I believe LinkedIn is among the top two social media platforms which is great for organic reach as of right now. You should be taking more seriously. For me LinkedIn is one of the top performing channel in terms of conversions.Here are few tips on how to start with your LinkedIn content.- Repost your tweets as Images on LinkedIn. You can screenshot it or use any other free tools.
- Make more Twitter threads then repost your twitter threads into a carousel post. Here's how you can do it
- Have a blogpost? Repost it on LinkedIn as a long text or carousel post. Companies like Mailshake repost their blogpost on LinkedIn as a carousel post to drive more readers through it.
- Have a podcast? Share five important key takeaways in a text, photo or a carousel.
- Turn your small tweets into animated text videos. Export them as a GIF. This format also works well on LinkedIn.
- Share memes/GIFs related to your niche, but don't over do it.The reason I'm recommending carousel posts more & more is because LinkedIn algorithm have something like dwell time in which if someone spends more time on your content. Algorithm will push that content more. It's great for any long form of content.It's more about distribution than the creation.Just repost the same content but in different post type which works for that social media. You can copy this exact same strategy for Instagram as well.Let me know what would you add?