Ten years ago, no one would have imagined that the “Singles’ Day” subculture which was a self-deprecating celebration created by singles on November 11 would be co-opted by e-commerce merchants, and turned into a phenomenal “Singles’ Day” shopping carnival today.
十年前没人会想到，11月11日单身青年出于自嘲创造的“光棍节”亚文化会被电商收编，成为如今现象级的“双11”购物狂欢节。