the album's only single, "louder than words", premiered on chris evans' breakfast show on bbc radio 2 as a shortened radio edit. gilmour and mason appeared in an interview for bbc radio 6 music to promote the album and to discuss wright's contributions. the track "allons-y (1)" was made available to download from the itunes store on 4 november 2014. in the week before release, "the endless river" became the most pre-ordered album in amazon uk's history; the following week, the record was broken by "iii" by take that. there was no "endless river" tour, as gilmour said it was impossible without wright.