In making of this business plan the framework which is defined in the book Principles of marketing by Philip Kotler, Gary Armstrong, Veronica Wong and John Saunders was utilized.
Við gerða þessarar viðskiptaáætlunar var notast við umgjörð sem skilgreind er í bókinni Principles of marketing eftir Philip Kotler, Gary Armstrong, Veronica Wong and John Saunders.