Knowledge and A practical understanding of marketing Knowledge of the Royal Air and experience of developing and Force, its structure and its Experience managing plans in pursuit of history marketing objectives Awareness of the work of the Experience of creating and Association implementing marketing strategy and campaign plans Experience working with a membership organisation Significant experience of ensuring cohesion across a range of material Knowledge of different marketing channels, the best practices of using them and the merits and drawbacks of each Experience of providing support to a diverse range of stakeholder groups Demonstrable experience of brand management and development processes Sound understanding of marketing principles and practice Knowledge and understanding of the role of the marketing function to deliver business objectives Excellent knowledge of the marketing landscape Skills, Abilities Able to effectively communicate and Personal information and ideas verbally Attributes Proven ability to work effectively across organisations and to form positive relationships quickly, as well as to report efficiently and effectively to a project steering group Strong written communication skills – excellent spelling and grammar A strategic thinker able to analyse – qualitative and quantitative data identifying the most important issues and implications. Excellent presentation skills Strong eye for detail, design and layout
Knowledge and Experience A practical understanding of marketing and experience of developing and managing plans in pursuit of marketing objectives Experience of creating and implementing marketing strategy and campaign plans Significant experience of ensuring cohesion across a range of material Knowledge of different marketing channels, the best practices of using them and the merits and drawbacks of each Experience of providing support to a diverse range of stakeholder groups Demonstrable experience of brand management and development processes Sound understanding of marketing principles and practice Knowledge and understanding of the role of the marketing function to deliver business objectives Excellent knowledge of the marketing landscape Knowledge of the Royal Air Force, its structure and its history Awareness of the work of the Association Experience working with a membership organisation Skills, Abilities and Personal Attributes Able to effectively communicate information and ideas verbally Proven ability to work effectively across organisations and to form positive relationships quickly, as well as to report efficiently and effectively to a project steering group Strong written communication skills – excellent spelling and grammar A strategic thinker – able to analyse qualitative and quantitative data identifying the most important issues and implications. Excellent presentation skills Strong eye for detail, design and layout
20170623-Marketing_Manager_JD_-001.docx