1 video presenting the project results and their application results in a clear, easy to understand manner Information pills with focused messages Attracting the interest of (YouTube target). high stakeholders Ad-hoc multimedia Awareness raising of the material to support general public presence in booths, fairs and events Information loaded Throughout electronic newsletters - Attainment of interest of All Target the project - Newsletters project's status, stakeholders subscribed Audience updated developments and and website/social media Groups quarterly events of interest The external stakeholder Engagement of End External engagement and and general public to Targets Updated stakeholder interaction platform and co-create Audience A, Throughout – engagement professional social performing Smart F the project platforms network & e-survey Factory apps (EvalMaster). 1 account - Twitter information, general domain news and communicating directly with parties Increasing visibility to stakeholders in Web2.0 1 LinkedIn community Creation of stakeholders’ profile to gather all communities around the interested stakeholders All Target Updated project’s concepts Social Channels Audience Throughout marketing by spread Groups the project of mouth” through “word 1 Slideshare account the social followers for sharing all Direct communication presentations mechanism 1 YouTube account for hosting the videos & clips Traditional Posters/Banners Improved communication All Target Throughout Communication will present the of results and information Audience the project - Material project's concept provision during events Groups
1 video presenting the project results and their application Information pills with focused messages (YouTube target). Ad-hoc multimedia material to support presence in booths, fairs and events results in a clear, easy to understand manner Attracting the interest of high stakeholders Awareness raising of the general public Newsletters Information loaded electronic newsletters - project's status, developments and events of interest Attainment of interest of stakeholders subscribed and website/social media All Target Audience Groups Throughout the project - updated quarterly External stakeholder engagement platforms The external stakeholder engagement and interaction platform – professional social network & e-survey (EvalMaster). Engagement of End and general public to and co-create performing Smart Factory apps Targets Audience A, F Updated Throughout the project Social Channels 1 Twitter account - information, general domain news and communicating directly with parties 1 LinkedIn community profile to gather all interested stakeholders 1 Slideshare account for sharing all presentations 1 YouTube account for hosting the videos & clips Increasing visibility to stakeholders in Web2.0 Creation of stakeholders’ communities around the project’s concepts marketing by spread “word of mouth” through the social followers Direct communication mechanism All Target Audience Groups Updated Throughout the project Traditional Communication Material Posters/Banners will present the project's concept Improved communication of results and information provision during events All Target Audience Groups Throughout the project -