hutch's catchphrase is ""'kay?"", said while tilting her head. in "sailing the seven zzz's", rocko did this in the same fashion. she was the prom queen of o-town high school. hutch also seems to have a number of odd quirks, including the fact that she claimed to keep a baboon heart under her pillow. the team created dr. hutchison after murray attended a press conference for networks to market new seasons of television shows to the press. a reporter asked murray why the show did not have any "positive female role models." murray responded by stating that he had no positive role models, that people do not use cartoon characters as role models, and that television shows should not teach lessons. after the conference some nickelodeon executives told the reporter that they had plans to place female role models in the television show and asked murray to place an unused character, magdalane, as a female role model. murray refused to use magdalane. a female executive from nickelodeon later requested "a professional woman, someone with a good hook." the executive intended for the "good hook" to be a personality trait that attracts viewers; murray instead gave the doctor a literal hook. murray and the directors "grew to love her." martin olson, a writer, described the decision when nickelodeon gave the "okay" for the marriage of filburt and paula hutchison as one of the most memorable moments of the production. olson said that the executives at first did not like the marriage idea which he came up with in his outline of "the big question"; linear character development did not exist in nicktoons. murray convinced the executives to allow for the marriage to occur.