SWOT Explained Opportunities Threats External factors that Potential may contribute to problems/risks your organisation and caused by external can build up your factors that you or strengths your organisation may face Strengths Areas you do well or How do you leverage How do you use your advantages of your your strengths to strengths to minimise organisation benefit from the impact of the opportunities? threat Weaknesses Areas to be improved How do you ensure How will you fix your weaknesses will weaknesses that can not stop you from make threats have a opportunities? real impact?
SWOT Explained Opportunities External factors that may contribute to your organisation and can build up your strengths Threats Potential problems/risks caused by external factors that you or your organisation may face Strengths Areas you do well or advantages of your organisation How do you leverage your strengths to benefit from opportunities? How do you use your strengths to minimise the impact of the threat Weaknesses Areas to be improved How do you ensure your weaknesses will not stop you from opportunities? How will you fix weaknesses that can make threats have a real impact?
Hand-Out-SWOT.docx