MINDMAPPING

CHALLENGE AND SELECTION

The challenge is to increase the sales of my shop.So in order to think about that  we must first analyse the data which is already in our possesion.Ours is a watch  shop.Its main operations involve the sales and service of watches,clocks and  calculators.

Why am i choosing a mind map to analyse my current situation?Well a mind map  is an easy way to illustrate our ideas on a peice of paper.A mindmap is an excellent  tool to generate more ideas.We are going to start with our core idea that is our  watch shop and then we are going to develop that core idea to get an overall  perception about its functioning.So in hindsight this will allow us to pinpoint  where we need to improve and then we can focus on the measures we can take to  improve it.we believe the use of a mindmap will greatly aid us in this endeavor.

APPLICATION

We used the mind map to properly evaluate the shop as a whole.we started to  understand the situation as fundamentally as possible.we sat down and began to  brainstorm for all existing notions we had about the shop.

INSIGHT AND APPROACH

Through the representation of the shop through a mind map it was noted that the  shop had some problems in marketing.We could clearly understand that the shop  urgently needed exposure digitally.So it was clear that one definite thing that  must be carried out is that the shop should have a clearcut online presence.

So the solutions we arrived at after the mindmapping session are the following:

• Use whatsapp,facebook and instagram to increase the shops online

presence.

• Upload content regularly to these social media.

• build social media following.

Through the adoption of these method steps in our plan we wereable to build a  sound online presence.We started getting more inquiries about our products and  services.It also is to be noted that the sales of the shop actually went up  approximately 40% after the first three months.


MINDMAPPING CHALLENGE AND SELECTION The challenge is to increase the sales of my shop . So in order to think about that we must first analyse the data which is already in our possesion . Ours is a watch shop . Its main operations involve the sales and service of watches , clocks and calculators . Why am i choosing a mind map to analyse my current situation?Well a mind map is an easy way to illustrate our ideas on a peice of paper . A mindmap is an excellent tool to generate more ideas . We are going to start with our core idea that is our watch shop and then we are going to develop that core idea to get an overall perception about its functioning . So in hindsight this will allow us to pinpoint where we need to improve and then we can focus on the measures we can take to improve it.we believe the use of a mindmap will greatly aid us in this endeavor . APPLICATION We used the mind map to properly evaluate the shop as a whole.we started to understand the situation as fundamentally as possible.we sat down and began to brainstorm for all existing notions we had about the shop . INSIGHT AND APPROACH Through the representation of the shop through a mind map it was noted that the shop had some problems in marketing . We could clearly understand that the shop urgently needed exposure digitally . So it was clear that one definite thing that must be carried out is that the shop should have a clearcut online presence . So the solutions we arrived at after the mindmapping session are the following : • Use whatsapp , facebook and instagram to increase the shops online presence . • Upload content regularly to these social media . • build social media following . Through the adoption of these method steps in our plan we wereable to build a sound online presence . We started getting more inquiries about our products and services . It also is to be noted that the sales of the shop actually went up approximately 40 % after the first three months .