john c. whitcomb and henry m. morris' influential "the genesis flood: the biblical record and its scientific implications" was published in 1961. the authors argued that creation was literally six days long, that humans lived at the same time as dinosaurs, and that god created each kind of life. when it was published, morris became a popular speaker, spreading anti-evolutionary ideas at fundamentalist churches, colleges, and conferences. morris set up the creation science research center (csrc), an organization dominated by baptists, as an adjunct to the christian heritage college. the csrc rushed publication of biology text books that promoted creationism. these efforts were against the recommendations of morris, who urged a more cautious and scientific approach. ultimately, the csrc broke up, and morris founded the institute for creation research in 1970. morris promised that the icr, unlike the csrc, would be controlled and operated by scientists. during this time, morris and others who supported flood geology, adopted the scientific sounding terms "scientific creationism" and "creation science". the flood geologists effectively co-opted "the generic creationist label for their hyperliteralist views." previously, "creationism" was a generic term describing a philosophical perspective that presupposes the existence of a supernatural creator.