I would say &quot;Do you want to be the dominant platform because your users like you, or because they&#x27;re stuck with you?&quot;<p>I totally get it that a social media platform can do things that the majority of their users outright hate. Facebook even admitted that they intentionally caused their mobile app to crash randomly, just to test user retention!<p>But people can always find better options. MySpace was on top once. Digg was on top once. User loyalty is an important part of a social media platform, doubly so when there&#x27;s someplace to jump ship to.