Snowflake schema
In computing, a snowflake schema is a logical arrangement of tables in a multidimensional database such that the entity relationship diagram resembles a snowflake  shape. The snowflake schema is represented by centralized fact tables which are connected to multiple dimensions. "Snowflaking" is a method of normalizing the dimension tables in a star schema. When it is completely normalized along all the dimension tables, the resultant structure resembles a snowflake with the fact table in the middle. The principle behind snowflaking is normalization of the dimension tables by removing low cardinality attributes and forming separate tables. The snowflake schema is similar to the star schema. However, in the snowflake schema, dimensions are normalized into multiple related tables, whereas the star schema's dimensions are denormalized with each dimension represented by a single table. A complex snowflake shape emerges when the dimensions of a snowflake schema are elaborate, having multiple levels of relationships, and the child tables have multiple parent tables ("forks in the road"). Common uses 
Star and snowflake schemas are most commonly found in dimensional data warehouses and data marts where speed of data retrieval is more important than the efficiency of data manipulations. As such, the tables in these schemas are not normalized much, and are frequently designed at a level of normalization short of third normal form. Data normalization and storage 
Normalization splits up data to avoid redundancy (duplication) by moving commonly repeating groups of data into new tables. Normalization therefore tends to increase the number of tables that need to be joined in order to perform a given query, but reduces the space required to hold the data and the number of places where it needs to be updated if the data changes. From a space storage point of view, dimensional tables are typically small compared to fact tables. This often negates the potential storage-space benefits of the star schema as compared to the snowflake schema. Example: One million sales transactions in 300 shops in 220 countries would result in 1,000,300 records in a star schema (1,000,000 records in the fact table and 300 records in the dimensional table where each country would be listed explicitly for each shop in that country). A more normalized snowflake schema with country keys referring to a country table would consist of the same 1,000,000 record fact table, a 300 record shop table with references to a country table with 220 records. In this case, the star schema, although further denormalized, would only reduce the number or records by a (negligible) ~0.02% (=[1,000,000+300] instead of [1,000,000+300+220])

Some database developers compromise by creating an underlying snowflake schema with views built on top of it that perform many of the necessary joins to simulate a star schema. This provides the storage benefits achieved through the normalization of dimensions with the ease of querying that the star schema provides. The tradeoff is that requiring the server to perform the underlying joins automatically can result in a performance hit when querying as well as extra joins to tables that may not be necessary to fulfill certain queries. Benefits 
The snowflake schema is in the same family as the star schema logical model. In fact, the star schema is considered a special case of the snowflake schema. The snowflake schema provides some advantages over the star schema in certain situations, including:

 Some OLAP multidimensional database modeling tools are optimized for snowflake schemas. Normalizing attributes results in storage savings, the tradeoff being additional complexity in source query joins. Disadvantages 
The primary disadvantage of the snowflake schema is that the additional levels of attribute normalization adds complexity to source query joins, when compared to the star schema. Snowflake schemas, in contrast to flat single table dimensions, have been heavily criticised. Their goal is assumed to be an efficient and compact storage of normalised data but this is at the significant cost of poor performance when browsing the joins required in this dimension. This disadvantage may have reduced in the years since it was first recognized, owing to better query performance within the browsing tools. When compared to a highly normalized transactional schema, the snowflake schema's denormalization removes the data integrity assurances provided by normalized schemas. Data loads into the snowflake schema must be highly controlled and managed to avoid update and insert anomalies. Examples 

The example schema shown to the right is a snowflaked version of the star schema example provided in the star schema article. The following example query is the snowflake schema equivalent of the star schema example code which returns the total number of television units sold by brand and by country for 1997. Notice that the snowflake schema query requires many more joins than the star schema version in order to fulfill even a simple query. The benefit of using the snowflake schema in this example is that the storage requirements are lower since the snowflake schema eliminates many duplicate values from the dimensions themselves. SELECT
	B.Brand,
	G.Country,
	SUM(F.Units_Sold)
FROM Fact_Sales F
INNER JOIN Dim_Date D             ON F.Date_Id = D.Id
INNER JOIN Dim_Store S            ON F.Store_Id = S.Id
INNER JOIN Dim_Geography G        ON S.Geography_Id = G.Id
INNER JOIN Dim_Product P          ON F.Product_Id = P.Id
INNER JOIN Dim_Brand B            ON P.Brand_Id = B.Id
INNER JOIN Dim_Product_Category C ON P.Product_Category_Id = C.Id
WHERE
	D.Year = 1997 AND
	C.Product_Category = 'tv'
GROUP BY
	B.Brand,
	G.Country

See also 
Star schema
Data warehouse
Online analytical processing (OLAP)

References

Bibliography

External links 
"Why is the Snowflake Schema a Good Data Warehouse Design?" by Mark Levene and George Loizou
Reverse Snowflake Joins

Data warehousing
Articles with example SQL code
Online analytical processing