APPENDIX: DATA DICTIONARY Measure Definition Counting rules Number of People who For ticketed activities, each ticket holder as 1 attendee attendees attend activities For non-ticketed activities, count each person as 1 attendee and events as If people attend your activity primarily as audience members but they also have the opportunity to actively audience participate in an activity as part of their overall experience (e.g. at a festival), count them as attendees (not members e.g. to participants) see an exhibition, watch a DO NOT COUNT: performance, Television or radio audiences listen to a talk Publication readership People who are in the general vicinity of your activity but do not purposely attend (e.g. people who walk past a performance at a community market but do not stop for a substantial time to watch). If your activity is part of a broader event or festival you are not delivering yourself, you will need to conduct a head count of people who attend your specific activity. Participants as per definition below. Resource: Counting Attendees Fact Sheet - Number of People who Count each person participating in activities as 1 participant participants actively For single activities delivered over more than one day with the same group of people, only count each person participate in as 1 participant (e.g. people participating in art classes delivered over a two-day weekend would be counted activities e.g. only once; people participating in weekly choir rehearsals would be counted only once) attend a class to For different activities delivered as part of a series with the same group of people, count each person for each make something, different activity that makes up the series (e.g. people participating in a series of three distinctly different sing in a choir, workshops delivered as part of a series would be counted as 3 participants once per workshop) – participate in a training workshop DO NOT COUNT: Staff Volunteers Number of People employed Count the number of individual staff receiving payment in an artistic or cultural role (irrespective of length of artists/cultural (on contract or engagement) as part of the project delivery, including yourself as funding recipient if you were paid as an permanent basis) artist/arts and cultural worker
APPENDIX: DATA DICTIONARY Measure Definition Counting rules Number of attendees People who attend activities and events as audience members e.g. to see an exhibition, watch a performance, listen to a talk For ticketed activities, each ticket holder as 1 attendee For non-ticketed activities, count each person as 1 attendee If people attend your activity primarily as audience members but they also have the opportunity to actively participate in an activity as part of their overall experience (e.g. at a festival), count them as attendees (not participants) DO NOT COUNT: Television or radio audiences Publication readership People who are in the general vicinity of your activity but do not purposely attend (e.g. people who walk past a performance at a community market but do not stop for a substantial time to watch). If your activity is part of a broader event or festival you are not delivering yourself, you will need to conduct a head count of people who attend your specific activity. Participants as per definition below. Resource: Counting Attendees Fact Sheet - Number of participants People who actively participate in activities e.g. attend a class to make something, sing in a choir, participate in a training workshop Count each person participating in activities as 1 participant For single activities delivered over more than one day with the same group of people, only count each person as 1 participant (e.g. people participating in art classes delivered over a two-day weekend would be counted only once; people participating in weekly choir rehearsals would be counted only once) For different activities delivered as part of a series with the same group of people, count each person for each different activity that makes up the series (e.g. people participating in a series of three distinctly different workshops delivered as part of a series would be counted as 3 participants – once per workshop) DO NOT COUNT: Staff Volunteers Number of artists/cultural People employed (on contract or permanent basis) Count the number of individual staff receiving payment in an artistic or cultural role (irrespective of length of engagement) as part of the project delivery, including yourself as funding recipient if you were paid as an artist/arts and cultural worker