No. of potential Consultants, services and Expenditure Contract value suppliers invited Supplier other costs ($ thousand) ($ thousand) to tender Existing Deed of Advertising 4 4 Ursa Clemenger Standing Offer — — — — Market research — — — — Public relations — — — — Existing Deed of Multicultural marketing 54 54 Etcom Standing Offer Existing Deed of Indigenous communications 60 62 Gilimbaa Standing Offer Printed materials and direct mail 7 Other — Sub-total 125 Expenditure Summary ($ million) Consultants, services and other 0.1 Media placement 1.1 Indigenous media 0.0 Ethnic 0.1 Total 1.2 All expenditure in the consultancy, service and other costs table is exclusive of GST. In the summary table, figures are rounded to one decimal place. Discrepancies in tables between totals and sums of components are due to rounding. Media figures are drawn from Table 1. indicates no expenditure against this line item. ‘—’ indicates that media was placed, though less than $50,000 was spent. ‘0.0’ Department of Health: Health Star Rating Campaign commencement date: 17 April 2016 Campaign end date: 5 June 2016 Summary: The Health Star Rating campaign supported the implementation of the Health Star Rating system, which rates the overall nutritional profile of packaged food and assigns participating products a rating from 1/2 a star to 5 stars. The campaign aimed to educate consumers about the Health Star Rating system and how it can inform purchase decisions as well as encourage industry participation. No. of potential Consultants, services and Expenditure Contract value suppliers invited Supplier other costs ($ thousand) ($ thousand) to tender Existing Deed of Advertising 235 275 303 Mullen Lowe Standing Hall and Partners | 47 73 Existing Contract Open Mind Market research 20 20 5 Pollinate Research
Consultants, services and other costs Expenditure ($ thousand) Contract value ($ thousand) No. of potential suppliers invited to tender Supplier Advertising 4 4 Existing Deed of Standing Offer Ursa Clemenger Market research — — — — — — — — Public relations — — — — Multicultural marketing 54 54 Existing Deed of Standing Offer Etcom Indigenous communications 60 62 Existing Deed of Standing Offer Gilimbaa Printed materials and direct mail 7 Other — Sub-total 125 Summary Expenditure ($ million) Consultants, services and other 0.1 Media placement 1.1 Indigenous media 0.0 Ethnic 0.1 Total 1.2 All expenditure in the consultancy, service and other costs table is exclusive of GST. In the summary table, figures are rounded to one decimal place. Discrepancies in tables between totals and sums of components are due to rounding. Media figures are drawn from Table 1. ‘—’ indicates no expenditure against this line item. ‘0.0’ indicates that media was placed, though less than $50,000 was spent. Department of Health: Health Star Rating Campaign commencement date: 17 April 2016 Campaign end date: 5 June 2016 Summary: The Health Star Rating campaign supported the implementation of the Health Star Rating system, which rates the overall nutritional profile of packaged food and assigns participating products a rating from 1/2 a star to 5 stars. The campaign aimed to educate consumers about the Health Star Rating system and how it can inform purchase decisions as well as encourage industry participation. Consultants, services and other costs Expenditure ($ thousand) Contract value ($ thousand) No. of potential suppliers invited to tender Supplier Advertising 235 275 Existing Deed of Standing 303 Mullen Lowe Market research 47 73 Existing Contract Hall and Partners | Open Mind 20 20 5 Pollinate Research