LONDON--(BUSINESS WIRE)--APPSUMER, A LEADING PERFORMANCE INSIGHTS PLATFORM FOR MOBILE APP ADVERTISERS BY INMOBI, UNVEILED ITS BENCHMARK REPORT ON HOW MAJOR ADVERTISERS ARE LEVERAGING THE TOP SOURCES FOR APP DOWNLOADS, ANALYZED THROUGH ADVERTISER CHANNEL ADOPTION AND SHARE-OF-WALLET. THE REPORT PROVIDES A SNAPSHOT OF ADVERTISER BEHAVIOR FROM SECOND QUARTER 2021 TO THE SECOND QUARTER 2022 AND REVEALS THAT APPLE HAS GOTTEN A SIGNIFICANT BOOST TO APPLE SEARCH ADS (ASA) AS A RESULT OF THEIR APPTRACK
APPSUMER REPORT: APPLE PRIVACY MEASURES PROVIDES A BOOST FOR APPLE SEARCH ADS AND FAVORS LARGE ADVERTISERS