Ans: data Response: See page 37 38. CRM stands for ________________. Ans: Customer Relationship Management Response: See page 30 39. Social business opportunities fall into one of categories: collaboration, engagement or ______. Ans: innovation Response: See page 33 40. The IS strategy can affect and is affected by changes in a company’s business and _______ strategies. Ans: organizational Response: See page 25 41. According to Porter, a company that makes its services available 24/7 would be practicing a _________ strategy. Ans: cost leadership Response: See page 29 Essay 43. List the three categories of social business opportunities and give an example of each. 44. Dell's original business strategy was to only sell custom-built computer systems directly to customers. Dell now sells to major retail outlets such as Walmart and Best Buy. Which one of Porter’s generic strategies was Dell exhibiting when only selling directly to the customer? And which one of Porter’s generic strategies is Dell demonstrating today? Explain your answers.
Ans: data Response: See page 37 38. CRM stands for ________________. Ans: Customer Relationship Management Response: See page 30 39. Social business opportunities fall into one of categories: collaboration, engagement or ______. Ans: innovation Response: See page 33 40. The IS strategy can affect and is affected by changes in a company’s business and _______ strategies. Ans: organizational Response: See page 25 41. According to Porter, a company that makes its services available 24/7 would be practicing a _________ strategy. Ans: cost leadership Response: See page 29 Essay 43. List the three categories of social business opportunities and give an example of each. 44. Dell's original business strategy was to only sell custom-built computer systems directly to customers. Dell now sells to major retail outlets such as Walmart and Best Buy. Which one of Porter’s generic strategies was Dell exhibiting when only selling directly to the customer? And which one of Porter’s generic strategies is Dell demonstrating today? Explain your answers.
Test%20Bank%20for%20Managing%20and%20Using%20Information%20Systems%20A%20Strategic%20Approach%205E%20.docx