Challenge:

I work one of the difficult jobs in the world, to develop a mine and explaining people how mines  will affect the people and the economy in a positive way. But as to be known, nowadays there  are lot of groups of people which are against of mines, so every day it is more challenging to  open a new mine and get support from the people. For this reason I am using new methods to  apply and storytelling is one of them.

Storytelling is one of the main methods that I used in my area of expertise, which is developing  new mines in different locations. There are different grades of challenge in the mining sector, I  will focus on one of the challenge that I begin to solve it with storytelling method: opening new  mine near a town and relocate the citizen of the town to a different place. Company really  wanted to do this operation however the people from the town was against this.

Selection:

In this point I used storytelling tool to explain why this change is important for the company,  for the people in town and to other people around the world who are going to use these products.  From prehistoric times to the present, mining has played an important part in human existence.  The history of mining is fascinating, it parallels the history of civilization, with many important  cultural eras associated with and identified by various minerals or their derivatives.

So storytelling was actually always a part of the mining sector, explaining people how Roman  Empire got their richness from mines around the world or how some countries rose their  economy drastically in a short period of time. Therefore every product from mines has a story  behind it. These stories and histories connects people and emotion. Storytelling is always a part  of the business, however now it is using in a very effective way.

Application:

In one of my project a town with 7,000 population had to be relocated 8 km north because the  main ore was going under the town. This ore was so good quality that the company needed to  take it out. Many experts agree the largest issue facing mining is productivity.  With most of  the easily accessible high grade ores almost gone, companies are faced with the challenge of  either mining low grade ore bodies or mining in remote areas. It is very important to remove as  much of the desired ore from the mined material as possible in order for the mining operation  to remain economically feasible. When the company tried to explain this situation, 90% of the  people were against this relocation. And after some time the negotiations came to a dead end  situation.

In that moment I gave examples of some of the important and well developed cities and mines  which are connected together and explained their history behind it step by step. I explained the  story behind it. With story and history, people understood the situation better. They also  understand the value of the project, the value that will bring the town in time. Without that value  the town will be the same forever, but after explaining all steps, giving examples of the  historically success, they began to think this change will be good for themselves. After that the  company constructed some new buildings from scratch to develop a new, modern, technological  supported town, and relocate other buildings of historical significance, as part of relocation  project. Yet questions remains as to whether the new city will have the feeling of the original  one, however people began to see the positive effects with the help of the storytelling tool.

Insight:

This was the first time I used storytelling to one of my project and it went so good that people  accepted to relocate and at the same time lots of young new graduated people or technicians  worked in that mine. It was a win-win situation and I was really happy to see it all the effects.  After this, I explained to the company all steps that we made during this storytelling application  and now the company added storytelling to their communication strategy for different locations.

There will be always new challenges, the tools like storytelling help to solve and overcome the  challenges, additionally it gives a different perspective to evaluate the situation. After learning  all steps of design thinking and thinking my story telling situation, all the design thinking tools  fits to my strategy in a better way.

Approach:

I am going to use this tool for different project as well, however I believe other tools will be  also crucial to use in different challenges. For me, visualization tool will be the first one that I  will use after storytelling tool. I believe it will be a huge impact using visualization tool to  explain people how mining procedures work. To see how a mine is developed environmental  friendly will be a positive effects. There are huge misconception in mining, so with this tool I  will be able to show people how it actually works.

The AR/VR technology (augmented reality/virtual reality) will support me in this very well.  AR/VR can enhance real time visibility into a mine’s operations, allowing simulating mine  environments and interacting with asset data in AR/VR have a wide range of training and other  applications. To have more information about mining application of AR/VR I recommend this  short YouTube video: https://www.youtube.com/watch?v=iXmXczQFQLQ


Challenge : I work one of the difficult jobs in the world , to develop a mine and explaining people how mines will affect the people and the economy in a positive way . But as to be known , nowadays there are lot of groups of people which are against of mines , so every day it is more challenging to open a new mine and get support from the people . For this reason I am using new methods to apply and storytelling is one of them . Storytelling is one of the main methods that I used in my area of expertise , which is developing new mines in different locations . There are different grades of challenge in the mining sector , I will focus on one of the challenge that I begin to solve it with storytelling method : opening new mine near a town and relocate the citizen of the town to a different place . Company really wanted to do this operation however the people from the town was against this . Selection : In this point I used storytelling tool to explain why this change is important for the company , for the people in town and to other people around the world who are going to use these products . From prehistoric times to the present , mining has played an important part in human existence . The history of mining is fascinating , it parallels the history of civilization , with many important cultural eras associated with and identified by various minerals or their derivatives . So storytelling was actually always a part of the mining sector , explaining people how Roman Empire got their richness from mines around the world or how some countries rose their economy drastically in a short period of time . Therefore every product from mines has a story behind it . These stories and histories connects people and emotion . Storytelling is always a part of the business , however now it is using in a very effective way . Application : In one of my project a town with 7,000 population had to be relocated 8 km north because the main ore was going under the town . This ore was so good quality that the company needed to take it out . Many experts agree the largest issue facing mining is productivity . With most of the easily accessible high grade ores almost gone , companies are faced with the challenge of either mining low grade ore bodies or mining in remote areas . It is very important to remove as much of the desired ore from the mined material as possible in order for the mining operation to remain economically feasible . When the company tried to explain this situation , 90 % of the people were against this relocation . And after some time the negotiations came to a dead end situation . In that moment I gave examples of some of the important and well developed cities and mines which are connected together and explained their history behind it step by step . I explained the story behind it . With story and history , people understood the situation better . They also understand the value of the project , the value that will bring the town in time . Without that value the town will be the same forever , but after explaining all steps , giving examples of the historically success , they began to think this change will be good for themselves . After that the company constructed some new buildings from scratch to develop a new , modern , technological supported town , and relocate other buildings of historical significance , as part of relocation project . Yet questions remains as to whether the new city will have the feeling of the original one , however people began to see the positive effects with the help of the storytelling tool . Insight : This was the first time I used storytelling to one of my project and it went so good that people accepted to relocate and at the same time lots of young new graduated people or technicians worked in that mine . It was a win - win situation and I was really happy to see it all the effects . After this , I explained to the company all steps that we made during this storytelling application and now the company added storytelling to their communication strategy for different locations . There will be always new challenges , the tools like storytelling help to solve and overcome the challenges , additionally it gives a different perspective to evaluate the situation . After learning all steps of design thinking and thinking my story telling situation , all the design thinking tools fits to my strategy in a better way . Approach : I am going to use this tool for different project as well , however I believe other tools will be also crucial to use in different challenges . For me , visualization tool will be the first one that I will use after storytelling tool . I believe it will be a huge impact using visualization tool to explain people how mining procedures work . To see how a mine is developed environmental friendly will be a positive effects . There are huge misconception in mining , so with this tool I will be able to show people how it actually works . The AR / VR technology ( augmented reality / virtual reality ) will support me in this very well . AR / VR can enhance real time visibility into a mine ’s operations , allowing simulating mine environments and interacting with asset data in AR / VR have a wide range of training and other applications . To have more information about mining application of AR / VR I recommend this short YouTube video : https://www.youtube.com/watch?v=iXmXczQFQLQ