In addition a qualitative interview study of sales management was conducted. This was felt to be the best way to get the necessary information from the population, sales call centers in Iceland.
Auk þess var framkvæmd eigindleg viðtalsrannsókn á stjórnun söluvera, en aukin áhersla á sölustarf er talið af stjórnendum vera lykilatriði í farsælli aðkomu á nýjan markað.