Tim Cook is laser focused on pumping that stock price up to GOOG levels. He does not give a fuck about products, services, acquisitions or anything else related to the future health of the business. I can respect his no-frills approach to selling out and cashing in, but I do think over the long term he will be viewed as a failure in comparison to Jobs. I know it is a high bar. You could definitely do a LOT worse for a CEO to replace Jobs. 

The real terrible decisions by Apple (not buying NFLX pre-2014, not buying TSLA today) are Tim Cook decisions.