PBS Primetime TV median age is 64 Increasing on linear Linear TV is still the television is challenging. vast majority of PBS To retain ratings, viewing audience, but it is networks (including in decline PBS) are relying Younger viewers are fleeing linear heavily on engagement TV the fastest Amy Sample, PBS Audience Insights, April 2018
PBS Primetime TV median age is 64 Linear TV is still the vast majority of PBS viewing audience, but it is in decline Younger viewers are fleeing linear TV the fastest Increasing on linear television is challenging. To retain ratings, networks (including PBS) are relying heavily on engagement Amy Sample, PBS Audience Insights, April 2018
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