the navel piercing is one of the most common body piercings today. popular culture has played a large role in the promotion of this piercing. the navel piercing first hit the mainstream when model christy turlington showed her navel piercing at a fashion show in london in 1993. the popularization of the piercing, however, is accredited to the 1993 aerosmith music video for their song "cryin'," wherein alicia silverstone has her navel pierced by body piercer paul king. the easy concealment of a navel piercing with clothing, even during the healing process, has contributed to the widespread adoption of this piercing.