6. Business Combinations 2016 Acquisition Acquisition of Bluetube On October 12, 2016, the Company acquired substantially all of the assets of Bluetube, LLC, a Georgia limited liability company ("Bluetube"), pursuant to the terms of an Asset Purchase Agreement. Bluetube was a digital marketing agency specializing in the development, implementation, integration and support of custom website and enterprise mobile solutions. The acquisition of Bluetube enhanced and expanded the Company's digital strategy, creative services, mobile and marketing expertise. The Company's total allocable purchase price consideration was $9.1 million. The purchase price was comprised of $7.2 million in cash paid increased by $1.9 million representing the initial fair value estimate of additional revenue and earnings-based contingent consideration. Bluetube realized the maximum cash payout pursuant to the Asset Purchase Agreement and, as a result, the Company recorded a pre-tax adjustment of $0.8 million in "Adjustment to fair value of contingent consideration" on the Consolidated Statements of Operations during the year ended December 31, 2017 and paid $2.7 million in contingent consideration in August 2017. The Company incurred approximately $0.5 million in transaction costs, which were expensed when incurred. The Company allocated the total purchase price consideration between tangible assets, identified intangible assets, liabilities, and goodwill as follows (in millions): Acquired tangible assets $ 0.9 Acquired intangible assets 3.1 Liabilities assumed (0.6) Goodwill 5.7 Total purchase price $ 9.1 The amount of goodwill expected to be deductible for tax purposes is $6.7 million. The following table presents details of the intangible assets acquired during the year ended December 31, 2016 (dollars in millions). Weighted Average Useful Life Estimated Useful Life Aggregate Acquisitions Customer relationships 5 years 5 years $ 2.5 Customer backlog 6 months 6 months 0.4 Non-compete agreements 5 years 5 years 0.2 Trade name 1 year 1 year