Social Media Assets Platform What Is It? Number Username (ex.) How to Get Lingo of Users Started Globally Company/Org N/A N/A N/A Regularly send SSAI N/A Website success stories for posting and share Employer Honor (Established) Roll with prospective stakeholders. Twitter Twitter is a 328 @SrSvcAmerica Create a Twitter @: aka Direct Twitter.com service for Million handle (username) Use this to (Established) friends, family, that either is your address a public and coworkers business name or a message to a to communicate name your audience user. and stay will recognize. RT aka Retweet: connected Follow other users This indicates a through the that are in your field posting is a tweet exchange of (including from another quick, frequent @SrSvcAmerica), user. messages. clients, customers, DM aka Direct People post and other potential Message: Use this Tweets, which stakeholders. to send a private may contain Allows real time message to photos, videos, participation in someone who is links and up to cultural events. following you. 140 characters Publish high quality # aka Hashtag: of text. These visual and text Used to messages are content. Ask categorize tweets. posted to your questions and have Click the hashtag profile, sent to 1:1 conversations to view other user
Social Media Assets Platform What Is It? Number of Users Globally Username (ex.) How to Get Started Lingo Company/Org Website (Established) N/A N/A N/A Regularly send SSAI success stories for posting and share Employer Honor Roll with prospective stakeholders. N/A Twitter Twitter.com (Established) Twitter is a service for friends, family, and coworkers to communicate and stay connected through the exchange of quick, frequent messages. People post Tweets, which may contain photos, videos, links and up to 140 characters of text. These messages are posted to your profile, sent to 328 Million @SrSvcAmerica Create a Twitter handle (username) that either is your business name or a name your audience will recognize. Follow other users that are in your field (including @SrSvcAmerica), clients, customers, and other potential stakeholders. Allows real time participation in cultural events. Publish high quality visual and text content. Ask questions and have 1:1 conversations @: aka Direct Use this to address a public message to a user. RT aka Retweet: This indicates a posting is a tweet from another user. DM aka Direct Message: Use this to send a private message to someone who is following you. # aka Hashtag: Used to categorize tweets. Click the hashtag to view other user
SSAI-SCSEP-Communications-Toolkit-Social-Media-Cheat-Sheet.docx