Objective 3: Establish the Tobacco Control Program as the “go-to” place in state government on anything related to tobacco control in general, and pricing strategies in particular. Activity Timeline Communication Type Audience Method Keep internal stakeholders informed When there is any Internal health department about what is happening around pricing One paragraph briefing that progress or setbacks leadership (the chain of command strategy efforts from early discussions to reports the event and that impact pricing to the commissioner), other E-mail news brief introduction of pricing strategy legislation implications for pricing strategies , send a related state level agencies and and throughout the legislative process. strategy legislation “briefing.” program grantees Create news briefs to inform internal stakeholders of media coverage relating to Internal health department Forward links or forward tobacco pricing issues in the state, such as leadership (the chain of command “alerts” with a brief news of other taxes, changes in the When happens to the commissioner), other E-mail statement of its political environment or statements from related state level agencies and implications. key decision-makers, etc. program grantees . Keep up-to-date with new material Maintain a briefing book of relevant state Binder and on-line file for from CDC, Campaign Tobacco Control Program Staff Use as needed and local tobacco-related facts internal use only for Tobacco-Free Kids, state partners
Objective 3: Establish the Tobacco Control Program as the “go-to” place in state government on anything related to tobacco control in general, and pricing strategies in particular. Activity Timeline Communication Type Audience Method Keep internal stakeholders informed about what is happening around pricing strategy efforts from early discussions to introduction of pricing strategy legislation and throughout the legislative process. When there is any progress or setbacks that impact pricing strategies , send a “briefing.” One paragraph briefing that reports the event and implications for pricing strategy legislation Internal health department leadership (the chain of command to the commissioner), other related state level agencies and program grantees E-mail news brief Create news briefs to inform internal stakeholders of media coverage relating to tobacco pricing issues in the state, such as news of other taxes, changes in the political environment or statements from key decision-makers, etc. . When happens Forward links or forward “alerts” with a brief statement of its implications. Internal health department leadership (the chain of command to the commissioner), other related state level agencies and program grantees E-mail Maintain a briefing book of relevant state and local tobacco-related facts Keep up-to-date with new material from CDC, Campaign for Tobacco-Free Kids, state partners Binder and on-line file for internal use only Tobacco Control Program Staff Use as needed