the first project, called the southside project, was an $80 million project that replaced the old press box on the south stands with a new structure that includes a new press box, club seats, loge boxes, luxury suites and a club room. approximately 1,900 new seats were added in the premium seating area. the expansion also added 21 luxury suites (four, 24-person; nine, 18-person; and eight, 12-person), 42 loge boxes (27, four-person and 15, six-person) and approximately 1,300 club seats (1,200 outdoor and 100 indoor). the former press box did not have the amenities necessary for "first class" game productions with respect to national television and radio broadcasts as provided for in the new pac-12 television and media contract. the southside project began demolition and construction in november 2011 and was completed by the first game of the 2012 season.