A6.7 Product variant selection results from the three trials E1, E9, C3, C5. Selection of healthiest product. Sex SES Age Male Female Low High 15-29 years 30-44 years 45-59 years 60 years and older E1. Percentages Percentages Percentages Percentages Percentages Percentages Percentages Percentages 31.74 34.16 26.63 28.33 25.08 33.24 33.40 29.01 1 Selected 500g 46.68 40.25 52.68 50.98 55.35 47.90 36.54 2 Selected 520g 47.06 21.58 25.59 20.69 20.69 19.57 18.86 30.06 3 Selected equal 23.93 E9. Percentages Percentages Percentages Percentages Percentages Percentages Percentages Percentages 47.46 42.83 39.23 52.67 49.53 50.99 45.20 38.82 1 Selected 330g 34.60 43.16 42.49 34.34 38.87 33.02 41.76 43.01 2 Selected 186 17.93 14.00 18.28 13.00 11.60 15.99 13.04 18.17 3 Selected equal C3. Percentages Percentages Percentages Percentages Percentages Percentages Percentages Percentages 71.07 78.71 70.94 79.28 73.70 77.21 78.38 72.42 1 Selected 480g 12.62 11.34 14.66 11.15 13.40 10.58 12.19 12.27 2 Selected 650g 16.31 9.95 14.40 9.58 12.90 12.21 9.44 15.31 3 Selected equal C5. Percentages Percentages Percentages Percentages Percentages Percentages Percentages Percentages 34.24 33.99 32.93 32.85 32.79 34.23 27.84 33.69 1 Selected 480g 47.97 54.44 49.19 54.98 52.17 54.54 58.47 48.36 2 Selected 650g 17.79 11.56 17.88 12.17 15.05 11.23 13.69 17.95 3 Selected equal
A6.7 Product variant selection results from the three trials E1, E9, C3, C5. Selection of healthiest product. Sex SES Age Male Female Low High 15-29 years 30-44 years 45-59 years 60 years and older E1. 1 Selected 500g 2 Selected 520g 3 Selected equal Percentages 29.01 47.06 23.93 Percentages 31.74 46.68 21.58 Percentages 34.16 40.25 25.59 Percentages 26.63 52.68 20.69 Percentages 28.33 50.98 20.69 Percentages 25.08 55.35 19.57 Percentages 33.24 47.90 18.86 Percentages 33.40 36.54 30.06 E9. 1 Selected 330g 2 Selected 186 3 Selected equal Percentages 47.46 34.60 17.93 Percentages 42.83 43.16 14.00 Percentages 39.23 42.49 18.28 Percentages 52.67 34.34 13.00 Percentages 49.53 38.87 11.60 Percentages 50.99 33.02 15.99 Percentages 45.20 41.76 13.04 Percentages 38.82 43.01 18.17 C3. 1 Selected 480g 2 Selected 650g 3 Selected equal Percentages 71.07 12.62 16.31 Percentages 78.71 11.34 9.95 Percentages 70.94 14.66 14.40 Percentages 79.28 11.15 9.58 Percentages 73.70 13.40 12.90 Percentages 77.21 10.58 12.21 Percentages 78.38 12.19 9.44 Percentages 72.42 12.27 15.31 C5. 1 Selected 480g 2 Selected 650g 3 Selected equal Percentages 34.24 47.97 17.79 Percentages 33.99 54.44 11.56 Percentages 32.93 49.19 17.88 Percentages 32.85 54.98 12.17 Percentages 32.79 52.17 15.05 Percentages 34.23 54.54 11.23 Percentages 27.84 58.47 13.69 Percentages 33.69 48.36 17.95
consumerlabelsurvey2015.docx