Design Thinking Assignment - Reflection

Dieter Berger

Challenge

My challenge is to convince people to reduce their organic waste in their houses

by descomposting it. We are developing an electrical domestic composter which is able

to reduce the organic waste, generated in the kitchen, in between 60% and 80% and it

takes no more than 72 hours. The compost generated by our device has got a lot of

nutrients and can be used for growing plants and trees. Our challenge is to create the

habit of decomposting organic waste in every house we can, and show that it can be

extremely important for our planet and vey handful to use on gardens and organic food

growers.

Selection

Storytelling is the chosen tool. It is able to cause a really good impact on the

people, helping them to visualize the importance and benefits of decomposting their

organic waste at home. By adressing them individually they will be able to feel that they

are really important in this process and they are trully a part of it. We want every

individual to be inspired through the current scenario, making them feel that they are

contributing for the environment’s future by reducing their waste, and in exchange they

can get the best nutrients for their plants and maybe grow their own food. The chosen

tool can help to make everyone feel and understand the purpose of the product.

Application

By using the storytelling tool we were able to tell our customers what is the real

impact of organic waste to our planet. Showing the percentages of organic waste

generated in the last decade by humans caused a huge impact and could make them

feel responsible for it too. Bringing this responsability to them and making them to feel

as part of it gave us a big chance to introduce our product and consequently the habit

of decomposting their organic waste at home. Some of them got really excited to be

parto f something with a bigger purpose, other enjoyed a lot the idea of producing their

own compost for their organic gardens. The story generated had a very positive impact

on their lives and was able to get mosto f the desired effect.

Insight

By applying the storytelling to the adressed problem I was able to feel part of

something bigger too. It caused a big impact on myself as well, making me feel

responsible to go further and help people with their organic waste too, showing them

that every human being must care about the waste they generate and that it has a big

impact to our planet. It came to me that I must work hard to make our product accessible

to everyone.

Approach

For the next time I would use storytelling with a visualization tool! By using both

of them I am sure I would have a bigger impact. By showing to their eyes what our waste

really cause to our planet I would certainly make them feel we are in trouble if we don’t

start reducing our waste now. Sometimes one picture is worth a Thousand words.


Design Thinking Assignment - Reflection Dieter Berger Challenge My challenge is to convince people to reduce their organic waste in their houses by descomposting it . We are developing an electrical domestic composter which is able to reduce the organic waste , generated in the kitchen , in between 60 % and 80 % and it takes no more than 72 hours . The compost generated by our device has got a lot of nutrients and can be used for growing plants and trees . Our challenge is to create the habit of decomposting organic waste in every house we can , and show that it can be extremely important for our planet and vey handful to use on gardens and organic food growers . Selection Storytelling is the chosen tool . It is able to cause a really good impact on the people , helping them to visualize the importance and benefits of decomposting their organic waste at home . By adressing them individually they will be able to feel that they are really important in this process and they are trully a part of it . We want every individual to be inspired through the current scenario , making them feel that they are contributing for the environment ’s future by reducing their waste , and in exchange they can get the best nutrients for their plants and maybe grow their own food . The chosen tool can help to make everyone feel and understand the purpose of the product . Application By using the storytelling tool we were able to tell our customers what is the real impact of organic waste to our planet . Showing the percentages of organic waste generated in the last decade by humans caused a huge impact and could make them feel responsible for it too . Bringing this responsability to them and making them to feel as part of it gave us a big chance to introduce our product and consequently the habit of decomposting their organic waste at home . Some of them got really excited to be parto f something with a bigger purpose , other enjoyed a lot the idea of producing their own compost for their organic gardens . The story generated had a very positive impact on their lives and was able to get mosto f the desired effect . Insight By applying the storytelling to the adressed problem I was able to feel part of something bigger too . It caused a big impact on myself as well , making me feel responsible to go further and help people with their organic waste too , showing them that every human being must care about the waste they generate and that it has a big impact to our planet . It came to me that I must work hard to make our product accessible to everyone . Approach For the next time I would use storytelling with a visualization tool ! By using both of them I am sure I would have a bigger impact . By showing to their eyes what our waste really cause to our planet I would certainly make them feel we are in trouble if we do n’t start reducing our waste now . Sometimes one picture is worth a Thousand words .