The NYT article has some pretty good explanation here.<p><a href="http:&#x2F;&#x2F;bits.blogs.nytimes.com&#x2F;2016&#x2F;01&#x2F;28&#x2F;facebook-to-shut-down-parse-its-platform-for-mobile-developers&#x2F;" rel="nofollow">http:&#x2F;&#x2F;bits.blogs.nytimes.com&#x2F;2016&#x2F;01&#x2F;28&#x2F;facebook-to-shut-do...</a><p>&quot;Facebook also would have had to invest untold millions of dollars in capital and, more importantly, engineering talent, to get the Parse business fully off the ground to have a better chance at making a dent in competitors like Amazon, Microsoft and Google.&quot;<p>That old blog post doesn&#x27;t make sense any more - we should just take it down.