Storytelling

1.  Challenge.

Because I’m a lawyer in a big company, from time to time I need to assure, to convince my  colleagues that we have huge risks in the contract or business scheme. Of course, my colleagues  don’t want to change commercial conditions and to negotiate big changes with partners very often.  For them it’s much easier to leave everything as is and hope that nothing will happen. The same  time I have to hedge the legal risks.

2.  Selection.

I’ve chosen storytelling, because this tool has emotional connection, it can help understand for my  colleagues a cause of my actions and suggestions via story understanding. I work together with  creative people for whom it is easier to understand information and arguments in a dialogue, by  using associations and explanation through examples. Storytelling gives me a chance to  demonstrate some risk via associations in my story.

3.  Application and insight.

I have an advantage because I know many of my colleagues well. Therefore, I have an idea of how  these people think, what issues they are concerned about and what associative images will help me  to convince them of the presence of risk and the necessity of actions. That’s why I need to recall a  similar situation in which there were similar problems and the risk to which I pay attention, was  realized and led to negative consequences for a person, a company or a project. I start the story by  describing this situation, adapting it to our company or our project to make it closer and clearer. I  outline the essence of the project, describe the risk that we have identified and have not paid  attention to, and logically build a sequence of events: risk, refusal of its hedging and negative  consequences.

Thus, storytelling helps me to simulate the situation that can occur in our case and make it more  reliable and clear through the demonstration of an example of the wrong approach to hedging the  risks and consequences of this.

If I tell a story in an emotional manner, with details, explaining the chain of events, experiences of  people, comparing the situation with ours one, it allows me to achieve an emotional response from  the manager and gives me a chance to influence his behavior and choice in this situation. It was my  discovery that emotional perception of an event, as well as the transformation of risk into a sequence  of events, experiences and decisions, helps to model people's behavior and gives them the  opportunity to look at things more broadly and without prejudice.

4.  Approach.

in fact, in such situations, when I need to explain why it is important to hedge the risk and do it  in a clear and accessible form, I will use storytelling as the most successful way to achieve this  goal, which is realized through communication with people that I really like.


Storytelling 1 . Challenge . Because I ’m a lawyer in a big company , from time to time I need to assure , to convince my colleagues that we have huge risks in the contract or business scheme . Of course , my colleagues do n’t want to change commercial conditions and to negotiate big changes with partners very often . For them it ’s much easier to leave everything as is and hope that nothing will happen . The same time I have to hedge the legal risks . 2 . Selection . I ’ve chosen storytelling , because this tool has emotional connection , it can help understand for my colleagues a cause of my actions and suggestions via story understanding . I work together with creative people for whom it is easier to understand information and arguments in a dialogue , by using associations and explanation through examples . Storytelling gives me a chance to demonstrate some risk via associations in my story . 3 . Application and insight . I have an advantage because I know many of my colleagues well . Therefore , I have an idea of how these people think , what issues they are concerned about and what associative images will help me to convince them of the presence of risk and the necessity of actions . That ’s why I need to recall a similar situation in which there were similar problems and the risk to which I pay attention , was realized and led to negative consequences for a person , a company or a project . I start the story by describing this situation , adapting it to our company or our project to make it closer and clearer . I outline the essence of the project , describe the risk that we have identified and have not paid attention to , and logically build a sequence of events : risk , refusal of its hedging and negative consequences . Thus , storytelling helps me to simulate the situation that can occur in our case and make it more reliable and clear through the demonstration of an example of the wrong approach to hedging the risks and consequences of this . If I tell a story in an emotional manner , with details , explaining the chain of events , experiences of people , comparing the situation with ours one , it allows me to achieve an emotional response from the manager and gives me a chance to influence his behavior and choice in this situation . It was my discovery that emotional perception of an event , as well as the transformation of risk into a sequence of events , experiences and decisions , helps to model people 's behavior and gives them the opportunity to look at things more broadly and without prejudice . 4 . Approach . in fact , in such situations , when I need to explain why it is important to hedge the risk and do it in a clear and accessible form , I will use storytelling as the most successful way to achieve this goal , which is realized through communication with people that I really like .