Humour Creates a less serious tone Persuasive Techniques and Their Effects Technique Example Effect Pronouns I, we you Makes the text personal Emotive A small donation Provokes an emotional Language could change the reaction from the reader lives of many Rhetorical Have you ever Makes the reader Question thought about….? challenge their own ideas Statistics 75% of students Adds weight to the stated that argument ….. Use of authority A leading expert Adds weight to the stated…. argument Anecdote A young boy Makes the idea named believable ……. Only you can make Makes the argument Direct appeal a difference….. personal to the reader. Exaggeration Millions of people The reader may interpret every day….. as fact and be swayed. Repetition We will work Reinforces an idea, helps harder, we will the reader to remember strive for more
Humour Creates a less serious tone Persuasive Techniques and Their Effects Technique Example Effect Pronouns I, we you Makes the text personal Emotive Language A small donation could change the lives of many Provokes an emotional reaction from the reader Rhetorical Question Have you ever thought about….? Makes the reader challenge their own ideas Statistics 75% of students stated that ….. Adds weight to the argument Use of authority A leading expert stated…. Adds weight to the argument Anecdote A young boy named ……. Makes the idea believable Direct appeal Only you can make a difference….. Makes the argument personal to the reader. Exaggeration Millions of people every day….. The reader may interpret as fact and be swayed. Repetition We will work harder, we will strive for more Reinforces an idea, helps the reader to remember
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