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# Cookie Policy
This Cookie Policy explains how IncrementX, and our affiliates and wholly-owned subsidiaries, including but not limited to IncrementX Holdings (collectively “IncrementX”, “we”, “us”, and “ours”) use cookies and similar technologies to recognize you when you visit our owned and operated websites (“Websites”). It explains what these technologies are and why we use them, as well as your rights to control our use of them.
### What are cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.
Cookies set by the website owner (in this case, IncrementX) are called “first party cookies”. Cookies set by parties other than the website owner are called “third party cookies”. Third-party cookies enable third party features or functionality to be provided on or through the website (e.g. advertising, interactive content, and analytics). The parties that set these third party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites. If you would like to learn more about cookies in general you can visit www.allaboutcookies.org.
### How we use cookies?
Operational services on our Websites: IncrementX uses cookies to function effectively and to authenticate your authority to access our Websites. For example, cookies allow us to display relevant content, provide advertising, and enhance your online experience. We do not use cookies to collect or record information such as your name and address. Cookies and web beacons help us track the usage of our Websites in order to improve the Websites according to our customers’ needs. We use the information we obtain through the use of cookies to enhance our products and services, such as by learning which content is popular and customize the materials we provide to you based on your online interests and preferences. We may also use cookies to collect statistical information about how visitors use the Websites, so we can improve the way the Websites work. Most web browsers automatically accept cookies. Unless you have adjusted your browser settings so that it will refuse cookies, cookies will be set when you access the Websites.
IncrementX ads: We may engage third party publishers, ad networks, and service providers to deliver our own ads. We and these third parties may set cookies on your computer or device or use the technologies described below to gather information about your activities on our Websites and other websites or mobile applications. For example, if you visit our Websites and then visit another website, you may see an IncrementX ad on that website. This is often referred to as “retargeting.” The information we collect from cookies and other technologies discussed below that are placed on your device from visiting our Websites is not used with any of our programmatic technology platforms (collectively, the “Platform”).
Third-party advertisers: Our Platform helps third party advertisers, publishers, ad networks, and service providers deliver their own ads and ads for others. These third parties may set cookies on your device or use other technologies to gather information about your activities and then serve ads that may be relevant to you based on the information they have collected about you. The placing of these cookies and other technologies on your device may enable you to be identified across multiple websites and mobile devices. We do not control those third parties’ practices.
### Why do we use cookies?
We use cookies for several reasons. Some cookies are required for technical reasons in order for our Websites to operate. Other cookies enable us to track and target the interests of our users to enhance the experience on our Websites. Third parties serve cookies through our Websites for advertising, analytics, and other purposes. You can block or delete them by changing your browser settings however, as described below under the heading “How can I control cookies?”.
### How can I control cookies?
You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking on the appropriate opt-out link. You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Websites, though your access to some functionality and areas of our website may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser’s help menu for more information. In addition, most advertising networks offer you a way to opt-out of targeted advertising. If you would like to find out more information, please visit  Opting out from an advertiser will not, however, automatically opt you out of receiving targeted ads from our Platform, nor from receiving ads.
To opt-out of targeted ads from our Platform, you may go here . We do, however, require advertisers and publishers with whom we partner to inform us if you opt-out of receiving their ads so that we do not continue to send you those ads from our Platform. The opt-out mechanisms referenced herein set cookies through a browser on your computer or device to signal that you have opted out; if you clear your cookies, or access from a different browser on the same computer or device, or from another computer or device, you will need to opt-out again in order to set another opt-out cookie. You may opt-out from the collection and use of data for targeted advertising through a mobile application on a mobile device by using the opt-out features of your device or through the settings function on your mobile browser or device. These are typically located in the settings menu on your device.
### How often will you update this Cookie Policy?
We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please, therefore, re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. The date at the top of this Cookie Policy indicates when it was last updated.
### Where can I get further information?
If you have any questions about our use of cookies or other technologies, please email us at legal@incrementx.com.
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IncrementX is the technology led niche audience platform representing Asian & Western digital publishers in a cross geography and help Brands and Agencies in reaching such Niche Audiences. IncrementX is part of Vertoz Group (NSEI: VERTOZ) - The Digital Ecosystem having a Strong Global Presence.
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