The asymmetric value (producers need Google&#x27;s favor more than consumers) leads to SEO as an industry, which in turn isn&#x27;t always great for consumers. I can&#x27;t remember which items off the top of my head, but every now and then I try to google a thing I&#x27;m not familiar with and it takes some effort to find results that aren&#x27;t trying to sell me that thing.