8B. Student Affairs Ongoing An Admissions Increase ethnic diversity, pursue gender balance, and Academic Affairs Counselor has promote an inclusive, supportive campus Athletics been assigned to environment for students that respects all forms of recruit minority diversity. students from inner city Birmingham schools and from the Black Belt region of Alabama. Goal 9: Engage incoming undergraduate students. Objectives Responsible Unit(s) Timeline Progress Outcomes 9A: Academic Success Center Ongoing Change in the Connect with incoming students throughout the Admissions leadership of the admissions process. Deans & Department Admissions Increase summer contacts by University Chairs; Faculty Office has been faculty, staff, advisors, and students through Student Life effected, and personal contacts and social media before staff roles have and after orientation. been redefined. Develop and implement a seamless, A new communications based admissions process that includes easy plan is being access to applications, orientation, developed and registration, health forms, etc., for both will be used to freshmen and transfer students. implement CRM Recruiter workflow. A new marketing campaign for 2019 is being developed by University Relations. Improvements to the website should be completed by Fall 2017.
8B. Increase ethnic diversity, pursue gender balance, and promote an inclusive, supportive campus environment for students that respects all forms of diversity. Student Affairs Academic Affairs Athletics Ongoing An Admissions Counselor has been assigned to recruit minority students from inner city Birmingham schools and from the Black Belt region of Alabama. Goal 9: Engage incoming undergraduate students. Objectives Responsible Unit(s) Timeline Progress Outcomes 9A: Connect with incoming students throughout the admissions process. Increase summer contacts by University faculty, staff, advisors, and students through personal contacts and social media before and after orientation. Develop and implement a seamless, admissions process that includes easy access to applications, orientation, registration, health forms, etc., for both freshmen and transfer students. Academic Success Center Admissions Deans & Department Chairs; Faculty Student Life Ongoing Change in the leadership of the Admissions Office has been effected, and staff roles have been redefined. A new communications plan is being developed and will be used to implement CRM Recruiter workflow. A new marketing campaign for 2019 is being developed by University Relations. Improvements to the website should be completed by Fall 2017. based
SP-2017-Progress-Report-Final.docx