álamos has many festivals and fiestas year-round. most notable is the festival of dr. alfonso ortiz tirado (“faot”), attended by many national and international musicians and celebrities. dr. alfonso ortiz tirado, born in this community in 1894, achieved recognition for being “el tenor de las américas.” an impressive exhibit of ortiz tirado is found in the museo costumbrista, located in front of and to the east of the plaza de armas. the annual festival alfonso ortiz tirado is a nine-day event that takes places in álamos annually in late january. the annual film festival is usually held in march. several professional hunting lodges operate in the alamos area, attracting dove hunters from various areas of the world. álamos has more recently been the location for film production, including a european endemol production and more than 180 episodes of the 'novela' (soap opera) 'la fuerza del destino'.