Reflection - Creating a Mascot    Challenge:    Some days ago my daughter decided to participate in a challenge to create a mascot for  a gamification project of a local University. The competition has two phases. In the first  phase, it is necessary to produce a short movie explaining some concepts to the  evaluators. She is student at the school inside the University campus. She ask me for  help and we choose to use some of the tools from the Design Thinking method to  explore alternatives.    Selection:    First of all, we select a mind map tool to study the concepts like gamification, mascot an  why is important the project to have a mascot. We tried to answer these questions using  this tool, because of the ease of use of the tool and because we believe this tool is more   appropriate to win challenge. Mind map organize insights and relationships between  ideas. On of the mind map concepts is "A mind map is a diagram for representing tasks,  words, concepts, or items linked to and arranged around a central concept or subject  using a non-linear graphical layout that allows the user to build an intuitive framework  around a central concept." (https://www.mindmapping.com/mind-map.php)      Application:    We talked about the theme with our family including my wife and my son to the idea  generation process and we made a wide research in websites to understand concepts  before the brainstorming, a very important tool at this phase. All ideas were put on post- it cards in the wall and it was possible to organize de ideas.  We used this first work as data to produce a short movie explaining the main objective  to develop a mascot for the gamification project. The movie is a requirement of the  competition.    Insight:    We believe that the tool expanded the vision of the challenge to create a mascot. Many  topics were totally new from the first talk with my daughter. The contribution of my wife  and my son and our research in the internet to study concepts was precious to do a  detailed mind map.    With the data organized with the mind map we will try to use the other knowledge from  Design Thinking to produce the mascot. We think that answering the questions What if,  What wows and What works considering the specific target of the competition, we will  make a good mascot proposal.

Approach:    I think a good idea to the next time will be produce the mind map in an electronic tool,  because it would be possible to share with more people and discuss with an online tool  as Google Meet or Microsoft Teams to increase more and more ideias to the mind map.    For continuing this project we will try to answer the key questions like "What if". We  think the mind map will be helpful to develop many ideas considering that the mascot  must be attractive, charismatic, must have exciting colors, connect people with the  gamification project and must be a tool of marketing. The mascot could be a person, an  humanized animal or an object. We will create some different routes for possible  designs of the mascot in the mind map.    For "What wows" we figure out to use a non-orthodox vision, blending two or more  different concepts, humanizing objects and animals at the same time to design the  mascot, for example. We hope an improbable vision could surprise the appraiser and  we will use de mind map to think about these questions too.    I believe we will create a great proposal using the ideas from the mind map and my  daughter will be a finalist of the process.    I think I am able to use the methodology in other situations at my work to create  solutions for complex problems that solve customer needs. Thanks a lot for the  opportunity do watch this course.


Reflection - Creating a Mascot Challenge : Some days ago my daughter decided to participate in a challenge to create a mascot for a gamification project of a local University . The competition has two phases . In the first phase , it is necessary to produce a short movie explaining some concepts to the evaluators . She is student at the school inside the University campus . She ask me for help and we choose to use some of the tools from the Design Thinking method to explore alternatives . Selection : First of all , we select a mind map tool to study the concepts like gamification , mascot an why is important the project to have a mascot . We tried to answer these questions using this tool , because of the ease of use of the tool and because we believe this tool is more appropriate to win challenge . Mind map organize insights and relationships between ideas . On of the mind map concepts is " A mind map is a diagram for representing tasks , words , concepts , or items linked to and arranged around a central concept or subject using a non - linear graphical layout that allows the user to build an intuitive framework around a central concept . " ( https://www.mindmapping.com/mind-map.php ) Application : We talked about the theme with our family including my wife and my son to the idea generation process and we made a wide research in websites to understand concepts before the brainstorming , a very important tool at this phase . All ideas were put on post- it cards in the wall and it was possible to organize de ideas . We used this first work as data to produce a short movie explaining the main objective to develop a mascot for the gamification project . The movie is a requirement of the competition . Insight : We believe that the tool expanded the vision of the challenge to create a mascot . Many topics were totally new from the first talk with my daughter . The contribution of my wife and my son and our research in the internet to study concepts was precious to do a detailed mind map . With the data organized with the mind map we will try to use the other knowledge from Design Thinking to produce the mascot . We think that answering the questions What if , What wows and What works considering the specific target of the competition , we will make a good mascot proposal . Approach : I think a good idea to the next time will be produce the mind map in an electronic tool , because it would be possible to share with more people and discuss with an online tool as Google Meet or Microsoft Teams to increase more and more ideias to the mind map . For continuing this project we will try to answer the key questions like " What if " . We think the mind map will be helpful to develop many ideas considering that the mascot must be attractive , charismatic , must have exciting colors , connect people with the gamification project and must be a tool of marketing . The mascot could be a person , an humanized animal or an object . We will create some different routes for possible designs of the mascot in the mind map . For " What wows " we figure out to use a non - orthodox vision , blending two or more different concepts , humanizing objects and animals at the same time to design the mascot , for example . We hope an improbable vision could surprise the appraiser and we will use de mind map to think about these questions too . I believe we will create a great proposal using the ideas from the mind map and my daughter will be a finalist of the process . I think I am able to use the methodology in other situations at my work to create solutions for complex problems that solve customer needs . Thanks a lot for the opportunity do watch this course .