Q.11 "Marketing library services to external clients is important" – Strongly Disagree Disagree Neutral Agree Strongly Agree [free-text comments field] Q.12 Does your special library or collection have a dedicated marketing – plan? Yes No Q.13 Does your special library or collection have a dedicated budget for – marketing and publicity? Yes No Q.14 Roughly, how many hours per week do special library/collections staff – spend on marketing and publicity? Q.15 Do you think it would be beneficial to spend more time on marketing – and publicity? Yes No [free-text comments field] Q.16 Which of the following social platforms do you use to publicise your – special library or collections? Pinterest Facebook Instagram Twitter YouTube Vimeo Flickr LinkedIn None of the above Other - Please specify Q.17 How many times per month does your special library/collection post to – social platforms to publicise your collections? Q.18 Does your special library or collection have its own social media – accounts, or do you rely on your parent organisation to post content on your behalf?
Q.11 – "Marketing library services to external clients is important" Strongly Disagree Disagree Neutral Agree Strongly Agree [free-text comments field] Q.12 – Does your special library or collection have a dedicated marketing plan? Yes No Q.13 – Does your special library or collection have a dedicated budget for marketing and publicity? Yes No Q.14 – Roughly, how many hours per week do special library/collections staff spend on marketing and publicity? Q.15 – Do you think it would be beneficial to spend more time on marketing and publicity? Yes No [free-text comments field] Q.16 – Which of the following social platforms do you use to publicise your special library or collections? Pinterest Facebook Instagram Twitter YouTube Vimeo Flickr LinkedIn None of the above Other - Please specify Q.17 – How many times per month does your special library/collection post to social platforms to publicise your collections? Q.18 – Does your special library or collection have its own social media accounts, or do you rely on your parent organisation to post content on your behalf?
Gemma%20Steel_Marketing%20and%20promotion%20of%20special%20libraries%20and%20collections%20-%20methods%2C%20vehicles%20and%20activities.docx