text: Our brief was to create an impactful video to help launch the new Muuvr app. Shot over two days in the Peak District and Nottingham, the video features two athletes challenging each other with the help of Muuvr’s innovative app. Using FPV drones to add pace to the film alongside handheld camera movements, we created a dynamic, thumb-stopping piece of content. With exercise tracking, community engagement, and exclusive rewards, Muuvr empowers users to take ownership of their active lifestyle. This project had a quick turnaround, going from initial brief to handover in just 10 days.