1. Challenge

I work in a global Company (Deutsche Telekom). My unit is in Brazil and we were  selected to be the first unit that has an operation in our global point of production, in  India. This POP (point of production) is a hub from technology where provides services  to local customers (Brazilian Customers) from there.    Our challenge was connecting Brazil Teams and India Teams to work with transparency  and synergy for our final customers in Brazil without issues like timezone, culture,  language, etc.

2. Selection

We need to understand both sides and of course, it is necessary to create empathy and  collaboration, but it was two worlds completely different. For this challenge, I selected  the mind mapping tool to understand the gaps e needs, and how we could improve or  solve possible issues. I used this tool because the center of our problem was people  (culture) and understanding what’s the peculiarities of each country would solve 80%  of problems.

3. Application

We had some sessions (starting with stakeholders until the technician team) and  mapping all points necessary to work on. Below it has a picture of the results.

4. Insights

In the beginning sessions, the connections between the person got started. The  Language was the first issue found because here in Brazil, the English are not obligated  to know, and to India’s guy the accent is very heavy, but on the other hand, this helps  to create more empathy (one of propose of tool   ). Another insight we had was we  needed to get a step back and use a basic questionary about info from the audience,  like food preference, religion, etc.

5. Approach

After that, we used a mix of the tool: storytelling to introduce all important and basic  points of all the countries like, why we speak Portuguese and India talks English, etc.  The storytelling was based on the previous questionary. After the first session, I did the  mind mapping more assertive with level 1 and 2 clear to be developed (as food,  language, economic, etc)


1 . Challenge I work in a global Company ( Deutsche Telekom ) . My unit is in Brazil and we were selected to be the first unit that has an operation in our global point of production , in India . This POP ( point of production ) is a hub from technology where provides services to local customers ( Brazilian Customers ) from there . Our challenge was connecting Brazil Teams and India Teams to work with transparency and synergy for our final customers in Brazil without issues like timezone , culture , language , etc . 2 . Selection We need to understand both sides and of course , it is necessary to create empathy and collaboration , but it was two worlds completely different . For this challenge , I selected the mind mapping tool to understand the gaps e needs , and how we could improve or solve possible issues . I used this tool because the center of our problem was people ( culture ) and understanding what ’s the peculiarities of each country would solve 80 % of problems . 3 . Application We had some sessions ( starting with stakeholders until the technician team ) and mapping all points necessary to work on . Below it has a picture of the results . 4 . Insights In the beginning sessions , the connections between the person got started . The Language was the first issue found because here in Brazil , the English are not obligated to know , and to India ’s guy the accent is very heavy , but on the other hand , this helps to create more empathy ( one of propose of tool ) . Another insight we had was we needed to get a step back and use a basic questionary about info from the audience , like food preference , religion , etc . 5 . Approach After that , we used a mix of the tool : storytelling to introduce all important and basic points of all the countries like , why we speak Portuguese and India talks English , etc . The storytelling was based on the previous questionary . After the first session , I did the mind mapping more assertive with level 1 and 2 clear to be developed ( as food , language , economic , etc )