may be helpful. If you do use narrative, limit the narrative in this section to no more than one page. Communication Plan Components: What: Identify key information of the strategic plan, i.e. mission, vision and key strategies Audience: Identify specific audience, i.e. program staff, board members, member organization staff, potential partners, funders, community members, etc. How: Identify specific mode(s) of delivering information, i.e. in-person, network board meetings, email, website, SharePoint, phone, formal reports, discussion, planning retreats, social media, etc. When: Identify frequency for providing information, i.e. ad hoc, monthly, quarterly, in-person only, as requested, etc. Who: Identify the person(s) responsible for communication accuracy, timeliness, frequency, etc. It’s often valuable to create visual representations of the objectives and progress for use in your communications, including tools such as a Strategic Objective Map (page 7 of the Project Strategic Plan Template). This is something Kaplan and Norton recommend in their Balance Score Card work. We are including an optional template for use in the Project Strategic Plan Template for Rural Health Network Development grantees. Next Steps Taking a second look at the strategic planning cycle, you will see elements of the Analyze and Plan phase have been completed. Part of the initial planning is determining what is going to be measured to show progress toward your project goals and how that is going to be done, known as your evaluation plan. There will be a communication element and monitoring component to your evaluation plan as well. Plans in the Strategic Planning Cycle Analyze and Plan Network purpose and shared vision Environmental scan and analysis Strategic objectives Evaluation measures and plan to adjust and monitor (Evaluation Plan)
may be helpful. If you do use narrative, limit the narrative in this section to no more than one page. Communication Plan Components: What: Identify key information of the strategic plan, i.e. mission, vision and key strategies Audience: Identify specific audience, i.e. program staff, board members, member organization staff, potential partners, funders, community members, etc. How: Identify specific mode(s) of delivering information, i.e. in-person, network board meetings, email, website, SharePoint, phone, formal reports, discussion, planning retreats, social media, etc. When: Identify frequency for providing information, i.e. ad hoc, monthly, quarterly, in-person only, as requested, etc. Who: Identify the person(s) responsible for communication accuracy, timeliness, frequency, etc. It’s often valuable to create visual representations of the objectives and progress for use in your communications, including tools such as a Strategic Objective Map (page 7 of the Project Strategic Plan Template). This is something Kaplan and Norton recommend in their Balance Score Card work. We are including an optional template for use in the Project Strategic Plan Template for Rural Health Network Development grantees. Next Steps Taking a second look at the strategic planning cycle, you will see elements of the Analyze and Plan phase have been completed. Part of the initial planning is determining what is going to be measured to show progress toward your project goals and how that is going to be done, known as your evaluation plan. There will be a communication element and monitoring component to your evaluation plan as well. Plans in the Strategic Planning Cycle Analyze and Plan Network purpose and shared vision Environmental scan and analysis Strategic objectives Evaluation measures and plan to adjust and monitor (Evaluation Plan)