3. Findings of the Assessment 1: Evidence Table Freshstart Study Details Outcome Main findings Results Evidence Include? design measures Grading Reason for exclusion 1. Perceptions Secondhand-smoke Seeing or hearing the Exclude – King KA et al,, A random of media campaigns can ads was significantly not 2003 sample of secondhand positively affect associated with related to 390 adult smokers' knowledge of intentions to personally vehicles Intervention smokers was the dangers of smoke outside of the Reviewed/ surveyed via secondhand smoke home and to ask Studied telephone. and future intentions visitors to smoke to protect others from outside. Most smokers A secondhand secondhand smoke. were committed to smoke media protecting children from campaign on secondhand smoke. adult smokers' willingness to protect children from secondhand smoke. 2. Analyses of Adult Creating Results indicated that Exclude – Netemeyer RG smokers' smokers’ advertisements that advertising-based not et al, 2005 responses to consideration target specific beliefs regarding related to a telephone of quitting antismoking beliefs smoking addictiveness ETS/ Intervention survey may be the most and the dangers of vehicles Reviewed/ conducted effective approach to environmental tobacco Studied after enhancing smoke were associated
3. Findings of the Assessment 1: Evidence Table Freshstart Study Details design Outcome measures Main findings Results Evidence Grading Include? Reason for exclusion 1. King KA et al,, 2003 Intervention Reviewed/ Studied A secondhand smoke media campaign on adult smokers' willingness to protect children from secondhand smoke. A random sample of 390 adult smokers was surveyed via telephone. Perceptions of secondhand Secondhand-smoke media campaigns can positively affect smokers' knowledge of the dangers of secondhand smoke and future intentions to protect others from secondhand smoke. Seeing or hearing the ads was significantly associated with intentions to personally smoke outside of the home and to ask visitors to smoke outside. Most smokers were committed to protecting children from secondhand smoke. Exclude – not related to vehicles 2. Netemeyer RG et al, 2005 Intervention Reviewed/ Studied Analyses of smokers' responses to a telephone survey conducted after Adult smokers’ consideration of quitting Creating advertisements that target specific antismoking beliefs may be the most effective approach to enhancing Results indicated that advertising-based beliefs regarding smoking addictiveness and the dangers of environmental tobacco smoke were associated Exclude – not related to ETS/ vehicles
Initiative%20Assessment%20Fresh%20Start%20Final.docx