the larkin company later recruited housewives, called "larkin secretaries," and neighborhood children to market their products door-to-door, much like avon products are now sold. the larkin secretaries organized "larkin clubs" of ten members that were set up so each month each member of the club would pledge to order $1 worth of larkin goods. one member was then selected at random to receive the $10 premium and the next month the premium would go to another member.