text: We’ve all heard the phrase “getting there is half the fun” when driving to a vacation destination. But this isn’t really the case when you factor in bickering kids, a cranky co-pilot, or bumper-to-bumper traffic.
  Bose, the industry pioneer of factory-installed, premium sound systems, has designed advanced technologies that, while not eliminating all car traveling annoyances, have helped to dramatically limit one: road noise.
  In collaboration with Analog Devices and its advanced automotive audio technologies, Bose helps enable road noise control and deliver a more immersive, relaxed, in-cabin experience.
  Bose prides itself on delivering high quality audio since the 1960s. Along for the ride has been ADI, who has worked with Bose for decades providing customized integrated circuits and processing technologies for some of the most iconic products in Bose’s consumer portfolio.
  That partnership continues today. Bose uses ADI’s breakthrough technologies in automotive sound system design to enable premium, immersive audio experiences in the vehicle cabin, including industry-leading QuietComfort® road noise control.