Social Media Data    Challenge:     As the main part of my responsibility, I design a holistic experience for our customers on  online/social media… This includes the communication, support process, reporting and  insights for different divisions.  Hence the dynamics of the new/social media users, we also have challenges for new data  produced from the interactions within the platforms. There are several indicators for good  interaction or performance and there are different ways to gather these metrics. Yet, this is  not the main challenge. J The main purpose for tracking the data is to create metrics and  curate significant insights. Therefor the data quality is the main purpose to track the  mediums. At this point the team who controls the most essential data is the social media  team itself. Since most of the public data are collected by the software, the social media  team was quite loose about the data quality.     Selection & Application:    The team for social media customer care is in control for various accounts and products and  have a significant ability to adapt. But the data they create was a missing spot for them.  Since they were concentrated to the interactions, it was really a difficult teach them the  small parts of the data. So, after a time of long meetings and guidelines we figured out the  best solution would create a visual work flow so that every stage and every team member  would understand each other objectives.    A full day of a workshop to consolidate the process and visualize every team member  process was a joy. At the end of the workshop the adaptive visual process was remarkable.


Social Media Data Challenge : As the main part of my responsibility , I design a holistic experience for our customers on online / social media … This includes the communication , support process , reporting and insights for different divisions . Hence the dynamics of the new / social media users , we also have challenges for new data produced from the interactions within the platforms . There are several indicators for good interaction or performance and there are different ways to gather these metrics . Yet , this is not the main challenge . J The main purpose for tracking the data is to create metrics and curate significant insights . Therefor the data quality is the main purpose to track the mediums . At this point the team who controls the most essential data is the social media team itself . Since most of the public data are collected by the software , the social media team was quite loose about the data quality . Selection & Application : The team for social media customer care is in control for various accounts and products and have a significant ability to adapt . But the data they create was a missing spot for them . Since they were concentrated to the interactions , it was really a difficult teach them the small parts of the data . So , after a time of long meetings and guidelines we figured out the best solution would create a visual work flow so that every stage and every team member would understand each other objectives . A full day of a workshop to consolidate the process and visualize every team member process was a joy . At the end of the workshop the adaptive visual process was remarkable .