Room: LS 316 Time Presentation Title Authors Jane Park An Analysis of CSR and CSV Trends in the Jiyoung Kim 8:30 a.m. 8:45 a.m. Context of Sustainable Management Policy Eun Hye Kim – in Korea: Focused on Sports and the Arts Ae Ryung Hong Youn Sun Oh Game Outcome Uncertainty and Taiwanese 8:45 a.m. 9:00 a.m. Television Chang – Viewership of NPB Tae-Ahn Kang 9:00 a.m. 9:15 a.m. Fan’s Perception of Sponsorship Effect Hirotaka Matsuoka – Yukako Wada The Characteristics of Japanese Rugby Yukako Wada Spectators: 9:15 a.m. 9:30 a.m. Hirotaka Matsuoka – Comparison Among Venues the 2019 Rugby Tae-Ahn Kang World Cup Jaeyoon Kwon Jiyoung Lee Improvement and Promotion Plan of Quality 9:30 a.m. 9:45 a.m. Jiyoung Kim – for Virtual Reality Golf Center Chonghee Kim Kyongkeun Choi Shin, Jae Eun Image Transfer in Sport Sponsorship: Kwon, 9:45 a.m. 10:00 a.m. Moderating Effect of Brand Exposure Time – Hyungil and Frequency Baeck, Juhae ORAL PRESENTATIONS Date & Time: Saturday, August 4, 2018 @ 8:30 a.m. to 9:45 a.m. Room: LS 317
Room: LS 316 Time Presentation Title Authors 8:30 a.m. – 8:45 a.m. An Analysis of CSR and CSV Trends in the Context of Sustainable Management Policy in Korea: Focused on Sports and the Arts Jane Park Jiyoung Kim Eun Hye Kim Ae Ryung Hong Youn Sun Oh 8:45 a.m. – 9:00 a.m. Game Outcome Uncertainty and Taiwanese Television Viewership of NPB Chang 9:00 a.m. – 9:15 a.m. Fan’s Perception of Sponsorship Effect Tae-Ahn Kang Hirotaka Matsuoka Yukako Wada 9:15 a.m. – 9:30 a.m. The Characteristics of Japanese Rugby Spectators: Comparison Among Venues the 2019 Rugby World Cup Yukako Wada Hirotaka Matsuoka Tae-Ahn Kang 9:30 a.m. – 9:45 a.m. Improvement and Promotion Plan of Quality for Virtual Reality Golf Center Jaeyoon Kwon Jiyoung Lee Jiyoung Kim Chonghee Kim Kyongkeun Choi 9:45 a.m. – 10:00 a.m. Image Transfer in Sport Sponsorship: Moderating Effect of Brand Exposure Time and Frequency Shin, Jae Eun Kwon, Hyungil Baeck, Juhae ORAL PRESENTATIONS Date & Time: Saturday, August 4, 2018 @ 8:30 a.m. to 9:45 a.m. Room: LS 317
Paper-Presentation-Schedule-v08032018-1.docx