Consumer Trend/ Effect on the AFI Examples of Food Products Sector/s that have Influence Produced responded Trend towards More convenience products. Microwaveable meals. Pasta packs to which home meal you just add water. replacement and convenient food products that save the consumer time. Decrease in More partially prepared and Full meals ready to home meal replacement heat. cooking skills. products. Increase in Frozen and precooked meals Coffee beans for home that can be heated in a coffee machines. appliances microwave oven, with in the average packaging materials that endure household and the effects of microwaves. home. Ageing Increased promotion of Chewing gum for products for older people. people with dentures. population. Increased desire Increased production of Milk with enriched products that can be promoted calcium. for healthy, as healthy. Bread with extra fibre. nutritious foods. Low fat, low sugar and low salt options. Trend towards Packaging items in single serves and a move away from large smaller family packs. households and an increasing number of people living on their own. Increased Increase in the range of food from other countries. willingness to try new products. More breakfasts More convenient breakfast items provided by fast-food eaten away from outlets and food manufacturers. home. Desire for foods More organic and hydroponic Organic fruits and food in large supermarket vegetables. without chemical chains. residues. More Product sizes and packaging to Cheaper cuts of meats. cater for all family structures Pasta servings for one. families and budgets. and single-person households. Consumers eating Longer opening hours; increase Coffee in a can (can in takeaway foods. trigger heating out more and mechanism. on the run’. ‘eating Higher education More healthy and diet-related Low-fat milk and foods. yoghurt. standards.
Consumer Trend/ Influence Effect on the AFI Examples of Food Products Produced Sector/s that have responded Trend towards home meal replacement and convenient food products that save the consumer time. More convenience products. Microwaveable meals. Pasta packs to which you just add water. Decrease in cooking skills. More partially prepared and home meal replacement products. Full meals ready to heat. Increase in appliances in the average household and home. Frozen and precooked meals that can be heated in a microwave oven, with packaging materials that endure the effects of microwaves. Coffee beans for home coffee machines. Ageing population. Increased promotion of products for older people. Chewing gum for people with dentures. Increased desire for healthy, nutritious foods. Increased production of products that can be promoted as healthy. Milk with enriched calcium. Bread with extra fibre. Low fat, low sugar and low salt options. Trend towards smaller households and an increasing number of people living on their own. Packaging items in single serves and a move away from large family packs. Increased willingness to try new products. Increase in the range of food from other countries. More breakfasts eaten away from home. More convenient breakfast items provided by fast-food outlets and food manufacturers. Desire for foods without chemical residues. More organic and hydroponic food in large supermarket chains. Organic fruits and vegetables. More families and single-person households. Product sizes and packaging to cater for all family structures and budgets. Cheaper cuts of meats. Pasta servings for one. Consumers eating out more and ‘eating on the run’. Longer opening hours; increase in takeaway foods. Coffee in a can (can trigger heating mechanism. Higher education standards. More healthy and diet-related foods. Low-fat milk and yoghurt.
consumer_influences_worksheet_.docx