Starting a new reply thread because we nested too far.<p>I think my biggest fear is the exact thing we just talked about: frequency. Creating long term customer engagement is super hard. I think it&#x27;s also hard for recruiting cos to build distinct and valuable brands as opposed to becoming commoditized resume lead gen.<p>One question I had on hitting the site was &quot;what is the main purpose here?&quot; It has the feel of a content site, but your goal is to get people hired.