I&#x27;m assuming that the person making the offer lacks malicious intent. And I pretty highly doubt these messages create guilt. &quot;No thanks, I don&#x27;t want to protect my skin&quot; is something I damn well can imagine saying.<p>The act of closing these ads is a laugh to me, and I don&#x27;t feel a twinge of guilt about it. &quot;Haha fuck you, I totally would pay full price rather than hear another word from your company&quot; is how I feel towards the ads.<p>If it&#x27;s something I care about (e.g. blood drives or charity events) then I&#x27;m okay with a &quot;guilting&quot; proposition. I&#x27;m not actually guilty, and they&#x27;re not making money. They&#x27;re honestly just trying to get more people to do something.<p>It is my honest and fervent opinion that, when used <i>in moderation</i>, adding flavor text to help the user picture the positive and negative outcomes of an action helps both the user and the person serving the user.<p>As guilt is a subjective thing that people experience and define differently, it seems to me that neither of our opinions have grounding in fact, and are based on our own perspectives and opinions.<p>Your opinion may differ, and I respect that. I&#x27;m not saying you&#x27;re wrong, I&#x27;m saying I don&#x27;t agree.