So - I do advisory work sometimes for institutional investors.  They ask me to consult on technology companies and talk about their market prospects and what X means in a company&#x27;s earnings report. Those folks, while definitely savvier than the retail investor I described, are often so far off from the realities of the business we are discussing that it&#x27;s shocking.  There are exceptions of course, but by and large the market makers are equally victim to the representation of the company management