This article makes a good point. Any switch to a new product has to exceed the cost &#x2F; benefit ratio of the old one, and familiarity of staff in high turnover industries certainly factors in to that CBR. So, you don&#x27;t need to make a product that&#x27;s just &quot;better&quot; to compete in these industries, it needs to be _spectacularly_ better in order to convince business owners to invest the time in educating existing and new hires. An important point.