Challenge & Selection

For my study as industrial design engineering I have a lot of projects in which in need to design a  product from the begin until the end. This often consist of doing marketing research, interviews and  surveys to gather information of the stakeholders. Normally my design process would start with me  gathering a little bit of information and after that design the entire project. And finally pick the data  so my design would be the right one.

In stead of being afraid of failure I implemented the ideology that life is about learning new things all  the time and adapt to those new things. I stopped using confirmation bias to prove that I was right  myself. I did that through a few different methods that I learned in this course

Application

After cooperating in this course I started taking the market research much more seriously. I let my  subject make mindmaps and talked about these mindmaps to gather more data. Besides that I also  made surveys that were not only about the subject of the project but much more broad than that.

After gathering the data I convinced my group to first look at the data and what it says instead of  directly starting to make up design requirements. I started organizing and researching what  everything meant and in what way I could use it. Because of this the group came to new insights  which we wouldn’t have come up with without.

Finally I started making prototypes early and test them with users. I listened to their inputs without  directly making excuses for my solutions. I took the information that the subjects of my research  gave me and tried to learn from it to make new prototypes. With these new prototypes I did the  research again and again.

Insight & Approach

I learned to accept mistakes and actually use them to come further. I realized that doing research  into the target group is important and all the data should be taken into account, even the data that  doesn’t confirm the solution. Besides that this course gave me insight in the benefits of testing a lot  of different concepts on users and look at the information they gave me to further improve the  concepts. Because of this I could eliminate concepts fast and focus on the results of the research


Challenge & Selection For my study as industrial design engineering I have a lot of projects in which in need to design a product from the begin until the end . This often consist of doing marketing research , interviews and surveys to gather information of the stakeholders . Normally my design process would start with me gathering a little bit of information and after that design the entire project . And finally pick the data so my design would be the right one . In stead of being afraid of failure I implemented the ideology that life is about learning new things all the time and adapt to those new things . I stopped using confirmation bias to prove that I was right myself . I did that through a few different methods that I learned in this course Application After cooperating in this course I started taking the market research much more seriously . I let my subject make mindmaps and talked about these mindmaps to gather more data . Besides that I also made surveys that were not only about the subject of the project but much more broad than that . After gathering the data I convinced my group to first look at the data and what it says instead of directly starting to make up design requirements . I started organizing and researching what everything meant and in what way I could use it . Because of this the group came to new insights which we would n’t have come up with without . Finally I started making prototypes early and test them with users . I listened to their inputs without directly making excuses for my solutions . I took the information that the subjects of my research gave me and tried to learn from it to make new prototypes . With these new prototypes I did the research again and again . Insight & Approach I learned to accept mistakes and actually use them to come further . I realized that doing research into the target group is important and all the data should be taken into account , even the data that does n’t confirm the solution . Besides that this course gave me insight in the benefits of testing a lot of different concepts on users and look at the information they gave me to further improve the concepts . Because of this I could eliminate concepts fast and focus on the results of the research