I am not active on either platform. My guess is that both platforms have something missing.<p>When I am shopping for music, which is what Spotify is supposedly for, then I think it is not enough to supply the music in digital form. The physical form that is independent of any current DRM annoiance and&#x2F;or online website service is missing. For the music industry though, Spotify seems to be a pretty good model, where they can sell their stuff.<p>Soundcloud seemingly is a place to get recommendations on artists that I might like or a place to listen to music from independent artists. While there seems to be a lot music on Soundcloud, it may be a little too much. You might get lost in the noise and the community and algorithmic recommendation filters might not be enough. For the ones actually creating original music, Soundcloud seems to be a &quot;free beer&quot; approach. People get to listen to your music, but all you get in return is limited publicity. That might not be an enduring model for music creators, just during their initial phase of getting known.<p>Thus maybe another platform will emerge.