&quot;You say that like it&#x27;s a bad thing.&quot;<p>This is Ycombinator, a site for supposed future business owners.  Yes, it&#x27;s a bad thing.<p>&quot;If a piece of content or a given website cannot survive without ads propping it up, was it ever worth anything in the first place? Ads are far from the only revenue-generating method available nowadays, they&#x27;re just the easiest&#x2F;laziest.&quot;<p>Sure.  Instead, we will now have fully integrated advertising that can&#x27;t be blocked.<p>Would you rather see an advertisement or an entire article on a blog centered around a product?  The average consumer isn&#x27;t going to take a stand on things like this because they just don&#x27;t care.  It will only pollute the content that you actually enjoy even more.<p>&quot;There may be less content overall, but I suspect the content that survives will be much higher quality as a result.&quot;<p>Higher quality content doesn&#x27;t pay the bills alone.  I don&#x27;t mind because my business doesn&#x27;t rely on ad revenue.<p>However, when I see more and more people clamoring for something like a &#x27;basic income&#x27;, I really start to shake my head...because things like this are quickly destroying  many jobs.<p>It&#x27;s not the first time the tech community has dug their own salary grave and then cried out to everyone when they can&#x27;t pay the bills or they lose their house.<p>This is why I&#x27;m not on the other side of this: I would rather take advantage of this foolishness than be forced into it.