shutterstock licenses media for online download on behalf of photographers, designers, illustrators, videographers and musicians, maintaining a library of almost 200 million royalty-free stock photos, vector graphics, and illustrations. shutterstock also has 10 million video clips and music clips in its portfolio. while shutterstock currently has several payment models, "the atlantic" wrote in 2012 that shutterstock "pioneered the subscription approach to stock photo sales, allowing customers to download images in bulk rather than à la carte." "the atlantic" further wrote that shutterstock is "a web community in the manner of a facebook or a twitter or a pinterest, with its value relying almost entirely on the enthusiasms of its contributors."