&quot;Hello, editor, I&#x27;ve got this great idea for an article on the presidential race -- I&#x27;d like to do something serious; you know, not one of those fluffy hatchet jobs or gotchas, but really get some proper perspective and analysis and delve deep into the heart of the issue. I think our readership would really appreciate us respecting their intelligence, their judgment, and laying out the different sides of the argument, and all the facts in all their detail. Let the reader make up their own mind, rather than just seeing the same old biased spin. Sorry, what&#x27;s that? What the issue is? Oh, yes, I&#x27;d like to write something really serious and analytical on whether this politician I don&#x27;t like is dumber than a day-old turd.&quot;