When a document will go to multiple audiences, the writer should use the primary audience to determine the level of detail, organization, level of formality, and use of technical terms and theory. For suggestions on ways to teach this material, see the lesson plans in Section 8. 3) Exercise Planning Table Learning Difficulty: Easy Difficulty: Medium Difficulty: Hard Objective 2-1 2.1.1 2.3, 2.4 How to identify your audience 2-2 2.1.2, 2.1.3, 2.1.4, 2.5, 2.6, 2.18, 2.19, Ways to analyze different 2.1.5, 2.11 2.20 kinds of audiences 2.1.6, 2.1.7, 2.1.8, 2-3 How to choose channels 2.13 to reach your audience 2.1.9, 2.2, 2.10 2.8, 2.17 2.16 2-4 How to adapt your message to your audience 2-5 2.1.10 2.7, 2.8, 2.17 How to characterize good audience benefits 2-6 2.1.11 2.7, 2.8, 2.17 How to create audience benefits 2.1.12, 2.9, 2.14 2.12, 2.15 2-7 How to communicate with multiple audiences 2.1 2.7, 2.8, 2.17 Exercises with multiple learning objectives In-class exercises:2.1, 2.2, 2.3, 2.4, 2.6, 2.7, 2.8, 2.9, 2.11, 2.13, 2.14, 2.15, 2.16 2.10, 2.17, 2.18, 2.20 exercises: Best if you teach in a computer classroom: 2.5, 2.10, 2.12, 2.14, 2.19 4) Continuing Case Analysis
When a document will go to multiple audiences, the writer should use the primary audience to determine the level of detail, organization, level of formality, and use of technical terms and theory. For suggestions on ways to teach this material, see the lesson plans in Section 8. 3) Exercise Planning Table Learning Objective Difficulty: Easy Difficulty: Medium Difficulty: Hard 2-1 How to identify your audience 2.1.1 2.3, 2.4 2-2 Ways to analyze different kinds of audiences 2.1.2, 2.1.3, 2.1.4, 2.1.5, 2.11 2.5, 2.6, 2.18, 2.19, 2.20 2-3 How to choose channels to reach your audience 2.1.6, 2.1.7, 2.1.8, 2.13 2-4 How to adapt your message to your audience 2.1.9, 2.2, 2.10 2.8, 2.17 2.16 2-5 How to characterize good audience benefits 2.1.10 2.7, 2.8, 2.17 2-6 How to create audience benefits 2.1.11 2.7, 2.8, 2.17 2-7 How to communicate with multiple audiences 2.1.12, 2.9, 2.14 2.12, 2.15 Exercises with multiple learning objectives 2.1 2.7, 2.8, 2.17 In-class exercises:2.1, 2.2, 2.3, 2.4, 2.6, 2.7, 2.8, 2.9, 2.11, 2.13, 2.14, 2.15, 2.16 exercises: 2.10, 2.17, 2.18, 2.20 Best if you teach in a computer classroom: 2.5, 2.10, 2.12, 2.14, 2.19 4) Continuing Case Analysis
Solution%20Manual%20for%20Business%20and%20Administrative%20Communication%2011th%20Edition%20Locker,%20Kienzler.docx