Not Achieved Achieved Excellence 1-4 5-6 7-8 9-10 IDEAS Contains weak and Communicates Communicates developed Communicates fully poorly developed straightforward ideas in a ideas in a presentation for developed and original ideas. Lacks detail presentation for a specific a specific audience and ideas in a presentation for audience and purpose. purpose. a specific audience and purpose. LANGUAGE Does not use visual or Uses appropriate visual Uses appropriate visual Uses appropriate visual verbal techniques. and verbal techniques and verbal techniques and verbal techniques with with effect striking and/or original effect. WRITTEN Poor explanation of Identifies most of the Identifies and describes in Clearly Identifies and visual and verbal visual and verbal detail the visual and describes in detail the RESPONSE techniques. a techniques used and their verbal techniques used visual and verbal lack of understanding. intended effect. and intended effect. techniques used. Confident explanation given as to their intended effect. MESSAGE The main message is The main message is clear Visual and verbal features Visual and verbal features unclear or not and appropriate work well together to are combined effectively to appropriate. communicate the main communicate the main message message
Not Achieved 1-4 Achieved 5-6 7-8 Excellence 9-10 IDEAS Contains weak and poorly developed ideas. Lacks detail Communicates straightforward ideas in a presentation for a specific audience and purpose. Communicates developed ideas in a presentation for a specific audience and purpose. Communicates fully developed and original ideas in a presentation for a specific audience and purpose. LANGUAGE Does not use visual or verbal techniques. Uses appropriate visual and verbal techniques Uses appropriate visual and verbal techniques with effect Uses appropriate visual and verbal techniques with striking and/or original effect. WRITTEN RESPONSE Poor explanation of visual and verbal techniques. a lack of understanding. Identifies most of the visual and verbal techniques used and their intended effect. Identifies and describes in detail the visual and verbal techniques used and intended effect. Clearly Identifies and describes in detail the visual and verbal techniques used. Confident explanation given as to their intended effect. MESSAGE The main message is unclear or not appropriate. The main message is clear and appropriate Visual and verbal features work well together to communicate the main message Visual and verbal features are combined effectively to communicate the main message