Triple Chocolate Gingerbread Twix Peanut Butter Twix Twix Pods Twix Chocolate Ice Cream Twix Twix Miniatures Twix PB Mint Slice billu (Bars) New Twix Twix 100 Calorie Bars Twix Tea Breaks Ice Cream Twix (Pot) Twix Top Dark Chocolate Twix White Chocolate Twix Ice Cream Twix (Bars) White Chocolate Twix Twix Topix Bisc& Twix Twix Twix Coconut Twix Xtra Twix Fino Choc 'N' Orange Twix Twix Java Dark Chocolate White Chocolate Twix Twix bisc & Twix Top Twix Thick Shake Choco Twix Chocolate Fudge Twix 2.1 Market situation and analysis of the 2.1.1 Economic Twix are operating in a growing economy. Confectionary sales are expected to increase by 16% this highlights the opportunities for growth in the future. These products are seen as inelastic goods to an extent. In Irish term, consumer spending has increased .08% since 2013. The increased consumer spending is due to increased consumer confidence, according to Nielson, consumer confidence is at 97. This is good news in terms of inelastic products. Decreasing unemployment rates have also contributed to the increase in consumer spending with unemployment rates dropping consecutively by .01% each month since April 2015 Emerging economies are dominated by independent retailers and don’t favour private labels surprisingly. Below we can see the spending tendency of those in Ireland and the UK. Over all the segments, half came in at €2.13. Driven by low inflation, record breaking low interest rates have been seen and there is speculation that they may continue through until 2020. Currently the figure stands at 0.05% in Europe. In terms of the economic sentiment indicator, Europe has seen its second
Triple Chocolate Chocolate Ice Cream Twix (Bars) Twix Tea Breaks Twix Top Ice Cream Twix (Bars) Bisc& Twix Twix Xtra Choc 'N' Orange Twix White Chocolate Twix Twix Thick Shake Twix Chocolate Fudge Twix Gingerbread Twix Twix Miniatures New Twix Ice Cream Twix (Pot) White Chocolate Twix Twix Topix Twix Twix Fino Dark Chocolate Twix bisc & Twix Top Choco Peanut Butter Twix Twix PB Twix 100 Calorie Bars Dark Chocolate Twix White Chocolate Twix Twix Coconut Twix Java Twix Pods Mint Slice billu Twix 2.1 Market situation and analysis of the 2.1.1 Economic Twix are operating in a growing economy. Confectionary sales are expected to increase by 16% this highlights the opportunities for growth in the future. These products are seen as inelastic goods to an extent. In Irish term, consumer spending has increased .08% since 2013. The increased consumer spending is due to increased consumer confidence, according to Nielson, consumer confidence is at 97. This is good news in terms of inelastic products. Decreasing unemployment rates have also contributed to the increase in consumer spending with unemployment rates dropping consecutively by .01% each month since April 2015 Emerging economies are dominated by independent retailers and don’t favour private labels surprisingly. Below we can see the spending tendency of those in Ireland and the UK. Over all the segments, half came in at €2.13. Driven by low inflation, record breaking low interest rates have been seen and there is speculation that they may continue through until 2020. Currently the figure stands at 0.05% in Europe. In terms of the economic sentiment indicator, Europe has seen its second