Behaviour of an Individual in an Individual Behaviour in the Section 1, Section 3.1, and Organisation would be a more Organisation across all Section 7 have been appropriate module title programmes in which the updated to reflect this new module runs title. In addition, even greater clarity All module specifications have Social and Organisational regarding the various streams (e.g. been reviewed and M/E clearly Behaviour (Section 9.11) clearer and consistent statements in articulated for each one. Technologies for Business the Status (M/E) section of module In the case of those modules (Section 9.12) specifications) would be welcome. which are attached to a stream Service Learning- Elective this is also articulated at module (Section 9.13) level. Global Business The following modules have Environment (Section 9.14) been amended and new Financial Management narrative is indicated in italics: (Section 9.15) Social and Organisational Business Economics Behaviour- Mandatory (Section 9.16) Technologies for Business – Innovation and Creativity Elective (For all learners) (Section 9.17) Skills Development through New Product Development Service Learning- Elective (For all (section 9.18) learners) Global Leadership and Global Business Environment- Talent Management Elective (For all learners) (Section 9.19) Financial Global Competitiveness (For all learners) and the Multinational Business Economics- Environment (Section 9.20) Mandatory (For all learners) Introduction to Industrial Innovation and Creativity Relations (Section 9.21) Mandatory- Entrepreneurship stream Management Accounting Mandatory-Business stream (Section 9.22) New Product Development Services Marketing Elective- Entrepreneurship stream Management (Section 9.23) Global Leadership and Talent Career Management Skills Management Mandatory ( 9.24) Business stream Financial Management Global Competitiveness and the Tools for the Enterprise Multinational Environment- (Section 9.29) Elective- International Business Capstone Project stream Preparation Introduction to Industrial (Section 9.30) Relations Elective- Business stream Event Management Management Accounting Planning Elective- Business stream (Section 9.31) Services Marketing Management Organisational Elective- Business stream Development (Section Career Management Skills 9.32) Elective – Entrepreneurship stream Public Relations and Social Elective - Business stream Media (Section 9.33) Elective- International Business Operations Planning and stream Design( Section 9.36) Financial Management Tools for Capstone Project ( Section the Enterprise 9.37) Elective – Entrepreneurship stream Sales Management (Section Elective - Business stream 9.38) Elective- International Business stream
Behaviour of an Individual in an Organisation would be a more appropriate module title Individual Behaviour in the Organisation across all programmes in which the module runs Section 1, Section 3.1, and Section 7 have been updated to reflect this new title. In addition, even greater clarity regarding the various streams (e.g. clearer and consistent statements in the Status (M/E) section of module specifications) would be welcome. All module specifications have been reviewed and M/E clearly articulated for each one. In the case of those modules which are attached to a stream this is also articulated at module level. The following modules have been amended and new narrative is indicated in italics: Social and Organisational Behaviour- Mandatory Technologies for Business – Elective (For all learners) Skills Development through Service Learning- Elective (For all learners) Global Business Environment- Elective (For all learners) Financial (For all learners) Business Economics- Mandatory (For all learners) Innovation and Creativity Mandatory- Entrepreneurship stream Mandatory-Business stream New Product Development Elective- Entrepreneurship stream Global Leadership and Talent Management Mandatory Business stream Global Competitiveness and the Multinational Environment- Elective- International Business stream Introduction to Industrial Relations Elective- Business stream Management Accounting Elective- Business stream Services Marketing Management Elective- Business stream Career Management Skills Elective – Entrepreneurship stream Elective - Business stream Elective- International Business stream Financial Management Tools for the Enterprise Elective – Entrepreneurship stream Elective - Business stream Elective- International Business stream Social and Organisational Behaviour (Section 9.11) Technologies for Business (Section 9.12) Service Learning- Elective (Section 9.13) Global Business Environment (Section 9.14) Financial Management (Section 9.15) Business Economics (Section 9.16) Innovation and Creativity (Section 9.17) New Product Development (section 9.18) Global Leadership and Talent Management (Section 9.19) Global Competitiveness and the Multinational Environment (Section 9.20) Introduction to Industrial Relations (Section 9.21) Management Accounting (Section 9.22) Services Marketing Management (Section 9.23) Career Management Skills ( 9.24) Financial Management Tools for the Enterprise (Section 9.29) Capstone Project Preparation (Section 9.30) Event Management Planning (Section 9.31) Organisational Development (Section 9.32) Public Relations and Social Media (Section 9.33) Operations Planning and Design( Section 9.36) Capstone Project ( Section 9.37) Sales Management (Section 9.38)
ProgID-37702_BA_Hons_in_Marketing_Practice.docx