CHALLENGE

I work at a not-for-profit association that has been present for about seventeen years now. The aim of the  association is to bring ladies together, with a shared background to support the education of younger girls  and therefore empower them thus building the nation and contributing towards economic growth. The  organization recently set up their office where I am involved as the administrator. The association brings  together the old and younger ladies and being a younger lady myself, one of my roles in the office was to  bring in as many other younger girls on board. I decided to use visualization tool for this task.

SELECTION

Visualization as a tool is very powerful and will greatly help me communicate and break down complex  problems to my bosses at work. Visualization is about coming up with an image of how one is thinking so  that other people understand you. Working with very tough and senior bosses can be daunting in that I  am only a junior, just recently out of college. Visualization will be an innovative tool to be able to break  down my ideas to my bosses, so that they can understand and picture what I am trying to pitch to them.

Visualization will also help me to understand the context of my users, to be able to know how they live.  Since I am targeting to reach a vast audience of the women, I must understand how they live so that I  know how I could bring them into this noble task.

APPLICATION

I applied an aspect of visualization to this task, the exploration step. I carried out user interviews and did  questionnaires to just gain insights into how many women are aware and part of the association. The  questions were also designed to capture suggestions from the target audience on what and where they  think we can improve on; what projects they feel they can be involved in and what we can do to have  more of them join the association. After receiving the responses after about two weeks, I went ahead to  find common themes in the data. The questions asked were both closed and open-ended questions. From  the data, I made some charts and wrote down the insights from the responses. I space-saturated the  responses on post-it notes and I have been analyzing the data in order to synthesize and find patterns.

INSIGHT

From those steps of exploration and pattern finding, I was able to note that many people have no idea of  what happens because they are not updated about the events. Many also shared that the events are  expensive for them to afford, so they had rather not take part in them. I was able to make a presentation  that I shared with my bosses, showing them that a large percentage prefer social media updates and  involvement as many are on social media. We also gained other helpful insights like decentralizing the  events to happen in different parts of the country as opposed to only the capital city, so that more people  attend.

This really challenged my assumptions because what I had thought was the reason for people not joining  turned out to be totally different. I thought people were not aware of its existence. I found out that they  were aware but did not feel as though they owned the association. People wanted to feel involved beyond  just monetary contributions and this will help me in my approach for designing experiences for them.

APPROACH

I will continue to use visualization tool because so far, I have gained so much from it. I will now apply the  other steps of ideation, prototyping and piloting to the already gathered insights as we look to find what  other insightful ideas that could help our organization thrive and flourish.


CHALLENGE I work at a not - for - profit association that has been present for about seventeen years now . The aim of the association is to bring ladies together , with a shared background to support the education of younger girls and therefore empower them thus building the nation and contributing towards economic growth . The organization recently set up their office where I am involved as the administrator . The association brings together the old and younger ladies and being a younger lady myself , one of my roles in the office was to bring in as many other younger girls on board . I decided to use visualization tool for this task . SELECTION Visualization as a tool is very powerful and will greatly help me communicate and break down complex problems to my bosses at work . Visualization is about coming up with an image of how one is thinking so that other people understand you . Working with very tough and senior bosses can be daunting in that I am only a junior , just recently out of college . Visualization will be an innovative tool to be able to break down my ideas to my bosses , so that they can understand and picture what I am trying to pitch to them . Visualization will also help me to understand the context of my users , to be able to know how they live . Since I am targeting to reach a vast audience of the women , I must understand how they live so that I know how I could bring them into this noble task . APPLICATION I applied an aspect of visualization to this task , the exploration step . I carried out user interviews and did questionnaires to just gain insights into how many women are aware and part of the association . The questions were also designed to capture suggestions from the target audience on what and where they think we can improve on ; what projects they feel they can be involved in and what we can do to have more of them join the association . After receiving the responses after about two weeks , I went ahead to find common themes in the data . The questions asked were both closed and open - ended questions . From the data , I made some charts and wrote down the insights from the responses . I space - saturated the responses on post - it notes and I have been analyzing the data in order to synthesize and find patterns . INSIGHT From those steps of exploration and pattern finding , I was able to note that many people have no idea of what happens because they are not updated about the events . Many also shared that the events are expensive for them to afford , so they had rather not take part in them . I was able to make a presentation that I shared with my bosses , showing them that a large percentage prefer social media updates and involvement as many are on social media . We also gained other helpful insights like decentralizing the events to happen in different parts of the country as opposed to only the capital city , so that more people attend . This really challenged my assumptions because what I had thought was the reason for people not joining turned out to be totally different . I thought people were not aware of its existence . I found out that they were aware but did not feel as though they owned the association . People wanted to feel involved beyond just monetary contributions and this will help me in my approach for designing experiences for them . APPROACH I will continue to use visualization tool because so far , I have gained so much from it . I will now apply the other steps of ideation , prototyping and piloting to the already gathered insights as we look to find what other insightful ideas that could help our organization thrive and flourish .