Apple is rumored to be developing its own large language model of AI, similar to Microsoft's Bing and Google's Bard, causing its stock price to rise. The company's AI model being developed, as Apple GPT, is expected to be integrated across all Apple products, applications, and services rather than being a standalone product. Potential applications of Apple GPT include integration into Safari and Siri, a standalone app, advanced capabilities in emails and texts, and new paid generative AI apps from the app store.
Apple: Potential 'Apple GPT' Strategy