the season 1 scripts were written on thursday based on the most popular audience vote. pre-production and rehearsal on friday. all nine minutes of the show was shot on saturday and was broadcast each monday-wednesday throughout the 13-week season. because of the requirement for rapid turnaround, stories were designed to be topical and responsive to genuine audience input, and was limited to an m rating. "forget the rules" was designed to appeal to story literate young audiences through interactivity. jim shomos, the creator and executive producer, was cited as saying young audiences need “more story per minute” and emphasised the importance of fast-paced stories with rapid developments, particularly for short form content: