Médecins Sans Frontières Australia Job Description Position: Direct Marketing Manager Location: Sydney (Broadway) Reporting to: Head of Fundraising Supervising: Donor Acquisition & Marketing Coordinator, Supporter Relationships & Bequests Coordinator, Digital Fundraising and Marketing Coordinator Status: Full time / permanent Organisational Context Médecins Sans Frontières is the world’s leading independent organisation for medical humanitarian aid. We offer medical assistance to populations in distress, to victims of natural or man-made disasters and to victims of armed conflict, without discrimination and irrespective of race, religion, gender or political affiliation. This work relies on the Fundraising Department meeting substantial income targets. Direct marketing is one of four distinct portfolios within the Fundraising Department. The others are major gifts, database and regular giving. Overall Responsibility The Direct Marketing Manager is responsible for all aspects of the acquisition and retention of cash donors (including middle value donors), digital fundraising, the bequest program, estates management, community fundraising, brand marketing and marketing campaigns for the Field Human Resources Department. The primary success measure for this position is income raised, however, other factors such as maintenance of brand integrity, leadership and people management and productive relationships with project and organisational stakeholders are also vital to the successful fulfilment of the role. Main / Duties Budget Work with Finance and the Head of Fundraising to establish income and expenditure budgets for all aspects of the Fundraising program including marketing. Ensure that all projects are carried out with approved expenditure limits and are launched on time. Ensure all deliverables including income expectations and program timings are met. Implement effective cost control measures. Fundraising Assume primary responsibility for designing and managing a comprehensive and innovative of fundraising programs and strategies across multiple channels to support organisational needs and meet income projections from one-off donors. Manage the bequest & community fundraising programs. Manage the digital fundraising function for the department. Monitor, analyse and report on such fundraising activities. Marketing
Médecins Sans Frontières Australia Job Description Position: Direct Marketing Manager Location: Sydney (Broadway) Reporting to: Head of Fundraising Supervising: Donor Acquisition & Marketing Coordinator, Supporter Relationships & Bequests Coordinator, Digital Fundraising and Marketing Coordinator Status: Full time / permanent Organisational Context Médecins Sans Frontières is the world’s leading independent organisation for medical humanitarian aid. We offer medical assistance to populations in distress, to victims of natural or man-made disasters and to victims of armed conflict, without discrimination and irrespective of race, religion, gender or political affiliation. This work relies on the Fundraising Department meeting substantial income targets. Direct marketing is one of four distinct portfolios within the Fundraising Department. The others are major gifts, database and regular giving. Overall Responsibility The Direct Marketing Manager is responsible for all aspects of the acquisition and retention of cash donors (including middle value donors), digital fundraising, the bequest program, estates management, community fundraising, brand marketing and marketing campaigns for the Field Human Resources Department. The primary success measure for this position is income raised, however, other factors such as maintenance of brand integrity, leadership and people management and productive relationships with project and organisational stakeholders are also vital to the successful fulfilment of the role. Main / Duties Budget Work with Finance and the Head of Fundraising to establish income and expenditure budgets for all aspects of the Fundraising program including marketing. Ensure that all projects are carried out with approved expenditure limits and are launched on time. Ensure all deliverables including income expectations and program timings are met. Implement effective cost control measures. Fundraising Assume primary responsibility for designing and managing a comprehensive and innovative of fundraising programs and strategies across multiple channels to support organisational needs and meet income projections from one-off donors. Manage the bequest & community fundraising programs. Manage the digital fundraising function for the department. Monitor, analyse and report on such fundraising activities. Marketing
jd_-_direct_marketing_manager_2017.docx