STANDARDS RUBRIC FOR LINKEDIN PROFILES Tips on how to make these improvements can all be found at the Career Center MININUM STANDARD NEEDS BEGINNER L.I. PROFILE FOR APPROVAL PICTURE Professional looking Professional Picture missing or picture, (men in shirt, looking does not portray tie, jacket & women picture, taken professional professional dress), no at an event image. Too far distracting background. possibly with away or too close. Good smile. Headshot distracting Distracting clearly showing face. background, background. clothing style Obvious cropping good but not with other people professional in it. TAG LINE / HEAD Describes your time at Identifies your Default of LINE Roanoke College and time at “Student at either skills you want to Roanoke Roanoke College” use or a specific industry College but or goal you are pursuing. nothing else. SUMMARY Clear description of who Describes who Missing Summary you are, written in first you are with section. person. Strengths, some general accomplishments, using insight to your keywords for industry skills. you are interested in, 2-3 Possibly too paragraphs / bullets can long, repeat of be quite effective. resume. CUSTOMIZED CUSTOMIZED DEFAULT LINKEDIN address can be LINKEDIN ADDRESS (not used on resume ADDRESS. Too required for and / or long to share with approval, but business cards others. recommended) EXPERIENCE Has pertinent work List of work Missing or too experience with short experience but vague bulleted descriptions of missing dates tasks / duties / or any accomplishments / with description of
STANDARDS RUBRIC FOR LINKEDIN PROFILES Tips on how to make these improvements can all be found at the Career Center MININUM STANDARD FOR APPROVAL NEEDS BEGINNER L.I. PROFILE PICTURE Professional looking picture, (men in shirt, tie, jacket & women professional dress), no distracting background. Good smile. Headshot clearly showing face. Professional looking picture, taken at an event possibly with distracting background, clothing style good but not professional Picture missing or does not portray professional image. Too far away or too close. Distracting background. Obvious cropping with other people in it. TAG LINE / HEAD LINE Describes your time at Roanoke College and either skills you want to use or a specific industry or goal you are pursuing. Identifies your time at Roanoke College but nothing else. Default of “Student at Roanoke College” SUMMARY Clear description of who you are, written in first person. Strengths, accomplishments, using keywords for industry you are interested in, 2-3 paragraphs / bullets can be quite effective. Describes who you are with some general insight to your skills. Possibly too long, repeat of resume. Missing Summary section. CUSTOMIZED LINKEDIN ADDRESS (not required for approval, but recommended) CUSTOMIZED address can be used on resume and / or business cards DEFAULT LINKEDIN ADDRESS. Too long to share with others. EXPERIENCE Has pertinent work experience with short bulleted descriptions of tasks / duties / accomplishments / with List of work experience but missing dates or any description of Missing or too vague