4.03. Not Just A Buzzword: How to Use Strategic Storytelling in Higher Education Bailey Parnell, Storyteller: Marketing Specialist, Ryerson University Storytelling is the base unit of human understanding, yet many of us never critically engage with the concept after grade school. While professions like marketing thrive on well-crafted stories, other professions like those of us in student affairs and registrarial services would benefit greatly from using storytelling as a business tactic to meet our goals. When done well, storytelling will help you spread awareness, gain buy-in from stakeholders, justify resources, and more. In this session, you will learn how storytelling connects to your professional practice, tips for strategically delivering that story, and ways to make this part of your culture. Session Type: Expert Lecture Community/Network Stream: Digital Communication in Higher Education Competency: Communication,Technology and digital engagement Registrarial Practice: All Areas Room: John Hamilton 4.04. Intercultural advising for Chinese international students: From recruitment to ongoing Xiaobing Lin, International Student Specialist, University of Alberta; Kumarie Associate Director, International Student Services, University of Alberta In the past decade, there has been a quick increase in the number of Chinese international students studying in major destination countries including Canada and a corresponding increase in the research literature and media stories showing the cross-cultural difficulties experienced by Chinese international students. Reported in this study is a reflective inquiry into our work as a recruiter and an advisor for international students in a Canadian university. We will present the key challenges faced by Chinese students in Canada, reflect on the intercultural reasons behind, and discuss the implications and suggestions for our work practice with our fellow colleagues. Session Type: Research Presentations Community/Network Stream: Digital Communication Competency: Intercultural fluency, Student advising, support and advocacy Registrarial Practice: Student Recruitment McDougall Room: 4.05. Evolving an academic course scheduling model Oana Toma, Manager, Scheduling Services, UBC; Annie Yim, Associate Registrar & HR Director, UBC
4.03. Not Just A Buzzword: How to Use Strategic Storytelling in Higher Education Bailey Parnell, Storyteller: Marketing Specialist, Ryerson University Storytelling is the base unit of human understanding, yet many of us never critically engage with the concept after grade school. While professions like marketing thrive on well-crafted stories, other professions like those of us in student affairs and registrarial services would benefit greatly from using storytelling as a business tactic to meet our goals. When done well, storytelling will help you spread awareness, gain buy-in from stakeholders, justify resources, and more. In this session, you will learn how storytelling connects to your professional practice, tips for strategically delivering that story, and ways to make this part of your culture. Session Type: Expert Lecture Community/Network Stream: Digital Communication in Higher Education Competency: Communication,Technology and digital engagement Registrarial Practice: All Areas Room: John Hamilton 4.04. Intercultural advising for Chinese international students: From recruitment to ongoing Xiaobing Lin, International Student Specialist, University of Alberta; Kumarie Associate Director, International Student Services, University of Alberta In the past decade, there has been a quick increase in the number of Chinese international students studying in major destination countries including Canada and a corresponding increase in the research literature and media stories showing the cross-cultural difficulties experienced by Chinese international students. Reported in this study is a reflective inquiry into our work as a recruiter and an advisor for international students in a Canadian university. We will present the key challenges faced by Chinese students in Canada, reflect on the intercultural reasons behind, and discuss the implications and suggestions for our work practice with our fellow colleagues. Session Type: Research Presentations Community/Network Stream: Digital Communication Competency: Intercultural fluency, Student advising, support and advocacy Registrarial Practice: Student Recruitment Room: McDougall 4.05. Evolving an academic course scheduling model Oana Toma, Manager, Scheduling Services, UBC; Annie Yim, Associate Registrar & HR Director, UBC
Final_Concurrent_Sessions_Document.docx