suiting to their needs Non-users Members of Library This group is already the website already engaged in community Word of comfortable with the social who are mouth internet use but media world potential Media outlets may have a gap users of the Social media in information library sites needs that the Have access library can fill to the internet Potential users and are of the web already presence can involved with turn into users of at least one the web social media presence who community can also turn into Are generally users of the comfortable physical library with their ability to use the internet and social media sites Non-users This group News media Unrecognized or without has the least Radio unmet regular access to the Flyers and information internet web and brochures needs can be access therefore the addressed that web could affect what library’s presence the library knows This group is about the a small community as a portion of the whole and its larger wants and needs community and can but may have therefore have many unmet an impact on information services and needs due to materials offered lack of use and access
suiting to their needs Non-users already engaged in the social media world Members of the community who are potential users of the library Have access to the internet and are already involved with at least one social media community Are generally comfortable with their ability to use the internet and social media sites Library website Word of mouth Media outlets Social media sites This group is already comfortable with internet use but may have a gap in information needs that the library can fill Potential users of the web presence can turn into users of the web presence who can also turn into users of the physical library Non-users without regular internet access This group has the least access to the web and therefore the library’s web presence This group is a small portion of the larger community but may have many unmet information needs due to lack of use and access News media Radio Flyers and brochures Unrecognized or unmet information needs can be addressed that could affect what the library knows about the community as a whole and its wants and needs and can therefore have an impact on services and materials offered
Final_PMA_Plan.docx