The message and the mind …. The neuroscience of getting it right Public Relations Bad Buzz in Social Media …. What to do Campaign Management here is a guide to manage your next PR campaign Crisis Management what went wrong at Toyota PR2.0 the essentials of the new PR; in the old days PR was all about getting someone to write about you (earned media); interviews, speeches, press kits, product demonstrations, etc. the new world of Public Relations includes all this and more as noted in the articles below: Real Time Marketing … your PR firm should be working on this New Rules … so you’ve done a press release. Did you put it on your web site? Is it rich in key words that will be searchable by your target audiences. Public Speaking and Public Relations … after forty years in marketing, some as president of organizations, you get to learn a few things about public speaking. Here are some tips: Source Credibility make sure your message is believable and the that you give your target audience reasons to believe your message Spokesperson… Shut Up and Listen … just some ideas Sales Promotion
The message and the mind …. The neuroscience of getting it right Public Relations Bad Buzz in Social Media …. What to do Campaign Management here is a guide to manage your next PR campaign Crisis Management what went wrong at Toyota PR2.0 the essentials of the new PR; in the old days PR was all about getting someone to write about you (earned media); interviews, speeches, press kits, product demonstrations, etc. the new world of Public Relations includes all this and more as noted in the articles below: Real Time Marketing … your PR firm should be working on this New Rules … so you’ve done a press release. Did you put it on your web site? Is it rich in key words that will be searchable by your target audiences. Public Speaking and Public Relations … after forty years in marketing, some as president of organizations, you get to learn a few things about public speaking. Here are some tips: Source Credibility make sure your message is believable and the that you give your target audience reasons to believe your message Spokesperson… Shut Up and Listen … just some ideas Sales Promotion