Weigh the Facts To: Name RE: Weigh the Facts A recent study has shown that homeowners net approximately 5½% MORE when selling through top-producing brokers than when they sell privately. Another 12 years of results supports this claim The following comparison is based on facts, surveys, and nearly 38 years of experience of Mike Stott, your professional REALTOR®. - COMPARATIVE REPORT - FOR SALE BY OWNER VS Mike Stott (FSBO) Northwest Atlanta Properties 1. THE BUYER’S ADVANTAGE Buyers expect to pay fair ∙ Buyer’s greatest advantage ∙ from you is to save the same market price through the MLS commission you are trying to save. 2. PRICING Our suggested price is based on recent sales of comparable properties and based on ∙ the input of thousands of REALTORS®. An appraiser will support our price. In our area, appraisers call me before they complete some appraisals. 3. EXPOSURE One salesman Thousands of Active ∙ ∙ REALTORS® through the MLS to whom I give one-half of the commission for selling your home to their buyers Print, mail, telemarketing, internet, ∙ to 27 websites and cutting-edge SEO optimization 4. QUALIFYING Buyers will not tell a stranger REALTORS® work closely with ∙ ∙ (the owner) how much they earn or how their purchasers and qualify them: much money they have for a down
Weigh the Facts To: Name RE: Weigh the Facts A recent study has shown that homeowners net approximately 5½% MORE when selling through top-producing brokers than when they sell privately. Another 12 years of results supports this claim The following comparison is based on facts, surveys, and nearly 38 years of experience of Mike Stott, your professional REALTOR®. - COMPARATIVE REPORT - FOR SALE BY OWNER VS Mike Stott (FSBO) Northwest Atlanta Properties 1. THE BUYER’S ADVANTAGE ∙ Buyer’s greatest advantage ∙ Buyers expect to pay fair from you is to save the same market price through the MLS commission you are trying to save. 2. PRICING ∙ Our suggested price is based on recent sales of comparable properties and based on the input of thousands of REALTORS®. An appraiser will support our price. In our area, appraisers call me before they complete some appraisals. 3. EXPOSURE ∙ One salesman ∙ Thousands of Active REALTORS® through the MLS to whom I give one-half of the commission for selling your home to their buyers ∙ Print, mail, telemarketing, internet, to 27 websites and cutting-edge SEO optimization 4. QUALIFYING ∙ Buyers will not tell a stranger ∙ REALTORS® work closely with (the owner) how much they earn or how their purchasers and qualify them: much money they have for a down
Weigh+the+Facts.docx