To adhere to the University’s Equality and Diversity Policy in all activities, and to actively promote equality of opportunity wherever possible. To be responsible for your own health and safety and that of your colleagues, in accordance with the Health and Safety at Work Act. To work in accordance with the Data Protection Act. The person specification focuses on the knowledge, qualifications, experience and skills (both general and technical) required to undertake the role effectively. Please ensure that your application demonstrates how you meet the essential criteria. You will be assessed by your completed application form (A), at interview (I) and in some instances through an exercise (E). Essential criteria A, I, E Knowledge Broad awareness of PR issues across the Higher A, I Education environment; Ability to engage with and analyse complex subject A, I matter; Ability to interpret and communicate academic A, I information to a lay audience in an engaging and accessible manner; Practical understanding of how the media works and A, I how to handle journalists in a professional manner; Ability to contribute and collaborate effectively; A, I Organisational skills with an ability to work flexibly to meet team A, I Confident in building and managing key relationships; A, I Ability to deal sensitively and diplomatically with a diverse audience with an awareness of politically A, I sensitive issues and the need to respect confidentiality. Qualifications A degree in a relevant subject or professional A qualification and/or equivalent professional experience. Experience Working directly with senior colleagues in a A, I ‘trusted advisor’ capacity; Dealing directly with the media; A, I Working across a broad range of marketing and A, I communication channels; Working to and applying brand and house style. A, I High-quality writing skills for print, web and digital A, I, E Technical/work based skills platforms; Technically proficient in use of a range of software A, I, E packages (including Microsoft Office); understanding of social media (in particular Twitter, Facebook and Instagram); A, I, E Use of media monitoring and news release management systems. A, I, E Desirable NCTJ/CIPR or similar professional accreditation. A
To adhere to the University’s Equality and Diversity Policy in all activities, and to actively promote equality of opportunity wherever possible. To be responsible for your own health and safety and that of your colleagues, in accordance with the Health and Safety at Work Act. To work in accordance with the Data Protection Act. The person specification focuses on the knowledge, qualifications, experience and skills (both general and technical) required to undertake the role effectively. Please ensure that your application demonstrates how you meet the essential criteria. You will be assessed by your completed application form (A), at interview (I) and in some instances through an exercise (E). Essential criteria A, I, E Knowledge Broad awareness of PR issues across the Higher Education environment; Ability to engage with and analyse complex subject matter; Ability to interpret and communicate academic information to a lay audience in an engaging and accessible manner; Practical understanding of how the media works and how to handle journalists in a professional manner; Ability to contribute and collaborate effectively; Organisational skills with an ability to work flexibly to meet team Confident in building and managing key relationships; Ability to deal sensitively and diplomatically with a diverse audience with an awareness of politically sensitive issues and the need to respect confidentiality. A, I A, I A, I A, I A, I A, I A, I A, I Qualifications A degree in a relevant subject or professional qualification and/or equivalent professional experience. A Experience Working directly with senior colleagues in a ‘trusted advisor’ capacity; Dealing directly with the media; Working across a broad range of marketing and communication channels; Working to and applying brand and house style. A, I A, I A, I A, I Technical/work based skills High-quality writing skills for print, web and digital platforms; Technically proficient in use of a range of software packages (including Microsoft Office); understanding of social media (in particular Twitter, Facebook and Instagram); Use of media monitoring and news release management systems. A, I, E A, I, E A, I, E A, I, E Desirable NCTJ/CIPR or similar professional accreditation. A
MK5123%20Press%20and%20Social%20Media%20Officer.docx