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We are excited to announce that on July 1st, 2024, Evolve Systems acquired Snap Agency, merging our efforts, teams, and clients under one brand name. Stay tuned for many more details to come on this journey!
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# Web Development
#### Build to Scale Your Business
Snap's expert developers bring responsive design integration and cross-platform functionality to your site, providing a solid digital foundation for your brand.
### Our Approach to Web Development
Snap bases all of its web development solutions around three core philosophies. Here’s the first: The End User Matters. Whether we’re tasked with implementing custom code to maximize responsiveness or testing functionalities, we stop to think through how the site will work when it’s done for *all* stakeholders and audiences. Our developers document these considerations and stick to them like glue, ensuring that our development solutions provide exceptional results.
Don’t Only See Nails is our second development philosophy. If you use nothing but a hammer, every problem will start to look like a nail. And that restricted thinking will set you on a fast track towards failure in the world of web development. At Snap, we try to see the problem for what it is *before* finding the proper tools to fix it. We aren’t myopic when it comes to content management systems, platforms and approaches; and we pride ourselves in delivering dynamic, flexible approaches to web development.
Our final development philosophy is as follows: Do It Correctly & Pragmatically. The best development paths are seldom straight, but they will get you where you want to go as effectively as possible. Snap’s Development Team is pragmatic to a fault. We find the most practical solutions and execute them without cutting corners or drawing out processes. It’s all about fighting the fight you’re in now while planning for the end results.
##### CMS & Custom Development & Intranet & Communication
Our fully customizable development solutions can be tailored around your unique project goals. We also offer expert CMS integration, making it easy for multiple users to manage site content, data and information.
##### Ongoing Support & BAU
Snap’s BAU team continuously monitors your site to find and address any issues related to development, content entry, UX and more. No matter which digital challenges your team faces post-launch, we’ll be there to help.
##### Accessibility & Security
We create highly secure development solutions your business can use to share information and site access with select parties—without compromising your sensitive data.
##### What Makes Us Special
Snap’s developers have perfected the art of coding and integration. Our team combines an innovative approach with decades of development experience, providing peerless front-end and back-end support for your website.
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### 1,000,000
lines of code
### 15
awards for website design & development
### 215
websites, intranets and applications
### 375
cups of coffee a week
### Extensibility, empathy and best practices are the heart of our development process.
###### 1 Custom Code Support
###### 2 Third-Party Integration
###### 3 Indexing Support
##### Add Peerless Functionality
Our Development Team offers complete front-end and back-end code support for your website.
##### Integrate Any App
Snap's team makes your website compatible with any third-party application, enabling seamless integration.
##### Optimize Indexing
Our Development Team leverages proprietary indexing tactics to ensure your site ranks at the top of searches.
### We develop responsive web builds that engage and **convert.**
# DISCOVERY
### Uncovering Your Digital Solution
Successful development projects hinge on sound strategy and clearly defined goals. Before we write a single line of code, Snap’s team meets with your key stakeholders to gain a strong understanding of your objectives and needs. From there, we dive deep into researching the target audience you want your website to attract. This  ensures that we implement the appropriate development tools and strategies without spending extra resources.
Once we’ve devised a comprehensive strategy for your development project, our  sets to work on drawing up preliminary specifications, which will cover every module for your new website. Our team will collaborate with yours to review and revise these resources—guaranteeing that every business and technical requirement for your project is met. This step culminates in the creation of a detailed written proposal that outlines the full scope of the project, including timelines, costs and responsibilities. After both parties sign off on this proposal, it’s time to jump into site creation.
# BUILD & ITERATE
### Laying a Solid Site Foundation
Using the website hierarchy of your sitemap as a foundation, our developers begin to build your website theme and page templates. We take the graphic elements created during design to create each page, adding interactivity and any unique features as we go. We also implement CMS and frameworks to ensure seamless installation and set-up. While our  optimizes your website elements for search engines, our Development Team will install any CMS plugins your site requires.
Once the necessary plugins are configured and installed, we start on programing any custom functionality your site needs. Backend customization occurs shortly after, ensuring that your admin panel looks and functions exactly how you want it to. By the end of this step, we’ll have a powerful, flexible online platform that’s fully built and ready for testing.
# Quality Assurance
### Dotting the Digital I’s
Quality assurance (QA) is one of the most important parts of the development process. During this phase, we’ll test (and retest) your new web build to make sure every feature works properly. To begin, we test your site in multiple browsers and review every functionality documented throughout the previous phases. This step ensures that your website will perform well across various devices after launch.
After the build passes our functionality assessment, we comb over every single form, script and page to track down and fix any bugs, broken links, glitches and other errors that could adversely affect site visitors. Our developers perform automated and manual integration testing, stress testing, resolution testing and more to guarantee that your website works exactly as intended.
Once we’ve scoured your entire site for errors and tested its performance, we have your team and ours perform a final sign-off to make sure both parties are fully satisfied with the final project—and lay the groundwork for effective deployment.
# Deployment
### Prepping for Go-Live
Snap tailors its entire deployment process around your specific hosting and server setup. If this is your first web build, we’ll help you register your domain name and arrange web hosting. If you already have hosting, Snap’s team will work with you to acquire domain management credentials to manage your DNS records.
Snap has decades of experience with website deployment. We can aid your team with setting up DNS records, establishing a live testing site and email accounts, or backing up the databases of your old website. After we’ve tested your site on its production server and have backups of old assets, it’s finally time to go-live! (And celebrate, of course.)
# Support
### Ensuring Your Post-Launch Success
At Snap, we pride ourselves in offering comprehensive development support for our clients. Our Development Team provides ongoing maintenance for your site after launch to make sure it continues to deliver outstanding results. We start by implementing a fast and simple user report system. This resource allows our team to recognize site issues—including development, content entry and UX problems—and address them as quickly and seamlessly as possible.
Websites are complicated platforms that require constant maintenance to run effectively. That’s why we perform regular updates to keep your site in perfect condition. We continuously update your CMS to mitigate bugs and protect your site from potential security threats, positioning your business for long-term digital growth.
Snap’s goal is to provide you with a dynamic and adaptable website that delivers maximal business value. Your success is our number one priority, which is why we offer full development support for the full extent of our partnership. Regardless of your digital challenges or constraints, our team brings the tools and expertise your website needs to thrive.
## A Few Of Our Web Development Case Studies
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# Discovery & Strategy
#### Find Your Niche & Thrive
Snap provides strategic insights and opportunities that position your brand for success.
### The Snap Discovery Process
Who your brand is and where you fit in the marketplace are two of the most important pieces of information your business can possess. Typically, the process of acquiring this knowledge would be a long and arduous one—but with Snap, all that has changed.
The Snap Discovery Process is an in-depth audit of every nook and cranny of your digital presence. From your  to your , no stone goes unturned.  will get a turn at investigating your company’s current standing in the online marketplace. From there, we contrast what we find against your wants and needs to construct detailed recommendations on how best to reach your marketing goals.
During our Discovery Workshop, we develop data-driven marketing strategies to address your unique business constraints and aspirations. At the end of this process, your company could walk away with a comprehensive marketing plan, business plan, and budget that include the following assets:
* Online and Offline Industry Trends
* Online Landscape
* Market Opportunity Assessment
* Target Customer Persona Demographics & Segmentation
* Customer Journey Mapping
* Distribution Channels (online & offline)
* Marketing & Advertising Recommendations
* KPI Recommendations
* Additional Need-Based Assets
* Order Tracking & Integration Recommendations
* Warehouse & Fulfillment Recommendations
* Shipping Recommendations
* Customer Service Recommendations
* 24-Month P&L Forecast
* 24-Month Inventory Recommendation
##### Gain Insights
Through Snap’s Discovery Workshop, you can acquire actionable insights to strengthen your brand and grow its digital footprint.
##### Establish Goals
Snap’s digital marketing masters work with your team to create measurable marketing goals that advance your enterprise.
##### Execute With Confidence
Use the strategic assets we create together to refine and promote your organization.
Snap’s eclectic team leverages over 13 years of digital experience to create bold marketing initiatives that deliver meaningful results. If you’re looking for a strategic (and fun) partner to guide your digital marketing efforts, then you’ve come to the right place.
### 5
electric skateboards in the office
### 1000+
clients served
### 73
times a week we ask about ROI
### 29
national & international awards
### Uncover and unleash your brand’s full **digital potential**.
###### 1 Recommendations
###### 2 Objectives
###### 3 Results
##### Obtain Actionable Insights
By the end of our Discovery Workshop, you’ll walk away with the following assets:
* An articulated value proposition
* A fully defined target audience
* Insights on how to leverage existing success
* Recommendations for future opportunities
* A refined, unique value proposition
* Expanded mission statement
* Key company messaging
* Solidified brand voice, tone, and personality
* Branded headlines/extensions and taglines
##### Set Strategic Goals
Snap collaborates with your team to obtain a holistic view of your digital marketing presence, establishing strategic goals to assess and improve the performance of your marketing investments.
##### Utilize Valuable Marketing Assets
Snap’s Discovery Process can yield a wealth of in-depth marketing assets, including the following:
* Defined business, marketing, and brand objectives
* Updated user demographics and personas
* A detailed review of your product-to-client sales process
* A comprehensive audit of existing brand strengths/weaknesses
* A SWOT analysis covering your brand positioning, messaging, and competitive landscape.
### Every great design begins with an even better **story.**
# SEO Discovery Process
### Boosting site visibility with valuable content
From a high-level vantage point, the  of the Discovery Process will cover trends, search landscape analysis, market opportunity assessment, and keyword research. On a more base level, this section will include research and recommendations for technical SEO, content creation, and link acquisition. Snap’s SEO Team can also provide your company with detailed content strategy and an analysis of your competitors.
# Social Media Discovery Process
### Attracting & converting followers
The overarching goal of the  of your Discovery Process is to assess your entire social media presence and create a targeted strategy that will reinforce brand awareness among your target demographic, and prompt qualified traffic with the end goal of securing social-driven conversions.
When evaluating your social presence, we will look at your current social content strategy, community management, and competitors within your space. Afterward, Snap will provide recommendations for areas of opportunity within each platform. During this process, our team may find opportunities for growth across the digital space, which will be shared with you via social media proposals. In most cases, these recommendations will include utilizing paid social media campaigns and influencer outreach initiatives.
# Web Development Discovery Process
### Assessing & optimizing your website
The  of our Discovery Process accommodates companies with existing websites and those looking to expand into the digital space with a new site. Snap’s team offers investigative services for companies facing complex technical dilemmas and looking to evaluate their options when it comes to finding new digital platforms. Our experienced developers will QA every aspect of your current website and make educated recommendations to help improve your digital standing. Through whiteboarding sessions, stakeholder interviews, observation, and gap analysis, we’ll know your site backward and forward by the time we’re done.
Snap’s team is more than capable of providing both the front-end and back-end code support for your website’s theme, including all of the designed templates, modules, components, and style guide support on the front-end. We’ll provide any CMS support for building your content out on the back-end, and will include support for any third party integrations, , searching and indexing systems, as well as any additional social media support.
# PPC Discovery Process
### Driving relevant traffic to your site
Whether you’re looking to attract new website visitors, grow online sales, get the phones ringing, or keep customers coming back for more,  can devise a custom AdWords plan that will address all of your digital wants and needs. We’ll ensure that your business gets found by users on Google—precisely when and where they’re searching for the services or products that your company offers. It doesn’t matter if your company serves a local or global market, between ad split testing, an optimized bud strategy, keyword research, and campaign structure review, the PPC portion of your digital strategy will account for your long-term marketing goals.
# CRO Discovery Process
### Maximizing conversions & overall ROI
The  of the Discovery Process consists of three sections: user personas, customer journey mapping, and UX auditing. The end goal of this process is to assess how we can make your website easier to navigate and prompt visitors and consumers to complete your conversion funnel. By focusing on factors like task orientation, form and data entry systems, page layout and visualization, page speed, and navigation within information architecture, our CRO experts will refine every aspect of your conversion process.
# Brand Discovery Process
### Creating a dynamic brand presence
Through brand positioning, brand guidelines and brand platform creation, the branding portion of the Discovery Process will determine who you are, how your customers see you, and where you fit within the current market. Each new asset delivered during this phase builds upon your brand’s intrinsic character to create a stronger, more solidified front that can be shown to both your company and the market at large.
## A Few Of Our Discovery & Strategy Case Studies