Members engaged in project teams in your sector/subject area Communication 1) Liaise with all other subject ambassadors, Officers and NM Keeping up to date on Feedback from (including Social the NM to ensure effective and efficient communication is developments in your sector/subject community. Media) Ambassador planned. area to protect CIM brand reputation and identify potential 2) Liaise with the NM and Officers to ensure centralised opportunities Level of brand content is contained within planned communication. CIM marketing team compliance All other local subject 3) Produce a co-ordinated communications plan for Creating and delivering an activity approval by the NM and Regional board in line with the ambassadors plan for your sector/subject area, objectives of the region and available budget. keeping relevant contacts updated Social media statistics. on progress 4) Ensure all aspects of Region communications are in line Comms ambassadors across with Brand guidelines/ CIM compliant. the regions Level of debate Leading, managing and developing 5) Manage a team of project members to carry out timely teams to support your area and created by communications and effective comms activities. ensure succession and cover Event Ambassador delivered 6) Highlight to the NM and Officers where crisis Writing copy for regional website communication are required on an ongoing basis. Sector/Small Business Reviewing content provided from 7) Report on planned V actual activity to the board on a Ambassadors the community. quarterly basis containing analysis of communication Engagement across effectiveness and adherence to budget. stakeholder groups – Providing copy and comms especially 8) Ensuring in liaison with the NM and Officers all aspects NM and Chair opportunities for other ambassadors of the Region website are up to date. Monitoring social media and 9) Provide and/or review content for regional LinkedIn communication purposes to ensure Brand compliance. Crises created/ averted or dissipated Crisis communications advice Providing support at key events Memberships gained
Members engaged in project teams in your sector/subject area Communication (including Social Media) Ambassador 1) Liaise with all other subject ambassadors, Officers and the NM to ensure effective and efficient communication is planned. 2) Liaise with the NM and Officers to ensure centralised content is contained within planned communication. 3) Produce a co-ordinated communications plan for approval by the NM and Regional board in line with the objectives of the region and available budget. 4) Ensure all aspects of Region communications are in line with Brand guidelines/ CIM compliant. 5) Manage a team of project members to carry out timely and effective comms activities. 6) Highlight to the NM and Officers where crisis communication are required on an ongoing basis. 7) Report on planned V actual activity to the board on a quarterly basis containing analysis of communication effectiveness and adherence to budget. 8) Ensuring in liaison with the NM and Officers all aspects of the Region website are up to date. 9) Provide and/or review content for regional communication purposes to ensure Brand compliance. NM CIM marketing team All other local subject ambassadors Comms ambassadors across the regions Event Ambassador Sector/Small Business Ambassadors NM and Chair Keeping up to date on developments in your sector/subject area to protect CIM brand reputation and identify potential opportunities Creating and delivering an activity plan for your sector/subject area, keeping relevant contacts updated on progress Leading, managing and developing teams to support your area and ensure succession and cover Writing copy for regional website Reviewing content provided from the community. Providing copy and comms opportunities for other ambassadors Monitoring social media and LinkedIn Crisis communications advice Providing support at key events Feedback from community. Level of brand compliance Social media statistics. Level of debate created by communications delivered Engagement across stakeholder groups – especially Crises created/ averted or dissipated Memberships gained
generic-network-role-profile-ambassador-feb-17-v2-with-appendix-a.docx