the station aired mostly music geared to older generations, and during the 1970s and early 1980s, used holiday weekends to play "the unforgettables" - music from bygone eras, and the "saturday night dance party" (three, later four, hours) aired big band music. newscasts were major for cfpl, including the prime weekday coverage of "noonwatch" from 12 to 1, with local, national and agricultural coverage. the station carried cbc newscasts at 8 a.m. and 6 p.m., and cbc network programs from 6:30 to 10 p.m., plus a limited amount of weekend programming, some of it delayed to a later hour. a significant program feature during the 1960s and 1970s was the "open line" each weekday morning from 6 to 10, mostly hosted by bill brady, allowing listeners to call in about nearly anything, and which served as a community bulletin board during winter storms, carrying information about cancellation of school classes and other events.