Communication Goal 3: Achieve increased awareness of the role, contributions and successes of the CA LCC Objective Tools/Tactics Evaluation Measures Audiences Expand the use of CA Inform CA LCC Opinion surveys Scientists & LCC resources affiliates about the and personal Resource availability of CA LCC communications Managers resources through: Potential Affiliates CA LCC website Community Printed literature Affiliates California Climate Commons LCC news” “CA webinars In-person trainings Handouts and case Resources are used by: Scientists & studies for: Partners Resource Use at agency, CA LCC staff Managers and national events Steering Committee Potential Affiliates Highlighting CA Community LCC resources, Affiliates successes and partnerships Collaborate actions with National LCC Website: CA LCC well Internal Affiliates other LCCs and the CA LCC project represented on Scientists & National LCC staff to summaries and National LCC Resource promote national and stories website relative to Managers among LCC awareness CA LCC region other LCCs Potential Affiliates that functions to sustain event adverts Community and increase resources Affiliates for the LCCs CA LCC website & CA Track: Internal Affiliates LCC News: Number of national Scientists & National LCC news and other LCC Resource Other LCC news items reported Managers Use of website Potential Affiliates resources Community Items clicked on by Affiliates subscribers CA LCC leadership Track: National LCC and staff attend Presence at events Other LCCs National and other Number of resulting Community LCC events collaborative Affiliates decisions Communication Goal 3 Continued
Communication Goal 3: Achieve increased awareness of the role, contributions and successes of the CA LCC Objective Tools/Tactics Evaluation Measures Audiences Expand the use of CA LCC resources Inform CA LCC affiliates about the availability of CA LCC resources through: CA LCC website Printed literature California Climate Commons “CA LCC news” webinars In-person trainings Opinion surveys and personal communications Scientists & Resource Managers Potential Affiliates Community Affiliates Handouts and case studies for: Use at agency, and national events Highlighting CA LCC resources, successes and partnerships Resources are used by: Partners CA LCC staff Steering Committee Scientists & Resource Managers Potential Affiliates Community Affiliates Collaborate actions with other LCCs and the National LCC staff to promote national and among LCC awareness that functions to sustain and increase resources for the LCCs National LCC Website: CA LCC project summaries and stories CA LCC region event adverts CA LCC well represented on National LCC website relative to other LCCs Internal Affiliates Scientists & Resource Managers Potential Affiliates Community Affiliates CA LCC website & CA LCC News: National LCC news Other LCC news Track: Number of national and other LCC items reported Use of website resources Items clicked on by subscribers Internal Affiliates Scientists & Resource Managers Potential Affiliates Community Affiliates CA LCC leadership and staff attend National and other LCC events Track: Presence at events Number of resulting collaborative decisions National LCC Other LCCs Community Affiliates Communication Goal 3 Continued
CALCC%20Communication%20Framework%202.18.docx