jordan is the son of former oregon basketball coach ernie kent, who currently coaches at washington state university. he is also an avid golfer. jordan is open about his christian beliefs. jordan is a business owner, broadcaster, and entrepreneur. he is also passionate about health and wellness. during summer months, he runs youth summer camps that teach children sport, nutrition, and character fundamentals through the state of oregon. in 2015, over 1,300 children (aged 6–12) attended his camps. on valentine's day of 2015, kent asked longtime girlfriend tiffany danielle to marry him.