Well there&#x27;s one I&#x27;m involved with atm which is unpublished yet.<p>But more broadly there are quite a lot of industry and industry-body sponsored ones, eg:<p><a href="https:&#x2F;&#x2F;www.thinkwithgoogle.com&#x2F;articles&#x2F;online-video-ads-drive-consideration-favorability-purchase-intent-sales.html" rel="nofollow">https:&#x2F;&#x2F;www.thinkwithgoogle.com&#x2F;articles&#x2F;online-video-ads-dr...</a><p><a href="http:&#x2F;&#x2F;www.emarketer.com&#x2F;Article&#x2F;Mobile-Video-Ads-Lift-Brand-Metrics-Japan&#x2F;1013426" rel="nofollow">http:&#x2F;&#x2F;www.emarketer.com&#x2F;Article&#x2F;Mobile-Video-Ads-Lift-Brand...</a><p><a href="https:&#x2F;&#x2F;scholar.google.com.au&#x2F;scholar?hl=en&amp;q=video+ad+exposure+buying+intent" rel="nofollow">https:&#x2F;&#x2F;scholar.google.com.au&#x2F;scholar?hl=en&amp;q=video+ad+expos...</a> will find more.