When the penetration of mobile phone service saturates gradually, the best way to sustain and increase mobile operators' revenues is to provide customers with more value-added services. Mobile content service, which pushes value-added information to mobile phones, is the most popular one among mobile value-added services. Those pushed information may include news, stock price, advertising, coupon, and ring-tone. The first thing for mobile operators to conduct their own content services is to build up a service platform to manage and deliver value-added contents provided by content providers. Integrated Content Management and Delivery Platform (ICMDP), which is developed by Chunghwa Telecom Laboratories, is an integrated mobile content service platform for emome - the mobile portal of Chunghwa Telecom. This platform renders emome's subscribers a unified requesting interface, content providers a standard uploading interface, and administrators a set of consistent management mechanism. ICMDP is divided into four subsystems. They are service cataloging and ordering, content gathering and processing, content delivery, and service management. In this paper, we will concisely introduce functions and architecture of ICMDP, and related technologies applied to ICMDP.