in 2000, the orangina brand was acquired by cadbury schweppes along with pernod ricard's other soda businesses, after an attempt to sell to coca-cola was blocked on anti competitive grounds. in 2006, cadbury plc decided to concentrate on the chocolate business and sought buyers for its soda business. as the number three soda producer globally, neither of the bigger two (coca-cola or pepsico) could buy it, so eventually the company was split up to sell.