Reflection – Mind mapping

Challenge & Selection:

When mother says  “ I am thinking about my children, its true. But when CEO says “I am  thinking of my clients” it’s not true. What CEO think is about cluster, segmentation of  customer to address.  He can’t think in detail he will look at simplified data to take decision.

Above statement is true is all segment of our work , people are effective in taking decision and  creative if the things are presented simple. Simplification is fact of work, its driven by the  mental model of the team or person.

Lot of data point’s would hamper the creative thoughts, as people would get confused or  distracted from different data points.

Mind mapping is one of the important tool of communication, as it would help to simplify the  things and communication effective to people.

Time is one of the scarcest resources, thus I have selected to take challenge to use this tool and  create case for mind mapping.

Challenge I was having is to how I can we communicate the organization focus area in simple  word and effective enough for team to understand & think on specific area to innovation  without feeling constrain of thoughts.

Application :

I am working in one of the largest appliance manufacturing company and I am responsible for  driving the Ideation sessions to generate Ideas.

Effectively communication the bigger problem area for Idea generation is needed. This is where  I am used the Mind Map tools, to communicate effectively the “What if” state. Same I am  coaching member to use to communicated their Ideas to team members.

We have the details research done which has detail journey map of the consumer kitchen  journey, how people follow steps during operation of the appliance in kitchen, what are the  problem consumer face.

The details steps were shown using pictorial format to showcase consumer journey and put  forward few open points to think.

Steps followed:

a) SIMPLIFICATION: Simplified the consumer kitchen journey in terms of pictures –

Consumer mind mapping chart.

b) PRE-SESSION : Invited team for small discussion , shown he kitchen journey to all and

sensitize team with problem people are facing. Mind map help them to envision the  problem effectively in small discussion. Open ended question based on consumer  problem kept people thinking after session. The one pager was asked to keep till next  main session.

c) EMPATHIZE : In this way we seed the thoughts in people mind  as part of Pre session.

The main session happen after 3 days and during these 3 days the mind map sheet with  people . People were asked to explore and experience the journey on their own. The  simple one page mind map help people to Empathize the consumer problem.

d) MAIN SESSION:  In main session people were asked to put their Idea’s on Idea board,

 Then all ideas were segmented as cluster.    All cluster are interrelated to create different stories.    This is another application of mind mapping . This visualization would help

people to envision the overall Ideas and further develop it.

 This main map or cluster of Idea which are connected with consumer problem

would help people to develop further new thoughts in people’s mind resulting in   new Innovative solution.

 In this way the final outcome resulting in best of all Ideas.

e)  Further people are asked to build Idea and build concept in term of quick prototype.   f) Then they are asked to convey the their concepts in term of story telling and mindmap

of end consumer.

Insight :

Using the tool of mind mapping we can effectively communicate at different level.

Mind mapping used to communicated the bigger problem effectively, so that team can focus on  ideating , further member are asked to use same tool to present the end consumer benefit  there steps in term of mind mapping tool.

Visualization help a lot to communicate more effectively.

Approach

There are lot of learning during that activity , use of more visualization and building connection  is important.  Small training to them how to use this tool would help them to effectively use the  tool with less instructions.


Reflection – Mind mapping Challenge & Selection : When mother says “ I am thinking about my children , its true . But when CEO says “ I am thinking of my clients ” it ’s not true . What CEO think is about cluster , segmentation of customer to address . He ca n’t think in detail he will look at simplified data to take decision . Above statement is true is all segment of our work , people are effective in taking decision and creative if the things are presented simple . Simplification is fact of work , its driven by the mental model of the team or person . Lot of data point ’s would hamper the creative thoughts , as people would get confused or distracted from different data points . Mind mapping is one of the important tool of communication , as it would help to simplify the things and communication effective to people . Time is one of the scarcest resources , thus I have selected to take challenge to use this tool and create case for mind mapping . Challenge I was having is to how I can we communicate the organization focus area in simple word and effective enough for team to understand & think on specific area to innovation without feeling constrain of thoughts . Application : I am working in one of the largest appliance manufacturing company and I am responsible for driving the Ideation sessions to generate Ideas . Effectively communication the bigger problem area for Idea generation is needed . This is where I am used the Mind Map tools , to communicate effectively the “ What if ” state . Same I am coaching member to use to communicated their Ideas to team members . We have the details research done which has detail journey map of the consumer kitchen journey , how people follow steps during operation of the appliance in kitchen , what are the problem consumer face . The details steps were shown using pictorial format to showcase consumer journey and put forward few open points to think . Steps followed : a ) SIMPLIFICATION : Simplified the consumer kitchen journey in terms of pictures – Consumer mind mapping chart . b ) PRE - SESSION : Invited team for small discussion , shown he kitchen journey to all and sensitize team with problem people are facing . Mind map help them to envision the problem effectively in small discussion . Open ended question based on consumer problem kept people thinking after session . The one pager was asked to keep till next main session . c ) EMPATHIZE : In this way we seed the thoughts in people mind as part of Pre session . The main session happen after 3 days and during these 3 days the mind map sheet with people . People were asked to explore and experience the journey on their own . The simple one page mind map help people to Empathize the consumer problem . d ) MAIN SESSION : In main session people were asked to put their Idea ’s on Idea board ,  Then all ideas were segmented as cluster .  All cluster are interrelated to create different stories .  This is another application of mind mapping . This visualization would help people to envision the overall Ideas and further develop it .  This main map or cluster of Idea which are connected with consumer problem would help people to develop further new thoughts in people ’s mind resulting in new Innovative solution .  In this way the final outcome resulting in best of all Ideas . e ) Further people are asked to build Idea and build concept in term of quick prototype . f ) Then they are asked to convey the their concepts in term of story telling and mindmap of end consumer . Insight : Using the tool of mind mapping we can effectively communicate at different level . Mind mapping used to communicated the bigger problem effectively , so that team can focus on ideating , further member are asked to use same tool to present the end consumer benefit there steps in term of mind mapping tool . Visualization help a lot to communicate more effectively . Approach There are lot of learning during that activity , use of more visualization and building connection is important . Small training to them how to use this tool would help them to effectively use the tool with less instructions .