Level of Difficulty: Medium 43. Even though personal selling is the most expensive method of communication on a per person reached businesses continue to use personal selling because of (p. 7) advantages in: Level of Difficulty: Medium 44. Why does personal selling work better than communications options available to (p. 7) firms selling in the business-to-business market? Level of Difficulty: Medium 45. One of the advantages of personal selling as compared to advertising is that: (p. 7)
Level of Difficulty: Medium 43. (p. 7) Even though personal selling is the most expensive method of communication on a per person reached businesses continue to use personal selling because of advantages in: Level of Difficulty: Medium 44. (p. 7) Why does personal selling work better than communications options available to firms selling in the business-to-business market? Level of Difficulty: Medium 45. (p. 7) One of the advantages of personal selling as compared to advertising is that: