none of the sources consulted provides any information on financial standing of "montejurra", its commercial performance or business-related issues in general; hence, all opinions are based on speculations. it is evident that upon launch the monthly was primarily a political, not a commercial venture, and its primary objective was about mobilizing support for carlism, not to generate profit. it is known that initially the arraiza family provided either all or most of the funding, yet it is not clear whether during first years of operation "montejurra" was getting such a heavy financial burden that the family suggested ownership transfer to a sociedad anonima company. nevertheless, in the mid-1960s the monthly might have seemed fairly successful; its technical standard improved dramatically, issues contained more and more pages and the distribution network widened. overall circulation of "montejurra" remains unclear; in 1960 it was published in 5,000 copies, but later at one point the review targeted 20,000 subscribers, in spanish market conditions of the time a rather satisfactory result for a specialized political monthly. in the mid-1960s "montejurra" started to run adverts, usually of companies based in navarre and vascongadas, e.g. banks or retailers. it is unclear whether "montejurra" produced any profit, yet is clear that it was not financial problems which forced closure of the review.