HTTPS assures the integrity of the data transferred is from the origin domain, so it prevents your ISP from injecting additional ads into tour site, which some ISPs like to do [1].<p>[1]: <a href="http:&#x2F;&#x2F;arstechnica.com&#x2F;tech-policy&#x2F;2014&#x2F;09&#x2F;why-comcasts-javascript-ad-injections-threaten-security-net-neutrality&#x2F;" rel="nofollow">http:&#x2F;&#x2F;arstechnica.com&#x2F;tech-policy&#x2F;2014&#x2F;09&#x2F;why-comcasts-java...</a>