can play a role within this community (e.g. HIV/Aids counsellor, contribute time and effort towards identified cause, etc.) The role that business, society, non-governmental organisations and community based organisations (NGOs and CBOs) and individual business practitioners can play in the social and economic development of communities 25 3. Marketing The aspects of the marketing Informal Textbooks 3.7% 62.9% 04/08 08/08 function function: marketing activities; activities Newspaper ●Class – activities product policy; pricing policy; articles ●Home distribution; marketing Internet communication; foreign marketing. Magazines Other media Marketing activities (e.g. product policy, pricing policies, marketing distribution, marketing communication) locating the Marketing: consumer, standardisation and grading, storage, transport, financing, risk-bearing, and buying & selling policy: product Product development, design, packaging and trademarks 26 Informal 3. Marketing policy: channels of 3.7% 66.6% Textbooks Distribution 11/08 15/08 function distribution, intermediaries, direct activities Newspaper ●Class – activities and indirect distribution articles ●Home Internet
can play a role within this community (e.g. HIV/Aids counsellor, contribute time and effort towards identified cause, etc.) The role that business, society, non-governmental organisations and community based organisations (NGOs and CBOs) and individual business practitioners can play in the social and economic development of communities 25 04/08 – 08/08 3. Marketing function The aspects of the marketing function: marketing activities; product policy; pricing policy; distribution; marketing communication; foreign marketing. Marketing activities (e.g. product policy, pricing policies, marketing distribution, marketing communication) Marketing: locating the consumer, standardisation and grading, storage, transport, financing, risk-bearing, and buying & selling Product policy: product development, design, packaging and trademarks 3.7% 62.9% Informal ●Class activities ●Home activities Textbooks Newspaper articles Internet Magazines Other media 26 11/08 – 15/08 3. Marketing function Distribution policy: channels of distribution, intermediaries, direct and indirect distribution 3.7% 66.6% Informal ●Class activities ●Home activities Textbooks Newspaper articles Internet