Challenge

I work with a team that delivers Resilience training to groups in order to build personal and  organizational leadership.  Our challenge is to further understand how to engage people to do  something about building resilience – how to encourage action taking once the training is completed.  The project is to be completed within a 20 business day time frame and will be used to refine training  materials as well as to develop more targeted material business development as well as follow up  training support.

Selection

The mind mapping tool was selected to assist in the transition between What Is to What If.  It was  chosen in order to assist the team in looking for patterns, themes and insights which could be used to  establish criteria for the What If idea generation stage.  The key difference between a traditional mind  map which summarises and individuals view or thoughts and the design thinking mind map, is in design  thinking it offers an opportunity to capture the minds of the customers, and to ultimately support the  development of design criteria to solve the challenge.

Application

As part of the initial stages of the project, ethnographic data was collected via journey mapping  and  wellbeing log tools.   These were used to get greater understanding of the lives, problems and  unarticulated needs of stakeholders which included course participants, organizational leaders as well s  the families of participants to understand their role in supporting the resilience building of participants.   The data collected through the ethnographic research was then used to create a gallery walk for  stakeholders.  This included recording observations and data on post it notes as well as user stories and  summaries of experiences which were placed around a room.  Other data included previous results of  resilience changes for former participants before and after training programs.   Once the gallery was  assembled, 20 stakeholders completed a gallery walk and were reminded of the design challenge –  which was to encourage long term behavioural change post training in resilience.  By stakeholders first  reviewing the material on their own and then working in smaller teams of 5 to group observations into  clusters the quality of the conversation and insight helped the team to move to the developing insight  statements and ultimately design criteria.  The design criteria being the conditions the desired solution  must satisfy in order to solve the customer problem.

Insight

By using the mind mapping tool, we were able to understand much more clearly the role of key  stakeholders in the process of building individual and organizational resilience.  The use of the tool  provided invaluable insight by bringing together key stakeholders and sharing perspectives on why  training is effective and how it could be better supported over time to produce more effective individual  and organizational change.  The quality of the design criteria developed set the team up to be able to  complete a highly effective What If stage of the design thinking process as it helped clarify the role of

the key stakeholders and the inter relationships that needed to be considered in the solution  development.  One of the key insights gained from the process was the importance of peer and family  support in building and maintaining resilience which was not something we were anticipating.  Moving  forward this will be a key stakeholder group we will engage with to develop the best possible solution.

Approach

Given that the team is new to design thinking activities and tools the mind mapping process was a  hugely effective activity in order to really understand the perspectives of a range of stakeholders and to  assist with cocreation of the design criteria.  One of the insights from using the mind mapping tool with  a large group of stakeholders was an appreciation of the value of stakeholder input and particularly  customer engagement through all stages of the design thinking process.   The next step for the team is  to run a brainstorming session to focus the idea generation.


Challenge I work with a team that delivers Resilience training to groups in order to build personal and organizational leadership . Our challenge is to further understand how to engage people to do something about building resilience – how to encourage action taking once the training is completed . The project is to be completed within a 20 business day time frame and will be used to refine training materials as well as to develop more targeted material business development as well as follow up training support . Selection The mind mapping tool was selected to assist in the transition between What Is to What If . It was chosen in order to assist the team in looking for patterns , themes and insights which could be used to establish criteria for the What If idea generation stage . The key difference between a traditional mind map which summarises and individuals view or thoughts and the design thinking mind map , is in design thinking it offers an opportunity to capture the minds of the customers , and to ultimately support the development of design criteria to solve the challenge . Application As part of the initial stages of the project , ethnographic data was collected via journey mapping and wellbeing log tools . These were used to get greater understanding of the lives , problems and unarticulated needs of stakeholders which included course participants , organizational leaders as well s the families of participants to understand their role in supporting the resilience building of participants . The data collected through the ethnographic research was then used to create a gallery walk for stakeholders . This included recording observations and data on post it notes as well as user stories and summaries of experiences which were placed around a room . Other data included previous results of resilience changes for former participants before and after training programs . Once the gallery was assembled , 20 stakeholders completed a gallery walk and were reminded of the design challenge – which was to encourage long term behavioural change post training in resilience . By stakeholders first reviewing the material on their own and then working in smaller teams of 5 to group observations into clusters the quality of the conversation and insight helped the team to move to the developing insight statements and ultimately design criteria . The design criteria being the conditions the desired solution must satisfy in order to solve the customer problem . Insight By using the mind mapping tool , we were able to understand much more clearly the role of key stakeholders in the process of building individual and organizational resilience . The use of the tool provided invaluable insight by bringing together key stakeholders and sharing perspectives on why training is effective and how it could be better supported over time to produce more effective individual and organizational change . The quality of the design criteria developed set the team up to be able to complete a highly effective What If stage of the design thinking process as it helped clarify the role of the key stakeholders and the inter relationships that needed to be considered in the solution development . One of the key insights gained from the process was the importance of peer and family support in building and maintaining resilience which was not something we were anticipating . Moving forward this will be a key stakeholder group we will engage with to develop the best possible solution . Approach Given that the team is new to design thinking activities and tools the mind mapping process was a hugely effective activity in order to really understand the perspectives of a range of stakeholders and to assist with cocreation of the design criteria . One of the insights from using the mind mapping tool with a large group of stakeholders was an appreciation of the value of stakeholder input and particularly customer engagement through all stages of the design thinking process . The next step for the team is to run a brainstorming session to focus the idea generation .