Challenge & Selection:

Visualization:

I chose this tool, because it has been very useful to me in recent weeks,

it has allowed me to propose in a more didactic, exact and clear way to

the team the physical characteristics of the new product, taking into

account that it is something that currently is not offered in the market

and being something that does not yet exist, it is quite difficult to

express in words its composition, functionality, and differentials versus

other products currently offered by the market.

It has given me the opportunity to give the team visibility on its physical

characteristics, composition, functionality, and differential values,

encouraging the team to participate in discussions related to

communication strategy, message and vision. Likewise, it has allowed us

to address the possible challenges that may arise when preparing the

product with the manufacturers, since our proposal is not only

innovative in terms of functionality, but also in its composition.

Application

To explain its functionality and thus generate a context: I start with a

graph of a simple man and use internet drawings so that they can

locate the character in a familiar environment, thus generating

familiarity among the participants, I use arrows to establish a logical

sequence between the images.

On the left side I list the difficulties that may arise for the character

during the tour. In the lower part I list the benefits of the product that

can annihilate the difficulties of the character during said journey.

To explain his mission and benefits: I graph on a blackboard the

functionality and life time of a similar product in the market, and next to

it, graph the functionality of ours, I rely on internet images to be able to

give more emphasis to its benefits, as well as to explain its composition.

Once the graph was explained, I invite the participants to comment on

the sequence and to give their opinions on what would change from it

or what was understood from the explanation.  I take note of the participants' comments, and redo the sequence based

on the new information provided combined, I explain it again and if

there is any change that must be made, the process is repeated again,

until we have an agreement as a group .

Insight and approach

What I learned was that different ideas can start from a single concept

and that it is necessary to give visibility to them, since when handling

such an abstract idea concept it is very difficult for participants to

understand 100% of what it is the product and if the participants do not

fully understand the idea of ​the product, the feedback they will give you

will not be entirely correct, since it will be based on the information that

they may have misinterpreted. Also, I understood that the feedback is

important since It helps you incorporate ideas of concepts or problems

that you had not taken into account when designing the product and

that could serve you based on the experience of the people who make

up your team.


Challenge & Selection : Visualization : I chose this tool , because it has been very useful to me in recent weeks , it has allowed me to propose in a more didactic , exact and clear way to the team the physical characteristics of the new product , taking into account that it is something that currently is not offered in the market and being something that does not yet exist , it is quite difficult to express in words its composition , functionality , and differentials versus other products currently offered by the market . It has given me the opportunity to give the team visibility on its physical characteristics , composition , functionality , and differential values , encouraging the team to participate in discussions related to communication strategy , message and vision . Likewise , it has allowed us to address the possible challenges that may arise when preparing the product with the manufacturers , since our proposal is not only innovative in terms of functionality , but also in its composition . Application To explain its functionality and thus generate a context : I start with a graph of a simple man and use internet drawings so that they can locate the character in a familiar environment , thus generating familiarity among the participants , I use arrows to establish a logical sequence between the images . On the left side I list the difficulties that may arise for the character during the tour . In the lower part I list the benefits of the product that can annihilate the difficulties of the character during said journey . To explain his mission and benefits : I graph on a blackboard the functionality and life time of a similar product in the market , and next to it , graph the functionality of ours , I rely on internet images to be able to give more emphasis to its benefits , as well as to explain its composition . Once the graph was explained , I invite the participants to comment on the sequence and to give their opinions on what would change from it or what was understood from the explanation . I take note of the participants ' comments , and redo the sequence based on the new information provided combined , I explain it again and if there is any change that must be made , the process is repeated again , until we have an agreement as a group . Insight and approach What I learned was that different ideas can start from a single concept and that it is necessary to give visibility to them , since when handling such an abstract idea concept it is very difficult for participants to understand 100 % of what it is the product and if the participants do not fully understand the idea of ​the product , the feedback they will give you will not be entirely correct , since it will be based on the information that they may have misinterpreted . Also , I understood that the feedback is important since It helps you incorporate ideas of concepts or problems that you had not taken into account when designing the product and that could serve you based on the experience of the people who make up your team .