2. Take one row in your Coalition Development chart and create a key message for middle three blocks, incorporating the message points and key words. Example: Individual/Organization/ What previous What do they What can they What three things Business Name activities, news or have in school library contribute to your could you do today to accomplishments tie funding? plan? strengthen a them to your efforts? relationship with them? public library Summer reading School libraries General public 1. Meet with staff to programs, marketing create awareness; provide information. regarding access to knowledgeable engaging 2. Ask to hold an information and library users; school but information session at technology for libraries fill a specific library friends in public library for community role in connection to efforts general public curriculum and 3. Ask to present to without would their friends group and create a gap in return offer time between services with school parents group Key Message Development: School librarians are teachers, specialized instructional support staff, trained to teach library skills early and develop lifelong library users and supporters. The public library is an incredible asset to students as they continue their work outside of school but a fully staff and funded school library connects student personalized, rigorous learning experience, and library research, to academic achievement. Digital literacy skills are essential for success as students move into the work force that requires the effective use of technology and while there is a direct impact for parents to support a strong school library program there is tremendous value for the business and community too. Individual/Organization/ What previous What stake do What can they What three things could Business Name activities, news or they have in contribute to your you do today to accomplishments tie school library plan? strengthen a them to your efforts? funding? relationship with them? Key Message Development:
2. Take one row in your Coalition Development chart and create a key message for middle three blocks, incorporating the message points and key words. Example: Individual/Organization/ Business Name What previous activities, news or accomplishments tie them to your efforts? What do they have in school library funding? What can they contribute to your plan? What three things could you do today to strengthen a relationship with them? public library Summer reading programs, marketing regarding access to information and technology for community School libraries create knowledgeable library users; school libraries fill a specific role in connection to curriculum and without would create a gap between services General public awareness; engaging but library friends in efforts 1. Meet with staff to provide information. 2. Ask to hold an information session at public library for general public 3. Ask to present to their friends group and in return offer time with school parents group Key Message Development: School librarians are teachers, specialized instructional support staff, trained to teach library skills early and develop lifelong library users and supporters. The public library is an incredible asset to students as they continue their work outside of school but a fully staff and funded school library connects student personalized, rigorous learning experience, and library research, to academic achievement. Digital literacy skills are essential for success as students move into the work force that requires the effective use of technology and while there is a direct impact for parents to support a strong school library program there is tremendous value for the business and community too. Individual/Organization/ Business Name What previous activities, news or accomplishments tie them to your efforts? What stake do they have in school library funding? What can they contribute to your plan? What three things could you do today to strengthen a relationship with them? Key Message Development:
MessageDevelopment.docx