photographs of their relatives and children, and includes copies of documents, passports, and other identity documents that became available to him without the permission. As owners’ another example, in a blog post styled in a folk fairytale genre and titled “A Christmas for a Navalny leaks copies of documents ‘A Fox’s Vine male Cinderella’” (n.d.f), showing that a member of the State Duma owns a million property in France. Navalny €2 attaches pictures of the property, maps, quotations from the Facebook correspondence of the Duma the with the Eiffel Tower in the background, copies of the member’s son, son’s picture Property Purchase Contract and other supporting materials. Overall, there are some recurrent features in the way Navalny employs discourse. His language is subversive, highly critical of the government, oppositional, and satirical. So, his blogging identity is informed by alternative oppositional discourses, and it is shaped within those discourses both in response to and for the users of these discourses. As his campaign has shown, young educated professionals are his main audience and supporters. Genre and Identity in Blog Navalny’s The most noticeable change that blog has undergone is a massive Navalny’s proliferation of genres through which Navalny choses to communicate in his blog since 2006 (Navalny, n.d.f). At the beginning, he started, as many other bloggers, using the blog as a by entering relatively short postings, some of which were of a personal personal journal nature and some, political. However, step by step, Navalny the rhetor begins to employ other genres, for example, that of investigative journalism. In the Russian context, this genre can be traced back to the late Soviet period and, in particular, For Russian people, this perestroika. genre is associated with television programmes, such as [Glance/Point and Vzglyad of View], with magazines and newspaper articles, such as the [Little the Ogonyok Light], Argumenty i [Arguments In his blog, Navalny uses techniques characteristic of this style fakty and Facts]. of writing, including direct speech, quotations from official documents and from others’
photographs of their relatives and children, and includes copies of documents, passports, and other identity documents that became available to him without the owners’ permission. As another example, in a blog post styled in a folk fairytale genre and titled “A Christmas ‘A Fox’s Vine for a male Cinderella’” (n.d.f), Navalny leaks copies of documents showing that a member of the State Duma owns a €2 million property in France. Navalny attaches pictures of the property, maps, quotations from the Facebook correspondence of the Duma member’s son, the son’s picture with the Eiffel Tower in the background, copies of the Property Purchase Contract and other supporting materials. Overall, there are some recurrent features in the way Navalny employs discourse. His language is subversive, highly critical of the government, oppositional, and satirical. So, his blogging identity is informed by alternative oppositional discourses, and it is shaped within those discourses both in response to and for the users of these discourses. As his campaign has shown, young educated professionals are his main audience and supporters. Genre and Identity in Navalny’s Blog The most noticeable change that Navalny’s blog has undergone is a massive proliferation of genres through which Navalny choses to communicate in his blog since 2006 (Navalny, n.d.f). At the beginning, he started, as many other bloggers, using the blog as a personal journal by entering relatively short postings, some of which were of a personal nature and some, political. However, step by step, Navalny the rhetor begins to employ other genres, for example, that of investigative journalism. In the Russian context, this genre can be traced back to the late Soviet period and, in particular, perestroika. For Russian people, this genre is associated with television programmes, such as Vzglyad [Glance/Point of View], and with magazines and newspaper articles, such as the Ogonyok [Little Light], the Argumenty i fakty [Arguments and Facts]. In his blog, Navalny uses techniques characteristic of this style of writing, including direct speech, quotations from official documents and from others’
Genre_Studies_around_the_Globe_Beyond_the_Three_Traditions_Chapter_12_Rulyova.docx