Audio (video) The microphones in a smartphone are sensitive, so it’s – important to avoid any unwanted background noise. Use the employee lounge or a quiet room to record your video ask that folks stop by on their break and meet – in a quiet location. When you’re viewing a video on Instagram, the sound is controlled by your device’s volume setting. If your phone is set to silent, the video will play with no sound. Use a white board Interested in creating a video without sound or with musical – background? Consider using a white board and writing a word or a phrase that highlights the important elements of what your hospital provides to your community (e.g., people smile” or access to rural America”). If “Makes “Provides you’d rather use music as your audio, check out apps such as Flipagram where you can pull from existing images to create video and overlay audio tracks. Focus Have a tripod available? Use it. Steady, balanced shots can make a – huge difference for any video captured through a smartphone. If you don’t have a tripod, balance or lean against something firm for support. Frame Consider the position and angle where you’re taking the shot from, as – well as where the subject sits within the frame. Vine and Instagram offer users a square crop, so it’s worth considering with every shot. Lighting Make sure that the background is not brighter than where the subject – is located. If it is brighter, the camera’s lens might close down and the subject will be darker. Timing With such short shots, good timing is critical. If you’re trying something – elaborate, it’s a good idea to practice it beforehand. Do I need a disclosure form for each person I film? As these will be posted online, we highly suggest the use of disclosure forms for all staff participating. Please follow your facility’s media and video release procedure and operate in accordance with HIPAA guidelines.
Audio (video) – The microphones in a smartphone are sensitive, so it’s important to avoid any unwanted background noise. Use the employee lounge or a quiet room to record your video – ask that folks stop by on their break and meet in a quiet location. When you’re viewing a video on Instagram, the sound is controlled by your device’s volume setting. If your phone is set to silent, the video will play with no sound. Use a white board – Interested in creating a video without sound or with musical background? Consider using a white board and writing a word or a phrase that highlights the important elements of what your hospital provides to your community (e.g., “Makes people smile” or “Provides access to rural America”). If you’d rather use music as your audio, check out apps such as Flipagram where you can pull from existing images to create video and overlay audio tracks. Focus – Have a tripod available? Use it. Steady, balanced shots can make a huge difference for any video captured through a smartphone. If you don’t have a tripod, balance or lean against something firm for support. Frame – Consider the position and angle where you’re taking the shot from, as well as where the subject sits within the frame. Vine and Instagram offer users a square crop, so it’s worth considering with every shot. Lighting – Make sure that the background is not brighter than where the subject is located. If it is brighter, the camera’s lens might close down and the subject will be darker. Timing – With such short shots, good timing is critical. If you’re trying something elaborate, it’s a good idea to practice it beforehand. Do I need a disclosure form for each person I film? As these will be posted online, we highly suggest the use of disclosure forms for all staff participating. Please follow your facility’s media and video release procedure and operate in accordance with HIPAA guidelines.
Social%20media%20hashtag%20campaign%20-%20Sept%202017%203(2).docx