Travel party type Age group Activities during trip The leading activity undertaken during a visit to the Nillumbik area was General sightseeing at 40%, followed by Other at 23%, Eat out (restaurants/cafes) at 23%, Other outdoor Adult Total Travelling alone 18-34 35-44 45-64 couple Friends/ Family General sightseeing 40% 57% 94% 32% 54% 24% 46% activities at 22%, Visit friends and relatives at 19%, Visit local produce/food & wine suppliers or markets at 18%, and Picnics/bbq at 17%. Visit national/state parks or public 7% 7% 6% 7% 7% 7% 6% gardens When profiled by travel party type, respondents travelling as an Adult couple had a greater percentage than total respondents for Art galleries and/or artists (47% visitation compared to Bushwalking 7% 0% 0% 8% 7% 5% 9% 12%), Eating out (47% compared to 23%), Visit local produce suppliers or markets (29% compared to 18%), Visit wineries (18% compared to 9%), and visiting History/Heritage sites Fishing 3% 0% 0% 3% 5% 3% 0% (18% compared to 6%). Play golf 3% 0% 6% 3% 5% 5% 0% When profiled by age group, respondents aged 45-64 had a greater percentage than total Other outdoor activities 22% 0% 18% 26% 15% 32% 11% respondents for Visiting local produce supplier or markets (31% compared to 18%). Attend festivals or cultural events 6% 7% 0% 7% 2% 3% 9% Visit history/heritage buildings, 6% 0% 18% 6% 5% 7% 6% sites or monuments Visit art galleries and/or artists 12% 14% 47% 7% 12% 5% 14% Go on guided tours/excursions 1% 0% 0% 1% 0% 2% 0% Visit wineries 9% 0% 18% 8% 10% 8% 9% Visit friends and relatives 19% 14% 24% 19% 15% 19% 26% Eat out (restaurants/cafes) 23% 14% 47% 20% 27% 18% 23%
The leading activity undertaken during a visit to the Nillumbik area was General sightseeing at 40%, followed by Other at 23%, Eat out (restaurants/cafes) at 23%, Other outdoor activities at 22%, Visit friends and relatives at 19%, Visit local produce/food & wine suppliers or markets at 18%, and Picnics/bbq at 17%. When profiled by travel party type, respondents travelling as an Adult couple had a greater percentage than total respondents for Art galleries and/or artists (47% visitation compared to 12%), Eating out (47% compared to 23%), Visit local produce suppliers or markets (29% compared to 18%), Visit wineries (18% compared to 9%), and visiting History/Heritage sites (18% compared to 6%). When profiled by age group, respondents aged 45-64 had a greater percentage than total respondents for Visiting local produce supplier or markets (31% compared to 18%). Travel party type Age group Activities during trip Total Travelling alone Adult couple Friends/ Family 18-34 35-44 45-64 General sightseeing 40% 57% 94% 32% 54% 24% 46% Visit national/state parks or public gardens 7% 7% 6% 7% 7% 7% 6% Bushwalking 7% 0% 0% 8% 7% 5% 9% Fishing 3% 0% 0% 3% 5% 3% 0% Play golf 3% 0% 6% 3% 5% 5% 0% Other outdoor activities 22% 0% 18% 26% 15% 32% 11% Attend festivals or cultural events 6% 7% 0% 7% 2% 3% 9% Visit history/heritage buildings, sites or monuments 6% 0% 18% 6% 5% 7% 6% Visit art galleries and/or artists 12% 14% 47% 7% 12% 5% 14% Go on guided tours/excursions 1% 0% 0% 1% 0% 2% 0% Visit wineries 9% 0% 18% 8% 10% 8% 9% Visit friends and relatives 19% 14% 24% 19% 15% 19% 26% Eat out (restaurants/cafes) 23% 14% 47% 20% 27% 18% 23%
final-nillumbik-destination-management-plan-draft-nov15.docx