text: An all new lifestyle portal is introduced today. The portal—ePLUS.ph—will serve as a local resource for SM Cinema movie tickets, Mall of Asia Arena events, nationwide deals and lifestyle articles. The site will also be a ground-breaking resource for consumers to find high-value tickets to movies, concerts, sports, theater, arts, and live events, while serving as a timely and effective way for customers to get updated with lifestyle perks, deals and informative articles. The launch is planned in time for mid-year sale season.
  With unprecedented access to a consolidated network of nationwide events from the Philippines’ ticketing leader, movies schedules from the county’s largest cinema chain, and unbeatable prices from the country’s largest mall network, ePLUS.ph will be the destination for exclusive SM Lifestyle deals. ePLUS.ph shall work with SM to further deliver its commitment to offer amazing local experiences to its members.
  ePLUS.ph represents a new channel to drive value for e-PLUS card members, while helping a broader market stay informed with every interesting facet of the platform. From movie and event schedule, exclusive discounts to university bulletins, and community driven forums.
  The ePLUS.ph portal is just the beginning of a platform that enables Filipinos to share, and enjoy an ePLUS lifestyle.
  The e-PLUS Tap to Pay Launch Event was held in the newly opened SM Aura SMX Convention Center last June 10, 2013. |
  e-PLUS Tap to Pay press conference was held in SM Aura SMX Convention Center last June 10, 2013. |
  West Avenue Theaters Corp. SVP Ed Tejerero, Business Unit Head of e-PLUS Tap to Pay Sahara Garnica and Business Unit Head of e-PLUS.ph Allan Florendo posing with the new e-PLUS Tap to Pay Card.
  Attendees of the e-PLUS Tap to Pay strikes a pose with their own e-PLUS Tap to Pay card.
  e-PLUS Tap to Pay partner merchant participants give out freebies to e-PLUS Launch Event attendees.