Funfields as a major drawcard Insufficient levels of accommodation particularly in the north of the municipality Home to two large established events, the Lack of caravan/camping style accommodation Whittlesea Country Music Festival and the within proximity to major events Whittlesea Agricultural Show Home to two established events, the Whittlesea Insufficient major rail and road networks, Country Music Festival and the Whittlesea particularly in the north Agricultural Show The City of Whittlesea’s Cultural Heritage Insufficient year-round experiences and activities Program,offering a plethora of historic and culturally means that the municipality experiences seasonal significant events/ activities fluctuations Closely positioned to other tourism regions Lack of local tourism operator involvement in the (e.g.Murrindindi, Nillumbik, Hume and Mitchell Tourism Association and activities outlined by the Shire), some with complementary tourism product committee and experiences Unique tourism products that heavily self-promote Lack of high quality marketing collateral and a their business and the destination (e.g. Funfields) significant web presence
Funfields as a major drawcard Insufficient levels of accommodation particularly in the north of the municipality Home to two large established events, the Whittlesea Country Music Festival and the Whittlesea Agricultural Show Lack of caravan/camping style accommodation within proximity to major events Home to two established events, the Whittlesea Country Music Festival and the Whittlesea Agricultural Show Insufficient major rail and road networks, particularly in the north The City of Whittlesea’s Cultural Heritage Program,offering a plethora of historic and culturally significant events/ activities Insufficient year-round experiences and activities means that the municipality experiences seasonal fluctuations Closely positioned to other tourism regions (e.g.Murrindindi, Nillumbik, Hume and Mitchell Shire), some with complementary tourism product and experiences Lack of local tourism operator involvement in the Tourism Association and activities outlined by the committee Unique tourism products that heavily self-promote their business and the destination (e.g. Funfields) Lack of high quality marketing collateral and a significant web presence