181. Figure 2-4 shown above represents which type of analysis? (p. 33) Figure 2-4 represents business portfolio analysis, a tool developed by the Boston Consulting Group (BCG) to depict the cash SBUs generated for or required from the organization. See Figure 2-4. AACSB: Analytical Thinking Blooms: Understand Learning Objective: 02-04 Discuss how an organization assesses where it is now and where it seeks to be. Level of Difficulty: 2 Medium Topic: BCG business portfolio analysis 182. The purpose of business portfolio analysis is to (p. 32) The purpose of business portfolio analysis is to determine the appeal of each SBU or offering and then determine the amount of cash each should receive. AACSB: Analytical Thinking Accessibility: Keyboard Navigation Blooms: Understand
181. (p. 33) Figure 2-4 shown above represents which type of analysis? Figure 2-4 represents business portfolio analysis, a tool developed by the Boston Consulting Group (BCG) to depict the cash SBUs generated for or required from the organization. See Figure 2-4. AACSB: Analytical Thinking Blooms: Understand Learning Objective: 02-04 Discuss how an organization assesses where it is now and where it seeks to be. Level of Difficulty: 2 Medium Topic: BCG business portfolio analysis 182. (p. 32) The purpose of business portfolio analysis is to The purpose of business portfolio analysis is to determine the appeal of each SBU or offering and then determine the amount of cash each should receive. AACSB: Analytical Thinking Accessibility: Keyboard Navigation Blooms: Understand