How do Successful Loyalty Programs Differentiate Themselves? Integrated with the Overall Customer Experience My Starbucks Rewards 8 with Integrates million loyalty seamlessly active with mobile members payments Deliver Customized and Personalized O2 Priority Offerings Moments fastest growing Segments customers program in the UK within based on their profile, 18 months of launch location provides based offers Leverage the Power of Social Media Channels Turkcell Gnctrkcll Actively employs social listening Received thousands of techniques to comments, understand customer used them to needs improve rewards
How do Successful Loyalty Programs Differentiate Themselves? Integrated with the Overall Customer Experience My Starbucks Rewards Integrates loyalty seamlessly with mobile payments with 8 million active members O2 Priority Moments Deliver Customized and Personalized Offerings Segments customers based on their profile, provides location based offers fastest growing program in the UK within 18 months of launch Leverage the Power of Social Media Channels Turkcell Gnctrkcll Actively employs social listening techniques to understand customer needs Received thousands of comments, used them to improve rewards