OCCUPATIONAL FAQ’s ANSWERS JOB PROFILE: What does an Advertising Develops original ideas for advertising Copywriter do? in a variety of media Writes headlines and text for print ads, and scripts for radio commercials Plots and designs websites Advertises copywriter prepares publicity releases, direct mail appeals and brochures; writes articles, bulletins, sales letters, speeches; designs catalogues, other informative and promotional material Plans merchandising campaigns Why should I become an It offers the opportunity to creatively Advertising Copywriter? produce the verbal and written aspect of advertisements REQUIREMENTS: What courses would I need English (language/composition), to study at the UWI in Creative Writing, Journalism (news order to become an writing and reporting, copyediting), Advertising Copywriter? Principles of Advertising and Marketing, Public Relations, Advertising Copy and Layout; Sociology, Anthropology, Psychology; Agency Management, Public Opinion Theory; Advanced Copy-Writing, Advertising Strategies and Campaigns. Courses in film, theatre, art and design are also recommended TRAINING: What further training On the job training is essential would I need after the UWI certifies me? In which countries would Worldwide my UWI degree certify me market-ready? POSTGRADUATE What are the possibilities Post Graduate Degree Program OPPORTUNITIES: for advancement in the offered at the Mona School of field? Business MARKETABILITY: What is the likelihood of Prospects of getting a job are high getting a job in the field after the UWI certifies me? Is this a high paying Fair salary career? What opportunities exist Many opportunities are available for working abroad? worldwide
OCCUPATIONAL FAQ’s ANSWERS JOB PROFILE: What does an Advertising Copywriter do? Develops original ideas for advertising in a variety of media Writes headlines and text for print ads, and scripts for radio commercials Plots and designs websites Advertises copywriter prepares publicity releases, direct mail appeals and brochures; writes articles, bulletins, sales letters, speeches; designs catalogues, other informative and promotional material Plans merchandising campaigns Why should I become an Advertising Copywriter? It offers the opportunity to creatively produce the verbal and written aspect of advertisements REQUIREMENTS: What courses would I need to study at the UWI in order to become an Advertising Copywriter? English (language/composition), Creative Writing, Journalism (news writing and reporting, copyediting), Principles of Advertising and Marketing, Public Relations, Advertising Copy and Layout; Sociology, Anthropology, Psychology; Agency Management, Public Opinion Theory; Advanced Copy-Writing, Advertising Strategies and Campaigns. Courses in film, theatre, art and design are also recommended TRAINING: What further training would I need after the UWI certifies me? On the job training is essential In which countries would my UWI degree certify me market-ready? Worldwide POSTGRADUATE OPPORTUNITIES: What are the possibilities for advancement in the field? Post Graduate Degree Program offered at the Mona School of Business MARKETABILITY: What is the likelihood of getting a job in the field after the UWI certifies me? Prospects of getting a job are high Is this a high paying career? Fair salary What opportunities exist for working abroad? Many opportunities are available worldwide
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