1. Challenge: Describe your challenge, including all relevant information.

We have created the team for the consulting project purposes. We work together in the one of the

BIG3 companies in the consulting department and our aim is to advise our client, which is Private

Hospital in the US.

Mentioned client is trying to be more competitive on the market by making a use of artiﬁcial

intelligence - implementation of Robot X assistant. Our goal is to evaluate whether outlined above

investment is going to be proﬁtable or not. However, we should take into account not only

possible revenue growth, but also all other advantages and disadvantages associated with that

kind of the investment.

2. Selection: In your own words, brieﬂy describe the tool you selected (e.g., what it is and why

you selected it for your challenge -- including any appropriate video lecture references).

As our main tool we decided to choose Visualization tool, which is described by many authors as

a „the mother of all design tools”. As a method it refers to any activity, which makes information

beyond text and numbers into images, maps and stories.

Visualization method is used to visualize our ideas to make them more convenient, simple and

real for the our audience and us because in fact, visualization is not about drawing. It is about

imagining. What is more, visualization is a right-brain tool, which is simply about human: emotion

and intuition. As a business consultant we also need to use „left brain” techniques, however, will

be used in further part of our project.

3. Application: Describe how you applied the tool you selected to your challenge (e.g., what you

did and how the tool was applied eﬀectively or ineﬀectively).

First of all, we decided to keep the idea simple. We used huge blackboard to draw a graphic of

the problem. We have taken into account all possible factors, which would be aﬀected by the

implementation of our Robot X assistant in the life of the US Hospital. We decided to divide the

visualization scheme into people (surgeons, nurses, administration and ﬁnally clients of the

hospital), advantages connected with the implementation of that AI (artiﬁcial intelligence) robot

and possible drawbacks.

We made meetings with all groups of hospital employees and we discussed their threats and

opportunities, which were seen by them according to the AI project. They helped us to draw

another components to the graph and they also gave huge, important, incredible feedback.

4. Insight: Describe the insight you gained from applying the tool you selected to your challenge

(e.g., how an insight aﬀected your thinking about the challenge and about design thinking more

broadly).

What we have learned from the application of the visualization tool in the design thinking process

is that the biggest advantage constitute shared learning with all members. During the meeting

with hospital employees, they were able to easily ﬁnd themselves on the graph and see

connection between them and other employees and also see possible drawbacks of

implementation the Robot in the hospital. What is more, visualization tool helped them in the

process of identiﬁcation advantages and disadvantages in the problem space (variables) and it

was easy for them to check what they now, and on the other hand, don’t know - ask questions

and share feelings, opinions.

5. Approach: Describe what you might do diﬀerently next time -- applying the same tool you

selected or a diﬀerent one -- and the reason(s) why.

I strongly believe that in the second approach I would use the same method of Visualization.

However, I think that in the second time with possessed experience it would be much easier to

apply it in the practice. All in all, visualization method is a perfect tool to be used in the consulting

projects, when we have to think like our customers. What is more, our team was composed with

not only business consultants but also with the computer programmers with broad experience in

artiﬁcial intelligence. It would be really diﬃcult to complete the project without the visualization

tool, because it enables an easy way to go through the complex problems.


1 . Challenge : Describe your challenge , including all relevant information . We have created the team for the consulting project purposes . We work together in the one of the BIG3 companies in the consulting department and our aim is to advise our client , which is Private Hospital in the US . Mentioned client is trying to be more competitive on the market by making a use of artiﬁcial intelligence - implementation of Robot X assistant . Our goal is to evaluate whether outlined above investment is going to be proﬁtable or not . However , we should take into account not only possible revenue growth , but also all other advantages and disadvantages associated with that kind of the investment . 2 . Selection : In your own words , brieﬂy describe the tool you selected ( e.g. , what it is and why you selected it for your challenge -- including any appropriate video lecture references ) . As our main tool we decided to choose Visualization tool , which is described by many authors as a „ the mother of all design tools ” . As a method it refers to any activity , which makes information beyond text and numbers into images , maps and stories . Visualization method is used to visualize our ideas to make them more convenient , simple and real for the our audience and us because in fact , visualization is not about drawing . It is about imagining . What is more , visualization is a right - brain tool , which is simply about human : emotion and intuition . As a business consultant we also need to use „ left brain ” techniques , however , will be used in further part of our project . 3 . Application : Describe how you applied the tool you selected to your challenge ( e.g. , what you did and how the tool was applied eﬀectively or ineﬀectively ) . First of all , we decided to keep the idea simple . We used huge blackboard to draw a graphic of the problem . We have taken into account all possible factors , which would be aﬀected by the implementation of our Robot X assistant in the life of the US Hospital . We decided to divide the visualization scheme into people ( surgeons , nurses , administration and ﬁnally clients of the hospital ) , advantages connected with the implementation of that AI ( artiﬁcial intelligence ) robot and possible drawbacks . We made meetings with all groups of hospital employees and we discussed their threats and opportunities , which were seen by them according to the AI project . They helped us to draw another components to the graph and they also gave huge , important , incredible feedback . 4 . Insight : Describe the insight you gained from applying the tool you selected to your challenge ( e.g. , how an insight aﬀected your thinking about the challenge and about design thinking more broadly ) . What we have learned from the application of the visualization tool in the design thinking process is that the biggest advantage constitute shared learning with all members . During the meeting with hospital employees , they were able to easily ﬁnd themselves on the graph and see connection between them and other employees and also see possible drawbacks of implementation the Robot in the hospital . What is more , visualization tool helped them in the process of identiﬁcation advantages and disadvantages in the problem space ( variables ) and it was easy for them to check what they now , and on the other hand , do n’t know - ask questions and share feelings , opinions . 5 . Approach : Describe what you might do diﬀerently next time -- applying the same tool you selected or a diﬀerent one -- and the reason(s ) why . I strongly believe that in the second approach I would use the same method of Visualization . However , I think that in the second time with possessed experience it would be much easier to apply it in the practice . All in all , visualization method is a perfect tool to be used in the consulting projects , when we have to think like our customers . What is more , our team was composed with not only business consultants but also with the computer programmers with broad experience in artiﬁcial intelligence . It would be really diﬃcult to complete the project without the visualization tool , because it enables an easy way to go through the complex problems .