Parse was the go-to platform for those who wanted to concentrate on their end product.I know people with (day to week)-old ideas who could set up the complete application using parse.It not only made life simpler for everyone but greatly supported rapid prototyping and not having to go through the hassle that comes with building your own stack.Yes I know there are combinations of several SAAS and IAAS which can fill the void,but no one can come close to the single stop solution that Parse provided. I hoped that Facebook would do with parse what Twitter did with Fabric(Yes I know that Fabric has ads as a business,but crashlytics is a god send for mobile developers). Nevertheless I hope more Parse like solutions are yet come.