There need to be distinct apps:<p>- device management
- content management
  - audio
  - video 
  - photos<p>I&#x27;ve got a large music library, iTunes is horrible with it, trying to copy to device in iTunes is even worse.<p>Already photos (and camera taken videos) are treated differently (Photos app) than music&#x2F;commercial videos.<p>iTunes is a frankenapp that really doesn&#x27;t do anything well, aside from maybe be an avenue to buy things.