6 Stakeholders 6.1 Marketing materials such Marketing materials such are engaged in as e-facts, facts as facts newsletter Fasset newsletter print, online print, online advertising, processes and advertising, advertisements, website projects advertisements, website development, social development, social media media 7 Career 7.1 Learner marketing Comprehensive Not all occupations are listed in In-depth research into careers in 3.1.1 guidance campaign planned and occupational profile of the the career guide the Fasset sector is undertaken 3.1.2 campaign is implemented the sector, and guide to Resources for effective Appointment of a Fasset 3.1.3 embarked on communication platforms employment opportunities engagement with FETs and Provincial Liaison person such as career guidance, in the sector made 3.2.1 universities in the various Publicity plan and programme participation at career available provinces does not materialise 3.3.1 implemented and monitored guidance events, print, Negative publicity, print, online electronic and social and 8.1.1 Return on Investment (ROI) and social media the appointment of measurement tools in place Campus Brand Impact of the brand ambassadors Resources for effective Ambassadors is not measured engagement with FETs and Support and co-operation from universities in the various FET colleges is not in place provinces does not materialise
6 Stakeholders are engaged in Fasset processes and projects 6.1 Marketing materials such as e-facts, facts newsletter print, online advertising, advertisements, website development, social media Marketing materials such as facts newsletter print, online advertising, advertisements, website development, social media 7 Career guidance campaign is embarked on 7.1 Learner marketing campaign planned and implemented the communication platforms such as career guidance, participation at career guidance events, print, electronic and social and the appointment of Campus Brand Ambassadors Comprehensive occupational profile of the sector, and guide to employment opportunities in the sector made available Not all occupations are listed in the career guide Resources for effective engagement with FETs and universities in the various provinces does not materialise Negative publicity, print, online and social media Impact of the brand ambassadors is not measured Support and co-operation from FET colleges is not in place In-depth research into careers in the Fasset sector is undertaken Appointment of a Fasset Provincial Liaison person Publicity plan and programme implemented and monitored Return on Investment (ROI) measurement tools in place Resources for effective engagement with FETs and universities in the various provinces does not materialise 3.1.1 3.1.2 3.1.3 3.2.1 3.3.1 8.1.1