After shopping all over town and visiting every single shop in the phx area I stumbled into this little gem.   Store was clean and only stocked with desirable items and lacked the items that just arent used by the majority, but I am sure could be ordered if needed.    This planning I found easy to make my purchases in a quicker manner since I dont always have the time to sort through typical store junk, there just isnt any here! Only quality sought after items.  Management is second to none and the business is family owned and operated.   When you walk in your greeted and after a few visits by name even.  This is a huge plus and isnt found anywhere else in town that I have seen.   There is a prefered customer program and most livestock is local grown and special items are taken in a wish list and you can get called once available.    After my month long search for the perfect store to set up my custom order that could also fulfill my stocking needs I couldnt get my order in fast enough for a complete custom setup installed and delivered.   Pricing was fantastic and cheaper than anywhere in town and the ability to come in anytime and get advice no matter what the need is makes this shop feel like home when you walk in.   If your looking for a one stop shop that is friendly, knowledgeable, and isnt out to empty your wallet in a bad way this is your place.   Thanks again Reef Monsters for the help in sorting out what was an overwhelming amount of information into a custom tailoring to what I could handle and needed to continue in this hobby.