rpm invites musicians to create a whole album of music, 10 songs or 35 minutes, in the month of february. it is not a contest, so there is no winner. the challenge functions solely to give musicians a needed push towards finishing original material and help them achieve a sense of satisfaction. the challenge is open to all participants regardless of style, solo artists or groups, country of origin, language or theme. the albums are then made available for streaming and sharing via an online jukebox, and a listening party is held.