Windows Platform Customer Solution Case Study Portugal Telecom Subsidiary Helps Ensure Revenue Opportunities in the Cloud “We wanted to test our existing on-premises Service Overview Country or Region: Portugal Delivery Broker middleware for application Industry: Telecommunications—Media development to the next stage—a cloud or hybrid service providers cloud approach.” Customer Profile SAPO is a subsidiary of Portugal Telecom António Cruz, Software Architect and SDB Project Manager, Portugal Telecom and the largest Web presence in Portugal, delivering internet access to its customers through multiple channels. SAPO, a brand and subsidiary of Portugal Telecom (PT), saw the potential for developing new converged products, which bring Business Situation SAPO wanted to expose Portugal together web and mobile telecommunications. As a result, it Telecom network services to developers wanted to expose PT network services to developers to create to create new applications and generate additional advertisement and applications and generate additional advertisement and subscription revenue. subscription revenue. It deployed its on-premises Service Solution Delivery Broker (SDB) to the cloud using Windows Azure and SAPO chose the Windows Azure and Microsoft SQL Azure in collaboration with the TM Forum, an Microsoft SQL Azure cloud platform to extend its on-premises SDB to businesses industry association that promotes best practices in IT. The wanting to benefit from a cloud or hybrid project has shown how SAPO developers and third parties can cloud environment. now rapidly create value in the cloud. The worldwide developer Benefits community’s familiarity with Microsoft tools, together with Common platform for converged products development productivity supported by Windows Azure was a Enhanced revenue opportunities for major factor in the choice of a cloud-based platform. developers Online developer marketplace Compliance with industry standards
Windows Platform Customer Solution Case Study Portugal Telecom Subsidiary Helps Ensure Revenue Opportunities in the Cloud Overview Country or Region: Portugal Industry: Telecommunications—Media service providers Customer Profile SAPO is a subsidiary of Portugal Telecom and the largest Web presence in Portugal, delivering internet access to its customers through multiple channels. Business Situation SAPO wanted to expose Portugal Telecom network services to developers to create new applications and generate additional advertisement and subscription revenue. Solution SAPO chose the Windows Azure and Microsoft SQL Azure cloud platform to extend its on-premises SDB to businesses wanting to benefit from a cloud or hybrid cloud environment. Benefits Common platform for converged products Enhanced revenue opportunities for developers Online developer marketplace Compliance with industry standards “We wanted to test our existing on-premises Service Delivery Broker middleware for application development to the next stage—a cloud or hybrid cloud approach.” António Cruz, Software Architect and SDB Project Manager, Portugal Telecom SAPO, a brand and subsidiary of Portugal Telecom (PT), saw the potential for developing new converged products, which bring together web and mobile telecommunications. As a result, it wanted to expose PT network services to developers to create applications and generate additional advertisement and subscription revenue. It deployed its on-premises Service Delivery Broker (SDB) to the cloud using Windows Azure and Microsoft SQL Azure in collaboration with the TM Forum, an industry association that promotes best practices in IT. The project has shown how SAPO developers and third parties can now rapidly create value in the cloud. The worldwide developer community’s familiarity with Microsoft tools, together with development productivity supported by Windows Azure was a major factor in the choice of a cloud-based platform.
Microsoft_SDB_Case_Study.docx