Table – SWOT Analysis Strengths Weaknesses Reliance on one industry Diversity of fisheries Transportation (isolated from I-5) Hook and line fishing (live catch and sustainable) Lack of dredging Lack of industrial diversification Engaged in policy development (South Coast ports dredging effort) City water used for industry (expensive) Assets – land and facilities Deferred maintenance Isolated Port operations that reduce conflicts with neighboring property Sea water/energy research and development Jetty – quality rock source nearby for rehabilitation Visual and scenic resources Innovative ideas and people Youth facilities (skate park, baseball fields, horse arena) Open ocean access National fish sales/tenants Regional partnerships Housing availability Fisheries research to support the cannery Record of safety Opportunities Threats Fisheries regulations Small cruise ship access No long-term dredging solution Short shipping Reliance on crane/boat lift Growth in specialty fisheries Shoaling Branding and marketing Aging fleet and increased start-up cost to enter Financial (marine research) fishing industry. Capture tourism (gateway on Hwy 101, pedestrian improvements at the high dock) Cannery reconstruction (local fish production) Internship opportunities for university students Port repair shop Biomass production (pellets) Eco-tourism Spring water development The following section captures the Port’s priority projects, including high dock improvements, cannery replacement, expanded retail space, the 5th and Washington opportunity site, and Port Gateway projects. These projects are followed by supportive goals and strategies to help achieve the Port’s mission of job creation and long-term economic viability. Port of Port Orford Priority Projects The following section outlines the Port’s priority projects for the next 20 years.
Table – SWOT Analysis Strengths Weaknesses Diversity of fisheries Hook and line fishing (live catch and sustainable) Engaged in policy development (South Coast ports dredging effort) Assets – land and facilities Isolated Port operations that reduce conflicts with neighboring property Sea water/energy research and development Jetty – quality rock source nearby for rehabilitation Visual and scenic resources Innovative ideas and people Youth facilities (skate park, baseball fields, horse arena) Open ocean access National fish sales/tenants Regional partnerships Housing availability Fisheries research to support the cannery Record of safety Reliance on one industry Transportation (isolated from I-5) Lack of dredging Lack of industrial diversification City water used for industry (expensive) Deferred maintenance Opportunities Threats Small cruise ship access Short shipping Growth in specialty fisheries Branding and marketing Financial (marine research) Capture tourism (gateway on Hwy 101, pedestrian improvements at the high dock) Cannery reconstruction (local fish production) Internship opportunities for university students Port repair shop Biomass production (pellets) Eco-tourism Spring water development Fisheries regulations No long-term dredging solution Reliance on crane/boat lift Shoaling Aging fleet and increased start-up cost to enter fishing industry. The following section captures the Port’s priority projects, including high dock improvements, cannery replacement, expanded retail space, the 5th and Washington opportunity site, and Port Gateway projects. These projects are followed by supportive goals and strategies to help achieve the Port’s mission of job creation and long-term economic viability. Port of Port Orford Priority Projects The following section outlines the Port’s priority projects for the next 20 years.
POPO-SBP-Volume-2-2016-update-2017-.docx