Participants find a headline and teaser (short text) for the texts (especially for 15 Individual work article for EPALE or ELM. online media) and for introductions that Presentation of the Flipchart (abstract and Each participant presents his/her first sentence. Then, the draw readers in. exercise and protocol on what already 15 trainer moderates an open discussion: Which sentences Participants receive discussion of the works and what is still invite readers to continue reading the text and why? practice in writing results difficult) journalistic texts. Notebook, tablet or computer with access to the internet for 45 Individual work Participants now write an article for EPALE or ELM. searching background information Participants pair up, read the article of the partner and 30 Feedback in pairs give feedback. The trainer closes the seminar. Optional: The trainer Closing offers an outlook for the next module. Add on: How to contact media persons Objectives Participants know the basics about how to contact journalists, influencers and advocates. The participants are able to find influencers, advocates and journalists for their objectives. The participants are able to use strategies to get in contact with relevant journalists, advocates and influencers. min. Method Task Objective Materials 45 The trainer gives input about journalists and Participants know the basics about how to The educators guide of influencers as well as adovcates and how to get a contact journalists, advocates and communication (especially story into mainstream media. influencers. chapter 4); The document 6 to contact journalists, “How influencers and advocates”
texts (especially for online media) and for introductions that draw readers in. Participants receive practice in writing journalistic texts. 15 Individual work Participants find a headline and teaser (short text) for the article for EPALE or ELM. 15 Presentation of the exercise and discussion of the results Each participant presents his/her first sentence. Then, the trainer moderates an open discussion: Which sentences invite readers to continue reading the text and why? Flipchart (abstract and protocol on what already works and what is still difficult) 45 Individual work Participants now write an article for EPALE or ELM. Notebook, tablet or computer with access to the internet for searching background information 30 Feedback in pairs Participants pair up, read the article of the partner and give feedback. Closing The trainer closes the seminar. Optional: The trainer offers an outlook for the next module. Add on: How to contact media persons Objectives Participants know the basics about how to contact journalists, influencers and advocates. The participants are able to find influencers, advocates and journalists for their objectives. The participants are able to use strategies to get in contact with relevant journalists, advocates and influencers. min. Method Task Objective Materials 45 The trainer gives input about journalists and influencers as well as adovcates and how to get a story into mainstream media. Participants know the basics about how to contact journalists, advocates and influencers. The educators guide of communication (especially chapter 4); The document 6 “How to contact journalists, influencers and advocates”
Curriculum-EN.docx