westinghouse broadcasting was formed in the 1920s as westinghouse radio stations, inc. it was renamed westinghouse broadcasting company in 1954, and adopted the "group w" moniker on may 20, 1963. it was a self-contained entity within the westinghouse corporate structure; while the parent company was headquartered in pittsburgh, pennsylvania, westinghouse broadcasting maintained headquarters in new york city. it kept national sales offices in chicago and los angeles.