&gt; Because it has a friendly interface, while Vim and Emacs have all these &quot;weird&quot; keybinds and whatnot.<p>vim and emacs <i>are</i> friendly and welcoming to people who already know them; new users in 2016 have some weird expectations due to growing up using insufficiently-powerful UIs, which means that they have quite a learning curve when picking up a powerful UI.