During the energy shortages of the and 1980s, a new term, demarketing, appeared. Producers of energy started using advertising to slow the demand for their products. AACSB: Analytic Accessibility: Keyboard Navigation Blooms: Understand Difficulty: 1 Easy Learning Objective: 01-05 Discuss how advertising evolved with the history of commerce. Topic: The Evolution of Advertising as an Economic Tool 70. During a drought in the southeastern United States, marketing campaigns were implemented to encourage consumers to use less water by increasing rates and issuing fines to those who used more than their fair share. A marketing effort such as this would best be classified as: Demarketing is a type of marketing used to slow down the demand for certain products, such as energy-consuming goods. AACSB: Analytic Accessibility: Keyboard Navigation Blooms: Understand Difficulty: 2 Medium Learning Objective: 01-05 Discuss how advertising evolved with the history of commerce. Topic: The Evolution of Advertising as an Economic Tool 71. is some of the most beautiful scenery in the world at the Banff National Park in Canada. Too many tourists have led to potential ecological disasters in the park. In response, park officials are trying to decrease the number of visitors to the park. They could most likely use _____ to accomplish this objective. Demarketing is a type of marketing used to slow down the demand for certain products. AACSB: Analytic Accessibility: Keyboard Navigation Blooms: Understand Difficulty: 2 Medium Learning Objective: 01-05 Discuss how advertising evolved with the history of commerce. Topic: The Evolution of Advertising as an Economic Tool
During the energy shortages of the and 1980s, a new term, demarketing, appeared. Producers of energy started using advertising to slow the demand for their products. AACSB: Analytic Accessibility: Keyboard Navigation Blooms: Understand Difficulty: 1 Easy Learning Objective: 01-05 Discuss how advertising evolved with the history of commerce. Topic: The Evolution of Advertising as an Economic Tool 70. During a drought in the southeastern United States, marketing campaigns were implemented to encourage consumers to use less water by increasing rates and issuing fines to those who used more than their fair share. A marketing effort such as this would best be classified as: Demarketing is a type of marketing used to slow down the demand for certain products, such as energy-consuming goods. AACSB: Analytic Accessibility: Keyboard Navigation Blooms: Understand Difficulty: 2 Medium Learning Objective: 01-05 Discuss how advertising evolved with the history of commerce. Topic: The Evolution of Advertising as an Economic Tool 71. is some of the most beautiful scenery in the world at the Banff National Park in Canada. Too many tourists have led to potential ecological disasters in the park. In response, park officials are trying to decrease the number of visitors to the park. They could most likely use _____ to accomplish this objective. Demarketing is a type of marketing used to slow down the demand for certain products. AACSB: Analytic Accessibility: Keyboard Navigation Blooms: Understand Difficulty: 2 Medium Learning Objective: 01-05 Discuss how advertising evolved with the history of commerce. Topic: The Evolution of Advertising as an Economic Tool