since 1957, the slogan for the kit kat in the uk and elsewhere has been "have a break... have a kit kat". however, in 1995, nestlé sought to trademark the "have a break" portion. after a ten-year legal battle, which was contested by rival mars, the european court of justice ruled on 7 july 2005 to send the case back to the british courts. in 2004, nestlé uk used the slogan "make the most of your break", but later returned to the original slogan.