MMS for picture messaging:<p>* picture quality sucks<p>* not ephemeral<p>* requires multiple clicks (snapchat is just one button)<p>* difficult to BCC (snapchat sending is ALL bcc, which is <i>awesome</i>)<p>* doesn&#x27;t work well from country to country (if at all -- but getting snaps from my international friends is really really cool and works the same as local)<p>* no easy way to send video<p>* expects a reply<p>* is awkward to send in the middle of the night (snapchat is 100% non-emergency and just flashes the notification light)<p>* can&#x27;t be sure anyone ever got it (snapchat forces read receipts)<p>*... the list is long.