No 2 know) 3 (Don’t ASK IF USE EXTERNAL SOURCES (CODE 1 AT E13a) E13b Which of the following external organisations have you used to help you develop your new or improved services or how you deliver them? So READ OUT. RANDOMISE ORDER firstly…? A. Suppliers B. Clients C. Competitors D. Business or management consultants E. Universities F. DELETED G. Professional and trade associations H. SHOW IF B5.3 = 5-6 Other companies in the group I. Regulatory bodies J. Accountants K. Technology providers Yes 1 No 2 know) 4 (Don’t SECTION F MARKETING NEW PRODUCTS & SERVICES – ASK ALL now like to move on to how your < Y1 OR Y2 organisation / Y3 chambers > goes about I’d generating revenue from your services. ASK ALL F2 Thinking about how your < Y1 OR Y2 organisation / Y3 chambers > works with your clients, do you…? READ OUT. CODE ALL THAT APPLY. RANDOMISE. Involve clients in service evaluation 1 Monitor client feedback to shape new service development 2 DELETED 3 Hold regular client review meetings on new services 4 DELETED 5 (None of these) 6 know) 7 (Don’t ASK ALL F3a Has your < Y1 OR Y2 organisation / Y3 chambers > invested in improving your reputation and branding over the last year, including spending on advertising, PR, etc? Yes 1 No 2 know) 3 (Don’t IF YES AT F3a F3b Roughly how much have you spent on improving your reputation and branding over the last year?
No 2 (Don’t know) 3 ASK IF USE EXTERNAL SOURCES (CODE 1 AT E13a) E13b Which of the following external organisations have you used to help you develop your new or improved services or how you deliver them? So firstly…? READ OUT. RANDOMISE ORDER A. Suppliers B. Clients C. Competitors D. Business or management consultants E. Universities F. DELETED G. Professional and trade associations H. SHOW IF B5.3 = 5-6 Other companies in the group I. Regulatory bodies J. Accountants K. Technology providers Yes 1 No 2 (Don’t know) 4 SECTION F – MARKETING NEW PRODUCTS & SERVICES ASK ALL I’d now like to move on to how your < Y1 OR Y2 organisation / Y3 chambers > goes about generating revenue from your services. ASK ALL F2 Thinking about how your < Y1 OR Y2 organisation / Y3 chambers > works with your clients, do you…? READ OUT. CODE ALL THAT APPLY. RANDOMISE. Involve clients in service evaluation 1 Monitor client feedback to shape new service development 2 DELETED 3 Hold regular client review meetings on new services 4 DELETED 5 (None of these) 6 (Don’t know) 7 ASK ALL F3a Has your < Y1 OR Y2 organisation / Y3 chambers > invested in improving your reputation and branding over the last year, including spending on advertising, PR, etc? Yes 1 No 2 (Don’t know) 3 IF YES AT F3a F3b Roughly how much have you spent on improving your reputation and branding over the last year?
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