Wine displays this involves the establishment of a significant display in the dining – area featuring selected wines perhaps with various wine-related items such as glasses, wine baskets, corkscrews, wine books. The idea is to make an eye-catching display that raises the possibility in the mind of the guest of having a wine with their meal Many venues feature high-profile wine stocks that diners can browse, reading the labels, picking up the bottles etc. This relies on the concept of by seeing’ ‘selling Tent cards - cards placed on individual tables that promote wines. These can be supplied by wineries or produced in-house. They name the wine, give the selling prices for bottle, half bottle, glass, carafe etc, describe it briefly and give tasting notes Racks, shelving and bins many venues locate their wines quite distinctly display’ – ‘on in front of customers by placing them around the walls, in shelves or on the floor in bins. This uses the concept known as by seeing’ and encourages customers to ‘selling browse the available wines, pick them up, read the labels, etc Chalk boards these can be used to feature vintage wines and specials of the week – or Makers’ suggestions ‘Wine Traditional wine lists these can be divided into various types - sparkling, reds, – whites, and fortifieds and may also list dishes from the menu they would go well with
Wine displays – this involves the establishment of a significant display in the dining area featuring selected wines perhaps with various wine-related items such as glasses, wine baskets, corkscrews, wine books. The idea is to make an eye-catching display that raises the possibility in the mind of the guest of having a wine with their meal Many venues feature high-profile wine stocks that diners can browse, reading the labels, picking up the bottles etc. This relies on the concept of ‘selling by seeing’ Tent cards - cards placed on individual tables that promote wines. These can be supplied by wineries or produced in-house. They name the wine, give the selling prices for bottle, half bottle, glass, carafe etc, describe it briefly and give tasting notes Racks, shelving and bins – many venues locate their wines quite distinctly ‘on display’ in front of customers by placing them around the walls, in shelves or on the floor in bins. This uses the concept known as ‘selling by seeing’ and encourages customers to browse the available wines, pick them up, read the labels, etc Chalk boards – these can be used to feature vintage wines and specials of the week or ‘Wine Makers’ suggestions Traditional wine lists – these can be divided into various types - sparkling, reds, whites, and fortifieds and may also list dishes from the menu they would go well with
TM_Serve_a_range_of_wine_products_refined.docx