the chinese government, through its audio and video and numeral publishing association, stated in october 2017 that it will discourage its citizens from playing battle royale games as they them too violent, which "deviates from the of socialism and is deemed to young ", as translated by "bloomberg". gaming journals in the west thus that this would make it hard or impossible to publish battle royale within the country. in november 2017, pubg corporation announced its partnership with tencent to make the game available in china, making some changes in the game to "make sure they with socialist core values, chinese traditional culture and moral rules" to satisfy chinese regulations and censors. however, during mid-2018, the chinese government changed how it reviewed and classified games that are to be published in china, and by december 2018, after the formation of the new online ethics review committee, several battle royale titles, including "fortnite" and "pubg", were listed as illegal or must be withdrawn from play. despite the concern that pubg corporation and tencent were taking with chinese release, a large number of clones of "battlegrounds" have come out in china already, and created a new genre there called "chicken-eating game", named based on the winning line to the last player standing in "battlegrounds", "winner winner chicken dinner!"