From the article: &quot;Twitter is live&quot;.<p>Now that&#x27;s a useful concept to focus the business.  That tells Twitter what not to do.  Twitter should do only things that are happening right now.  All retrospective uses of Twitter data would be via Google and Google accounts.<p>Monetization of Twitter might not involve ads on Twitter. Google could data-mine Twitter for ad-targeting data.  That might be more useful than &quot;paid tweets&quot;.<p>Google&#x27;s AI capabilities could be used to digest the Twitter flood and create news alerts.  A Google Maps overlay of where things are happening on Twitter right now, for example.  Enough activity, and a Google satellite (yes, Google has their own spy satellites [1]) would focus on the target area as soon as possible.<p>This could work out.<p>[1] <a href="http:&#x2F;&#x2F;www.bloomberg.com&#x2F;news&#x2F;articles&#x2F;2014-06-10&#x2F;google-buying-satellite-company-skybox-imaging-for-500-million" rel="nofollow">http:&#x2F;&#x2F;www.bloomberg.com&#x2F;news&#x2F;articles&#x2F;2014-06-10&#x2F;google-buy...</a>