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IT & SYS ADMIN
# B2B Ecommerce Without Hassles for Your IT Team
## Our SaaS architecture reduces pressure on your IT team without sacrificing strong infrastructure.
!
# Simplify Systems Administration with Zoey
### ALL IN ONE
Zoey manages hosting, software updates and security upgrades within a single subscription.
### BEST IN BREED
With AWS infrastructure and Cloudflare network solutions, you’re getting the best.
### MATURE SOFTWARE
Zoey’s been in business for nearly a decade and offers a comprehensive and complete solution.
### EASY INTEGRATION
Your store’s data is easily accessible to other systems, making business more manageable.
# Zoey is Great For...
* ## FRANCHISERS
  Provide franchisees with an easy online portal to order products and supplies to keep their stores stocked.
* ## WHOLESALERS
  Manage large orders with unique pricing and catalog lists by buyer type.
* ## BRANDS
  Make it easy for your dealers to place orders and re-orders, or get quotes for new items.
# Join Businesses Who Rely on Zoey for Growth:
Sales have increased with existing customers being able to see all we have to offer. Zoey decreased the time we’re on the phone taking orders, registering new prospects and converting leads to customers. Zoey’s integration with NetSuite was an excellent choice for us.
Beth Gunderson
Director of Food Service
Door County Coffee & Tea Co.
We love working with Zoey! First of all, just being able to pick up the phone and call somebody when we have a question has been amazing. I’ve worked with other ecommerce platforms before, and you don’t get that.
Penelope Finnie
CEO
Egal Pads Inc.
We’ve done no ads or anything and still sales are up 45 percent since the launch of our Zoey website. It’s really phenomenal.
Joan Van Veen
VP of Marketing
Professional Medical Fulfillment
It came down to the functionality of our new site, how beautiful it was, and that’s why we ran with Zoey. And your support was so next to none. When I tell you, I wish every system had an eighth of what you have.
**Frank T. Ricci Jr**
President
Chewbarka
There have been two main benefits to using Zoey – internal efficiency, allowing us to grow without increasing manpower; and a better platform for our sales team.
**Erik Lorenz**
Chief Information Officer
ManaMed
We went back a lot of different times with [support], configured things a different way, so we could do a big demo for the rest of the team with a real site, with our products in there…We found Zoey in December; we signed on probably by the end of January. By the end of February, we had everything in there.
**Becca Livingston**
Business Intelligence Manager
Ninkasi Brewing Company
# Features That Systems Administrators Approve
### HOSTED ON AWS
Zoey leverages rock-solid infrastructure that the world relies upon for reliable uptime.
### POWERED BY CLOUDFLARE
Faster loading times and protection from nefarious actors ensures reliable Ecommerce.
### SAAS ARCHITECTURE
Hosting and software updates are handled by us as part of your subscription – we’ve got it covered.
### CDN FOR ALL ASSETS
Assets are distributed from closer to your buyers, ensuring an optimal site experience.
### SYNACK TESTED; A+ FROM SSL LABS
Zoey has passed and maintains certification with multiple platforms for stronger security.
### DATA PORTABILITY
Zoey’s integrations, APIs and Webhooks ensure that data can flow to and from other systems.
## FAQs for B2B Ecommerce Systems Administration
How Accessible is My Data In Your Platform?
Modern SaaS platforms can make themselves accessible by offering a variety of ways to access and push/pull data. Zoey offers a variety of ways to access data and move it to other systems, starting with a  and Zoey-built connectors to platforms such as  and . We also offer Webhooks for event-based data push and pull scenarios,  capabilities, Google sheet synchronization and data mapping of information pulled from data sources such as Dropbox and FTP.
How Reliable Is Your Ecommerce Solution?
SaaS solutions are all-in-one packages, so a reliable suite of infrastructure is an important aspect of the performance of a solution. Zoey, for instance, uses industry-standard Amazon Web Services servers for hosting its solution, and is part of the Cloudflare network for Content Distribution Network (CDN) services, faster routing and Distributed Denial of Service (DDoS) protection. You can also see how Zoey’s uptime history by viewing our public  area, where outages are acknowledged and information updated.
Why Choose SaaS Over Open Source Solutions?
SaaS offers systems administrators a number of . The total cost of ownership is lower, because instead of having to pay separate bills for hosting, site updates (including security patches), new development and more, SaaS solutions handle all of this within one subscription price, taking the pressure off your team to have to manage all of these items. Second, it allows the team to focus on other elements, instead of being an expert on everything that comes with managing an Ecommerce platform, as outages and other issues ultimately fall upon the IT team to be involved in, and many times resolve.
How Can Time to Go Live and Maintenance be Reduced?
Selecting a platform that has more built-in functionality out of the box is the key to success. Zoey, for instance, features the most robust array of B2B Ecommerce functionality, reducing the need for third party apps and plug-ins. Zoey offers direct integrations to key third-party solutions like NetSuite and QuickBooks Online, avoiding the need for a third-party connector. By having these features directly managed by your B2B Ecommerce solution, you know they will be properly maintained to continue to work with each other, avoiding frustrating breakdowns later.
How Can I Know if a SaaS Platform is Reliable?
There are a few things you can look at to confirm a SaaS platform will be a good choice. One is their longevity – products that have been on the market longer simply have had more time to evolve and mature their capabilities. The second is whether they’re actively developing and releasing new features. We constantly hear from customers who moved to Zoey that the first sign a solution they were using wasn’t going to work long term was the lack of updates and improvements that one expects when being on a SaaS solution. Third, look to third party customer review sites to see what their customers are saying. Zoey’s received high marks and awards for its customer service to our sellers, and the satisfaction of our sellers overall.
How Can I Take My Business Online?
Technology can replace existing methods of capturing orders, and in some cases facilitate orders taken in non-ideal ways through technology today. Instead of manually receiving orders by phone, email, pen and paper while in person, you can use a B2B Ecommerce platform built for your warehouse to thrive online. You can connect Ecommerce to other key systems, especially if you’re managing a more complex business setup. If you have fulfillment partners or a warehouse, they can be linked in as well, allowing a seamless flow from order placement to fulfillment to invoice management/payment.
Why Not Use Shopify for B2B Ecommerce?
, built primarily to support B2C use cases. Its app ecosystem allows for extending the platform in a variety of ways. That said, relying on a platform built for a different use case means more frequent frustrations and limitations that can constrain a business. A B2B-focused Ecommerce platform can help not just take pressure off of Ecommerce managers, but many other roles that can benefit from such an approach, such as marketing, sales and fulfillment.
# Scale Ecommerce Without IT Hassles
### EASE OF USE
Zoey is designed with wholesale ordering in mind, with tools that make building and completing larger orders easy.
### MORE ORDERS
Zoey scales with your business and can easily grow sales by 50% to 100% without requiring you to hire more staff to manage those sales.
### QUICKER FULFILLMENT
Zoey saves you time in the order fulfillment process when orders are placed directly into an order management system like Zoey.
# Explore More Roles Zoey Can Support:
### 
###### REQUEST A DEMO
# Simplify & Automate Your Business Today!
Book a demo with our customer success team to help you find the best Ecommerce solution for your unique business. See how Zoey can help grow and expand your sales.
#### 
#### EDUCATION
#### ROLES
#### DATA FLOWS
#### INDUSTRIES
#### SUPPORT
#### ZOEY VS.
#### COMPANY
© 2025 ZOEY, INC.
MARKETING
# B2B Ecommerce That Supports Marketers
## Zoey ensures marketers have what they need to succeed, with features that support their strategies.
# Maximize Marketing Efforts with Zoey
### WEBSITE AS SEO
Use Zoey as your public-facing website. Leverage your catalog as search engine optimized content.
### MANAGE MESSAGING
Zoey’s Visual Design Editor simplifies managing marketing assets without knowing how to code.
### PERSONALIZE ECOMMERCE
Our segmentation tools provide personalized experiences based on price, catalog and more.
# Join Businesses That Thrive on Zoey:
# Features that Empower Marketing Teams
[### DRAG AND DROP DESIGN
Easily update marketing assets and key website pages without needing to know how to code.
[### PRICING BY CUSTOMER GROUP
Maximize sales by providing customized pricing set on a group level for self-service ordering.
[### CATALOG SEGMENTATION
Show the right products to the right buyers by segmenting your catalog based on customers.
[### PAYMENT OPTIONS BY GROUP
Some need to pay in different ways than others – use payment types to increase conversions.
[### THEME SEGMENTATION
Show different designs to different customer groups. Great for custom branding or serving B2C vs. B2B.
[### MAILING LIST INTEGRATIONS
Simplify connections with mailing list software, with easy export/import, API and Webhooks options.
## FAQs for B2B/Wholesale Ecommerce Marketing
Can One Website Support Both B2B and B2C Sales?
If you select the right platform, you can manage both B2B and B2C sales on a single solution. For instance, with Zoey, you can have a public-facing website that shows the direct-to-consumer pricing, while allowing your wholesale customers to login and see their own preferred pricing. Even better, you can modify the presentation for wholesale customers vs. retail customers, ensuring each has an optimal shopping experience for their type of purchases. B2C purchasers tend to shop, while B2B purchasers tend to buy, and Zoey can provide each group with an appropriate experience.
What Sort of Data Can I Access?
B2B Ecommerce solutions like Zoey will provide a variety of helpful data to ensure you can evaluate the success of your efforts. You can see sales by customer, for example, being able to review things like order frequency and average order size. This can help confirm whether marketing initiatives are driving the right buyers to the store, and are able to keep them coming back.
How Can It Help Us Boost Sales?
If buyers can place their own orders, and salespeople can avoid processing orders later by placing them in real time, it can unlock time for recruiting more businesses and increasing purchase frequency of existing customers. For marketers, this allows you to focus on new customer acquisition, knowing your sales team will be able to better backstop those efforts and ensure new buyers have a better experience with more attention. It also helps backstop remarketing efforts by ensuring buyers can jump right in and place their own orders.
How Can B2B Ecommerce Allow for Tracking Campaigns?
Many marketing tools require the use of javascript or tracking pixels to measure things like click throughs and conversions to see how campaigns are performing. Zoey allows for easy embedding of pixels and javascript snippets within its Visual Design Editor, which provides spaces for pasting in the code snippets required to accurately track campaigns. You can even designate which pages such snippets are present, to avoid having too many code snippets on pages that don’t need them.
How Does a Public Website Help With Marketing?
Your potential customers are likely searching for products. A public website can provide search engine optimized content by making your product information, such as images and descriptions, available. It can also allow your prospective buyers to browse your catalog before registering, which can help draw in new business.
# We're Here to Support Your Growth