" 
 *Oppose. Our goal is to direct readers to the articles that they seek.  The television channel isn't the word's original meaning, but it's the primary meaning nowadays.Bonusballs has addressed the ""long-term significance"" argument well, and I'll add that the criterion is intended to discourage a determination of primacy based on a temporary/ephemeral spike in interest.  For example, if someone by the name of ""Patrick Stewart"" were to crash an airplane into the Eiffel Tower (resulting in a major scare but no serious damage), there might be a brief period in which discussion of ""Patrick Stewart"" focused mainly on this incident, but that wouldn't be a valid reason to move the Patrick Stewart article to Patrick Stewart (actor) and retarget the base title to an article about the hypothetical pilot or crash.  A scenario in which a TV channel has been the predominant usage of a term for decades is hardly comparable.  — "