Example Reflection – Storytelling

Challenge & Selection

Storytelling is a useful tool that I use often. I work or it’s better to say that I use to work

as President in a University Association: this association is a Junior Enterprise, an  organization where the students assume the role of consultants and use the theoretical

information studied in University applying them in consultancy projects for real clients. As  President, even if I work as Auditor for some projects, my role is to be the guide, the

leader of the group and build the Junior long-term strategy, monitoring it.

I also speak and talk often with my associates to encouraging them and motivating them  to increase their level in projects and in the simple daily operations, during these

speeches, I use Storytelling to be more effective and engage their attention.

Application

The first time I used this tool, is when, about a year ago, I was elected as President in an

horrible moment for the association, for two mandate there were board that not follow

their associates and broke the empathy of the daily life in what they did.

The results in that period were terrible, the associates left the association and the  motivation of all of us were so low, I decided, despite all, to take this challenge and try to

catch up my organization.

In front of my new associates, during the first reunion, I used storytelling to tell them

what we passed before them and focusing on all the errors that were made from previous

boards, encouraging them to use feedbacks to perform our daily routine, so that all we

were doing to do would be increasable in terms of results and quality.

Insight & Approach

The results were impressive, all the associates bring the idea of reconstructing our reality

with them and starts to live the daily operations with a better view, despite we need to

build all from zero, after one year, I can proudly say that:

•  The revenue increases threefold

•  The number of associates is increased of 300%

•  Before there were two operative areas: Sales and Communication, now the areas

are five: Sales, Marketing & Communication, Legal, IT and Human Resources

•  The number of projects is increased of 600%

Despite all these excellent results, this course made me see this as a tool in a new way.  When I've done it before it was personal, I interpreted the tools ad something so

subjective and I thought I could use it only for something that touched me in a heavy

way.

Now I can prepare the speeches and think about stories that will assist me in presenting

my ideas and illuminate them.


Example Reflection – Storytelling Challenge & Selection Storytelling is a useful tool that I use often . I work or it ’s better to say that I use to work as President in a University Association : this association is a Junior Enterprise , an organization where the students assume the role of consultants and use the theoretical information studied in University applying them in consultancy projects for real clients . As President , even if I work as Auditor for some projects , my role is to be the guide , the leader of the group and build the Junior long - term strategy , monitoring it . I also speak and talk often with my associates to encouraging them and motivating them to increase their level in projects and in the simple daily operations , during these speeches , I use Storytelling to be more effective and engage their attention . Application The first time I used this tool , is when , about a year ago , I was elected as President in an horrible moment for the association , for two mandate there were board that not follow their associates and broke the empathy of the daily life in what they did . The results in that period were terrible , the associates left the association and the motivation of all of us were so low , I decided , despite all , to take this challenge and try to catch up my organization . In front of my new associates , during the first reunion , I used storytelling to tell them what we passed before them and focusing on all the errors that were made from previous boards , encouraging them to use feedbacks to perform our daily routine , so that all we were doing to do would be increasable in terms of results and quality . Insight & Approach The results were impressive , all the associates bring the idea of reconstructing our reality with them and starts to live the daily operations with a better view , despite we need to build all from zero , after one year , I can proudly say that : • The revenue increases threefold • The number of associates is increased of 300 % • Before there were two operative areas : Sales and Communication , now the areas are five : Sales , Marketing & Communication , Legal , IT and Human Resources • The number of projects is increased of 600 % Despite all these excellent results , this course made me see this as a tool in a new way . When I 've done it before it was personal , I interpreted the tools ad something so subjective and I thought I could use it only for something that touched me in a heavy way . Now I can prepare the speeches and think about stories that will assist me in presenting my ideas and illuminate them .