c7 began negotiations with foxtel in order to make the channels available to a wider audience, but foxtel refused to carry them. foxtel claimed that c7 was an inferior service, for which seven wanted an exorbitant price. c7 won two federal court actions backing their position, but foxtel claims it acted in accordance with the court's rulings. seven won the right to put its programming on foxtel's analog cable system, including its set-top boxes.