Focus Areas Objective Persons Responsible Timeframe Outcome (WHAT) (HOW) (WHO) (WHEN) MEMBERSHIP Officers will contact Executive Council January, July RECRUITMENT & professionals as they 2016 2017 - 2018 – RETENTION: During register with the state the 2015-2016 fiscal of Indiana to welcome year, increase regular them to Indiana and and associate invite them to join. membership by 51 Offer a discounted rate VP Publications and July 2016 and retain regular and of 20% for Communication along Evaluate success for associate membership membership to newly with Central Office 2017 by 93%. Audiologist licensed slps and aud's memberships for the 1st year. A new increased by 5. online membership (Increase diversity of field will be created to membership). facilitate this process. Evaluate and increase Offer a discounted rate VP Publications and 2016-2017 annually. Communication along for the 1st Membership Year - with VP Professional conference/convention Start promoting July Development and registrant by a new 2016 Central Office member Increase slp's and aud's VP Publications and 650 from November Communication VP on Facebook by 2015 March 31, – of Professional promoting a 2016. Development and complimentary Plan for continued Central Office Convention annual increases registration drawing to be selected from "new likes" on the ISHA page Increase the number of VP Publications and 244 to 325 prior to Professional twitter followers March 31, 2016. Development Additional increases annually as established by VP Increase blog VP Publications and January 15, April 31, Communication and subscribers by mailing July 1, 2016.
Focus Areas (WHAT) Objective (HOW) Persons Responsible (WHO) Timeframe (WHEN) Outcome MEMBERSHIP RECRUITMENT & RETENTION: During the 2015-2016 fiscal year, increase regular and associate membership by 51 and retain regular and associate membership by 93%. Audiologist memberships increased by 5. (Increase diversity of membership). Evaluate and increase annually. Officers will contact professionals as they register with the state of Indiana to welcome them to Indiana and invite them to join. Executive Council January, July 2016 – 2017 - 2018 Offer a discounted rate of 20% for membership to newly licensed slps and aud's for the 1st year. A new online membership field will be created to facilitate this process. VP Publications and Communication along with Central Office July 2016 Evaluate success for 2017 Offer a discounted rate for the 1st conference/convention registrant by a new member VP Publications and Communication along with VP Professional Development and Central Office 2016-2017 Membership Year - Start promoting July 2016 Increase slp's and aud's on Facebook by promoting a complimentary Convention registration drawing to be selected from "new likes" on the ISHA page VP Publications and Communication VP of Professional Development and Central Office 650 from November 2015 – March 31, 2016. Plan for continued annual increases Increase the number of twitter followers VP Publications and Professional Development 244 to 325 prior to March 31, 2016. Additional increases annually as established by VP Increase blog subscribers by mailing VP Publications and Communication and January 15, April 31, July 1, 2016.
ISHA%20Strategic%20Plan%202015-2018.approved%20by%20EC.docx