How about an ad company that doesn&#x27;t track you? An ad company that was based on (as in, its mission statement) anonymous data or client-side-session-level tracking?<p>The &quot;problem&quot; would be that current ads are SO tailored that they have a baseline click-through rate that&#x27;d be higher than one based solely on the content of the website.<p>To solve <i>that</i> problem, how about client-side ad picker?
(e.g. I download a score of ads from &quot;nottrackingyouAdCompany.com&quot; and a client-side JS solution chooses what to show, meaning my privacy is only &quot;broken&quot; on my own PC.)