Microsoft Infrastructure Optimization Customer Solution Case Study Craft Brewer Increases Effectiveness, Efficiency Through Improved Communication “The more technology helps us tighten the practical Overview Country or Region: United States and cultural connections among our sales, production, Industry: Manufacturing—Consumer and support coworkers, the better we can please our goods manufacturing customers and the more beer we’ll sell.” Customer Profile Located in Fort Collins, Colorado, New Jay Richardson, Director of IT, New Belgium Brewing Company Belgium Brewing Company is a premier craft brewer of Belgian-style beers. It is New Belgium Brewing prides itself on continued commitment to owned by its nearly 400 employees, who its “alternatively empowered” culture, even as the company are committed to open-book management and environmental grows. To ensure that employees, including its dispersed sales stewardship. force, can tap into that company culture and also access Business Situation important information, New Belgium has invested in a range of The company wanted to support its communications and collaboration solutions through a Microsoft steady growth maintaining business agility. It also sought to extend its Enterprise Client Access License Suite agreement, which covers company culture to its remote coworkers such products as Microsoft SharePoint Server 2010 and by implementing a range of communications and collaboration tools. Exchange Server 2010. By doing so, the New Belgium IT department can easily add solutions to respond to ongoing Solution New Belgium adopted the Microsoft business needs, without a significant increase in management or Enterprise Client Access License (CAL) IT complexity. Plus, New Belgium is providing employees with a Suite, implementing solutions within the suite that promote business productivity. choice of familiar tools so that they can determine the best communications mechanism for a given situation, which helps Benefits Greater productivity them focus on producing and selling great beer. Extension of company culture Minimal user training Ability to support growth Substantial cost savings
Microsoft Infrastructure Optimization Customer Solution Case Study Craft Brewer Increases Effectiveness, Efficiency Through Improved Communication Overview Country or Region: United States Industry: Manufacturing—Consumer goods manufacturing Customer Profile Located in Fort Collins, Colorado, New Belgium Brewing Company is a premier craft brewer of Belgian-style beers. It is owned by its nearly 400 employees, who are committed to open-book management and environmental stewardship. Business Situation The company wanted to support its steady growth maintaining business agility. It also sought to extend its company culture to its remote coworkers by implementing a range of communications and collaboration tools. Solution New Belgium adopted the Microsoft Enterprise Client Access License (CAL) Suite, implementing solutions within the suite that promote business productivity. Benefits Greater productivity Extension of company culture Minimal user training Ability to support growth Substantial cost savings “The more technology helps us tighten the practical and cultural connections among our sales, production, and support coworkers, the better we can please our customers and the more beer we’ll sell.” Jay Richardson, Director of IT, New Belgium Brewing Company New Belgium Brewing prides itself on continued commitment to its “alternatively empowered” culture, even as the company grows. To ensure that employees, including its dispersed sales force, can tap into that company culture and also access important information, New Belgium has invested in a range of communications and collaboration solutions through a Microsoft Enterprise Client Access License Suite agreement, which covers such products as Microsoft SharePoint Server 2010 and Exchange Server 2010. By doing so, the New Belgium IT department can easily add solutions to respond to ongoing business needs, without a significant increase in management or IT complexity. Plus, New Belgium is providing employees with a choice of familiar tools so that they can determine the best communications mechanism for a given situation, which helps them focus on producing and selling great beer.
NewBelgiumBrewing_CS.docx