Challenge  I joined a company of food delivery; it was a tech company, and all decisions were based on data. I was  part of Data Team and the area I was working was blinded, they didn’t have clear visibility about this and  thus lead them to take partial decisions based on what they believe was happening and simple examples  od fata they could get.

Selection  As they don’t know what was happening, what was their data behavior and what insights could be  helpful, I need to start from scratch all the analysis, this mean knowing the information, knowing the  databases and the connection of this with real business.

Once I learned this, the easiest way was to tell and share the information we have using a history, trying  to connect the Data part with business part and developing business sense and insights with it

Application  Once I defined the way I I’ll help them, we needed to define how we are going to start. First of all, I  know the duty from each one of the team members, I tried to be in their side and then look back to our  databases, trying to connect what the operation is with what the data is.

Then create the story wasn’t easy, but using visualizations plus analysis, it was helpful because it helped  us to share meaningful ideas and insights to all the team in a simple and useful way.  For this, we  developed a series of dashboards where people can have access and visibility through visualizations of  all relevant information.

Insight and Approach  The important part was the result. We were able to take decisions through real data and we were  having a better performance on the new projects, specially this was because if something wasn’t doing  good, we pivot and change the approach fast.

The team understood properly the information shared on the dashboard and it was because we started  from the beginning, explaining the simplest things and then we connect them with the more detailed  thinks. This makes us to create a Data drive culture where Storytelling was an essential part to  understand it.

For future occasions it’s important to start creating documentation of everything from the beginning, it  will help to new members easy understand what was going on and avoid wasting of time explaining  something repeatedly.


Challenge I joined a company of food delivery ; it was a tech company , and all decisions were based on data . I was part of Data Team and the area I was working was blinded , they did n’t have clear visibility about this and thus lead them to take partial decisions based on what they believe was happening and simple examples od fata they could get . Selection As they do n’t know what was happening , what was their data behavior and what insights could be helpful , I need to start from scratch all the analysis , this mean knowing the information , knowing the databases and the connection of this with real business . Once I learned this , the easiest way was to tell and share the information we have using a history , trying to connect the Data part with business part and developing business sense and insights with it Application Once I defined the way I I ’ll help them , we needed to define how we are going to start . First of all , I know the duty from each one of the team members , I tried to be in their side and then look back to our databases , trying to connect what the operation is with what the data is . Then create the story was n’t easy , but using visualizations plus analysis , it was helpful because it helped us to share meaningful ideas and insights to all the team in a simple and useful way . For this , we developed a series of dashboards where people can have access and visibility through visualizations of all relevant information . Insight and Approach The important part was the result . We were able to take decisions through real data and we were having a better performance on the new projects , specially this was because if something was n’t doing good , we pivot and change the approach fast . The team understood properly the information shared on the dashboard and it was because we started from the beginning , explaining the simplest things and then we connect them with the more detailed thinks . This makes us to create a Data drive culture where Storytelling was an essential part to understand it . For future occasions it ’s important to start creating documentation of everything from the beginning , it will help to new members easy understand what was going on and avoid wasting of time explaining something repeatedly .