MDA Mobilization: Dissemination of Health Messages (RTI). RTI will use the same strategy in Gambella as will be used in Beneshangul-Gumuz, but with a greater focus on the behavioral change aspect of the SAFE strategy in all 13 trachoma endemic woredas. The current situation with radio broadcasts and the languages of the broadcasts is still being explored during the writing of this work plan. In FY17 IEC materials with different health messages will be developed for MDA mobilization, based on the results of the workshop to standardize IEC materials. Table 8: Social mobilization/communication activities and materials checklist for NTD work planning IEC Is there an Strategy indicator/ Where/when Key Target (materials, mechanism to Other Category will they be Frequency Messages Population medium, track this Comments distributed activity material/activity? etc.) If yes, what? FHF MDA -MDA will Community Posters Put in Once % of audience who Participation take place members Annually recall seeing the at x office poster and location on buldings one message – in x day weeks before coverage survey, MDA or at point of MDA -The drugs provided are free and safe Community Radio 6 days before Once % of audience who Members the MDA Annually recall hearing -Includes campaign messaging during additional post-coverage messaging assessments on the SAFE strategy LFTW MDA Participation Community Posters Put in Twice % of audience who -MDA will take place at x members Annually recall seeing the location on x day office for OV poster and buldings one MDA and message – in weeks before once for coverage survey, -The drugs provided are MDA trachoma or at point of MDA free and safe
MDA Mobilization: Dissemination of Health Messages (RTI). RTI will use the same strategy in Gambella as will be used in Beneshangul-Gumuz, but with a greater focus on the behavioral change aspect of the SAFE strategy in all 13 trachoma endemic woredas. The current situation with radio broadcasts and the languages of the broadcasts is still being explored during the writing of this work plan. In FY17 IEC materials with different health messages will be developed for MDA mobilization, based on the results of the workshop to standardize IEC materials. Table 8: Social mobilization/communication activities and materials checklist for NTD work planning Category Key Messages Target Population IEC Strategy (materials, medium, activity etc.) Where/when will they be distributed Frequency Is there an indicator/ mechanism to track this material/activity? If yes, what? Other Comments FHF MDA Participation -MDA will take place at x location on x day -The drugs provided are free and safe -Includes additional messaging on the SAFE strategy Community members Posters Put in office buldings one weeks before MDA Once Annually % of audience who recall seeing the poster and message – in coverage survey, or at point of MDA Community Members Radio 6 days before the MDA campaign Once Annually % of audience who recall hearing messaging during post-coverage assessments LFTW MDA Participation -MDA will take place at x location on x day -The drugs provided are free and safe Community members Posters Put in office buldings one weeks before MDA Twice Annually for OV MDA and once for trachoma % of audience who recall seeing the poster and message – in coverage survey, or at point of MDA