haynes began creating short "comedy" vlogs and life observations in 2008. many in response to the obama v. mccain election. much of his early material featured self-deprecating humor focusing on being nerdy and not fitting into mainstream society. he often referred to his audience as the "nerdy nation" and would end his videos with the catch-phrase "give peace a chance". in 2012, he participated in "creators invade london" by making videos about the 2012 summer olympics. he was part of wheezywaiter's "team super jackal hawk tiger explosion!" along with several other youtubers. many of haynes' videos highlighted his perceived lack of athletic skill for effect.