the goldsbrough mort building built in 1899 is important in demonstrating the evolution of queensland's history, in this case the expansion of commercial enterprise and activity in the important regional centre of rockhampton. this commercial activity is similarly representative of the role of the port of rockhampton throughout this process. in this respect this building is also important in understanding the business expansion of the major southern wool and produce brokers, and stock and station agents firm of goldsbrough, mort & co. ltd. in the 1890s.