Originally, there was a clear demarcation between online and offline; offline wanted to defeat online, and online wanted to counter-attack offline. Now, on the other hand, it’s become a partnership, because consumers no longer see a difference between online and offline.
原来纯线上、线下是割裂的，线下要打败线上，线上要反攻线下，现在是一起牵手，因为消费者已经没有线上线下的区分了。