There is a huge difference. On the internet, by default, you are international.  Brick and mortar stores, by default, are only local.<p>We have a website that sells stuff.  It is &quot;not available&quot; in Europe.  We do not ship to Europe.  We block email addresses with European domains and let them know we&#x27;re not available. We attempt to block Europe ip addresses by geolocating and let them know we&#x27;re not available in Europe.  Yet people from Europe still slip in.  We go through several steps to let them know we cannot handle their business, but they still get through.<p>Are we liable?  Speaking generally, laws do not necessarily care about any mitigations we take.  We could still be fined millions of dollars (more than our revenue) in certain countries despite doing our best to block them.<p>Sorry, but it&#x27;s <i>completely</i> ridiculous.