTFAWebAnalyticsOutcome.docx