very much so. &amp;amp;gt;&amp;amp;gt; but norquist says the success of any product requires relentless monitoring and diligent quality control to protect the brand, whether it's coca-cola or the republican party. &amp;amp;gt;&amp;amp;gt; let's say you take that coke bottle home and you get home and you're two-thirds of the way through the coke bottle and you look down at what's left in your coke bottle, there's a rat head there.