Step V: Build Your SWOT Analysis Based on all the information you have collected in the first four steps, you should do a SWOT analysis of your communication. This chart consists of eight parts: Strengths Weaknesses These are the positive characteristics within your These are the negative characteristics within your school/system that give you an advantage when school/system that put you at a disadvantage when communicating. communicating. Opportunities Strengths/Opportunities Intersection Weaknesses/Opportunities Intersection These are the positive characteristics that exist outside your school/system that you can take advantage of when communicating. Threats Strengths/Threats Intersection Weaknesses/Threats Intersection These are the negative characteristics that exist outside your school/system that will hinder your success when communicating.
Step V: Build Your SWOT Analysis Based on all the information you have collected in the first four steps, you should do a SWOT analysis of your communication. This chart consists of eight parts: Strengths These are the positive characteristics within your school/system that give you an advantage when communicating. Weaknesses These are the negative characteristics within your school/system that put you at a disadvantage when communicating. Opportunities These are the positive characteristics that exist outside your school/system that you can take advantage of when communicating. Strengths/Opportunities Intersection Weaknesses/Opportunities Intersection Threats These are the negative characteristics that exist outside your school/system that will hinder your success when communicating. Strengths/Threats Intersection Weaknesses/Threats Intersection
communication_audit_and_swot_analysis_1.docx