Communicating the Breastfeeding Policy and/or related procedures Communication Target Date Communication Activity Key Message Timeframe Responsibility Due Date Channel Audience Finalised Intranet Publish ‘Breastfeeding Policy’ and All staff Launch of policy supporting return to Implementation breastfeeding/expressing room work for mothers who are breastfeeding location to intranet Intranet Publish procedure for use of All staff Implementation Build awareness of the availability of the breastfeeding/expressing rooms to breastfeeding/expressing rooms intranet Clearly define expectations and responsibilities of users Email Announcement of new policy and All staff Implementation Highlight the new policy to all staff location of breastfeeding/expressing room to all staff via email Newsletter Announcement of new policy and All staff Implementation Highlight the new policy to all staff location of breastfeeding/expressing Informal announcement providing room to all staff via an article in the further details about room and policy newsletter seem personal Policy/Procedure Display ‘Breastfeeding Policy’ and All staff Provide room users with the information Ongoing ‘Procedure for use of needed to use the room effectively Breastfeeding/Expressing Room’ in Raise awareness of the accreditation and breastfeeding/ expressing room what it means to employees Policy/Procedure Inclusion of breastfeeding policy and All staff Implementation Ensure new mothers are familiar with the facilities in all policies/procedures support and facilities in place Staff on aimed at assisting new mothers with Provide educational material and support their return to work maternity leave to new mothers Highlight the benefits of working for a workplace with breastfeeding friendly practices Mail out Communicate breastfeeding policy and Staff currently Implementation Provide detailed update regarding breastfeeding/expressing room and recently on accreditation location to all staff currently and maternity leave Raise awareness of facilities and support recently on maternity leave via mail available to staff out Provide BFW Communication Card with HR contact details
Communicating the Breastfeeding Policy and/or related procedures Communication Channel Communication Activity Target Audience Key Message Timeframe Responsibility Due Date Date Finalised Intranet Publish ‘Breastfeeding Policy’ and breastfeeding/expressing room location to intranet All staff Launch of policy supporting return to work for mothers who are breastfeeding Implementation Intranet Publish procedure for use of breastfeeding/expressing rooms to intranet All staff Build awareness of the availability of the breastfeeding/expressing rooms Clearly define expectations and responsibilities of users Implementation Email Announcement of new policy and location of breastfeeding/expressing room to all staff via email All staff Highlight the new policy to all staff Implementation Newsletter Announcement of new policy and location of breastfeeding/expressing room to all staff via an article in the newsletter All staff Highlight the new policy to all staff Informal announcement providing further details about room and policy seem personal Implementation Policy/Procedure Display ‘Breastfeeding Policy’ and ‘Procedure for use of Breastfeeding/Expressing Room’ in breastfeeding/ expressing room All staff Provide room users with the information needed to use the room effectively Raise awareness of the accreditation and what it means to employees Ongoing Policy/Procedure Inclusion of breastfeeding policy and facilities in all policies/procedures aimed at assisting new mothers with their return to work All staff Staff on maternity leave Ensure new mothers are familiar with the support and facilities in place Provide educational material and support to new mothers Highlight the benefits of working for a workplace with breastfeeding friendly practices Implementation Mail out Communicate breastfeeding policy and breastfeeding/expressing room location to all staff currently and recently on maternity leave via mail out Staff currently and recently on maternity leave Provide detailed update regarding accreditation Raise awareness of facilities and support available to staff Provide BFW Communication Card with HR contact details Implementation
Policy%20%26%20Communication%20-%20Communication%20Plan%20template%20V2%201016.docx