LOGOS ETHOS PATHOS Appeal to Logic To Develop Ethics To appeal to Emotion Theoretical, abstract Language appropriate to Vivid, concrete language language audience and subject Emotionally loaded Denotative Restrained, sincere, language meanings/reasons presentation Connotative meanings Literal and historical Appropriate level of Emotional examples analogies vocabulary Vivid descriptions Definitions Correct grammar Narratives of emotional Factual data and statistics events Quotations Emotional tone Citations from experts Figurative language and authorities OSHOSHOS Informed opinions
LOGOS Appeal to Logic Theoretical, abstract language Denotative meanings/reasons Literal and historical analogies Definitions Factual data and statistics Quotations Citations from experts and authorities Informed opinions ETHOS To Develop Ethics Language appropriate to audience and subject Restrained, sincere, presentation Appropriate level of vocabulary Correct grammar PATHOS To appeal to Emotion Vivid, concrete language Emotionally loaded language Connotative meanings Emotional examples Vivid descriptions Narratives of emotional events Emotional tone Figurative language OSHOSHOS
RHETORICAL%20TERMS%20AND%20LITERARY%20DEVICES%20IN%20LITERATURE.docx