JOMC 431.003 Spring 2014 Weekly Schedule [As of January 8, 2014 and subject to change] Date Topic, Assignments, Due Dates Wed., Jan. 8 Introduction and Course Overview Week 1 Mon., Jan. 13 Public Relations Process Week 2 Read Chapters 1 and 2 Wed., Jan. 15 The Case Method Team Assignments Mon., Jan. 20 No Class Week 3 Wed., Jan. 22 Ethics and the Public Interest Mon., Jan. 27 Media Relations Week 4 Read Chapter 3 Last I Heard Team 1 Media Relations, continued Wed., Jan. 29 Case Brief Topics Due for Approval Mon., Feb. 3 Social Media Week 5 Read Chapter 4 Last I Heard Team 4 Social Media, continued Wed., Feb. 5 Team Presentation/Paper Topics Due for Approval Mon., Feb. 10 Internal Relations Week 6 Read Chapter 5 Last I Heard Team 3 Guest Lecturer Wed., Feb. 12 Internal Relations, continued Mon., Feb. 17 Crisis Communication Week 7 Read Chapter 12 Last I Heard Team 2 Wed., Feb. 19 Crisis Communication, continued
JOMC 431.003 Spring 2014 Weekly Schedule [As of January 8, 2014 and subject to change] Date Topic, Assignments, Due Dates Week 1 Wed., Jan. 8 Introduction and Course Overview Week 2 Mon., Jan. 13 Wed., Jan. 15 Public Relations Process Read Chapters 1 and 2 The Case Method Team Assignments Week 3 Mon., Jan. 20 Wed., Jan. 22 No Class Ethics and the Public Interest Week 4 Mon., Jan. 27 Wed., Jan. 29 Media Relations Read Chapter 3 Last I Heard Team 1 Media Relations, continued Case Brief Topics Due for Approval Week 5 Mon., Feb. 3 Wed., Feb. 5 Social Media Read Chapter 4 Last I Heard Team 4 Social Media, continued Team Presentation/Paper Topics Due for Approval Week 6 Mon., Feb. 10 Wed., Feb. 12 Internal Relations Read Chapter 5 Last I Heard Team 3 Guest Lecturer Internal Relations, continued Week 7 Mon., Feb. 17 Wed., Feb. 19 Crisis Communication Read Chapter 12 Last I Heard Team 2 Crisis Communication, continued