As the improvement of technology, competition among companies is very intense. Additionally, change of customers' behaviors is occurring at an accelerating rate. As a result, a company can only merit a better benefit by comprehending his competitors and customers completely. Since the data in World Wide Web are varied and easy to capture, we propose the structure of text mining in World Wide Web to find the information of competitors and customers. The structure can benefit the business strategy and marketing activities. In the paper, first of all, we survey some relative research and issues about web text mining. Second of all, we introduce the structure of web text mining. Last but not least, we come to some conclusions about the future work.
資訊檢索 資料檢索 商業智慧 資料探勘 網路探勘 文字探勘 Web Service