Pro: Sears has the ability to earn extra income by Not only does Sears providing a service want to provide because of their product. products for Con: People retrain Wide variety of customers, but make themselves from Sears Holdings products that comes their experience with spending money on Corporation with services the product easier. services. Pro: People usually are willing to pay for a good To provide good item. quality products to Quality over quantity. Con: In economic crisis, consumers at The products are people won't buy good Macy's Inc. reasonable prices worth the money. quality items Pro: People are price sensitive and are always trying choosing the Consumers are drawn cheapest item. to lower prices and Con: the quality of the Wal-Mart Overall cost being able to earn products isn't grade A Stores Inc. leadership money. material. RECOMMENDATIONS After looking at Sears Holdings Corporation’s internal, external, financial, and value chain, there is a good understanding of the company’s health. Sear’s Holdings performance is poor. Sears has good strengths but their financial numbers overshadow those strengths. Sears Holdings will declare bankruptcy if they don’t improve their financial performance. They are at a point of no return. The probability of seeing the Sears Holdings that thrived in the 90s is slim. Their company focus should be to salvage the most they can of the company and go a different direction from the one they are on. Recommendations for the company are to focus on their strengths (home appliances, tools, lawn and garden, fitness equipment, and automotive repair and maintenance), become and online retailer (like amazon), and to tap into different global markets. Diminishing Unnecessary Units | Focus on Strengths
Sears Holdings Corporation Wide variety of products that comes with services Not only does Sears want to provide products for customers, but make their experience with the product easier. Pro: Sears has the ability to earn extra income by providing a service because of their product. Con: People retrain themselves from spending money on services. Macy's Inc. To provide good quality products to consumers at reasonable prices Quality over quantity. The products are worth the money. Pro: People usually are willing to pay for a good item. Con: In economic crisis, people won't buy good quality items Wal-Mart Stores Inc. Overall cost leadership Consumers are drawn to lower prices and being able to earn money. Pro: People are price sensitive and are always trying choosing the cheapest item. Con: the quality of the products isn't grade A material. RECOMMENDATIONS After looking at Sears Holdings Corporation’s internal, external, financial, and value chain, there is a good understanding of the company’s health. Sear’s Holdings performance is poor. Sears has good strengths but their financial numbers overshadow those strengths. Sears Holdings will declare bankruptcy if they don’t improve their financial performance. They are at a point of no return. The probability of seeing the Sears Holdings that thrived in the 90s is slim. Their company focus should be to salvage the most they can of the company and go a different direction from the one they are on. Recommendations for the company are to focus on their strengths (home appliances, tools, lawn and garden, fitness equipment, and automotive repair and maintenance), become and online retailer (like amazon), and to tap into different global markets. Diminishing Unnecessary Units | Focus on Strengths
sears_holdings_corp.docx