Year Objective NROC Activities MS4 Activities Measurement Desired Impact (RB) Determine base (RB) Develop assessment protocol (RB) Conduct (RB) Re-assess # of Dog owners or walkers increase line # of poop piles and share with MS4s assessment in spring poop piles. Yes/no knowledge about amount of at a known site results potential pet waste from area Draft webpage or blog to link to dogs could get into the water News readers OR Release article OR Count articles printed and the impacts from bacteria 1 water or tax bill Draft information article and bill mail municipal bill (maybe include and increased nutrients to recipients learn insert with link to webpage or insert readership?) OR count water quality. about pet waste blog bills mailed issue Count website or blog hits Dog license applicant Prep materials for MS4 agents to Distribute materials How many dog owners Dog owners increase & renewals learn distribute at town/city halls OR received materials knowledge about amount of about pet waste local veterinarians potential pet waste from area 2 issue Count website or blog dogs could get into the water hits and the impacts from bacteria and increased nutrients to water quality. Residents learn Provide MS4s with templates & Develop signage & Redo poop pile Dog owners or walkers increase about pet waste guidance on ordinance & signage locate in key places assessment from yr. 1. knowledge about financial 3 ordinance & fines placement (based on yr. 1 incentives to pick up pet waste (if any) assessment or new and pick up and dispose pet problem spot) waste properly. Dog owners sign Provide pledge & training to Support clerks to # of pledges Dog owners or walkers pick up pledge to pick-up clerks OR local veterinarians gather pledges and dispose pet waste properly 4 pet waste 90% of and create norms around the time Provide raffle suggestions for responsible pet waste pledges behavior. 5 Redo any of above Leaf and Yard Waste (RB=Research-based)
Year Objective NROC Activities MS4 Activities Measurement Desired Impact 1 (RB) Determine base line # of poop piles at a known site News readers OR water or tax bill recipients learn about pet waste issue (RB) Develop assessment protocol and share with MS4s Draft webpage or blog to link to Draft information article and bill insert with link to webpage or blog (RB) Conduct assessment in spring Release article OR mail municipal bill insert (RB) Re-assess # of poop piles. Yes/no results Count articles printed (maybe include readership?) OR count bills mailed Count website or blog hits Dog owners or walkers increase knowledge about amount of potential pet waste from area dogs could get into the water and the impacts from bacteria and increased nutrients to water quality. 2 Dog license applicant & renewals learn about pet waste issue Prep materials for MS4 agents to distribute at town/city halls OR local veterinarians Distribute materials How many dog owners received materials Count website or blog hits Dog owners increase knowledge about amount of potential pet waste from area dogs could get into the water and the impacts from bacteria and increased nutrients to water quality. 3 Residents learn about pet waste ordinance & fines (if any) Provide MS4s with templates & guidance on ordinance & signage placement Develop signage & locate in key places (based on yr. 1 assessment or new problem spot) Redo poop pile assessment from yr. 1. Dog owners or walkers increase knowledge about financial incentives to pick up pet waste and pick up and dispose pet waste properly. 4 Dog owners sign pledge to pick-up pet waste 90% of the time Provide pledge & training to clerks OR local veterinarians Provide raffle suggestions for pledges Support clerks to gather pledges # of pledges Dog owners or walkers pick up and dispose pet waste properly and create norms around responsible pet waste behavior. 5 Redo any of above Leaf and Yard Waste (RB=Research-based)
Chart-of-NROC-actions-MS4-Permit-Minimum-Control-Measure-1-jp-edits.docx