Level of Difficulty: 1 Easy Topic: Marketing metric 151. A marketing metric refers to (p. 29) Key term definition - marketing metric. AACSB: Analytical Thinking Accessibility: Keyboard Navigation Blooms: Remember Learning Objective: 02-03 Explain why managers use marketing dashboards and marketing metrics. Level of Difficulty: 1 Easy Topic: Marketing metric 152. The primary purpose of a marketing metric is to (p. 29) A marketing metric is a measure of the quantitative value or trend of a marketing activity or result. AACSB: Analytical Thinking Accessibility: Keyboard Navigation
Level of Difficulty: 1 Easy Topic: Marketing metric 151. (p. 29) A marketing metric refers to Key term definition - marketing metric. AACSB: Analytical Thinking Accessibility: Keyboard Navigation Blooms: Remember Learning Objective: 02-03 Explain why managers use marketing dashboards and marketing metrics. Level of Difficulty: 1 Easy Topic: Marketing metric 152. (p. 29) The primary purpose of a marketing metric is to A marketing metric is a measure of the quantitative value or trend of a marketing activity or result. AACSB: Analytical Thinking Accessibility: Keyboard Navigation