within a few years, woxl-fm's ratings started to drop and the station adjusted its format many times, notably to more 70s-based hits as "96.5 woxl", then rock-leaning classic hits as "classic hits 96.5", keeping the woxl-fm callsign. on december 25, 2008, the station flipped to adult contemporary as "mix 96.5." as of 2016, its slogan changed to "asheville's hit music station", to compete more with chr/top 40-formatted station, wqnq, "star 104.3". despite this, woxl-fm adjusted their format to hot ac, and still plays some songs from the 1990s.