to Weighting Name Category Element Component Component Comments objectives include links learning % E_ Total = 100% Written exam In-Class Test 100% To cover LO1,2,3. T1 Total = 100% 100% To cover LO2,3,4,5. Case Study Coursework C1 Total = 100% % Practical P_ Total = 100% Updated by: Date: Approved by: Date: Dr Roger Clough 01/02/16 HE Operations 01/02/16 Recommended Texts and Sources: SECTION A: DEFINITIVE MODULE RECORD. Proposed changes must be submitted via Faculty Quality Procedures for approval and issue of new module code. MODULE CODE: CORC1141 MODULE TITLE: Marketing CREDITS: 20 FHEQ Level: 4 JACS CODE: N500 PRE-REQUISITES: None CO-REQUISITES: None COMPENSATABLE: No SHORT MODULE DESCRIPTOR: (max 425 characters) This core module provides an introduction to the general theory of marketing and its application in a range of organisational types. It is intended to give a broad understanding of marketing considerations in managing the marketing function in a business context. ELEMENTS OF ASSESSMENT Use HESA KIS definitions] WRITTEN EXAMINATION COURSEWORK PRACTICAL E1 (Examination) % C1 (Coursework) 100% P1 (Practical) % or Pass/Fail (delete as appropriate) E2 (Clinical % A1 (Generic % Examination) Assessment) T1 (Test) % SUBJECT ASSESSMENT PANEL Group to which module should be linked: Camborne
Category Element Component Name Component Weighting Comments include links to learning objectives Written exam E_ % Total = 100% T1 In-Class Test 100% Total = 100% To cover LO1,2,3. Coursework C1 Case Study 100% Total = 100% To cover LO2,3,4,5. Practical P_ % Total = 100% Updated by: Dr Roger Clough Date: 01/02/16 Approved by: HE Operations Date: 01/02/16 Recommended Texts and Sources: SECTION A: DEFINITIVE MODULE RECORD. Proposed changes must be submitted via Faculty Quality Procedures for approval and issue of new module code. MODULE CODE: CORC1141 MODULE TITLE: Marketing CREDITS: 20 FHEQ Level: 4 JACS CODE: N500 PRE-REQUISITES: None CO-REQUISITES: None COMPENSATABLE: No SHORT MODULE DESCRIPTOR: (max 425 characters) This core module provides an introduction to the general theory of marketing and its application in a range of organisational types. It is intended to give a broad understanding of marketing considerations in managing the marketing function in a business context. ELEMENTS OF ASSESSMENT Use HESA KIS definitions] WRITTEN EXAMINATION COURSEWORK PRACTICAL E1 (Examination) % C1 (Coursework) 100% P1 (Practical) % or Pass/Fail (delete as appropriate) E2 (Clinical Examination) % A1 (Generic Assessment) % T1 (Test) % SUBJECT ASSESSMENT PANEL Group to which module should be linked: Camborne
FdA-Event-Management-Handbook-2016-17-23-Sept-16-uploaded.docx