Reflection - Mind Mapping

Challenge  I’m a Strategic Design Management student and ‘Design Thinking’ is an integral part of our  course. In the first project that I ever did, we were asked to choose a topic and I chose ‘ Consumer staple and discretionary’. Upon choosing the topic, a challenge was imposed on us  to create a mind map to understand the topic completely. Since it was my first project, I found  the process of Mind Mapping on a topic challenging and my reflection is about the same.    Selection  The tool I have selected is Mind Mapping, it’s an integral tool which aids in looking for patterns  and insights (and finding unarticulated needs) as mentioned in the video lectures. I selected the  tool since we were asked to do a mind for my project.     Application  I applied the tool, by collecting all the information that I had on the topic of Consumer staple and  discretionary through different methods like the internet, qualitative and quantitative research,  ethnography, interviews). Upon collecting, I layout all the information, and called in different  stakeholders including myself to find connections. The stakeholders individually collected all the  information after which we sat together and collectively worked to find connections. We  connected all the interrelated information and found broad themes. After identifying our themes,  we found insights describing our theme. These insights ultimately led to the creation of design  criterias which helped in our solutioning.    The selection of mind mapping made me realise how it helps in translating information from  different sources into a visual picture. It helped me get an understanding of the holistic bigger  pictures whilst organizing and understanding information faster and better, through connections.

Insights

Mind mapping is a brilliant way to connect between the what and the what if stage, it helped  convert our observations to insights and ultimately to design criterias. It did so, by finding  patterns from a large quantity of data and ultimately establishing criteria for the what generating  phase. It helped through the design thinking lens, finding blind spots, unmet and unarticulated  needs that were ultimately uncovered to create innovation opportunities and propose design  solutions.    Approach  The whole concept of ‘Design thinking’ made me think in a completely different way and widen  my horizon from understanding the concept of a mindset to innovation and so much more! I  learnt that everything is a learning process, and most importantly learnt something new.  Specifically, about Mind Mapping I would continue to do it for all projects, but I would remind  myself, to be open minded and try to make connections in every way possible, since one might  lead to another and the next thing we know a completely new idea emerges!


Reflection - Mind Mapping Challenge I ’m a Strategic Design Management student and ‘ Design Thinking ’ is an integral part of our course . In the first project that I ever did , we were asked to choose a topic and I chose ‘ Consumer staple and discretionary ’ . Upon choosing the topic , a challenge was imposed on us to create a mind map to understand the topic completely . Since it was my first project , I found the process of Mind Mapping on a topic challenging and my reflection is about the same . Selection The tool I have selected is Mind Mapping , it ’s an integral tool which aids in looking for patterns and insights ( and finding unarticulated needs ) as mentioned in the video lectures . I selected the tool since we were asked to do a mind for my project . Application I applied the tool , by collecting all the information that I had on the topic of Consumer staple and discretionary through different methods like the internet , qualitative and quantitative research , ethnography , interviews ) . Upon collecting , I layout all the information , and called in different stakeholders including myself to find connections . The stakeholders individually collected all the information after which we sat together and collectively worked to find connections . We connected all the interrelated information and found broad themes . After identifying our themes , we found insights describing our theme . These insights ultimately led to the creation of design criterias which helped in our solutioning . The selection of mind mapping made me realise how it helps in translating information from different sources into a visual picture . It helped me get an understanding of the holistic bigger pictures whilst organizing and understanding information faster and better , through connections . Insights Mind mapping is a brilliant way to connect between the what and the what if stage , it helped convert our observations to insights and ultimately to design criterias . It did so , by finding patterns from a large quantity of data and ultimately establishing criteria for the what generating phase . It helped through the design thinking lens , finding blind spots , unmet and unarticulated needs that were ultimately uncovered to create innovation opportunities and propose design solutions . Approach The whole concept of ‘ Design thinking ’ made me think in a completely different way and widen my horizon from understanding the concept of a mindset to innovation and so much more ! I learnt that everything is a learning process , and most importantly learnt something new . Specifically , about Mind Mapping I would continue to do it for all projects , but I would remind myself , to be open minded and try to make connections in every way possible , since one might lead to another and the next thing we know a completely new idea emerges !