ziggler became involved in an on-screen love affair with lana, the former manager of rusev, when she kissed him at "raw" on may 25, with lana serving as ziggler's valet during his matches. during this time, ziggler started incorporating elements of 80's glam rock fashion into his entrance and ring attire; typical of 80's bands like mötley crüe and poison. in june, after ziggler and lana confirmed their storyline relationship, summer rae allied with rusev to even the odds. after an attack by rusev, ziggler suffered a bruised trachea in storyline, which was to give him some time off to film a new wwe studios movie, titled "6:42". ziggler returned on the august 17 episode of "raw", aiding lana during a confrontation against rusev and summer rae. this altercation prompted a match between ziggler and rusev at summerslam, which ended in a double countout due to interference from lana and rae. in a rematch on september 20 at night of champions, ziggler emerged victorious. on october 11, when "tmz" reported the real–life engagement of rusev and lana, this officially ended their feud. the following night on "raw", ziggler unsuccessfully challenged john cena for the united states championship.