It&#x27;s a risk, but I&#x27;ve known the people behind this for 20 years.  They are more at risk of putting the technology&#x2F;principles&#x2F;etc. ahead of business than the other way around.  Of the set of people I&#x27;d want building this, Zooko is in the top 3.<p>It&#x27;s open source, so even if the company fails (likely -- it&#x27;s a startup, after all, although if successful it will be huge), the project lives.  But a company gives them the resources to work on this which wouldn&#x27;t otherwise be available.