Sent to all partners for E-flyer recruitment use in e-shots through text produced All Nov existing mailing lists SSC Coordinate regular marketing meeting · Inclusion of Games with all partner Time in all partner Coordinate and maximise local organisations Produce list of all publications including partner in-kind marketing and PR (marketing and PR publications and newsletters, what’s-on contributions representatives) All Nov print deadlines SSC guides, web calendars etc. Objective Action Location Timescale Outcome Lead Target addressed Explore cross 10,000 and 15,000 people Attract a significant audience to marketing and press attending each show – each show All ON GOING opportunities NB 30,000 to 45,000 in total Communications are evaluated and Collect copies of local monitored All ON GOING press cuttings SSC
E-flyer recruitment text produced All Nov Sent to all partners for use in e-shots through existing mailing lists SSC Coordinate and maximise local partner in-kind marketing and PR contributions Coordinate regular marketing meeting with all partner organisations (marketing and PR representatives) All Nov Produce list of all publications and print deadlines SSC · Inclusion of Games Time in all partner publications including newsletters, what’s-on guides, web calendars etc. Objective Action Location Timescale Outcome Lead Target addressed Attract a significant audience to each show All ON GOING Explore cross marketing and press opportunities NB 10,000 and 15,000 people attending each show – 30,000 to 45,000 in total Communications are evaluated and monitored All ON GOING Collect copies of local press cuttings SSC