Depends on the resources available to the company trying to popularize the product&#x2F;idea. If it&#x27;s a tiny start-up with limited resources, then absolutely, it&#x27;s a huge accomplishment. If it&#x27;s a massive company with tons of cash, together with the name recognition and momentum of n number of other products already out...then it&#x27;s probably not that big of a deal, but still commendable, I guess.