Programme Risk Mitigation measure 4. Enhance Public (a) Insufficient awareness: Awareness about ZADNA’s resources allocated for Partner with relevant Domain Names public awareness may be stakeholders on their insufficient if awareness is to be awareness campaigns. created beyond the immediate Employ suitable personnel. domain name community. (b) New gTLDs slow down .ZA growth: New gTLDs may be marketed Increase .ZA awareness more actively in SA and provide Provide new SLD options aggressive competition to .ZA 5. Make Domain (a) Poor DTPS relationship: Name Policy Relations with DTPS may not be CEO to manage relations Recommendations to as effective as they should be, with the Minister’s Office the Minister which may result in unclear and DTPS to ensure expectations about what types continued active of policy recommendations the communications between DTPS seeks from ZADNA. ZADNA and DTPS. 6. Achieve Business (a) Insufficient revenue Sustainability and collection: Ensure domain name Effectiveness Domain name revenue may revenue is collected in time decrease through slow down in Ensure reserve funds are domain name registration invested in competitive investment options to achieve competitive interest.
Programme Risk Mitigation measure 4. Enhance Public Awareness about Domain Names (a) Insufficient awareness: ZADNA’s resources allocated for public awareness may be insufficient if awareness is to be created beyond the immediate domain name community. Partner with relevant stakeholders on their awareness campaigns. Employ suitable personnel. (b) New gTLDs slow down .ZA growth: New gTLDs may be marketed more actively in SA and provide aggressive competition to .ZA Increase .ZA awareness Provide new SLD options 5. Make Domain Name Policy Recommendations to the Minister (a) Poor DTPS relationship: Relations with DTPS may not be as effective as they should be, which may result in unclear expectations about what types of policy recommendations the DTPS seeks from ZADNA. CEO to manage relations with the Minister’s Office and DTPS to ensure continued active communications between ZADNA and DTPS. 6. Achieve Business Sustainability and Effectiveness (a) Insufficient revenue collection: Domain name revenue may decrease through slow down in domain name registration Ensure domain name revenue is collected in time Ensure reserve funds are invested in competitive investment options to achieve competitive interest.
Final_ZADNA_2016-17-to-2018-19_strategic_plan2016-17_APPbudget-7Mar2016.docx