15. SEGMENT REPORTING The Company?s segment reporting structure reflects a brand-focused approach, designed to optimize the operational coordination and resource allocation of the Company?s businesses across multiple functional areas including specialty retail, retail outlets, concessions, wholesale apparel, wholesale non-apparel, e-commerce and licensing. The three reportable segments described below represent the Company?s brand-based activities for which separate financial information is available and which is utilized on a regular basis by its CODM to evaluate performance and allocate resources. In identifying its reportable segments, the Company considers economic characteristics, as well as products, customers, sales growth potential and long-term profitability. The Company aggregates its six operating segments to form reportable segments, where applicable. As such, the Company reports its operations in three reportable segments as follows: · Domestic-Based Direct Brands segment ? consists of the specialty retail, outlet, wholesale apparel, wholesale non-apparel (including accessories, jewelry and handbags), e-commerce and licensing operations of the Company?s three domestic, retail-based operating segments: JUICY COUTURE, KATE SPADE and LUCKY BRAND. · International-Based Direct Brands segment ? consists of the specialty retail, outlet, concession, wholesale apparel, wholesale non-apparel (including accessories, jewelry and handbags), e-commerce and licensing operations of MEXX Europe and MEXX Canada, the Company?s two international, retail-based operating segments (see Note 1 ? Basis of Presentation). · Partnered Brands segment ? consists of one operating segment including the wholesale apparel, wholesale non-apparel, licensing, concession and e-commerce operations of the Company?s CLAIBORNE, DANA BUCHMAN, KENSIE, LIZ CLAIBORNE, LIZ CLAIBORNE NEW YORK, MAC &amp; JAC, MARVELLA, MONET, TRIFARI and the Company?s licensed DKNY® JEANS and DKNY® ACTIVE brands, among others (see Note 20 ? Subsequent Events). The