Grade 7 What You See Is What You Get? – March 2013 Monday Tuesday Wednesday Thursday Friday 4 5 6 7 8 FIRST DAY EPOP 11 12 13 14 15 1, Take 1 Advertising Me! Finish up: Attention – -students will be -students will Advertising Me! Deconstruction introduced to make an -students will Ahead the unit and the advertisement finish this -the class will be expectations, that showcases assignment if introduced to activities and their strengths time is needed techniques used assessments will -students will by advertising be outlined use magazines Attention companies to and use images convince –Deconstruction Begin: and texts they Ahead consumers to Advertising Me! find within -students will be purchase their -students will advertisements introduced to products/support brainstorm with to create their the elements of their viewpoint peers in small representation advertisements -the class will groups about -students will through the practice what they think make notes Scholastic identifying these NO SCHOOL the important about why they resource: techniques aspects of included certain Deconstruct a together advertisements elements and Print Ad -students will are and what turn this in at -this activity will choose and techniques they the end of the be teacher-lead interesting print think are used in class ad from a creating -a formative *STUDENTS magazine and advertisements assessment, will NEED SCISSORS identify the be revisited at AND GLUE* techniques used the end of the within. 4 unit techniques should be exemplified, so *STUDENTS more than one NEED SCISSORS advertisement AND GLUE* may be necessary 18 19 20 21 22
Grade 7 – What You See Is What You Get? March 2013 Monday Tuesday Wednesday Thursday Friday 4 5 6 7 8 FIRST DAY EPOP 11 12 13 14 15 1, Take 1 -students will be introduced to the unit and the expectations, activities and assessments will be outlined Begin: Advertising Me! -students will brainstorm with peers in small groups about what they think the important aspects of advertisements are and what techniques they think are used in creating advertisements Advertising Me! -students will make an advertisement that showcases their strengths -students will use magazines and use images and texts they find within advertisements to create their representation -students will make notes about why they included certain elements and turn this in at the end of the class -a formative assessment, will be revisited at the end of the unit *STUDENTS NEED SCISSORS AND GLUE* Finish up: Advertising Me! -students will finish this assignment if time is needed Attention –Deconstruction Ahead -students will be introduced to the elements of advertisements through the Scholastic resource: Deconstruct a Print Ad -this activity will be teacher-lead *STUDENTS NEED SCISSORS AND GLUE* Attention – Deconstruction Ahead -the class will be introduced to techniques used by advertising companies to convince consumers to purchase their products/support their viewpoint -the class will practice identifying these techniques together -students will choose and interesting print ad from a magazine and identify the techniques used within. 4 techniques should be exemplified, so more than one advertisement may be necessary NO SCHOOL 18 19 20 21 22