11. BUSINESS ACQUISITIONS On October 9, 2012, the Company acquired all of the outstanding equity interests of Collective Brands, Inc s Performance + Lifestyle Group business ( PLG ) as well as certain other assets. Consideration paid to acquire PLG was approximately $1,249.5 million in cash. PLG markets casual and athletic footwear, apparel and related accessories for adults and children under well-known brand names including Sperry Top-Sider ® , Saucony ® , Stride Rite ® , and Keds ® . The acquisition expands the Company s existing portfolio of brands to 16. The Company accounted for the acquisition under the provisions of FASB ASC Topic 805, Business Combinations . The related assets acquired and liabilities assumed were recorded at fair value on the acquisition date. The operating results for PLG are included in the Company s consolidated results of operations beginning October 9, 2012. The operating results for PLG are included in the PLG wholesale and PLG retail operating groups. The PLG wholesale group is aggregated into the branded, footwear, apparel and Licensing segment. The PLG retail group is aggregated into the consumer-direct segment. The Company funded the transaction using a combination of cash on hand of approximately $88,800 and debt financing. The Company s debt financing included net proceeds from the term loan debt associated with the Company s New Credit Agreement as well as net proceeds from the Company s senior notes. The Company incurred non-recurring transaction and integration costs of $42,215 during fiscal 2012 of which $4,481, $32,537 and $5,197 were included within cost of goods sold, selling, general, and administrative expenses and interest expense, respectively, within the Company s consolidated statements of operations and comprehensive income. The non-recurring charge to cost of goods sold of $4,481 relates to the fair value adjustment to acquisition-date inventory and severance costs. The non-recurring costs within selling, general, and administrative expenses include profession