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# MASTERING THE REAL ESTATE FRANCHISE GAME: THE POWER OF LOCATION
Once you’ve assessed the available inventory, you need to determine the demand for homes in the area. This will give you an idea of how many potential buyers there are for your services. You can determine market demand by looking at factors like population growth, job growth, and the average price of homes in the area. If the population is growing and there are new businesses moving into the area, there’s a good chance that there will be a demand for real estate services. You can also look at the number of homes that have sold in the past year. If there have been a lot of homes sold, it’s a sign that there is a strong demand for real estate in the area.
## Assess available inventory
Familiarize yourself with the local housing market and assess its inventory. Some regions may suffer from a shortage of available properties, making it challenging for real estate agents to find homes for potential buyers. Stay informed about housing trends, price outlooks, and inventory levels to help REALTORS® become more competitive. The advantage of a franchise model lies in the ready-made guidelines to aid franchisees in selecting the right market, establishing their business, choosing an office location, and recruiting successful and knowledgeable real estate professionals.
For example, if you’re interested in starting a real estate franchise in the city of San Francisco, you’ll need to do some research to see how many homes are currently on the market. You can use online tools like Zillow or Redfin to get this information.
You’ll also need to consider the type of homes that are available in the area. If you’re interested in selling luxury homes, you’ll need to choose a location that has a high concentration of these types of properties.
## Determine market demand
In the world of real estate, location is everything. This is especially true for real estate franchises, which need to be located in areas with a high demand for homes.
If you’re thinking about starting a real estate franchise, there are a few things you need to keep in mind when choosing a location. First, you need to assess the available inventory in the area. You don’t want to set up shop in a market where there are already too many homes for sale.
## Analyze projected growth
Finally, you need to consider the projected growth of the area. If you’re looking for a long-term investment, you’ll want to choose a location that is expected to grow in the future.
You can analyze projected growth by looking at factors like economic development plans, new transportation projects, and the availability of land. If the area is expected to grow, it’s a good sign that there will be a demand for real estate services in the future.
## Tips for choosing a location
In addition to the factors mentioned above, there are a few other things you should keep in mind when choosing a location for your real estate franchise. These include:
The demographics of the area. What is the age range of the population? What are their income levels?
Look at the traffic patterns in the area. Is it easy for people to get to your location?
Pay attention to the competition. How many other real estate franchises are already in the area?
Visit the location in person to get a feel for the neighbourhood.
With careful planning, you can choose a location that will help your real estate franchise succeed.
The location of your real estate franchise is one of the most important factors in its success. By carefully considering the factors mentioned above, you can choose a location that will help you reach a wider audience and grow your business.
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Address
105 Towne Lake Parkway,
Woodstock,
Georgia
30188
Phone
678-707-8114
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\*DISCLAIMER: This website is not an offer to sell a franchise to, and is not directed to, any resident of a state or province requiring the filing or registration or other regulation of franchises unless Red Barn Homebuyers LLC is registered to sell franchises in that state or province (if necessary), has prepared a disclosure document in compliance with the laws of that state or province and has received approval of this website as franchise advertising, if required in that state or province. The states requiring registration or filing of franchises include: California, Hawaii, Illinois, Indiana, Maryland, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington and Wisconsin. There are other states and provinces that require disclosures to prospective franchisees. No franchises will be offered or sold by Red Barn Homebuyers LLC in any of the listed states unless and until the franchise offering has been registered and declared effective in that state and the Franchise Disclosure Document required by that state has been delivered to the purchaser before the sale and in compliance with applicable state and federal laws regulating the sale of franchises. No franchises will be offered or sold in any other state or province regulating the sale of franchises until a disclosure document required by that state or province has been delivered to the purchaser before the sale and in compliance with applicable state, provincial or federal laws regulating the sale of franchises.
## Mike Kovak
### Success Coach
Driven by a passion to serve others & generate results, Mike brings his 30+ years of sales & marketing experience to the Team as our Success Coach, working closely with each of our Franchisees to strategically design & implement a unique plan to help grow their businesses.
Enhanced by his latest coaching & business development experience in the mortgage lending arena, he brings his success of managing, scaling & selling their experiential marketing agency after a 20 year run. Mike’s creative & results-driven entrepreneurial skills present a powerful partnership with our Team to make a difference for those we serve. He’s a connector, motivator & a leader with an enthusiastic personality who will go the extra mile to help everyone on our team win.
Mike & his wife, Sherry, are proud parents of 4 teenagers, and is an All-American Triathlete having competed in several Triathlon World Championships, including the upcoming Championship in Spain next year.
×
## Michele Sims
### Recruitment Manager
Born and raised in Georgia, Michele is a graduate of Eastern Kentucky University. With more than 25 years of experience with sales and operations, she has the background and the passion to pursue real estate deals. That zeal resulted in Michele and her husband Chris acquiring their first long-term rental property a little over a decade ago. That deal was all it took to get them hooked.
Michele and Chris are the proud parents of two daughters, and have three dogs as part of the family. The pair loves sports, and are big Auburn fans (something that the rest of us forgive them for!).
## Kendra D’Eon
### General Manager
Running a successful franchise operation requires having someone to oversee the process. That’s where Kendra comes into the picture. As a key part of the operations and project management effort, she is always working to oversee the company’s overall operations to ensure both our team and members are able to be productive and prosperous!
Kendra is married to her high school sweetheart Phil and they have 2 sons. She lives in New Hampshire and loves to take advantage of the ability to access the beaches, lakes, and mountains she has available all around her
## Tracey Cooper
### Coaching Coordinator
After earning his degree at Auburn University in Auburn, AL, Tracey chose to enter the IT staffing industry. His first employer was a national staffing firm, where he eventually became the manager of their Washington, DC office.
After five years with the firm, Tracey and four others left to form Prestige Staffing. This firm expanded from the original five partners to more than a hundred employees. Over time, Prestige established offices in Austin, Atlanta, New York, Chicago, Dallas, and St. Louis. All told, he invested 15 years in the firm.
Seeking a change from the corporate treadmill, Tracey sold his interests in Prestige and made the leap into real estate. 2018 was a pivotal year, with Tracey entering a mentorship program with Ken. Since that time, he’s acquired and sold more than 75 properties. His approaches vary, ranging from buying and holding, fixing and flipping, and wholesaling.
## Dave Emrich
### Franchisee Mentor
Dave first came to RED BaRN in 2009, beginning his time as the General Manager. Over the years, he’s overseen a number of company aspects. They include attention to company finances, construction tasks, flipping properties, and real estate functions. Thanks to his more than four decades of experience, he’s a big part of what has made RED BaRN such a success.
## Jessica Stansel
### Accounts/Office Manager
With RED BaRN since 2010, Jessica was born in Canton, GA. Her support as the company flipped hundreds of homes has proven invaluable. When she’s not busy troubleshooting and keeping the office running smoothly, Jessica is looking for ways to make the already-efficient office even better.
Jessica likes to get away for beach vacations, often somewhere along the Florida Panhandle. Closer to home, she loves taking her two daughters to softball games and any tournaments that may come up during and at the end of the season.
## Carolyn Versele
### Onboarding Manager and Franchisee Support
Carolyn joined RED BaRN in 2020, just as the business was about to film “Flipping Showdown.” Owing to her expertise, she quickly became a valuable resource when it came to managing social media and vendor trade outs. She also handled a number of tasks associated with different RED BaRN design projects.
Earning her real estate license in early 2022, Carolyn is now a key member of RB Realty. She and her husband have four children, and love to vacation in Puerto Vallarta, Mexico when the opportunity arises.
## Kevin Corsini
### CEO
In addition to being the Chief Executive Officer, Kevin D. Corsini is also a co-founder of RED BaRN Homebuyers. He brings a varied work history to the business. In times past, Keven has worked as a college president, a business executive, and as an ordained pastor. He also taught at university level for more than 10 years, and holds a PhD in the field of Mental Health.
Kevin began the journey with investment properties over two decades ago, finding another exciting career to pursue. Today, he and his wife are the proud parents of five children ranging from a newborn to age 22. The family is a big fan of jeeping and camping, hobbies they pursue whenever possible.