Key media: Format Audiences Media 1 film about @Home service*, Users, potential users; General information DVDs; internet/intranet; including how to refer and to use the Professionals and referrers presentations service and the difference it can make. (2 2 Information leaflets and folders, including potential users; Hard copy; how to refer and to use the service Professionals and referrers internet/intranet; (2 leaflets) internal and external information points 3 Posters and flyers potential users; Hard copy; Professionals and referrers internet/intranet; (2 forms) internal and external information points 4 Signposting Users, potential users; Email formats; letterheads; signage; uniforms; Professionals and referrers equipment bags; etc. 5 Presentations Users, potential users; Powerpoint; detailed information; presentation Professionals and referrers templates; knowledgeable speakers 6 Articles Users, potential users; KHP internal magazines, e communications; Professionals and referrers professional press and blogs; local newspapers Communication plan: Audience Purpose/Content When/Frequency How/Media GST TME Secure support and decision to May 2013. Outline business proposal implement roll-out once full funding and discussion at TME agreed. meeting
Key media: Format Audiences Media 1 film about @Home service*, including how to refer and to use the service and the difference it can make. Users, potential users; Professionals and referrers (2 General information DVDs; internet/intranet; presentations 2 Information leaflets and folders, including how to refer and to use the service potential users; Professionals and referrers (2 leaflets) Hard copy; internet/intranet; internal and external information points 3 Posters and flyers potential users; Professionals and referrers (2 forms) Hard copy; internet/intranet; internal and external information points 4 Signposting Users, potential users; Professionals and referrers Email formats; letterheads; signage; uniforms; equipment bags; etc. 5 Presentations Users, potential users; Professionals and referrers Powerpoint; detailed information; presentation templates; knowledgeable speakers 6 Articles Users, potential users; Professionals and referrers KHP internal magazines, e communications; professional press and blogs; local newspapers Communication plan: Audience Purpose/Content When/Frequency How/Media GST TME Secure support and decision to implement roll-out once full funding agreed. May 2013. Outline business proposal and discussion at TME meeting