Visualization    Challenge and Selection  I am working as a graphic designer and I always use Visual thinking to achieve my goals,  because visualization is one of the essential design tool. Once I have created a packaging  for sweets, so before I created it — I used visualization, because I want to make my  abstract idea about packaging design more concrete and understandable to others (4  designers were working over this idea).    Application  3D program that is called Cinema 4D — helped us a lot with visualization of packaging  before we made it in real life. We were working with three-dimensional model of space  and picked up colors and applied textures. But before we used Cinema 4D, we wrote  our goals down on paper (with help of brainstorming). And this was a perfect decision,  owing to the fact that we use the insights and the criteria we generated during data  gathering and pose a series of trigger questions. Those questions will help us think  outside of our own boxes and   generate multiple creative ideas. Also 3D visualization helped us a lot because first we  approved our packaging for sweets with the customer, looked at all possible options for  improving it, and only then proceeded to create a real model.    Insight and approach  In my opinion, this design thinking tool has helped our team a lot. I am inclined to thing  that visualization makes it possible to make adjustments to the design project, before  realizing it. Visualization also pushed us to go beyond just using over words/language. It  assisted us to think non-verbally and I assume that we will use this approach in the  future to create our design projects.


Visualization Challenge and Selection I am working as a graphic designer and I always use Visual thinking to achieve my goals , because visualization is one of the essential design tool . Once I have created a packaging for sweets , so before I created it — I used visualization , because I want to make my abstract idea about packaging design more concrete and understandable to others ( 4 designers were working over this idea ) . Application 3D program that is called Cinema 4D — helped us a lot with visualization of packaging before we made it in real life . We were working with three - dimensional model of space and picked up colors and applied textures . But before we used Cinema 4D , we wrote our goals down on paper ( with help of brainstorming ) . And this was a perfect decision , owing to the fact that we use the insights and the criteria we generated during data gathering and pose a series of trigger questions . Those questions will help us think outside of our own boxes and generate multiple creative ideas . Also 3D visualization helped us a lot because first we approved our packaging for sweets with the customer , looked at all possible options for improving it , and only then proceeded to create a real model . Insight and approach In my opinion , this design thinking tool has helped our team a lot . I am inclined to thing that visualization makes it possible to make adjustments to the design project , before realizing it . Visualization also pushed us to go beyond just using over words / language . It assisted us to think non - verbally and I assume that we will use this approach in the future to create our design projects .