Martin: think still is...I think like East Germany or something. I think its old school, its “I hard work, lower pay. Maybe a little bit more poor the houses, the car, everything, than other part of Europe.” Uffe: have been also to Prague, and I think maybe it's a little bit the same. The “I atmosphere and the people.” When asked about conceptions of Poland, as a value of something positive, interviewees mentioned the idea of beautiful nature. To that interviewees implicated a bad weather in Poland and a cold climate. Lisbeth: I think is nature there, and mountains and “But see.” Martin: think there is a big nature, I know many people go there for hunting, so there “I must be a big forest, I think.” (...) I think we will choose some other country where we are sure of good Kristine:” weather (...)” Cathy: are big cities, “Where sunny places.” From chapter we know that tourist Move your imagination Polish promotional campaign – might see country as a result of certain view presented in public media: television, newspapers and radio are next source of knowledge. Danish tourists hear some selective information about Poland in television news, or read in daily newspaper and then put all the information into one, creating an image of Poland. what you hear in the news they tell, yeah...from something you will put it Birgitte:” Yes, together and think ohh maybe that's the poor country.” Martin: “You know that from television, when you read newspapers.”
Martin: “I think still is...I think like East Germany or something. I think its old school, its hard work, lower pay. Maybe a little bit more poor the houses, the car, everything, than other part of Europe.” Uffe: “I have been also to Prague, and I think maybe it's a little bit the same. The atmosphere and the people.” When asked about conceptions of Poland, as a value of something positive, interviewees mentioned the idea of beautiful nature. To that interviewees implicated a bad weather in Poland and a cold climate. Lisbeth: “But I think is nature there, and mountains and see.” Martin: “I think there is a big nature, I know many people go there for hunting, so there must be a big forest, I think.” Kristine:” (...) I think we will choose some other country where we are sure of good weather (...)” Cathy: “Where are big cities, sunny places.” From chapter Move your imagination – Polish promotional campaign we know that tourist might see country as a result of certain view presented in public media: television, newspapers and radio are next source of knowledge. Danish tourists hear some selective information about Poland in television news, or read in daily newspaper and then put all the information into one, creating an image of Poland. Birgitte:” Yes, what you hear in the news they tell, yeah...from something you will put it together and think ohh maybe that's the poor country.” Martin: “You know that from television, when you read newspapers.”