September 16 ELECTION CONTEXT Burton and Shea, Campaign Craft, Chapter 2 Salmore and Salmore, Chapter 5 Larson, A Magnificent Catastrophe, Introduction and Chapter 1 September 23 OPPOSITION RESEARCH Burton and Shea, Chapter 3 Campaign Craft, Larson, A Magnificent Catastrophe, Chapter 2 September 30 POLLING Burton and Shea, Campaign Chapter 5 Larson, A Magnificent Catastrophe, Chapter 3 October 7 VOTER TARGETING AND SEGMENT ANALYSIS Burton and Shea, Campaign Chapters 4 and 6 Larson, A Magnificent Catastrophe, Chapter 4 October 14 FUND-RAISING Paper #1 due: Campaign Plan Burton and Shea, Campaign Chapter 7 Larson, A Magnificent Catastrophe, Chapter 5 October 21 IDENTITY POLITICS AND CAMPAIGNS Women Candidates and their Campaigns, Political Parity Research Inventory Chapters (6): Women’s Election to Congress, Women Candidates and Political Parties, Media Coverage of Women Candidates, Women of Color in American Politics, and Money and Women Candidates. (Links on Sakai) Junn and Matto, Race Politics: The Changing Face of the American Electoral “New Landscape,” in New Race Politics in America: Understanding Minority and Immigrant Politics Larson, A Magnificent Catastrophe, Chapter 6 October 28 STRATEGIC COMMUNICATIONS Paper #2 due: Modern Campaign Dynamics Burton and Shea, Chapter 8 Campaign Craft, Larson, A Magnificent Catastrophe, Chapter 7 November 4 NO ELECTION DAY – November 11 ANALYSIS OF ELECTION DAY RESULTS Paper #3 due: Volunteering Experience Readings to be distributed in class Larson, Chapters 8 and 9 A Magnificent Catastrophe, November 18 THE MEDIA Burton and Shea, Campaign Chapter 9 Larson, A Magnificent Catastrophe, Chapter 10 and Epilogue November 25 NO CLASS THANKSGIVING – December 2 DIRECT VOTER CONTACT Burton and Shea, Campaign Craft, Chapter 10
September 16 ELECTION CONTEXT Burton and Shea, Campaign Craft, Chapter 2 Salmore and Salmore, Chapter 5 Larson, A Magnificent Catastrophe, Introduction and Chapter 1 September 23 OPPOSITION RESEARCH Burton and Shea, Campaign Craft, Chapter 3 Larson, A Magnificent Catastrophe, Chapter 2 September 30 POLLING Burton and Shea, Campaign Chapter 5 Larson, A Magnificent Catastrophe, Chapter 3 October 7 VOTER TARGETING AND SEGMENT ANALYSIS Burton and Shea, Campaign Chapters 4 and 6 Larson, A Magnificent Catastrophe, Chapter 4 October 14 FUND-RAISING Paper #1 due: Campaign Plan Burton and Shea, Campaign Chapter 7 Larson, A Magnificent Catastrophe, Chapter 5 October 21 IDENTITY POLITICS AND CAMPAIGNS Political Parity Research Inventory Chapters (6): Women Candidates and their Campaigns, Women’s Election to Congress, Women Candidates and Political Parties, Media Coverage of Women Candidates, Women of Color in American Politics, and Money and Women Candidates. (Links on Sakai) Junn and Matto, “New Race Politics: The Changing Face of the American Electoral Landscape,” in New Race Politics in America: Understanding Minority and Immigrant Politics Larson, A Magnificent Catastrophe, Chapter 6 October 28 STRATEGIC COMMUNICATIONS Paper #2 due: Modern Campaign Dynamics Burton and Shea, Campaign Craft, Chapter 8 Larson, A Magnificent Catastrophe, Chapter 7 November 4 NO – ELECTION DAY November 11 ANALYSIS OF ELECTION DAY RESULTS Paper #3 due: Volunteering Experience Readings to be distributed in class Larson, A Magnificent Catastrophe, Chapters 8 and 9 November 18 THE MEDIA Burton and Shea, Campaign Chapter 9 Larson, A Magnificent Catastrophe, Chapter 10 and Epilogue November 25 NO CLASS – THANKSGIVING December 2 DIRECT VOTER CONTACT Burton and Shea, Campaign Craft, Chapter 10
Chmielewski_-_Political_Campaigning_Fall_2014.docx