Question: What is the name of the international exchange program established by this Democrat whom  Charles T. Bernard famously ran against in the Senate race as Republican nominee in 1968?
Related documents: [0]  [DOC] Charles Taylor Bernard, Sr. (September 10, 1927 – June 27, 2015) was an American businessman and politician originally from Earle in Crittenden County in eastern Arkansas. He is best known as the 1968 Republican nominee for the United States Senate seat held by long-time Democrat J. William Fulbright of Fayetteville. [END] 
[1]  [DOC] James William Fulbright (April 9, 1905 – February 9, 1995) was a United States Senator representing Arkansas from January 1945 until his resignation in December 1974. Fulbright is the longest serving chairman in the history of the Senate Foreign Relations Committee. A Southern Democrat and a staunch multilateralist who supported the creation of the United Nations, he was also a segregationist who signed the Southern Manifesto. Fulbright opposed McCarthyism and the House Un-American Activities Committee and later became known for his opposition to American involvement in the Vietnam War. His efforts to establish an international exchange program eventually resulted in the creation of a fellowship program which bears his name, the Fulbright Program. [END] 
Answer: 
Fulbright Program
Fulbright Program