Contact: Press contact: Atzbacher Strasse 17 Anna Kapsamer 4690 Schwanenstadt E anna.kapsamer@joka.at T +43 76 73 745 12 56 E joka-werke@joka.at W http:// www.joka.at About the exhibitor the product The of mattresses, beds and upholstered Product name: Woodspring® furniture available from JOKA is characterised by Producer: JOKA° consistent orientation to function, quality and Design: JOKA, 2013 design. Founded in 1921, this family firm still manufactures solely within Austria and can With its premium ProNatura JOKA is launching a therefore not only cater for the wishes of customers real innovation this year. Intensive development work without delay but also offer them a flexible has allowed the firm to come up with a organic ‘green’ response to their needs. Superb craftsmanship and box-spring bed that guarantees a better night’s sleep extensive knowledge are the perfect basis for this. thanks to its ergonomic design. The range of beds Upholding its motto of with charm”, it is goes by the name of Woodspring® and is the first “Living JOKA’s mission to combine first-class materials bed to offer box-spring comfort. The secret of with appealing design and outstanding manual this natural bed lies in the ProNatura sleeping systems skills to offer top-quality products that encourage a used here. The clever, high-end design consisting of a feeling of well-being. combination of springs and natural rubber mattress contained within an inside shell, surrounded by coconut fibre and strips of natural rubber additionally guarantees the unique box-spring comfort as the entire sprung base is able to adjust to the mattress. The result: like sleeping on a cloud. Product image Contact: Press contact: Strozzigasse 22/5 Nikolas Heep 1080 Vienna E office@kimheep.com T +43 650 435 57 68 E office@kimheep.com W http:// www.kimheep.com W http://www.stillfried.com
Contact: Atzbacher Strasse 17 4690 Schwanenstadt T +43 76 73 745 12 56 E joka-werke@joka.at W http:// www.joka.at Press contact: Anna Kapsamer E anna.kapsamer@joka.at About the exhibitor The of mattresses, beds and upholstered furniture available from JOKA is characterised by consistent orientation to function, quality and design. Founded in 1921, this family firm still manufactures solely within Austria and can therefore not only cater for the wishes of customers without delay but also offer them a flexible response to their needs. Superb craftsmanship and extensive knowledge are the perfect basis for this. Upholding its motto of “Living with charm”, it is JOKA’s mission to combine first-class materials with appealing design and outstanding manual skills to offer top-quality products that encourage a feeling of well-being. the product Product name: Woodspring® Producer: JOKA° Design: JOKA, 2013 With its premium ProNatura JOKA is launching a real innovation this year. Intensive development work has allowed the firm to come up with a ‘green’ organic box-spring bed that guarantees a better night’s sleep thanks to its ergonomic design. The range of beds goes by the name of Woodspring® and is the first bed to offer box-spring comfort. The secret of this natural bed lies in the ProNatura sleeping systems used here. The clever, high-end design consisting of a combination of springs and natural rubber mattress contained within an inside shell, surrounded by coconut fibre and strips of natural rubber additionally guarantees the unique box-spring comfort as the entire sprung base is able to adjust to the mattress. The result: like sleeping on a cloud. Product image Contact: Strozzigasse 22/5 1080 Vienna T +43 650 435 57 68 E office@kimheep.com W http:// www.kimheep.com W http://www.stillfried.com Press contact: Nikolas Heep E office@kimheep.com
CONFESSION_OF_DESIGN_Index_of_exhibitors_2014.docx