in 1979 the new opportunity press launched careerdata, an interactive graduate recruitment service devised and designed by anthony felix, the new opportunity press md, and supported by gec's hirst research centre in wembley, london, who provided 12 terminals which were installed in the largest uk university careers advisory services. this was the first commercial application on the new medium and was featured in the prestel road show which toured the uk and some european centres. a closed access videotex system based on the prestel model was developed by the travel industry, and continues to be almost universally used to this day by travel agents throughout the country: see viewdata. the prestel technology was also sold abroad to several countries, and in 1984 prestel won a uk queen's award for industry both for its innovative technology and use of british products (it largely ran on equipment provided by gec computers).