Mohammad Azwan)

Peer Graded Assignment

TooL that applied: Stvryteuing  Storyteling  is a Powerful tool that are appi calble im various  im various  Situa tin of our daily lite, ergo it is the tool that  applied

Q.u the times. For example we take myslf os a ma rkebers

ampoo Company, 2 always faced  the dhallenge of

ho  to attrac  Our  new Lauhed  pmduttt Bestdes, here are auo hauenges  moYe  stomers to ty and tall in love with

to be faled of how to  ensure the  phenUmena of detreasin9

bTand  Loyaty to Oardd  Our  Prducts  being  happened a there

are variety 0f thpices  for  Customerr  to hoose  in he  are

markets nwwadays

choose to apply storytelling as it is able to get tnsight

mto ers, build  empathy and  reauh them emotionauy T oftern

Ceate Persons to represent  target  ers and  add ontict

to stvies thot retett their  user  journeys  and problems

t  is One  of the  reason  i thnugh Crafting stvnes, we Cam

better  wnderstond what  ukers  an t  m a sputiom. Guod

Stovies aluoays  Captivate audientes In er ex periente desigm,

destgmes  we  story teltnmg thmughout  the desigm pro cess t

meeds ound the  ensure that au WOrk fouteg  bn fhe  ers  meedt  and the

users. After

value  that Company  ant to give those  users. After

your user  needc

LOmplettng desím  research  to underrtand your uie  needc

Dur  ineights  to teu  a stony about  hoo yOu'l pnvidee  and desi¥os, you ude

that This story makes it easy foY  yne inuolve d mu.

thot their  PDjett tD  empathíze With  the  Les  and ensue t

Who yOur  useI are what hey eed and nD  you'll pnvia.

eeryone imuol ved m the

uses  and ensre

W0k  matthes the  story. Having  a story hroughout y0u pnje  the desigm  at the end Dt the desigm  mean marketng

prDces  f  also sthaighttor ard, as you a Urea dy know eLaLtty LJhit  dej vale  ory to teU to shdw how your produ prvio


Mohammad Azwan ) Peer Graded Assignment TooL that applied : Stvryteuing Storyteling is a Powerful tool that are appi calble i m various i m various Situa tin of our daily lite , ergo it is the tool that applied Q.u the times . For example we take myslf os a ma rkebers ampoo Company , 2 always faced the dhallenge of ho to attrac Our new Lauhed pmduttt Bestdes , here are auo hauenges moYe stomers to ty and tall in love with to be faled of how to ensure the phenUmena of detreasin9 bTand Loyaty to Oardd Our Prducts being happened a there are variety 0f thpices for Customerr to hoose in he are markets nwwadays choose to apply storytelling as it is able to get tnsight mto ers , build empathy and reauh them emotionauy T oftern Ceate Persons to represent target ers and add ontict to stvies thot retett their user journeys and problems t is One of the reason i thnugh Crafting stvnes , we Cam better wnderstond what ukers an t m a sputiom . Guod Stovies aluoays Captivate audientes In er ex periente desigm , destgmes we story teltnmg thmughout the desigm pro cess t meeds ound the ensure that au WOrk fouteg bn fhe ers meedt and the users . After value that Company ant to give those users . After your user needc LOmplettng desím research to underrtand your uie needc Dur ineights to teu a stony about hoo yOu'l pnvidee and desi¥os , you ude that This story makes it easy foY yne inuolve d mu . thot their PDjett tD empathíze With the Les and ensue t Who yOur useI are what hey eed and nD you 'll pnvia . eeryone imuol ved m the uses and ensre W0k matthes the story . Having a story hroughout y0u pnje the desigm at the end Dt the desigm mean marketng prDces f also sthaighttor ard , as you a Urea dy know eLaLtty LJhit dej vale ory to teU to shdw how your produ prvio