VISUALIZATION FOR ADDRESSING WICKED PROBLEMS

1. CHALLENGE & SELECTION  How  can  we  extend  our  business  model?  What  new  services  and  solutions  can  we  provide to our customers ‐existing and new ones?   A  business  model  can  be  represented  as  a  flow  of  transactions,  resources  and  information  through  a  system  of  nodes.  New  business  model  can  be  visualized  by  changing the nature of these nodes (different customers, new ways of relating with  customers,  different  value  propositions,  among  others).  Seeing  the  full  system  of  nodes and their relationships may provide a strong business model.   Defining the problem is an integral part of design thinking process. It requires the clear  understanding of the user’s needs and it’s often the hardest part of the process. Visual  thinking can reveal a deeper structure within our mental models: how we think things  work and how we feel things should work. The act of making ideas visible helps people  become  clear  about  what  they  mean,  analysing  a  particular  view  through  drawing  becomes relevant to them, and aligned to create a shared picture of what is and what  could  be.  Play  the TED.com  DrawToast  video an  introduction  to  wicked  problem  solving https://youtu.be/_vS_b7cJn2A      2. APPLICATION  Select a challenge that the group is currently facing according to the specific user and  his needs. The human is in the center of the problem, so we have to avoid defining the  problem  around  a  technology  or  a  product.  Drawing  is  a  design  exercies  that  reveals unexpected insights into how  we  frame  ideas,  communicate  and  solve  problems.  The  exercise  provides a good warm up for anyone  who  wants  to  run  meetings  in  more  engaging  ways.  More  important,  it  provides  a  simple  but  powerful  approach  to  help  teams  unpack  complex  problems  more  collaboratively and effectively. The act of making ideas visible can convert uproductive  discussions  into  effective  working  sessions  that  foster  clarity,  engagement  and  alignment. The process is as follows:   Break down information into nodes (chunks of information: objects, people or  concepts) and links (the connections and relationships between the nodes).   Visualize  the  information. Sketching and  placing  information  into  a  physical  space  helps  both  you and  your team  take  in and  understand  the systems at  hand as well as the relationships within and between them.   Be collaborative and include stakeholders in the process. Sharing your mental  model helps other people build on your ideas and vice versa. Creating physical  drawings and grouping notes to produce different systems models allows the  team to synthesize several points of view.

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VISUALIZATION FOR ADDRESSING WICKED PROBLEMS 1 . CHALLENGE & SELECTION How can we extend our business model ? What new services and solutions can we provide to our customers ‐existing and new ones ? A business model can be represented as a flow of transactions , resources and information through a system of nodes . New business model can be visualized by changing the nature of these nodes ( different customers , new ways of relating with customers , different value propositions , among others ) . Seeing the full system of nodes and their relationships may provide a strong business model . Defining the problem is an integral part of design thinking process . It requires the clear understanding of the user ’s needs and it ’s often the hardest part of the process . Visual thinking can reveal a deeper structure within our mental models : how we think things work and how we feel things should work . The act of making ideas visible helps people become clear about what they mean , analysing a particular view through drawing becomes relevant to them , and aligned to create a shared picture of what is and what could be . Play the TED.com DrawToast video an introduction to wicked problem solving https://youtu.be/_vS_b7cJn2A 2 . APPLICATION Select a challenge that the group is currently facing according to the specific user and his needs . The human is in the center of the problem , so we have to avoid defining the problem around a technology or a product . Drawing is a design exercies that reveals unexpected insights into how we frame ideas , communicate and solve problems . The exercise provides a good warm up for anyone who wants to run meetings in more engaging ways . More important , it provides a simple but powerful approach to help teams unpack complex problems more collaboratively and effectively . The act of making ideas visible can convert uproductive discussions into effective working sessions that foster clarity , engagement and alignment . The process is as follows :  Break down information into nodes ( chunks of information : objects , people or concepts ) and links ( the connections and relationships between the nodes ) .  Visualize the information . Sketching and placing information into a physical space helps both you and your team take in and understand the systems at hand as well as the relationships within and between them .  Be collaborative and include stakeholders in the process . Sharing your mental model helps other people build on your ideas and vice versa . Creating physical drawings and grouping notes to produce different systems models allows the team to synthesize several points of view . 3 . Space that w finding observ proble Anyon not kn nearly thoug built f Feedb existin 4 . New p perspe idea h collab buildin model solutio interc enviro comm Release so helps with feedback y there is to Iterate . W feedback solution fo the previo INSIGHT saturate an we have ga gs from th vations and em users are ne who ’s be nowing whe y impossible hts and idea from gathe back from us ng design to APPROACH problems re ectives . An here is that b oration and ng blocks in ls . Building on neutral hange of co onments wit mented on a olutions quic h solving pro you gather get to the n With each ite and determ or your wick us release . nd group is a ined in the he entire t synthesized e facing whe een faced w ere or how e to solve . as , the bridg ring feedba sers and stak the next ite H equire inno approach in building bloc initially disc alternate w blocks also terms tha omments ta th comment as discussion ckly to gath oblems we from your next step . eration , you mine what c ked problem a method of first step o team gathe d them in c n using visu with wicked to begin wh As the team ge between ack from th keholders ar ration of it . vative think ncreasingly u cks at this le cuss in soluti ways . Building o may prov t then enc akes place ts recorded n proceeds er continuo do n’t have users and s u and your changes are m. Every iter bundling ide of design th ered in one clusters . The al collaborat problems h hen it come m gets toge the existing he users an re crucial wh king , and in used in desi evel of abstr ion indepen g blocks sup vide a fram courage inn through int as postit n to some ag ous feedback one right a stakeholder team have needed to ation incorp eas , observa inking proce place . The e result was tion tools . ave experie es to issues ether and c g solution an nd all the s hen you ’re t nnovative i ign science raction can f dent terms . pport experim mework of m novation . tense intera notes . These greeable out k. Feedback answer for . s , the more the chance o further i m porates feed ations and e ess . It is a en , we gro s a clear vis enced frustra that are di combines ea nd the next stakeholders trying to get deas arise is building b foster interd Building provide a visualizatio businesses . research f visualizatio provide w lead to design . The are comp ways mentation o making stat Such discu action in sy e are rearra tcome . 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