Several years ago, I had a client whose salespeople were using Excel to generate sales proposals. This was inefficient and the resulting documents looked awful, so I developed a new process for them using a no-code platform. It featured a web form that was tied to a workflow engine, and a fancy PDF got emailed to the customer to sign.When the client loved the solution, I knew I was on to something. However, the no-code platform wasn't very customizable, so I decided to rebuild the process as a SaaS product. The client's CTO wanted in and we became cofounders.Today, we passed the $2,500/mo. threshold, and couldn't be more excited! ( started slow. I wasn't a software developer by trade, so I was constantly "drinking from the fire hose." Also, my cofounder and I had disagreements regarding features, UX, sales strategy... you name it. We never fought, but initially there was a sense of disconnect.Then one day, everything clicked. His company started to pilot our product, and after a few months became our first customer. Receiving feedback from real users was a breath of fresh air. It was also really eye-opening to see which assumptions we had made were slam dunks and which were hilariously wrong!Things might have been easier had I picked a more mainstream stack like Rails/Django, but once I got up to speed with Elixir and Vue, development became a Zen-like experience. Both communities are very welcoming and immensely helpful. HN has also been an extraordinary source of inspiration; reading success stories always makes me launch my code editor! Similarly, hearing from companies that didn't make it helps us keep our expectations realistic.Now we shift focus to finding new clients. We have a very solid success story and metrics to back it up. However, both my partner and I still have day jobs we need the income from, and the product requires a fairly high-touch sales approach. Any advice would be appreciated. :)