Quizzes over Weekly Readings 14 @ 10 points each 140 14.9% LearnScapes Activities 160 17.0% LearnScapes Evaluation Activities 4 @ 30 points each 120 points – Quizzes over LearnScapes 4 @ 10 points each 40 points – Healthcare Advertisement Paper 65 6.9% Group Activity Social Media 80 8.5% – Presentation 50 points – Handout to class 30 points – Group Project 200 21.3% Proposal 100 points – Develop an advertising plan for a hospital/clinic (PowerPoint Presentation) 50 points – Sketch (Computer sketch) for a BillBoard/Magazine ad 26 points – Individual retrospect of group 10 points – Peer Feedback - 14 points Midterm 100 10.6% Final Examination 100 10.6% Total Points 940 100% Grading Scale A 100% to 89.5% 940 to 841 B 89.4% to 79.5% 840 to 747 C 79.4.5% to 69.5% 746 to 653 D 69.4% to 59.5% 652 to 559 F 59.4% to 0% 558 to 0 CLASS SCHEDULE AND ASSIGNMENTS HCA 353 02 Schedule WK Session # - Date Topic Reading Assignments Assignment, Deliverable & Activities 1. Week of 8/28 Syllabus and APA Review syllabus, ask In Class Exercise (ICE) questions. DUE: Review APA Online Profile Due (Follow directions in the Online Profile syllabus) 8/30 by 11:55 pm Linked-In Invitation Due Linked-In Invitation Online assignment for 9/1 by 11:55 pm Watch the Kelly McDonald video and answer question under the content. Kelly McDonald Submit the questions to the dropbox due – Assignment Due 9/3 by 11:55 pm 2. Week of 9/4 The Meaning of Chapter 1 (Pages 3-46) In Class Exercise (ICE) Marketing; Chapter 2 (Pages 47-96) Quiz over reading assignment Chapter 1 Marketing Strategy Quiz over reading assignment Chapter 2 (Quizzes are on BeachBoard)
Quizzes over Weekly Readings 14 @ 10 points each 140 14.9% LearnScapes Activities LearnScapes Evaluation Activities 4 @ 30 points each – 120 points Quizzes over LearnScapes 4 @ 10 points each – 40 points 160 17.0% Healthcare Advertisement Paper 65 6.9% Group Activity – Social Media Presentation – 50 points Handout to class – 30 points 80 8.5% Group Project Proposal – 100 points Develop an advertising plan for a hospital/clinic (PowerPoint Presentation) – 50 points Sketch (Computer sketch) for a BillBoard/Magazine ad – 26 points Individual retrospect of group – 10 points Peer Feedback - 14 points 200 21.3% Midterm 100 10.6% Final Examination 100 10.6% Total Points 940 100% Grading Scale A 100% to 89.5% 940 to 841 B 89.4% to 79.5% 840 to 747 C 79.4.5% to 69.5% 746 to 653 D 69.4% to 59.5% 652 to 559 F 59.4% to 0% 558 to 0 CLASS SCHEDULE AND ASSIGNMENTS HCA 353 02 Schedule WK Session # - Date Topic Reading Assignments Assignment, Deliverable & Activities 1. Week of 8/28 DUE: Online Profile 8/30 by 11:55 pm Linked-In Invitation 9/1 by 11:55 pm Kelly McDonald Assignment Due 9/3 by 11:55 pm Syllabus and APA Review syllabus, ask questions. Review APA In Class Exercise (ICE) Online Profile Due (Follow directions in the syllabus) Linked-In Invitation Due Online assignment for Watch the Kelly McDonald video and answer question under the content. Submit the questions to the dropbox – due 2. Week of 9/4 The Meaning of Marketing; Marketing Strategy Chapter 1 (Pages 3-46) Chapter 2 (Pages 47-96) In Class Exercise (ICE) Quiz over reading assignment Chapter 1 Quiz over reading assignment Chapter 2 (Quizzes are on BeachBoard)
HCA353-02FA17LM.docx