Handout: the Pitch in Four Parts or My Commercial Nonfiction Pitch Memory Jogger and A few hooks from Monday’s PublishersMarketplace.com Pitch Parts: Breathe, say hello. 1.) Book title and Book concept in the context of the market for the book. WHAT the book is; WHY it’s saleable, WHO you are. 2.) the Big Because: “My book meets a real need because…” (“My 100,000 FB followers tell me so.” “I’m the world’s leading expert on…” “It’s similar to this bestseller, but different and needed because…”) 3.) Base: “The market for my book includes… 4.) the Platform: “I already reach that market through…” Breathe, smile, converse. Close: May I send you my proposal? Pitches from the industry this week:
Handout: the Pitch in Four Parts or My Commercial Nonfiction Pitch Memory Jogger and A few hooks from Monday’s PublishersMarketplace.com Pitch Parts: Breathe, say hello. 1.) Book title and Book concept in the context of the market for the book. WHAT the book is; WHY it’s saleable, WHO you are. 2.) the Big Because: “My book meets a real need because…” (“My 100,000 FB followers tell me so.” “I’m the world’s leading expert on…” “It’s similar to this bestseller, but different and needed because…”) 3.) Base: “The market for my book includes… 4.) the Platform: “I already reach that market through…” Breathe, smile, converse. Close: May I send you my proposal? Pitches from the industry this week: