I understand what you&#x27;re saying, but it&#x27;s sort of reductive and begging the question to say it&#x27;s only journalistically-influential people, because in fact Twitter has minted a new class of influential people.  Plus, it has also decreased the distance between celebrities and their followers to an unprecedented level.<p>Sure, &quot;important&quot; is a loaded term, and if you define it as Wall Street does (money), or in terms of Facebook&#x27;s own KPI (daily active users), then Facebook is far more important.  However if you presented the top 1% of viral Facebook posts against the top 1% of viral Tweets, I think you would be hard-pressed to find many people that thought the Facebook posts were more &quot;important&quot;.  Twitter&#x27;s problem is that this is very very difficult to quantify, and therefore they get judged by Facebook&#x27;s chosen KPI, which is frankly nothing but a race to the bottom, because Facebook is taking an unreasonable amount of people&#x27;s time right now, and there&#x27;s a way in which the product drives an addictive loop rather than adding any real value.