Paper 15 – PROFESSIONAL & APPLIED URDU Elective (A) – Mass Media Times: 3 hours Full Marks : 70+30=100 Ten objective type questions Part A: 10x2=20 (Two questions from each unit) Five Short Answer Questions Part B: 4x05=20 (One question from each unit. Four to be answered in 160 Five Long Answer Questions Part C: 3x10=30 (One question from each unit. Three to be Answered in 600 words.) Prescribed Books: ذرائع Unit (1) Zara-e Tarseel Ashfaque Mahmood اردو ریڈیو اور ٹیلی ویژن Urdu Redio aur Unit (2) - Kamal Ahmad Siddiqui میں ترسیل Iblagh وابلاغ کی زبان Unit (3) Md Shahid Hussain رہنمائے Unit (4) Md Shakil Akhtar نشریات Unit (5) Anwar Ali Dehlavi Urdu Reference Books: Shahid Urdu aur Awami Zarai اور ذرائع Usmani Urdu Mass Fazlul Haque ماس Television- Anjum Usmani ویژن – Nashriyat- Tarikh, Asnaf aur ریڈیو – تاریخ، اصناف Zubair Shadab Peshkash اور
Paper – 15 PROFESSIONAL & APPLIED URDU Elective – (A) Mass Media Times: 3 hours Full Marks : 70+30=100 Part A: Ten objective type questions 10x2=20 (Two questions from each unit) Part B: Five Short Answer Questions 4x05=20 (One question from each unit. Four to be answered in 160 Part C: Five Long Answer Questions 3x10=30 (One question from each unit. Three to be Answered in 600 words.) Prescribed Books: Unit (1) Zara-e Tarseel ذرائع Ashfaque Mahmood Unit (2) Urdu Redio aur اردو ریڈیو اور ٹیلی ویژن میں ترسیل وابلاغ کی زبان - Kamal Ahmad Siddiqui Unit (3) Md Shahid Hussain Unit (4) رہنمائے نشریات Md Shakil Akhtar Unit (5) Urdu Anwar Ali Dehlavi Reference Books: Urdu aur Awami Zarai Iblagh اور ذرائع Shahid Usmani Urdu Mass ماس Fazlul Haque Television- ویژن – Anjum Usmani Nashriyat- Tarikh, Asnaf aur Peshkash ریڈیو – تاریخ، اصناف اور Zubair Shadab